"YouTube Video Ranking - What Factors Affect Your Rank?"
YouTube Video Ranking - What Factors Affect Your Rank?
Create High Quality YouTube Video - Wondershare Filmora
An easy and powerful YouTube video editor
Numerous video and audio effects to choose from
Detailed tutorials provided by the official channel
Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.
Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.
In this article
Factors that Affect YouTube Video Ranking
Factors that Affect YouTube Video Ranking
If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.
Video Title
YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.
On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.
A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.
Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.
Video Description
When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.
Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.
Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.
When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.
Video Quality
Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.
Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.
What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Watch Time
Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.
YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly
Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.
Thumbnails
Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.
YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.
Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.
Number of Views
Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.
If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.
You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.
Closed Captions and Subtitles
Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.
While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.
How to Optimize Your YouTube Ranking
Focusing on User Engagement
One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.
Using Video Hashtags
Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.
Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.
Categorizing Your Video
After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.
Conclusion
With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.
Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.
Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.
In this article
Factors that Affect YouTube Video Ranking
Factors that Affect YouTube Video Ranking
If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.
Video Title
YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.
On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.
A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.
Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.
Video Description
When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.
Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.
Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.
When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.
Video Quality
Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.
Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.
What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Watch Time
Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.
YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly
Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.
Thumbnails
Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.
YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.
Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.
Number of Views
Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.
If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.
You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.
Closed Captions and Subtitles
Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.
While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.
How to Optimize Your YouTube Ranking
Focusing on User Engagement
One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.
Using Video Hashtags
Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.
Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.
Categorizing Your Video
After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.
Conclusion
With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.
Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.
Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.
In this article
Factors that Affect YouTube Video Ranking
Factors that Affect YouTube Video Ranking
If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.
Video Title
YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.
On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.
A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.
Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.
Video Description
When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.
Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.
Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.
When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.
Video Quality
Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.
Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.
What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Watch Time
Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.
YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly
Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.
Thumbnails
Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.
YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.
Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.
Number of Views
Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.
If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.
You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.
Closed Captions and Subtitles
Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.
While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.
How to Optimize Your YouTube Ranking
Focusing on User Engagement
One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.
Using Video Hashtags
Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.
Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.
Categorizing Your Video
After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.
Conclusion
With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.
Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.
Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.
In this article
Factors that Affect YouTube Video Ranking
Factors that Affect YouTube Video Ranking
If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.
Video Title
YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.
On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.
A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.
Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.
Video Description
When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.
Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.
Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.
When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.
Video Quality
Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.
Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.
What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Watch Time
Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.
YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly
Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.
Thumbnails
Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.
YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.
Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.
Number of Views
Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.
If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.
You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.
Closed Captions and Subtitles
Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.
While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.
How to Optimize Your YouTube Ranking
Focusing on User Engagement
One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.
Using Video Hashtags
Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.
Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.
Categorizing Your Video
After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.
Conclusion
With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.
Enhance YouTube Views: Leveraging Outro Content Partnerships
YouTube Outros that Grow Your Channel Faster
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: "YouTube Video Ranking - What Factors Affect Your Rank?"
- Author: Brian
- Created at : 2024-05-25 13:29:22
- Updated at : 2024-05-26 13:29:22
- Link: https://youtube-video-recordings.techidaily.com/youtube-video-ranking-what-factors-affect-your-rank/
- License: This work is licensed under CC BY-NC-SA 4.0.