"[Updated] Enhance Videos at No Extra Cost  Best Editors Ranked (Top 9)"

"[Updated] Enhance Videos at No Extra Cost Best Editors Ranked (Top 9)"

Brian Lv12

Enhance Videos at No Extra Cost: Best Editors Ranked (Top 9)

9 Best Free and Easy Editing Apps You Should Know

Richard Bennett

Dec 14, 2023• Proven solutions

0

Have you ever made a video 100% on your phone using a mobile video editing app?

If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.

Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.

Note: This is not a ranked list. The apps will appear in alphabetical order.

  1. Adobe Premiere Clip (Android or iOS)
  2. Cameo (iOS)
  3. Clips (iOS)
  4. Filmora (Android or iOS)
  5. Funimate (Android or iOS)
  6. iMovie (iOS)
  7. Movie Maker Filmmaker by Alive (Android or iOS)
  8. PowerDirector (Android)
  9. Vlogit (Android or iOS)

Adobe Premiere Clip (Android or iOS )

adobe premiere clip

Key Points:

  1. Automatic using clips. Times them to music
  2. Guides you with pop-up tips
  3. No text/title overlays
  4. Exports directly to YouTube

Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.

adobe premiere filters

Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.

adobe premiere clip options

You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.

You can share your video directly to YouTube when you export.

Cameo (iOS)

cameo ios

Key Points:

  1. Easy-to-apply themes
  2. Customizable titles
  3. Limited features
  4. Exports to 4K (if your clips are 4K)

Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.

Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).

There are three icons on the main interface: Scissors, a Music Note, and Filters.

The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.

cameo interface

You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.

In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.

cameo font

You can also tap on Themes and choose a premade style.

cameo crush style

Here’s what ‘Crush’ looks like applied:

cameo crush preview

My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.

Clips (iOS)

clips ios

Key Points:

  1. Great selection of stickers
  2. Lacks some basic tools
  3. Simple interface

Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.

clips stickers&emojis

There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.

clips effects

While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.

To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.

It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.

Filmora (Android or iOS)

Filmora Go

Key Points:

  1. Export directly to YouTube
  2. 16:9 or 1:1 for Instagram
  3. Includes effects like transitions, filters, and overlays
  4. End-roll logo

You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.

After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.

Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.

Filmora Go Trim&Clip

Cropping and zooming are simple too.

Filmora Go Crop&Zoom

Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.

Filmora Go Effects

Filmora comes loaded with music, or you can even import your own music from your phone.

Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.

Filmora Go Save&Export

One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.

Funimate (Android or iOS )

Funimate

Key Points:

  1. Easily add text and shapes
  2. Rainbow doodling
  3. Shake effects
  4. Small ‘Funimate’ watermark in videos from the free version

Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.

For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.

You can also draw rainbow designs on your video with your finger – no other app on this list can do that.

The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.

Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.

The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.

iMovie (iOS)

iMovie

Key Points:

  1. Trailer templates
  2. Themes
  3. Limited tools and resources

iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.

This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.

There are filters, themes, and titles, however.

The titles are simple but polished, and you’ll find all the standard types of filters.

The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.

iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.

Movie Maker Filmmaker by Alive (Android or iOS )

Movie Maker Filmmaker by Alive

Key Points:

  1. Good title tool
  2. Stickers
  3. Change clip duration
  4. 16:9 or 1:1

Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.

Movie Maker Filmmaker Filters

This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.

There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.

Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.

A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.

Power Director (Android)

Power Director

Key Points:

  1. A timeline like desktop software
  2. All the basic editing features
  3. Lots of transitions
  4. Videos from the free version will be watermarked

The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.

However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.

That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.

A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.

In addition to editing tools, PowerDirector has bells and whistles like filters –

- and a ton of great transitions.

One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.

You can export videos from PowerDirector directly to YouTube.

Vlogit (Android or iOS )

Vlogit

Key Points:

  1. Easy thumbnail maker
  2. Export directly to YouTube
  3. Animated stickers

Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.

All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.

After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!

Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.

Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

0

Have you ever made a video 100% on your phone using a mobile video editing app?

If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.

Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.

Note: This is not a ranked list. The apps will appear in alphabetical order.

  1. Adobe Premiere Clip (Android or iOS)
  2. Cameo (iOS)
  3. Clips (iOS)
  4. Filmora (Android or iOS)
  5. Funimate (Android or iOS)
  6. iMovie (iOS)
  7. Movie Maker Filmmaker by Alive (Android or iOS)
  8. PowerDirector (Android)
  9. Vlogit (Android or iOS)

Adobe Premiere Clip (Android or iOS )

adobe premiere clip

Key Points:

  1. Automatic using clips. Times them to music
  2. Guides you with pop-up tips
  3. No text/title overlays
  4. Exports directly to YouTube

Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.

adobe premiere filters

Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.

adobe premiere clip options

You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.

You can share your video directly to YouTube when you export.

Cameo (iOS)

cameo ios

Key Points:

  1. Easy-to-apply themes
  2. Customizable titles
  3. Limited features
  4. Exports to 4K (if your clips are 4K)

Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.

Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).

There are three icons on the main interface: Scissors, a Music Note, and Filters.

The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.

cameo interface

You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.

In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.

cameo font

You can also tap on Themes and choose a premade style.

cameo crush style

Here’s what ‘Crush’ looks like applied:

cameo crush preview

My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.

Clips (iOS)

clips ios

Key Points:

  1. Great selection of stickers
  2. Lacks some basic tools
  3. Simple interface

Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.

clips stickers&emojis

There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.

clips effects

While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.

To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.

It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.

Filmora (Android or iOS)

Filmora Go

Key Points:

  1. Export directly to YouTube
  2. 16:9 or 1:1 for Instagram
  3. Includes effects like transitions, filters, and overlays
  4. End-roll logo

You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.

After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.

Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.

Filmora Go Trim&Clip

Cropping and zooming are simple too.

Filmora Go Crop&Zoom

Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.

Filmora Go Effects

Filmora comes loaded with music, or you can even import your own music from your phone.

Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.

Filmora Go Save&Export

One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.

Funimate (Android or iOS )

Funimate

Key Points:

  1. Easily add text and shapes
  2. Rainbow doodling
  3. Shake effects
  4. Small ‘Funimate’ watermark in videos from the free version

Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.

For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.

You can also draw rainbow designs on your video with your finger – no other app on this list can do that.

The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.

Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.

The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.

iMovie (iOS)

iMovie

Key Points:

  1. Trailer templates
  2. Themes
  3. Limited tools and resources

iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.

This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.

There are filters, themes, and titles, however.

The titles are simple but polished, and you’ll find all the standard types of filters.

The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.

iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.

Movie Maker Filmmaker by Alive (Android or iOS )

Movie Maker Filmmaker by Alive

Key Points:

  1. Good title tool
  2. Stickers
  3. Change clip duration
  4. 16:9 or 1:1

Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.

Movie Maker Filmmaker Filters

This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.

There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.

Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.

A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.

Power Director (Android)

Power Director

Key Points:

  1. A timeline like desktop software
  2. All the basic editing features
  3. Lots of transitions
  4. Videos from the free version will be watermarked

The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.

However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.

That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.

A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.

In addition to editing tools, PowerDirector has bells and whistles like filters –

- and a ton of great transitions.

One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.

You can export videos from PowerDirector directly to YouTube.

Vlogit (Android or iOS )

Vlogit

Key Points:

  1. Easy thumbnail maker
  2. Export directly to YouTube
  3. Animated stickers

Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.

All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.

After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!

Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.

Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

0

Have you ever made a video 100% on your phone using a mobile video editing app?

If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.

Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.

Note: This is not a ranked list. The apps will appear in alphabetical order.

  1. Adobe Premiere Clip (Android or iOS)
  2. Cameo (iOS)
  3. Clips (iOS)
  4. Filmora (Android or iOS)
  5. Funimate (Android or iOS)
  6. iMovie (iOS)
  7. Movie Maker Filmmaker by Alive (Android or iOS)
  8. PowerDirector (Android)
  9. Vlogit (Android or iOS)

Adobe Premiere Clip (Android or iOS )

adobe premiere clip

Key Points:

  1. Automatic using clips. Times them to music
  2. Guides you with pop-up tips
  3. No text/title overlays
  4. Exports directly to YouTube

Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.

adobe premiere filters

Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.

adobe premiere clip options

You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.

You can share your video directly to YouTube when you export.

Cameo (iOS)

cameo ios

Key Points:

  1. Easy-to-apply themes
  2. Customizable titles
  3. Limited features
  4. Exports to 4K (if your clips are 4K)

Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.

Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).

There are three icons on the main interface: Scissors, a Music Note, and Filters.

The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.

cameo interface

You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.

In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.

cameo font

You can also tap on Themes and choose a premade style.

cameo crush style

Here’s what ‘Crush’ looks like applied:

cameo crush preview

My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.

Clips (iOS)

clips ios

Key Points:

  1. Great selection of stickers
  2. Lacks some basic tools
  3. Simple interface

Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.

clips stickers&emojis

There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.

clips effects

While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.

To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.

It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.

Filmora (Android or iOS)

Filmora Go

Key Points:

  1. Export directly to YouTube
  2. 16:9 or 1:1 for Instagram
  3. Includes effects like transitions, filters, and overlays
  4. End-roll logo

You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.

After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.

Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.

Filmora Go Trim&Clip

Cropping and zooming are simple too.

Filmora Go Crop&Zoom

Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.

Filmora Go Effects

Filmora comes loaded with music, or you can even import your own music from your phone.

Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.

Filmora Go Save&Export

One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.

Funimate (Android or iOS )

Funimate

Key Points:

  1. Easily add text and shapes
  2. Rainbow doodling
  3. Shake effects
  4. Small ‘Funimate’ watermark in videos from the free version

Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.

For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.

You can also draw rainbow designs on your video with your finger – no other app on this list can do that.

The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.

Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.

The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.

iMovie (iOS)

iMovie

Key Points:

  1. Trailer templates
  2. Themes
  3. Limited tools and resources

iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.

This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.

There are filters, themes, and titles, however.

The titles are simple but polished, and you’ll find all the standard types of filters.

The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.

iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.

Movie Maker Filmmaker by Alive (Android or iOS )

Movie Maker Filmmaker by Alive

Key Points:

  1. Good title tool
  2. Stickers
  3. Change clip duration
  4. 16:9 or 1:1

Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.

Movie Maker Filmmaker Filters

This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.

There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.

Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.

A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.

Power Director (Android)

Power Director

Key Points:

  1. A timeline like desktop software
  2. All the basic editing features
  3. Lots of transitions
  4. Videos from the free version will be watermarked

The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.

However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.

That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.

A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.

In addition to editing tools, PowerDirector has bells and whistles like filters –

- and a ton of great transitions.

One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.

You can export videos from PowerDirector directly to YouTube.

Vlogit (Android or iOS )

Vlogit

Key Points:

  1. Easy thumbnail maker
  2. Export directly to YouTube
  3. Animated stickers

Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.

All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.

After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!

Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.

Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

0

Have you ever made a video 100% on your phone using a mobile video editing app?

If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.

Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.

Note: This is not a ranked list. The apps will appear in alphabetical order.

  1. Adobe Premiere Clip (Android or iOS)
  2. Cameo (iOS)
  3. Clips (iOS)
  4. Filmora (Android or iOS)
  5. Funimate (Android or iOS)
  6. iMovie (iOS)
  7. Movie Maker Filmmaker by Alive (Android or iOS)
  8. PowerDirector (Android)
  9. Vlogit (Android or iOS)

Adobe Premiere Clip (Android or iOS )

adobe premiere clip

Key Points:

  1. Automatic using clips. Times them to music
  2. Guides you with pop-up tips
  3. No text/title overlays
  4. Exports directly to YouTube

Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.

adobe premiere filters

Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.

adobe premiere clip options

You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.

You can share your video directly to YouTube when you export.

Cameo (iOS)

cameo ios

Key Points:

  1. Easy-to-apply themes
  2. Customizable titles
  3. Limited features
  4. Exports to 4K (if your clips are 4K)

Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.

Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).

There are three icons on the main interface: Scissors, a Music Note, and Filters.

The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.

cameo interface

You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.

In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.

cameo font

You can also tap on Themes and choose a premade style.

cameo crush style

Here’s what ‘Crush’ looks like applied:

cameo crush preview

My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.

Clips (iOS)

clips ios

Key Points:

  1. Great selection of stickers
  2. Lacks some basic tools
  3. Simple interface

Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.

clips stickers&emojis

There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.

clips effects

While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.

To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.

It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.

Filmora (Android or iOS)

Filmora Go

Key Points:

  1. Export directly to YouTube
  2. 16:9 or 1:1 for Instagram
  3. Includes effects like transitions, filters, and overlays
  4. End-roll logo

You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.

After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.

Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.

Filmora Go Trim&Clip

Cropping and zooming are simple too.

Filmora Go Crop&Zoom

Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.

Filmora Go Effects

Filmora comes loaded with music, or you can even import your own music from your phone.

Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.

Filmora Go Save&Export

One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.

Funimate (Android or iOS )

Funimate

Key Points:

  1. Easily add text and shapes
  2. Rainbow doodling
  3. Shake effects
  4. Small ‘Funimate’ watermark in videos from the free version

Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.

For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.

You can also draw rainbow designs on your video with your finger – no other app on this list can do that.

The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.

Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.

The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.

iMovie (iOS)

iMovie

Key Points:

  1. Trailer templates
  2. Themes
  3. Limited tools and resources

iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.

This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.

There are filters, themes, and titles, however.

The titles are simple but polished, and you’ll find all the standard types of filters.

The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.

iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.

Movie Maker Filmmaker by Alive (Android or iOS )

Movie Maker Filmmaker by Alive

Key Points:

  1. Good title tool
  2. Stickers
  3. Change clip duration
  4. 16:9 or 1:1

Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.

Movie Maker Filmmaker Filters

This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.

There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.

Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.

A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.

Power Director (Android)

Power Director

Key Points:

  1. A timeline like desktop software
  2. All the basic editing features
  3. Lots of transitions
  4. Videos from the free version will be watermarked

The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.

However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.

That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.

A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.

In addition to editing tools, PowerDirector has bells and whistles like filters –

- and a ton of great transitions.

One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.

You can export videos from PowerDirector directly to YouTube.

Vlogit (Android or iOS )

Vlogit

Key Points:

  1. Easy thumbnail maker
  2. Export directly to YouTube
  3. Animated stickers

Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.

All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.

After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!

Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.

Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Elevating Your Look: Expert Tutorials for Everyone

Ultimate Guide to Beauty on YouTube - Gear, Makeup Tutorials, and More

Richard Bennett

Oct 26, 2023• Proven solutions

0

Beauty and lifestyle are two of the most popular categories on YouTube, and they might also be the categories most associated with brand deals. Whether you’re hoping to earn revenue as a beauty influencer, or just want to post some fun makeup tutorials, this guide is for you!

We’ll walk you through deciding on a theme for your channel, setting up your equipment, and give you tips for actually recording your videos.

1. **[Finding Your Niche in Beauty or Lifestyle](#niche)**
  1. Types of Beauty Videos – Your Content Strategy
  2. How to Get Products to Review
  3. Simple Camera Setup for Beauty Vloggers
  4. Lighting for Beauty
  5. Top Ring Lights for YouTube
  6. Build Your Own Diva Ring Light
  7. How to Make a Makeup Tutorial – Before You Start
  8. How to Make a Makeup Tutorial – Recording
  9. How to Make a Makeup Tutorial – After Shooting

Best YouTube Video Editor- Wondershare Filmora

Wondershare Filmora is specifically made keeping quality on priority and to make sure all the videos are edited well with the highest accuracy. You can trim, merge, crop, add background music, rotate videos as well as add motion elements, animated texts, overlays, and filters, etc. to your makeup video, and the video can also be uploaded to YouTube or burned to DVD directly.

Download Filmora9 Win Version Download Filmora9 Mac Version

Finding Your Niche in Beauty or Lifestyle

As a new makeup, beauty, or lifestyle YouTuber you’ll be jumping into a category that’s already packed with thousands of channels. In order to gain any momentum, you’ll have to decide on a particular thing you want to be known for. That’s your niche.

People looking for beauty tutorials are often looking for someone who has something in particular in common with them. Hairstyling for a specific ethnicity, for example, is a potential niche because people want to learn how to style their own hair, not a hair in general.

Another way you could find a niche is by taking on a specific area of interest, like a skincare channel with a focus on coping with acne or a makeup channel with a focus on natural products.

SunKissAlba has a lifestyle channel that focuses on a ‘natural’ niche. She posts videos about every aspect of her lifestyle from putting on makeup to cooking, but natural/non-toxic products are a constant theme through everything she does. By niching her channel she hasn’t limited what kinds of videos she can do at all - she posts a huge variety of different types of videos. What she has done is to make her channel particularly valuable to audiences interested in things that are natural or organic.

Types of Beauty Videos – Your Content Strategy

It’s a lot easier to come up with weekly video ideas when you have an overarching strategy.

The easiest way to figure out what kinds of videos you should make (and this can also help determine your niche!) is to think about what you already do and enjoy. If skincare is particularly important to you, for example, then you could build a content strategy that includes things like your favorite sunscreen, what different ingredients in skincare products are for, or even how to make a DIY face mask.

The same thing goes if you love doing big glamourous makeups for going out. Think about what you like, and that will determine what you should talk about in your videos.

Instead of buying new products to use in videos, try to use and showcase what you already have.

Here are some common types of beauty and lifestyle videos:

Get Ready With Me: a video where you put your makeup on which helps your audience get to know you better.

Monthly Favorites: showcases your favorite products from the last month.

Makeup Collection: viewers will want to see what you have.

DIY: create something, like a homemade moisturizer, and show your viewers how to make their own.

Makeup Hauls: show off what you’ve bought recently.

Lookbooks: put together a few looks based on a theme, like a specific color or event.

First Impressions: show yourself using a new product for the first time.

Makeup Tutorials: teach your viewers how to achieve a particular look, like a smokey eye.

What’s In My Bag: empty your handbag to show viewers what you carry around with you, particularly your most essential makeup.

My Routine: show viewers your morning skincare routine, or how you usually take your makeup off before bed. Any of your beauty-related routines will be interesting to your followers.

You should also be ready to jump on trends as they jump up. You can get a bump in viewership from people searching for a particular trend. Here are a couple of examples of past trends:

  • Boyfriend Does My Makeup
  • Kid’s Makeup Challenge
  • No Mirror Makeup Challenge

How to Get Products to Review

You probably already know that a lot of the products popular beauty YouTubers review in their videos were sent to them for free. Brands want to get their products into the hands of creators who have ‘influence’ both in the hopes that their audiences will decide to buy them and as part of generating buzz – getting more people talking about their products so more people become interested.

In order for a brand to consider sending you a free product to review or feature in a video, you will first have to have a large enough following.

What is ‘large enough’? There’s no magic number of YouTube subscribers or Instagram followers. How large your following needs to be will depend on what brands you want to work with, as well as whether your channel has a specific niche.

Large brands will want to work with larger creators. Smaller brands that are still trying to build notoriety may be more open to working with creators whose followings are not as large.

If you have a very specific niche then that could create more opportunities for you as a mid-sized YouTuber. If you specialize in styling curly black hair, and a brand is marketing a product made specifically for styling curly black hair, then your smaller following will be more valuable to that brand than the larger audience of a more general channel.

Here are 4 tips for getting free products for review:

  1. Follow your favorite brands on Instagram and subscribe to their YouTube channels. Make sure to take them when you feature their products in your posts or videos.
  2. Focus on growing your community/audience. As you start getting more subscribers and building up momentum for your channel, brands might start reaching out to you. We’ve got some tips on growing your YouTube channel here .
  3. Make a pitch to a brand. The first step in this is figuring out who to pitch to. You can send smaller brands DMs via Instagram or Twitter and politely ask for contact info for a PR person. Never ask for free product or sponsorship at this point, just information you can use to contact PR.
  4. Send an email with your pitch to the brand’s PR person. Your email should introduce yourself, describe your content, and talk about what type of audience you have (how many subscribers, where are they located, how old are they, etc. This information is all available in your Creator Studio analytics).
    Make sure to link to your channel so they can verify what you say (do not hide your subscriber count).
    Emphasize what value you could provide the brand with (i.e. ‘I’ve had a lot of success with videos on managing acne and I’m sure my subscribers would love to see a review of your cream’) and outline what kind of video you’d like to make (i.e. a five-minute review focusing on the product, or a short feature in a longer makeup tutorial).

Simple Camera Setup for Beauty Vloggers

There are a lot of different ways to set up your camera for a ‘talking head’ video (anything that is primarily you talking to the camera). Keep reading to learn about a popular ring-light setup for beauty videos, or click here to learn 4 different camera setups .

In an ideal situation, this is what you’ll build your setup out of:

  1. Camera with a flip-out screen
  2. Ring light
  3. Camera-mounted shotgun mic
  4. Tripod (unless you can mount your camera inside your ring light)

If you don’t have access to all of the equipment above, try some of these:

  1. Smartphone camera
  2. DIY ring light
  3. Smartphone shotgun mic or LAV

Step 1: Set your camera and ring light (your camera should be sitting directly behind your ring light, or mounted inside of it) up about 3 feet away from your subject (yourself).

You might want to experiment with sitting at different distances to see how the lighting looks on your face.

Step 2: Set your camera up a bit higher than your face and tilt it down towards yourself (shooting from slightly above is always more flattering). It should be set up at about a 15° angle to you.

tilt down your camera

Step 3: Check your frame (this is easiest if your camera has a screen that flips out) to make sure there’s not too much empty space in your shot.

Step 4: Adjust your camera’s focus so your picture is clear. You may need to set up a lamp, chair, or stuffed animal as a stand-in for yourself while you stand behind the camera adjusting the focus.

Turn off autofocus and adjust your focus manually by turning the focus ring on your lens, if you’re using a DSLR or mirrorless camera.

Step 5: Set your f-stop (aperture) so that your depth of field is deep enough for you to lean forwards or backward without becoming blurry.

An aperture of f/5.0 is good if you’re going to be moving around a lot, but if you’re not going to be moving much and want a blurry background you might want to go with f/2.8 or lower.

set f stop

Step 6: Set your ISO (film speed). A lower ISO will give you a darker, but higher quality, image. A higher ISO will lower your quality and give you a brighter image.

ISO 400 should be a happy medium for shooting inside with your ring light, but you may need to try out a couple of settings to find one perfect for your situation.

set film speed

For more info on camera settings for beauty videos, click here .

Lighting for Beauty

The key to achieving a high-quality picture for your beauty video is having a lot of light.

A ring light (whether it’s one you purchase or one you make) will give you even light over your whole face, and that may be enough. Ring lights are considered one of the biggest ‘secrets’ to beauty on YouTube (as explained in this Racked article ).

There are, however, some reasons you might want additional light:

To Light your Background/Space

If you only have a ring light/front light then you may end up looking like you’re surrounded by shadows. If you want more light for your space you can use windows, household lamps, or professional video lights like softboxes or LED panels.

light background

To Stand Out Against your Background (‘Backlighting’)

A front light that’s lighting you evenly is also lighting whatever’s behind you evenly, which can make your overall picture look flat.

Setting up a light to shine up at you from behind will help you pop out from your background by creating a silhouette.

You can use an LED panel or a household lamp as a backlight.

To Add Dimension to Your Face (Side Lights/ Fill Lights)

Setting up lights to hit you from the sides will help you look more three dimensional. It can also give your video a general quality boost because the picture quality is always better when there’s tons of light.

You can use softboxes, LED panels, clamp lights, household lamps, or any other light source you can think of.

Lighting Tips!

* **_Use ‘daylight’ bulbs in any household lighting/clamp lights you use._ This way, your light will all be the same color and you won’t have to do a lot of color correction (the more yellow-colored light most indoor lights give off will make you look orange).**  

You can buy daylight-colored bulbs for about $5.

  • Clamp lights ($10 each) and paper lanterns ($10 each) provide great lighting and are much more affordable than professional lighting kits. The paper lanterns will provide even, diffused, light and the clamp lights will be easy to set up wherever you need them.
  • Check out these DIY tips for creating your own reflectors and diffusers .

Top Ring Lights for YouTube

1. Neewer Dimmable Fluorescent Ring Light - $110

One cool feature of the Neewer Ring Light is that you can choose between daylight and a more orange-tinted light depending on which of the included filters you use. In almost all situations you’ll want to use white light/daylight because the orange light will make you look orange, but if you ever wanted to create a warmer image to achieve a particular effect you’d have that option with this light.

Neewer Ring Light

This light is dimmable and can be adjusted to the angle that suits your shot. That’s true of our number 2 pick too, and the second place light actually has a slight edge over the Neewer light because its color temperature is 5400K which is slightly closer to daylight than Neewer’s 5500K, but that’s honestly not super important for YouTube. They’re close enough that you won’t be able to tell the difference, and this light is over $100 more affordable.

2. Prismatic Halo Ring Light - $260

This lightweight ring light is easy to transport, set up, and mount your phone or camera to. It’s a fluorescent ‘daylight’ (5400K) light, so the colors in your videos will look natural.

This light is dimmable, so you can turn it down if it’s too bright, and the Prismatic Light Stand will allow you to tilt your light to the perfect angle. This will be handy if you’re mounting your camera inside the ring but want to place it slightly above your face instead of having it look at you head on.

Build Your Own Diva Ring Light

A ring light is an important tool for a lot of beauty YouTubers, but it doesn’t fit into everyone’s budget. Here’s one popular way to create your own ring light for about $20.

A lot of people have done this DIY, but we’re using Kevin’s video because we love how he added the stand.

What you need:

  • A wire wreath frame
  • Zip ties
  • LED rope light (16 ft, daylight)
  • Tinfoil
  • Metal paper towel stand
  • Scissors

Step 1: Wrap your wreath frame in tinfoil. Make sure the tinfoil is shaped to the wreath so that there is a curve on the inside where your rope light can sit.

Step 2: Place your rope light inside the curve of your frame. Wind it around for 3 loops so you have 2 rows of lighting tube sitting next to each other.

Step 3: Use the zip ties to fasten in the rope light. Wrap them tightly around your frame and lights in several (6-8) places.

Step 4: Cut off the tails of the zip ties.

This is your ring light. Continue to step 5 if you want it to have a stand (you might just want to clip it up somewhere).

Step 5: Fasten your ring light tightly to your paper towel stand securely with several zip ties. Make sure to fasten it at the bottom (where the excess rope light is coming out of your ring light). Cut off the tails of the zip ties.

How to Make a Makeup Tutorial – Before You Start

Before you start recording your makeup tutorial there are a few things you should do.

  1. Write an outline. You might even want to write yourself a transcript. Having a concrete plan before you start recording will help ensure your tutorial is useful for viewers. You’ll realize where you might need to slow down and show a particular step in more detail, or where your viewers might find a particular step tricky, in a way you want if you just jump into a makeup routine you know perfectly.
  2. Layout your supplies. Make sure everything you need for your tutorial is laid out neatly in front of you so you can access it all easily. Try to use clean brushes – it just looks nicer.
  3. Tidy up. If you want your viewers to trust you when it comes to aesthetics, it’s important that your studio area is clean and tidy. You may even want to use a backdrop.
  4. Do a video test. Before you start your video for real, start recording and shoot some test footage. Watch that back to make sure you like the look of your frame, your face is never blurry, and you’re happy with the overall look of things.
  5. Do an audio test. If you’re going to be talking in your video instead of recording a voiceover after, do an audio test to make sure your audience will be able to hear you clearly.

How to Make a Makeup Tutorial – Recording

Here are some things to keep in mind while you record your makeup tutorial:

  1. Show what you’re using. When you use a product, brush, or any other beauty supply make sure to let your audience know what you’re using and why you chose it. This isn’t about promoting brands, it’s about making it easy for viewers to duplicate your results.
    If you’re using autofocus, you can hold products up to the screen and wait for it to kick in. If you’re not using autofocus, just hold them up next to you for a moment. You can also shoot separate closeups of each product and cut them into your main tutorial video.
  2. Highlight small details. Describe what you’re doing in a lot of detail and don’t gloss over anything. Assume the person watching your tutorial doesn’t know anything about putting on makeup.
  3. Take stills for your thumbnail. Remember to take some still photos of your finished makeup to use in your YouTube thumbnail.

How to Make a Makeup Tutorial – After Shooting

Once you’ve finished recording and put away all your camera gear, there’s still work to do. You still need to edit your video and post it on YouTube. Here are some tips for that:

  1. Add transitions and effects. If you have several clips or even just distinct sections of your main clip, then adding transitions can be a great way to hold your viewers’ attention.
    If you spend a lot of time on a repetitive step, you may want to speed that part up and make it a time-lapse.
  2. Add your intro. Having a short (usually around 5 seconds) intro sequence is a great way to strengthen your personal lifestyle brand. You can download free intros right here on filmora.io .
  3. Title your video. Make sure your most important keyword – the type of look you’re creating, or a product you’re reviewing – is near the beginning of your video’s title. Searching for the topic of your video and writing a title similar to the highest-ranking results is a good way to start.
    Remember to include what type of video you made, i.e. ‘tutorial’, ‘review’, or ‘get ready with me’, in your title. People might include these kinds of words in their search queries and, even if they find your video another way, they’ll probably want to know what they’re clicking on before they click.
  4. Customize your thumbnail. Again, search for your video’s topic and see what comes up. You want your thumbnail to look related to the top results, but you also want it to jump out at potential viewers. There may be something you can add to the thumbnail photos you took that will help you stand out, like a bright border, an emoji, or a closeup of a product you feature in the video.
  5. Write a detailed description. Putting the products you use in your video description will help your viewers, and it’s a great place to include affiliate links if you ever join an affiliate program (like Amazon’s) to generate some revenue.

Are you already making beauty videos? If so, let us know if you have any of your own tips!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Beauty and lifestyle are two of the most popular categories on YouTube, and they might also be the categories most associated with brand deals. Whether you’re hoping to earn revenue as a beauty influencer, or just want to post some fun makeup tutorials, this guide is for you!

We’ll walk you through deciding on a theme for your channel, setting up your equipment, and give you tips for actually recording your videos.

1. **[Finding Your Niche in Beauty or Lifestyle](#niche)**
  1. Types of Beauty Videos – Your Content Strategy
  2. How to Get Products to Review
  3. Simple Camera Setup for Beauty Vloggers
  4. Lighting for Beauty
  5. Top Ring Lights for YouTube
  6. Build Your Own Diva Ring Light
  7. How to Make a Makeup Tutorial – Before You Start
  8. How to Make a Makeup Tutorial – Recording
  9. How to Make a Makeup Tutorial – After Shooting

Best YouTube Video Editor- Wondershare Filmora

Wondershare Filmora is specifically made keeping quality on priority and to make sure all the videos are edited well with the highest accuracy. You can trim, merge, crop, add background music, rotate videos as well as add motion elements, animated texts, overlays, and filters, etc. to your makeup video, and the video can also be uploaded to YouTube or burned to DVD directly.

Download Filmora9 Win Version Download Filmora9 Mac Version

Finding Your Niche in Beauty or Lifestyle

As a new makeup, beauty, or lifestyle YouTuber you’ll be jumping into a category that’s already packed with thousands of channels. In order to gain any momentum, you’ll have to decide on a particular thing you want to be known for. That’s your niche.

People looking for beauty tutorials are often looking for someone who has something in particular in common with them. Hairstyling for a specific ethnicity, for example, is a potential niche because people want to learn how to style their own hair, not a hair in general.

Another way you could find a niche is by taking on a specific area of interest, like a skincare channel with a focus on coping with acne or a makeup channel with a focus on natural products.

SunKissAlba has a lifestyle channel that focuses on a ‘natural’ niche. She posts videos about every aspect of her lifestyle from putting on makeup to cooking, but natural/non-toxic products are a constant theme through everything she does. By niching her channel she hasn’t limited what kinds of videos she can do at all - she posts a huge variety of different types of videos. What she has done is to make her channel particularly valuable to audiences interested in things that are natural or organic.

Types of Beauty Videos – Your Content Strategy

It’s a lot easier to come up with weekly video ideas when you have an overarching strategy.

The easiest way to figure out what kinds of videos you should make (and this can also help determine your niche!) is to think about what you already do and enjoy. If skincare is particularly important to you, for example, then you could build a content strategy that includes things like your favorite sunscreen, what different ingredients in skincare products are for, or even how to make a DIY face mask.

The same thing goes if you love doing big glamourous makeups for going out. Think about what you like, and that will determine what you should talk about in your videos.

Instead of buying new products to use in videos, try to use and showcase what you already have.

Here are some common types of beauty and lifestyle videos:

Get Ready With Me: a video where you put your makeup on which helps your audience get to know you better.

Monthly Favorites: showcases your favorite products from the last month.

Makeup Collection: viewers will want to see what you have.

DIY: create something, like a homemade moisturizer, and show your viewers how to make their own.

Makeup Hauls: show off what you’ve bought recently.

Lookbooks: put together a few looks based on a theme, like a specific color or event.

First Impressions: show yourself using a new product for the first time.

Makeup Tutorials: teach your viewers how to achieve a particular look, like a smokey eye.

What’s In My Bag: empty your handbag to show viewers what you carry around with you, particularly your most essential makeup.

My Routine: show viewers your morning skincare routine, or how you usually take your makeup off before bed. Any of your beauty-related routines will be interesting to your followers.

You should also be ready to jump on trends as they jump up. You can get a bump in viewership from people searching for a particular trend. Here are a couple of examples of past trends:

  • Boyfriend Does My Makeup
  • Kid’s Makeup Challenge
  • No Mirror Makeup Challenge

How to Get Products to Review

You probably already know that a lot of the products popular beauty YouTubers review in their videos were sent to them for free. Brands want to get their products into the hands of creators who have ‘influence’ both in the hopes that their audiences will decide to buy them and as part of generating buzz – getting more people talking about their products so more people become interested.

In order for a brand to consider sending you a free product to review or feature in a video, you will first have to have a large enough following.

What is ‘large enough’? There’s no magic number of YouTube subscribers or Instagram followers. How large your following needs to be will depend on what brands you want to work with, as well as whether your channel has a specific niche.

Large brands will want to work with larger creators. Smaller brands that are still trying to build notoriety may be more open to working with creators whose followings are not as large.

If you have a very specific niche then that could create more opportunities for you as a mid-sized YouTuber. If you specialize in styling curly black hair, and a brand is marketing a product made specifically for styling curly black hair, then your smaller following will be more valuable to that brand than the larger audience of a more general channel.

Here are 4 tips for getting free products for review:

  1. Follow your favorite brands on Instagram and subscribe to their YouTube channels. Make sure to take them when you feature their products in your posts or videos.
  2. Focus on growing your community/audience. As you start getting more subscribers and building up momentum for your channel, brands might start reaching out to you. We’ve got some tips on growing your YouTube channel here .
  3. Make a pitch to a brand. The first step in this is figuring out who to pitch to. You can send smaller brands DMs via Instagram or Twitter and politely ask for contact info for a PR person. Never ask for free product or sponsorship at this point, just information you can use to contact PR.
  4. Send an email with your pitch to the brand’s PR person. Your email should introduce yourself, describe your content, and talk about what type of audience you have (how many subscribers, where are they located, how old are they, etc. This information is all available in your Creator Studio analytics).
    Make sure to link to your channel so they can verify what you say (do not hide your subscriber count).
    Emphasize what value you could provide the brand with (i.e. ‘I’ve had a lot of success with videos on managing acne and I’m sure my subscribers would love to see a review of your cream’) and outline what kind of video you’d like to make (i.e. a five-minute review focusing on the product, or a short feature in a longer makeup tutorial).

Simple Camera Setup for Beauty Vloggers

There are a lot of different ways to set up your camera for a ‘talking head’ video (anything that is primarily you talking to the camera). Keep reading to learn about a popular ring-light setup for beauty videos, or click here to learn 4 different camera setups .

In an ideal situation, this is what you’ll build your setup out of:

  1. Camera with a flip-out screen
  2. Ring light
  3. Camera-mounted shotgun mic
  4. Tripod (unless you can mount your camera inside your ring light)

If you don’t have access to all of the equipment above, try some of these:

  1. Smartphone camera
  2. DIY ring light
  3. Smartphone shotgun mic or LAV

Step 1: Set your camera and ring light (your camera should be sitting directly behind your ring light, or mounted inside of it) up about 3 feet away from your subject (yourself).

You might want to experiment with sitting at different distances to see how the lighting looks on your face.

Step 2: Set your camera up a bit higher than your face and tilt it down towards yourself (shooting from slightly above is always more flattering). It should be set up at about a 15° angle to you.

tilt down your camera

Step 3: Check your frame (this is easiest if your camera has a screen that flips out) to make sure there’s not too much empty space in your shot.

Step 4: Adjust your camera’s focus so your picture is clear. You may need to set up a lamp, chair, or stuffed animal as a stand-in for yourself while you stand behind the camera adjusting the focus.

Turn off autofocus and adjust your focus manually by turning the focus ring on your lens, if you’re using a DSLR or mirrorless camera.

Step 5: Set your f-stop (aperture) so that your depth of field is deep enough for you to lean forwards or backward without becoming blurry.

An aperture of f/5.0 is good if you’re going to be moving around a lot, but if you’re not going to be moving much and want a blurry background you might want to go with f/2.8 or lower.

set f stop

Step 6: Set your ISO (film speed). A lower ISO will give you a darker, but higher quality, image. A higher ISO will lower your quality and give you a brighter image.

ISO 400 should be a happy medium for shooting inside with your ring light, but you may need to try out a couple of settings to find one perfect for your situation.

set film speed

For more info on camera settings for beauty videos, click here .

Lighting for Beauty

The key to achieving a high-quality picture for your beauty video is having a lot of light.

A ring light (whether it’s one you purchase or one you make) will give you even light over your whole face, and that may be enough. Ring lights are considered one of the biggest ‘secrets’ to beauty on YouTube (as explained in this Racked article ).

There are, however, some reasons you might want additional light:

To Light your Background/Space

If you only have a ring light/front light then you may end up looking like you’re surrounded by shadows. If you want more light for your space you can use windows, household lamps, or professional video lights like softboxes or LED panels.

light background

To Stand Out Against your Background (‘Backlighting’)

A front light that’s lighting you evenly is also lighting whatever’s behind you evenly, which can make your overall picture look flat.

Setting up a light to shine up at you from behind will help you pop out from your background by creating a silhouette.

You can use an LED panel or a household lamp as a backlight.

To Add Dimension to Your Face (Side Lights/ Fill Lights)

Setting up lights to hit you from the sides will help you look more three dimensional. It can also give your video a general quality boost because the picture quality is always better when there’s tons of light.

You can use softboxes, LED panels, clamp lights, household lamps, or any other light source you can think of.

Lighting Tips!

* **_Use ‘daylight’ bulbs in any household lighting/clamp lights you use._ This way, your light will all be the same color and you won’t have to do a lot of color correction (the more yellow-colored light most indoor lights give off will make you look orange).**  

You can buy daylight-colored bulbs for about $5.

  • Clamp lights ($10 each) and paper lanterns ($10 each) provide great lighting and are much more affordable than professional lighting kits. The paper lanterns will provide even, diffused, light and the clamp lights will be easy to set up wherever you need them.
  • Check out these DIY tips for creating your own reflectors and diffusers .

Top Ring Lights for YouTube

1. Neewer Dimmable Fluorescent Ring Light - $110

One cool feature of the Neewer Ring Light is that you can choose between daylight and a more orange-tinted light depending on which of the included filters you use. In almost all situations you’ll want to use white light/daylight because the orange light will make you look orange, but if you ever wanted to create a warmer image to achieve a particular effect you’d have that option with this light.

Neewer Ring Light

This light is dimmable and can be adjusted to the angle that suits your shot. That’s true of our number 2 pick too, and the second place light actually has a slight edge over the Neewer light because its color temperature is 5400K which is slightly closer to daylight than Neewer’s 5500K, but that’s honestly not super important for YouTube. They’re close enough that you won’t be able to tell the difference, and this light is over $100 more affordable.

2. Prismatic Halo Ring Light - $260

This lightweight ring light is easy to transport, set up, and mount your phone or camera to. It’s a fluorescent ‘daylight’ (5400K) light, so the colors in your videos will look natural.

This light is dimmable, so you can turn it down if it’s too bright, and the Prismatic Light Stand will allow you to tilt your light to the perfect angle. This will be handy if you’re mounting your camera inside the ring but want to place it slightly above your face instead of having it look at you head on.

Build Your Own Diva Ring Light

A ring light is an important tool for a lot of beauty YouTubers, but it doesn’t fit into everyone’s budget. Here’s one popular way to create your own ring light for about $20.

A lot of people have done this DIY, but we’re using Kevin’s video because we love how he added the stand.

What you need:

  • A wire wreath frame
  • Zip ties
  • LED rope light (16 ft, daylight)
  • Tinfoil
  • Metal paper towel stand
  • Scissors

Step 1: Wrap your wreath frame in tinfoil. Make sure the tinfoil is shaped to the wreath so that there is a curve on the inside where your rope light can sit.

Step 2: Place your rope light inside the curve of your frame. Wind it around for 3 loops so you have 2 rows of lighting tube sitting next to each other.

Step 3: Use the zip ties to fasten in the rope light. Wrap them tightly around your frame and lights in several (6-8) places.

Step 4: Cut off the tails of the zip ties.

This is your ring light. Continue to step 5 if you want it to have a stand (you might just want to clip it up somewhere).

Step 5: Fasten your ring light tightly to your paper towel stand securely with several zip ties. Make sure to fasten it at the bottom (where the excess rope light is coming out of your ring light). Cut off the tails of the zip ties.

How to Make a Makeup Tutorial – Before You Start

Before you start recording your makeup tutorial there are a few things you should do.

  1. Write an outline. You might even want to write yourself a transcript. Having a concrete plan before you start recording will help ensure your tutorial is useful for viewers. You’ll realize where you might need to slow down and show a particular step in more detail, or where your viewers might find a particular step tricky, in a way you want if you just jump into a makeup routine you know perfectly.
  2. Layout your supplies. Make sure everything you need for your tutorial is laid out neatly in front of you so you can access it all easily. Try to use clean brushes – it just looks nicer.
  3. Tidy up. If you want your viewers to trust you when it comes to aesthetics, it’s important that your studio area is clean and tidy. You may even want to use a backdrop.
  4. Do a video test. Before you start your video for real, start recording and shoot some test footage. Watch that back to make sure you like the look of your frame, your face is never blurry, and you’re happy with the overall look of things.
  5. Do an audio test. If you’re going to be talking in your video instead of recording a voiceover after, do an audio test to make sure your audience will be able to hear you clearly.

How to Make a Makeup Tutorial – Recording

Here are some things to keep in mind while you record your makeup tutorial:

  1. Show what you’re using. When you use a product, brush, or any other beauty supply make sure to let your audience know what you’re using and why you chose it. This isn’t about promoting brands, it’s about making it easy for viewers to duplicate your results.
    If you’re using autofocus, you can hold products up to the screen and wait for it to kick in. If you’re not using autofocus, just hold them up next to you for a moment. You can also shoot separate closeups of each product and cut them into your main tutorial video.
  2. Highlight small details. Describe what you’re doing in a lot of detail and don’t gloss over anything. Assume the person watching your tutorial doesn’t know anything about putting on makeup.
  3. Take stills for your thumbnail. Remember to take some still photos of your finished makeup to use in your YouTube thumbnail.

How to Make a Makeup Tutorial – After Shooting

Once you’ve finished recording and put away all your camera gear, there’s still work to do. You still need to edit your video and post it on YouTube. Here are some tips for that:

  1. Add transitions and effects. If you have several clips or even just distinct sections of your main clip, then adding transitions can be a great way to hold your viewers’ attention.
    If you spend a lot of time on a repetitive step, you may want to speed that part up and make it a time-lapse.
  2. Add your intro. Having a short (usually around 5 seconds) intro sequence is a great way to strengthen your personal lifestyle brand. You can download free intros right here on filmora.io .
  3. Title your video. Make sure your most important keyword – the type of look you’re creating, or a product you’re reviewing – is near the beginning of your video’s title. Searching for the topic of your video and writing a title similar to the highest-ranking results is a good way to start.
    Remember to include what type of video you made, i.e. ‘tutorial’, ‘review’, or ‘get ready with me’, in your title. People might include these kinds of words in their search queries and, even if they find your video another way, they’ll probably want to know what they’re clicking on before they click.
  4. Customize your thumbnail. Again, search for your video’s topic and see what comes up. You want your thumbnail to look related to the top results, but you also want it to jump out at potential viewers. There may be something you can add to the thumbnail photos you took that will help you stand out, like a bright border, an emoji, or a closeup of a product you feature in the video.
  5. Write a detailed description. Putting the products you use in your video description will help your viewers, and it’s a great place to include affiliate links if you ever join an affiliate program (like Amazon’s) to generate some revenue.

Are you already making beauty videos? If so, let us know if you have any of your own tips!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Beauty and lifestyle are two of the most popular categories on YouTube, and they might also be the categories most associated with brand deals. Whether you’re hoping to earn revenue as a beauty influencer, or just want to post some fun makeup tutorials, this guide is for you!

We’ll walk you through deciding on a theme for your channel, setting up your equipment, and give you tips for actually recording your videos.

1. **[Finding Your Niche in Beauty or Lifestyle](#niche)**
  1. Types of Beauty Videos – Your Content Strategy
  2. How to Get Products to Review
  3. Simple Camera Setup for Beauty Vloggers
  4. Lighting for Beauty
  5. Top Ring Lights for YouTube
  6. Build Your Own Diva Ring Light
  7. How to Make a Makeup Tutorial – Before You Start
  8. How to Make a Makeup Tutorial – Recording
  9. How to Make a Makeup Tutorial – After Shooting

Best YouTube Video Editor- Wondershare Filmora

Wondershare Filmora is specifically made keeping quality on priority and to make sure all the videos are edited well with the highest accuracy. You can trim, merge, crop, add background music, rotate videos as well as add motion elements, animated texts, overlays, and filters, etc. to your makeup video, and the video can also be uploaded to YouTube or burned to DVD directly.

Download Filmora9 Win Version Download Filmora9 Mac Version

Finding Your Niche in Beauty or Lifestyle

As a new makeup, beauty, or lifestyle YouTuber you’ll be jumping into a category that’s already packed with thousands of channels. In order to gain any momentum, you’ll have to decide on a particular thing you want to be known for. That’s your niche.

People looking for beauty tutorials are often looking for someone who has something in particular in common with them. Hairstyling for a specific ethnicity, for example, is a potential niche because people want to learn how to style their own hair, not a hair in general.

Another way you could find a niche is by taking on a specific area of interest, like a skincare channel with a focus on coping with acne or a makeup channel with a focus on natural products.

SunKissAlba has a lifestyle channel that focuses on a ‘natural’ niche. She posts videos about every aspect of her lifestyle from putting on makeup to cooking, but natural/non-toxic products are a constant theme through everything she does. By niching her channel she hasn’t limited what kinds of videos she can do at all - she posts a huge variety of different types of videos. What she has done is to make her channel particularly valuable to audiences interested in things that are natural or organic.

Types of Beauty Videos – Your Content Strategy

It’s a lot easier to come up with weekly video ideas when you have an overarching strategy.

The easiest way to figure out what kinds of videos you should make (and this can also help determine your niche!) is to think about what you already do and enjoy. If skincare is particularly important to you, for example, then you could build a content strategy that includes things like your favorite sunscreen, what different ingredients in skincare products are for, or even how to make a DIY face mask.

The same thing goes if you love doing big glamourous makeups for going out. Think about what you like, and that will determine what you should talk about in your videos.

Instead of buying new products to use in videos, try to use and showcase what you already have.

Here are some common types of beauty and lifestyle videos:

Get Ready With Me: a video where you put your makeup on which helps your audience get to know you better.

Monthly Favorites: showcases your favorite products from the last month.

Makeup Collection: viewers will want to see what you have.

DIY: create something, like a homemade moisturizer, and show your viewers how to make their own.

Makeup Hauls: show off what you’ve bought recently.

Lookbooks: put together a few looks based on a theme, like a specific color or event.

First Impressions: show yourself using a new product for the first time.

Makeup Tutorials: teach your viewers how to achieve a particular look, like a smokey eye.

What’s In My Bag: empty your handbag to show viewers what you carry around with you, particularly your most essential makeup.

My Routine: show viewers your morning skincare routine, or how you usually take your makeup off before bed. Any of your beauty-related routines will be interesting to your followers.

You should also be ready to jump on trends as they jump up. You can get a bump in viewership from people searching for a particular trend. Here are a couple of examples of past trends:

  • Boyfriend Does My Makeup
  • Kid’s Makeup Challenge
  • No Mirror Makeup Challenge

How to Get Products to Review

You probably already know that a lot of the products popular beauty YouTubers review in their videos were sent to them for free. Brands want to get their products into the hands of creators who have ‘influence’ both in the hopes that their audiences will decide to buy them and as part of generating buzz – getting more people talking about their products so more people become interested.

In order for a brand to consider sending you a free product to review or feature in a video, you will first have to have a large enough following.

What is ‘large enough’? There’s no magic number of YouTube subscribers or Instagram followers. How large your following needs to be will depend on what brands you want to work with, as well as whether your channel has a specific niche.

Large brands will want to work with larger creators. Smaller brands that are still trying to build notoriety may be more open to working with creators whose followings are not as large.

If you have a very specific niche then that could create more opportunities for you as a mid-sized YouTuber. If you specialize in styling curly black hair, and a brand is marketing a product made specifically for styling curly black hair, then your smaller following will be more valuable to that brand than the larger audience of a more general channel.

Here are 4 tips for getting free products for review:

  1. Follow your favorite brands on Instagram and subscribe to their YouTube channels. Make sure to take them when you feature their products in your posts or videos.
  2. Focus on growing your community/audience. As you start getting more subscribers and building up momentum for your channel, brands might start reaching out to you. We’ve got some tips on growing your YouTube channel here .
  3. Make a pitch to a brand. The first step in this is figuring out who to pitch to. You can send smaller brands DMs via Instagram or Twitter and politely ask for contact info for a PR person. Never ask for free product or sponsorship at this point, just information you can use to contact PR.
  4. Send an email with your pitch to the brand’s PR person. Your email should introduce yourself, describe your content, and talk about what type of audience you have (how many subscribers, where are they located, how old are they, etc. This information is all available in your Creator Studio analytics).
    Make sure to link to your channel so they can verify what you say (do not hide your subscriber count).
    Emphasize what value you could provide the brand with (i.e. ‘I’ve had a lot of success with videos on managing acne and I’m sure my subscribers would love to see a review of your cream’) and outline what kind of video you’d like to make (i.e. a five-minute review focusing on the product, or a short feature in a longer makeup tutorial).

Simple Camera Setup for Beauty Vloggers

There are a lot of different ways to set up your camera for a ‘talking head’ video (anything that is primarily you talking to the camera). Keep reading to learn about a popular ring-light setup for beauty videos, or click here to learn 4 different camera setups .

In an ideal situation, this is what you’ll build your setup out of:

  1. Camera with a flip-out screen
  2. Ring light
  3. Camera-mounted shotgun mic
  4. Tripod (unless you can mount your camera inside your ring light)

If you don’t have access to all of the equipment above, try some of these:

  1. Smartphone camera
  2. DIY ring light
  3. Smartphone shotgun mic or LAV

Step 1: Set your camera and ring light (your camera should be sitting directly behind your ring light, or mounted inside of it) up about 3 feet away from your subject (yourself).

You might want to experiment with sitting at different distances to see how the lighting looks on your face.

Step 2: Set your camera up a bit higher than your face and tilt it down towards yourself (shooting from slightly above is always more flattering). It should be set up at about a 15° angle to you.

tilt down your camera

Step 3: Check your frame (this is easiest if your camera has a screen that flips out) to make sure there’s not too much empty space in your shot.

Step 4: Adjust your camera’s focus so your picture is clear. You may need to set up a lamp, chair, or stuffed animal as a stand-in for yourself while you stand behind the camera adjusting the focus.

Turn off autofocus and adjust your focus manually by turning the focus ring on your lens, if you’re using a DSLR or mirrorless camera.

Step 5: Set your f-stop (aperture) so that your depth of field is deep enough for you to lean forwards or backward without becoming blurry.

An aperture of f/5.0 is good if you’re going to be moving around a lot, but if you’re not going to be moving much and want a blurry background you might want to go with f/2.8 or lower.

set f stop

Step 6: Set your ISO (film speed). A lower ISO will give you a darker, but higher quality, image. A higher ISO will lower your quality and give you a brighter image.

ISO 400 should be a happy medium for shooting inside with your ring light, but you may need to try out a couple of settings to find one perfect for your situation.

set film speed

For more info on camera settings for beauty videos, click here .

Lighting for Beauty

The key to achieving a high-quality picture for your beauty video is having a lot of light.

A ring light (whether it’s one you purchase or one you make) will give you even light over your whole face, and that may be enough. Ring lights are considered one of the biggest ‘secrets’ to beauty on YouTube (as explained in this Racked article ).

There are, however, some reasons you might want additional light:

To Light your Background/Space

If you only have a ring light/front light then you may end up looking like you’re surrounded by shadows. If you want more light for your space you can use windows, household lamps, or professional video lights like softboxes or LED panels.

light background

To Stand Out Against your Background (‘Backlighting’)

A front light that’s lighting you evenly is also lighting whatever’s behind you evenly, which can make your overall picture look flat.

Setting up a light to shine up at you from behind will help you pop out from your background by creating a silhouette.

You can use an LED panel or a household lamp as a backlight.

To Add Dimension to Your Face (Side Lights/ Fill Lights)

Setting up lights to hit you from the sides will help you look more three dimensional. It can also give your video a general quality boost because the picture quality is always better when there’s tons of light.

You can use softboxes, LED panels, clamp lights, household lamps, or any other light source you can think of.

Lighting Tips!

* **_Use ‘daylight’ bulbs in any household lighting/clamp lights you use._ This way, your light will all be the same color and you won’t have to do a lot of color correction (the more yellow-colored light most indoor lights give off will make you look orange).**  

You can buy daylight-colored bulbs for about $5.

  • Clamp lights ($10 each) and paper lanterns ($10 each) provide great lighting and are much more affordable than professional lighting kits. The paper lanterns will provide even, diffused, light and the clamp lights will be easy to set up wherever you need them.
  • Check out these DIY tips for creating your own reflectors and diffusers .

Top Ring Lights for YouTube

1. Neewer Dimmable Fluorescent Ring Light - $110

One cool feature of the Neewer Ring Light is that you can choose between daylight and a more orange-tinted light depending on which of the included filters you use. In almost all situations you’ll want to use white light/daylight because the orange light will make you look orange, but if you ever wanted to create a warmer image to achieve a particular effect you’d have that option with this light.

Neewer Ring Light

This light is dimmable and can be adjusted to the angle that suits your shot. That’s true of our number 2 pick too, and the second place light actually has a slight edge over the Neewer light because its color temperature is 5400K which is slightly closer to daylight than Neewer’s 5500K, but that’s honestly not super important for YouTube. They’re close enough that you won’t be able to tell the difference, and this light is over $100 more affordable.

2. Prismatic Halo Ring Light - $260

This lightweight ring light is easy to transport, set up, and mount your phone or camera to. It’s a fluorescent ‘daylight’ (5400K) light, so the colors in your videos will look natural.

This light is dimmable, so you can turn it down if it’s too bright, and the Prismatic Light Stand will allow you to tilt your light to the perfect angle. This will be handy if you’re mounting your camera inside the ring but want to place it slightly above your face instead of having it look at you head on.

Build Your Own Diva Ring Light

A ring light is an important tool for a lot of beauty YouTubers, but it doesn’t fit into everyone’s budget. Here’s one popular way to create your own ring light for about $20.

A lot of people have done this DIY, but we’re using Kevin’s video because we love how he added the stand.

What you need:

  • A wire wreath frame
  • Zip ties
  • LED rope light (16 ft, daylight)
  • Tinfoil
  • Metal paper towel stand
  • Scissors

Step 1: Wrap your wreath frame in tinfoil. Make sure the tinfoil is shaped to the wreath so that there is a curve on the inside where your rope light can sit.

Step 2: Place your rope light inside the curve of your frame. Wind it around for 3 loops so you have 2 rows of lighting tube sitting next to each other.

Step 3: Use the zip ties to fasten in the rope light. Wrap them tightly around your frame and lights in several (6-8) places.

Step 4: Cut off the tails of the zip ties.

This is your ring light. Continue to step 5 if you want it to have a stand (you might just want to clip it up somewhere).

Step 5: Fasten your ring light tightly to your paper towel stand securely with several zip ties. Make sure to fasten it at the bottom (where the excess rope light is coming out of your ring light). Cut off the tails of the zip ties.

How to Make a Makeup Tutorial – Before You Start

Before you start recording your makeup tutorial there are a few things you should do.

  1. Write an outline. You might even want to write yourself a transcript. Having a concrete plan before you start recording will help ensure your tutorial is useful for viewers. You’ll realize where you might need to slow down and show a particular step in more detail, or where your viewers might find a particular step tricky, in a way you want if you just jump into a makeup routine you know perfectly.
  2. Layout your supplies. Make sure everything you need for your tutorial is laid out neatly in front of you so you can access it all easily. Try to use clean brushes – it just looks nicer.
  3. Tidy up. If you want your viewers to trust you when it comes to aesthetics, it’s important that your studio area is clean and tidy. You may even want to use a backdrop.
  4. Do a video test. Before you start your video for real, start recording and shoot some test footage. Watch that back to make sure you like the look of your frame, your face is never blurry, and you’re happy with the overall look of things.
  5. Do an audio test. If you’re going to be talking in your video instead of recording a voiceover after, do an audio test to make sure your audience will be able to hear you clearly.

How to Make a Makeup Tutorial – Recording

Here are some things to keep in mind while you record your makeup tutorial:

  1. Show what you’re using. When you use a product, brush, or any other beauty supply make sure to let your audience know what you’re using and why you chose it. This isn’t about promoting brands, it’s about making it easy for viewers to duplicate your results.
    If you’re using autofocus, you can hold products up to the screen and wait for it to kick in. If you’re not using autofocus, just hold them up next to you for a moment. You can also shoot separate closeups of each product and cut them into your main tutorial video.
  2. Highlight small details. Describe what you’re doing in a lot of detail and don’t gloss over anything. Assume the person watching your tutorial doesn’t know anything about putting on makeup.
  3. Take stills for your thumbnail. Remember to take some still photos of your finished makeup to use in your YouTube thumbnail.

How to Make a Makeup Tutorial – After Shooting

Once you’ve finished recording and put away all your camera gear, there’s still work to do. You still need to edit your video and post it on YouTube. Here are some tips for that:

  1. Add transitions and effects. If you have several clips or even just distinct sections of your main clip, then adding transitions can be a great way to hold your viewers’ attention.
    If you spend a lot of time on a repetitive step, you may want to speed that part up and make it a time-lapse.
  2. Add your intro. Having a short (usually around 5 seconds) intro sequence is a great way to strengthen your personal lifestyle brand. You can download free intros right here on filmora.io .
  3. Title your video. Make sure your most important keyword – the type of look you’re creating, or a product you’re reviewing – is near the beginning of your video’s title. Searching for the topic of your video and writing a title similar to the highest-ranking results is a good way to start.
    Remember to include what type of video you made, i.e. ‘tutorial’, ‘review’, or ‘get ready with me’, in your title. People might include these kinds of words in their search queries and, even if they find your video another way, they’ll probably want to know what they’re clicking on before they click.
  4. Customize your thumbnail. Again, search for your video’s topic and see what comes up. You want your thumbnail to look related to the top results, but you also want it to jump out at potential viewers. There may be something you can add to the thumbnail photos you took that will help you stand out, like a bright border, an emoji, or a closeup of a product you feature in the video.
  5. Write a detailed description. Putting the products you use in your video description will help your viewers, and it’s a great place to include affiliate links if you ever join an affiliate program (like Amazon’s) to generate some revenue.

Are you already making beauty videos? If so, let us know if you have any of your own tips!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Beauty and lifestyle are two of the most popular categories on YouTube, and they might also be the categories most associated with brand deals. Whether you’re hoping to earn revenue as a beauty influencer, or just want to post some fun makeup tutorials, this guide is for you!

We’ll walk you through deciding on a theme for your channel, setting up your equipment, and give you tips for actually recording your videos.

1. **[Finding Your Niche in Beauty or Lifestyle](#niche)**
  1. Types of Beauty Videos – Your Content Strategy
  2. How to Get Products to Review
  3. Simple Camera Setup for Beauty Vloggers
  4. Lighting for Beauty
  5. Top Ring Lights for YouTube
  6. Build Your Own Diva Ring Light
  7. How to Make a Makeup Tutorial – Before You Start
  8. How to Make a Makeup Tutorial – Recording
  9. How to Make a Makeup Tutorial – After Shooting

Best YouTube Video Editor- Wondershare Filmora

Wondershare Filmora is specifically made keeping quality on priority and to make sure all the videos are edited well with the highest accuracy. You can trim, merge, crop, add background music, rotate videos as well as add motion elements, animated texts, overlays, and filters, etc. to your makeup video, and the video can also be uploaded to YouTube or burned to DVD directly.

Download Filmora9 Win Version Download Filmora9 Mac Version

Finding Your Niche in Beauty or Lifestyle

As a new makeup, beauty, or lifestyle YouTuber you’ll be jumping into a category that’s already packed with thousands of channels. In order to gain any momentum, you’ll have to decide on a particular thing you want to be known for. That’s your niche.

People looking for beauty tutorials are often looking for someone who has something in particular in common with them. Hairstyling for a specific ethnicity, for example, is a potential niche because people want to learn how to style their own hair, not a hair in general.

Another way you could find a niche is by taking on a specific area of interest, like a skincare channel with a focus on coping with acne or a makeup channel with a focus on natural products.

SunKissAlba has a lifestyle channel that focuses on a ‘natural’ niche. She posts videos about every aspect of her lifestyle from putting on makeup to cooking, but natural/non-toxic products are a constant theme through everything she does. By niching her channel she hasn’t limited what kinds of videos she can do at all - she posts a huge variety of different types of videos. What she has done is to make her channel particularly valuable to audiences interested in things that are natural or organic.

Types of Beauty Videos – Your Content Strategy

It’s a lot easier to come up with weekly video ideas when you have an overarching strategy.

The easiest way to figure out what kinds of videos you should make (and this can also help determine your niche!) is to think about what you already do and enjoy. If skincare is particularly important to you, for example, then you could build a content strategy that includes things like your favorite sunscreen, what different ingredients in skincare products are for, or even how to make a DIY face mask.

The same thing goes if you love doing big glamourous makeups for going out. Think about what you like, and that will determine what you should talk about in your videos.

Instead of buying new products to use in videos, try to use and showcase what you already have.

Here are some common types of beauty and lifestyle videos:

Get Ready With Me: a video where you put your makeup on which helps your audience get to know you better.

Monthly Favorites: showcases your favorite products from the last month.

Makeup Collection: viewers will want to see what you have.

DIY: create something, like a homemade moisturizer, and show your viewers how to make their own.

Makeup Hauls: show off what you’ve bought recently.

Lookbooks: put together a few looks based on a theme, like a specific color or event.

First Impressions: show yourself using a new product for the first time.

Makeup Tutorials: teach your viewers how to achieve a particular look, like a smokey eye.

What’s In My Bag: empty your handbag to show viewers what you carry around with you, particularly your most essential makeup.

My Routine: show viewers your morning skincare routine, or how you usually take your makeup off before bed. Any of your beauty-related routines will be interesting to your followers.

You should also be ready to jump on trends as they jump up. You can get a bump in viewership from people searching for a particular trend. Here are a couple of examples of past trends:

  • Boyfriend Does My Makeup
  • Kid’s Makeup Challenge
  • No Mirror Makeup Challenge

How to Get Products to Review

You probably already know that a lot of the products popular beauty YouTubers review in their videos were sent to them for free. Brands want to get their products into the hands of creators who have ‘influence’ both in the hopes that their audiences will decide to buy them and as part of generating buzz – getting more people talking about their products so more people become interested.

In order for a brand to consider sending you a free product to review or feature in a video, you will first have to have a large enough following.

What is ‘large enough’? There’s no magic number of YouTube subscribers or Instagram followers. How large your following needs to be will depend on what brands you want to work with, as well as whether your channel has a specific niche.

Large brands will want to work with larger creators. Smaller brands that are still trying to build notoriety may be more open to working with creators whose followings are not as large.

If you have a very specific niche then that could create more opportunities for you as a mid-sized YouTuber. If you specialize in styling curly black hair, and a brand is marketing a product made specifically for styling curly black hair, then your smaller following will be more valuable to that brand than the larger audience of a more general channel.

Here are 4 tips for getting free products for review:

  1. Follow your favorite brands on Instagram and subscribe to their YouTube channels. Make sure to take them when you feature their products in your posts or videos.
  2. Focus on growing your community/audience. As you start getting more subscribers and building up momentum for your channel, brands might start reaching out to you. We’ve got some tips on growing your YouTube channel here .
  3. Make a pitch to a brand. The first step in this is figuring out who to pitch to. You can send smaller brands DMs via Instagram or Twitter and politely ask for contact info for a PR person. Never ask for free product or sponsorship at this point, just information you can use to contact PR.
  4. Send an email with your pitch to the brand’s PR person. Your email should introduce yourself, describe your content, and talk about what type of audience you have (how many subscribers, where are they located, how old are they, etc. This information is all available in your Creator Studio analytics).
    Make sure to link to your channel so they can verify what you say (do not hide your subscriber count).
    Emphasize what value you could provide the brand with (i.e. ‘I’ve had a lot of success with videos on managing acne and I’m sure my subscribers would love to see a review of your cream’) and outline what kind of video you’d like to make (i.e. a five-minute review focusing on the product, or a short feature in a longer makeup tutorial).

Simple Camera Setup for Beauty Vloggers

There are a lot of different ways to set up your camera for a ‘talking head’ video (anything that is primarily you talking to the camera). Keep reading to learn about a popular ring-light setup for beauty videos, or click here to learn 4 different camera setups .

In an ideal situation, this is what you’ll build your setup out of:

  1. Camera with a flip-out screen
  2. Ring light
  3. Camera-mounted shotgun mic
  4. Tripod (unless you can mount your camera inside your ring light)

If you don’t have access to all of the equipment above, try some of these:

  1. Smartphone camera
  2. DIY ring light
  3. Smartphone shotgun mic or LAV

Step 1: Set your camera and ring light (your camera should be sitting directly behind your ring light, or mounted inside of it) up about 3 feet away from your subject (yourself).

You might want to experiment with sitting at different distances to see how the lighting looks on your face.

Step 2: Set your camera up a bit higher than your face and tilt it down towards yourself (shooting from slightly above is always more flattering). It should be set up at about a 15° angle to you.

tilt down your camera

Step 3: Check your frame (this is easiest if your camera has a screen that flips out) to make sure there’s not too much empty space in your shot.

Step 4: Adjust your camera’s focus so your picture is clear. You may need to set up a lamp, chair, or stuffed animal as a stand-in for yourself while you stand behind the camera adjusting the focus.

Turn off autofocus and adjust your focus manually by turning the focus ring on your lens, if you’re using a DSLR or mirrorless camera.

Step 5: Set your f-stop (aperture) so that your depth of field is deep enough for you to lean forwards or backward without becoming blurry.

An aperture of f/5.0 is good if you’re going to be moving around a lot, but if you’re not going to be moving much and want a blurry background you might want to go with f/2.8 or lower.

set f stop

Step 6: Set your ISO (film speed). A lower ISO will give you a darker, but higher quality, image. A higher ISO will lower your quality and give you a brighter image.

ISO 400 should be a happy medium for shooting inside with your ring light, but you may need to try out a couple of settings to find one perfect for your situation.

set film speed

For more info on camera settings for beauty videos, click here .

Lighting for Beauty

The key to achieving a high-quality picture for your beauty video is having a lot of light.

A ring light (whether it’s one you purchase or one you make) will give you even light over your whole face, and that may be enough. Ring lights are considered one of the biggest ‘secrets’ to beauty on YouTube (as explained in this Racked article ).

There are, however, some reasons you might want additional light:

To Light your Background/Space

If you only have a ring light/front light then you may end up looking like you’re surrounded by shadows. If you want more light for your space you can use windows, household lamps, or professional video lights like softboxes or LED panels.

light background

To Stand Out Against your Background (‘Backlighting’)

A front light that’s lighting you evenly is also lighting whatever’s behind you evenly, which can make your overall picture look flat.

Setting up a light to shine up at you from behind will help you pop out from your background by creating a silhouette.

You can use an LED panel or a household lamp as a backlight.

To Add Dimension to Your Face (Side Lights/ Fill Lights)

Setting up lights to hit you from the sides will help you look more three dimensional. It can also give your video a general quality boost because the picture quality is always better when there’s tons of light.

You can use softboxes, LED panels, clamp lights, household lamps, or any other light source you can think of.

Lighting Tips!

* **_Use ‘daylight’ bulbs in any household lighting/clamp lights you use._ This way, your light will all be the same color and you won’t have to do a lot of color correction (the more yellow-colored light most indoor lights give off will make you look orange).**  

You can buy daylight-colored bulbs for about $5.

  • Clamp lights ($10 each) and paper lanterns ($10 each) provide great lighting and are much more affordable than professional lighting kits. The paper lanterns will provide even, diffused, light and the clamp lights will be easy to set up wherever you need them.
  • Check out these DIY tips for creating your own reflectors and diffusers .

Top Ring Lights for YouTube

1. Neewer Dimmable Fluorescent Ring Light - $110

One cool feature of the Neewer Ring Light is that you can choose between daylight and a more orange-tinted light depending on which of the included filters you use. In almost all situations you’ll want to use white light/daylight because the orange light will make you look orange, but if you ever wanted to create a warmer image to achieve a particular effect you’d have that option with this light.

Neewer Ring Light

This light is dimmable and can be adjusted to the angle that suits your shot. That’s true of our number 2 pick too, and the second place light actually has a slight edge over the Neewer light because its color temperature is 5400K which is slightly closer to daylight than Neewer’s 5500K, but that’s honestly not super important for YouTube. They’re close enough that you won’t be able to tell the difference, and this light is over $100 more affordable.

2. Prismatic Halo Ring Light - $260

This lightweight ring light is easy to transport, set up, and mount your phone or camera to. It’s a fluorescent ‘daylight’ (5400K) light, so the colors in your videos will look natural.

This light is dimmable, so you can turn it down if it’s too bright, and the Prismatic Light Stand will allow you to tilt your light to the perfect angle. This will be handy if you’re mounting your camera inside the ring but want to place it slightly above your face instead of having it look at you head on.

Build Your Own Diva Ring Light

A ring light is an important tool for a lot of beauty YouTubers, but it doesn’t fit into everyone’s budget. Here’s one popular way to create your own ring light for about $20.

A lot of people have done this DIY, but we’re using Kevin’s video because we love how he added the stand.

What you need:

  • A wire wreath frame
  • Zip ties
  • LED rope light (16 ft, daylight)
  • Tinfoil
  • Metal paper towel stand
  • Scissors

Step 1: Wrap your wreath frame in tinfoil. Make sure the tinfoil is shaped to the wreath so that there is a curve on the inside where your rope light can sit.

Step 2: Place your rope light inside the curve of your frame. Wind it around for 3 loops so you have 2 rows of lighting tube sitting next to each other.

Step 3: Use the zip ties to fasten in the rope light. Wrap them tightly around your frame and lights in several (6-8) places.

Step 4: Cut off the tails of the zip ties.

This is your ring light. Continue to step 5 if you want it to have a stand (you might just want to clip it up somewhere).

Step 5: Fasten your ring light tightly to your paper towel stand securely with several zip ties. Make sure to fasten it at the bottom (where the excess rope light is coming out of your ring light). Cut off the tails of the zip ties.

How to Make a Makeup Tutorial – Before You Start

Before you start recording your makeup tutorial there are a few things you should do.

  1. Write an outline. You might even want to write yourself a transcript. Having a concrete plan before you start recording will help ensure your tutorial is useful for viewers. You’ll realize where you might need to slow down and show a particular step in more detail, or where your viewers might find a particular step tricky, in a way you want if you just jump into a makeup routine you know perfectly.
  2. Layout your supplies. Make sure everything you need for your tutorial is laid out neatly in front of you so you can access it all easily. Try to use clean brushes – it just looks nicer.
  3. Tidy up. If you want your viewers to trust you when it comes to aesthetics, it’s important that your studio area is clean and tidy. You may even want to use a backdrop.
  4. Do a video test. Before you start your video for real, start recording and shoot some test footage. Watch that back to make sure you like the look of your frame, your face is never blurry, and you’re happy with the overall look of things.
  5. Do an audio test. If you’re going to be talking in your video instead of recording a voiceover after, do an audio test to make sure your audience will be able to hear you clearly.

How to Make a Makeup Tutorial – Recording

Here are some things to keep in mind while you record your makeup tutorial:

  1. Show what you’re using. When you use a product, brush, or any other beauty supply make sure to let your audience know what you’re using and why you chose it. This isn’t about promoting brands, it’s about making it easy for viewers to duplicate your results.
    If you’re using autofocus, you can hold products up to the screen and wait for it to kick in. If you’re not using autofocus, just hold them up next to you for a moment. You can also shoot separate closeups of each product and cut them into your main tutorial video.
  2. Highlight small details. Describe what you’re doing in a lot of detail and don’t gloss over anything. Assume the person watching your tutorial doesn’t know anything about putting on makeup.
  3. Take stills for your thumbnail. Remember to take some still photos of your finished makeup to use in your YouTube thumbnail.

How to Make a Makeup Tutorial – After Shooting

Once you’ve finished recording and put away all your camera gear, there’s still work to do. You still need to edit your video and post it on YouTube. Here are some tips for that:

  1. Add transitions and effects. If you have several clips or even just distinct sections of your main clip, then adding transitions can be a great way to hold your viewers’ attention.
    If you spend a lot of time on a repetitive step, you may want to speed that part up and make it a time-lapse.
  2. Add your intro. Having a short (usually around 5 seconds) intro sequence is a great way to strengthen your personal lifestyle brand. You can download free intros right here on filmora.io .
  3. Title your video. Make sure your most important keyword – the type of look you’re creating, or a product you’re reviewing – is near the beginning of your video’s title. Searching for the topic of your video and writing a title similar to the highest-ranking results is a good way to start.
    Remember to include what type of video you made, i.e. ‘tutorial’, ‘review’, or ‘get ready with me’, in your title. People might include these kinds of words in their search queries and, even if they find your video another way, they’ll probably want to know what they’re clicking on before they click.
  4. Customize your thumbnail. Again, search for your video’s topic and see what comes up. You want your thumbnail to look related to the top results, but you also want it to jump out at potential viewers. There may be something you can add to the thumbnail photos you took that will help you stand out, like a bright border, an emoji, or a closeup of a product you feature in the video.
  5. Write a detailed description. Putting the products you use in your video description will help your viewers, and it’s a great place to include affiliate links if you ever join an affiliate program (like Amazon’s) to generate some revenue.

Are you already making beauty videos? If so, let us know if you have any of your own tips!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "[Updated] Enhance Videos at No Extra Cost Best Editors Ranked (Top 9)"
  • Author: Brian
  • Created at : 2024-05-25 13:23:44
  • Updated at : 2024-05-26 13:23:44
  • Link: https://youtube-video-recordings.techidaily.com/updated-enhance-videos-at-no-extra-cost-best-editors-ranked-top-9/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"[Updated] Enhance Videos at No Extra Cost Best Editors Ranked (Top 9)"