Boost Your Videos’ Impact with Top-Ranking Software Solutions

Make Quality YouTube Video with Wondershare Filmora

An easy and powerful video editor for YouTube Video

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

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As the second-largest search engine on the internet, people watch over one billion hours of content on this platform every day. This video-sharing platform has more than 2 billion active users, meaning it has the potential to increase brand awareness and boost your business. More than 92% of marketers surveyed stated videos play a crucial role in their marketing strategy. Rank tracking is essential if you want to achieve the top rankings on YouTube.

In this article

Why Do We Need to Check YouTube Ranking?

Top 8 YouTube Rank Tracker

Why Do We Need to Check YouTube Ranking?

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Help You See Your Progress

Knowing that you are appearing on the top search results is a clear sign that you have optimized your video titles, description, and content for the right keywords. In turn, more people will view your videos, and your channel will gain more subscribers.

Allows You to Change Your Low Ranking State

If you are ranking low, you will know that you need to enhance user experience and optimize your content for relevance. You will change your content and ensure it is engaging and suitable for your target audience.

Question: What will affect the ranking of your YouTube video?

Some of the things that can affect the ranking of your YouTube videos include the quality of your content. If your video is large and not optimized for mobile devices, this can also affect your rank on search results.

Make Quality Video with Wondershare

Use Filmora to ensure your videos are high-quality and engaging. This video editing tool helps you make amazing videos that will keep your audience coming back to your channel for more content.

The software has features like color grading, customizable effects, and keyframe-based animation. You can include text and voice-overs. Additionally, the software allows you to remove video “noise.” The best part is: Filmora offers editing support for videos with 4K resolution.

You can use the software to increase the quality of your video and audio. Filmora also allows you to crop and decrease the size of your video to ensure users can watch them on their mobile devices.

Top 8 YouTube Rank Tracker

1. Geo Ranker

This YouTube video rank checker is a cost-effective solution that allows you to monitor your domestic and international rankings. Geo Ranker has over 30 different filters; it gives you the ability to pinpoint your targeted keywords in multiple languages and capture keywords for YouTube videos.

You can also monitor competitors’ backlinks, view top-performing YouTube videos, manage YouTube accounts, and much more. Best of all, it comes with a keyword suggestion tool to ensure you target the right keywords that people are searching for.

2. Rank Ranger

Rank Ranger is another popular YouTube video rank checker that allows users to monitor their rankings against competitors domestically and internationally. This tool provides the user with insight into their competitors’ rankings, views on how many clicks they are getting on their videos, and the ability to see where it counts towards your monthly statements. It also allows you to monitor one or more channels at once, set daily email alerts for new rankings, generate custom reports on keywords/videos for clients, and export to CSV.

3. VidIQ

Founded in 2011 by Todd Troxell and Rob Sandie, VidiQ is a SaaS product that allows you to monitor your rankings and see if you are doing the right thing. You can also use the tool to research keywords, view top-ranking videos in specific locations or globally, and compare your video against competitors’ videos. Additionally, this YouTube video rank checker allows you to view the number of times people clicked your video and identify if new keywords are becoming popular.

4. Link Assistant

Link Assistant comes with all the bells and whistles you would expect from a well-rounded YouTube rank checker. These include ranking data across multiple regions, custom reports, backlink checker report for your videos, keywords suggestion tool to drill down into specific search terms, and exporting to CSV.

5. Tube Buddy

Tube Buddy is a Chrome and Safari plugin that allows you to monitor your rankings against competitors. This YouTube rank checker also gives you the ability to track mobile views and likes on your videos. Additionally, you can find top-ranking videos for targeted keywords and get video insights such as estimated views, keyword rankings, preferences, and dislikes for any video on YouTube.

6. AccuRanker

With offices in Denmark, the UK, and the U.S., AccuRanker is an award-winning YouTube rank checker. With a user-friendly interface, analyzing and understanding your up-to-date rank tracking data on AccuRanker is a breeze.

After every 24 hours, you can check updated rankings. You can also refresh this tool on-demand any time you want to check how your keywords are ranking.

Moreover, this YouTube rank checker works with a range of third-party integration, meaning you can track everything from anywhere using any device.

7. YTCockpit

With this YouTube video rank checker, you can find keywords with a decent amount of search volume. Also, YTCockpit tells you how difficult or easy it is to rank for these keywords depending on the current competition. It allows you to plan your content according to the most searched for keywords.

Aggregating data from Google Ads and YouTube Suggest, this tool can analyze tons of videos per minute. And with each keyword it finds, this YouTube rank checker generates the top twenty ranking videos instantly.

8. Pro Rank Tracker

Since its inception in 2013, Pro Rank Tracker has been the go-to tool for people seeking reliable YouTube video rank checkers. The tool allows you to track your videos on Google and YouTube by choosing the relevant search engine. It gives you daily ranking updates, and there is also an option for on-demand refreshes. The platform is compatible with both mobile devices and PCs.

Conclusion

YouTube rank tracking tools help you monitor your rankings and see how well you are doing against your competitors. They allow you to check keyword positions and check the progress of your growth on YouTube.

Try It Free Try It Free

As the second-largest search engine on the internet, people watch over one billion hours of content on this platform every day. This video-sharing platform has more than 2 billion active users, meaning it has the potential to increase brand awareness and boost your business. More than 92% of marketers surveyed stated videos play a crucial role in their marketing strategy. Rank tracking is essential if you want to achieve the top rankings on YouTube.

In this article

Why Do We Need to Check YouTube Ranking?

Top 8 YouTube Rank Tracker

Why Do We Need to Check YouTube Ranking?

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Help You See Your Progress

Knowing that you are appearing on the top search results is a clear sign that you have optimized your video titles, description, and content for the right keywords. In turn, more people will view your videos, and your channel will gain more subscribers.

Allows You to Change Your Low Ranking State

If you are ranking low, you will know that you need to enhance user experience and optimize your content for relevance. You will change your content and ensure it is engaging and suitable for your target audience.

Question: What will affect the ranking of your YouTube video?

Some of the things that can affect the ranking of your YouTube videos include the quality of your content. If your video is large and not optimized for mobile devices, this can also affect your rank on search results.

Make Quality Video with Wondershare

Use Filmora to ensure your videos are high-quality and engaging. This video editing tool helps you make amazing videos that will keep your audience coming back to your channel for more content.

The software has features like color grading, customizable effects, and keyframe-based animation. You can include text and voice-overs. Additionally, the software allows you to remove video “noise.” The best part is: Filmora offers editing support for videos with 4K resolution.

You can use the software to increase the quality of your video and audio. Filmora also allows you to crop and decrease the size of your video to ensure users can watch them on their mobile devices.

Top 8 YouTube Rank Tracker

1. Geo Ranker

This YouTube video rank checker is a cost-effective solution that allows you to monitor your domestic and international rankings. Geo Ranker has over 30 different filters; it gives you the ability to pinpoint your targeted keywords in multiple languages and capture keywords for YouTube videos.

You can also monitor competitors’ backlinks, view top-performing YouTube videos, manage YouTube accounts, and much more. Best of all, it comes with a keyword suggestion tool to ensure you target the right keywords that people are searching for.

2. Rank Ranger

Rank Ranger is another popular YouTube video rank checker that allows users to monitor their rankings against competitors domestically and internationally. This tool provides the user with insight into their competitors’ rankings, views on how many clicks they are getting on their videos, and the ability to see where it counts towards your monthly statements. It also allows you to monitor one or more channels at once, set daily email alerts for new rankings, generate custom reports on keywords/videos for clients, and export to CSV.

3. VidIQ

Founded in 2011 by Todd Troxell and Rob Sandie, VidiQ is a SaaS product that allows you to monitor your rankings and see if you are doing the right thing. You can also use the tool to research keywords, view top-ranking videos in specific locations or globally, and compare your video against competitors’ videos. Additionally, this YouTube video rank checker allows you to view the number of times people clicked your video and identify if new keywords are becoming popular.

4. Link Assistant

Link Assistant comes with all the bells and whistles you would expect from a well-rounded YouTube rank checker. These include ranking data across multiple regions, custom reports, backlink checker report for your videos, keywords suggestion tool to drill down into specific search terms, and exporting to CSV.

5. Tube Buddy

Tube Buddy is a Chrome and Safari plugin that allows you to monitor your rankings against competitors. This YouTube rank checker also gives you the ability to track mobile views and likes on your videos. Additionally, you can find top-ranking videos for targeted keywords and get video insights such as estimated views, keyword rankings, preferences, and dislikes for any video on YouTube.

6. AccuRanker

With offices in Denmark, the UK, and the U.S., AccuRanker is an award-winning YouTube rank checker. With a user-friendly interface, analyzing and understanding your up-to-date rank tracking data on AccuRanker is a breeze.

After every 24 hours, you can check updated rankings. You can also refresh this tool on-demand any time you want to check how your keywords are ranking.

Moreover, this YouTube rank checker works with a range of third-party integration, meaning you can track everything from anywhere using any device.

7. YTCockpit

With this YouTube video rank checker, you can find keywords with a decent amount of search volume. Also, YTCockpit tells you how difficult or easy it is to rank for these keywords depending on the current competition. It allows you to plan your content according to the most searched for keywords.

Aggregating data from Google Ads and YouTube Suggest, this tool can analyze tons of videos per minute. And with each keyword it finds, this YouTube rank checker generates the top twenty ranking videos instantly.

8. Pro Rank Tracker

Since its inception in 2013, Pro Rank Tracker has been the go-to tool for people seeking reliable YouTube video rank checkers. The tool allows you to track your videos on Google and YouTube by choosing the relevant search engine. It gives you daily ranking updates, and there is also an option for on-demand refreshes. The platform is compatible with both mobile devices and PCs.

Conclusion

YouTube rank tracking tools help you monitor your rankings and see how well you are doing against your competitors. They allow you to check keyword positions and check the progress of your growth on YouTube.

Try It Free Try It Free

As the second-largest search engine on the internet, people watch over one billion hours of content on this platform every day. This video-sharing platform has more than 2 billion active users, meaning it has the potential to increase brand awareness and boost your business. More than 92% of marketers surveyed stated videos play a crucial role in their marketing strategy. Rank tracking is essential if you want to achieve the top rankings on YouTube.

In this article

Why Do We Need to Check YouTube Ranking?

Top 8 YouTube Rank Tracker

Why Do We Need to Check YouTube Ranking?

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Help You See Your Progress

Knowing that you are appearing on the top search results is a clear sign that you have optimized your video titles, description, and content for the right keywords. In turn, more people will view your videos, and your channel will gain more subscribers.

Allows You to Change Your Low Ranking State

If you are ranking low, you will know that you need to enhance user experience and optimize your content for relevance. You will change your content and ensure it is engaging and suitable for your target audience.

Question: What will affect the ranking of your YouTube video?

Some of the things that can affect the ranking of your YouTube videos include the quality of your content. If your video is large and not optimized for mobile devices, this can also affect your rank on search results.

Make Quality Video with Wondershare

Use Filmora to ensure your videos are high-quality and engaging. This video editing tool helps you make amazing videos that will keep your audience coming back to your channel for more content.

The software has features like color grading, customizable effects, and keyframe-based animation. You can include text and voice-overs. Additionally, the software allows you to remove video “noise.” The best part is: Filmora offers editing support for videos with 4K resolution.

You can use the software to increase the quality of your video and audio. Filmora also allows you to crop and decrease the size of your video to ensure users can watch them on their mobile devices.

Top 8 YouTube Rank Tracker

1. Geo Ranker

This YouTube video rank checker is a cost-effective solution that allows you to monitor your domestic and international rankings. Geo Ranker has over 30 different filters; it gives you the ability to pinpoint your targeted keywords in multiple languages and capture keywords for YouTube videos.

You can also monitor competitors’ backlinks, view top-performing YouTube videos, manage YouTube accounts, and much more. Best of all, it comes with a keyword suggestion tool to ensure you target the right keywords that people are searching for.

2. Rank Ranger

Rank Ranger is another popular YouTube video rank checker that allows users to monitor their rankings against competitors domestically and internationally. This tool provides the user with insight into their competitors’ rankings, views on how many clicks they are getting on their videos, and the ability to see where it counts towards your monthly statements. It also allows you to monitor one or more channels at once, set daily email alerts for new rankings, generate custom reports on keywords/videos for clients, and export to CSV.

3. VidIQ

Founded in 2011 by Todd Troxell and Rob Sandie, VidiQ is a SaaS product that allows you to monitor your rankings and see if you are doing the right thing. You can also use the tool to research keywords, view top-ranking videos in specific locations or globally, and compare your video against competitors’ videos. Additionally, this YouTube video rank checker allows you to view the number of times people clicked your video and identify if new keywords are becoming popular.

4. Link Assistant

Link Assistant comes with all the bells and whistles you would expect from a well-rounded YouTube rank checker. These include ranking data across multiple regions, custom reports, backlink checker report for your videos, keywords suggestion tool to drill down into specific search terms, and exporting to CSV.

5. Tube Buddy

Tube Buddy is a Chrome and Safari plugin that allows you to monitor your rankings against competitors. This YouTube rank checker also gives you the ability to track mobile views and likes on your videos. Additionally, you can find top-ranking videos for targeted keywords and get video insights such as estimated views, keyword rankings, preferences, and dislikes for any video on YouTube.

6. AccuRanker

With offices in Denmark, the UK, and the U.S., AccuRanker is an award-winning YouTube rank checker. With a user-friendly interface, analyzing and understanding your up-to-date rank tracking data on AccuRanker is a breeze.

After every 24 hours, you can check updated rankings. You can also refresh this tool on-demand any time you want to check how your keywords are ranking.

Moreover, this YouTube rank checker works with a range of third-party integration, meaning you can track everything from anywhere using any device.

7. YTCockpit

With this YouTube video rank checker, you can find keywords with a decent amount of search volume. Also, YTCockpit tells you how difficult or easy it is to rank for these keywords depending on the current competition. It allows you to plan your content according to the most searched for keywords.

Aggregating data from Google Ads and YouTube Suggest, this tool can analyze tons of videos per minute. And with each keyword it finds, this YouTube rank checker generates the top twenty ranking videos instantly.

8. Pro Rank Tracker

Since its inception in 2013, Pro Rank Tracker has been the go-to tool for people seeking reliable YouTube video rank checkers. The tool allows you to track your videos on Google and YouTube by choosing the relevant search engine. It gives you daily ranking updates, and there is also an option for on-demand refreshes. The platform is compatible with both mobile devices and PCs.

Conclusion

YouTube rank tracking tools help you monitor your rankings and see how well you are doing against your competitors. They allow you to check keyword positions and check the progress of your growth on YouTube.

Try It Free Try It Free

As the second-largest search engine on the internet, people watch over one billion hours of content on this platform every day. This video-sharing platform has more than 2 billion active users, meaning it has the potential to increase brand awareness and boost your business. More than 92% of marketers surveyed stated videos play a crucial role in their marketing strategy. Rank tracking is essential if you want to achieve the top rankings on YouTube.

In this article

Why Do We Need to Check YouTube Ranking?

Top 8 YouTube Rank Tracker

Why Do We Need to Check YouTube Ranking?

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Allows You to Know if Your Videos Are Performing Well

The main goal of most users is to rank number one on search results. So checking your rank position will help you know if your videos appear on YouTube and Google’s top results. Most users watch videos on the top of search results. For this reason, if you are not ranking at the top of search results, you will miss out on traffic.

Knowing where you rank on search results will allow you to develop an effective strategy that will help you increase your views and grow your following.

Help You See Your Progress

Knowing that you are appearing on the top search results is a clear sign that you have optimized your video titles, description, and content for the right keywords. In turn, more people will view your videos, and your channel will gain more subscribers.

Allows You to Change Your Low Ranking State

If you are ranking low, you will know that you need to enhance user experience and optimize your content for relevance. You will change your content and ensure it is engaging and suitable for your target audience.

Question: What will affect the ranking of your YouTube video?

Some of the things that can affect the ranking of your YouTube videos include the quality of your content. If your video is large and not optimized for mobile devices, this can also affect your rank on search results.

Make Quality Video with Wondershare

Use Filmora to ensure your videos are high-quality and engaging. This video editing tool helps you make amazing videos that will keep your audience coming back to your channel for more content.

The software has features like color grading, customizable effects, and keyframe-based animation. You can include text and voice-overs. Additionally, the software allows you to remove video “noise.” The best part is: Filmora offers editing support for videos with 4K resolution.

You can use the software to increase the quality of your video and audio. Filmora also allows you to crop and decrease the size of your video to ensure users can watch them on their mobile devices.

Top 8 YouTube Rank Tracker

1. Geo Ranker

This YouTube video rank checker is a cost-effective solution that allows you to monitor your domestic and international rankings. Geo Ranker has over 30 different filters; it gives you the ability to pinpoint your targeted keywords in multiple languages and capture keywords for YouTube videos.

You can also monitor competitors’ backlinks, view top-performing YouTube videos, manage YouTube accounts, and much more. Best of all, it comes with a keyword suggestion tool to ensure you target the right keywords that people are searching for.

2. Rank Ranger

Rank Ranger is another popular YouTube video rank checker that allows users to monitor their rankings against competitors domestically and internationally. This tool provides the user with insight into their competitors’ rankings, views on how many clicks they are getting on their videos, and the ability to see where it counts towards your monthly statements. It also allows you to monitor one or more channels at once, set daily email alerts for new rankings, generate custom reports on keywords/videos for clients, and export to CSV.

3. VidIQ

Founded in 2011 by Todd Troxell and Rob Sandie, VidiQ is a SaaS product that allows you to monitor your rankings and see if you are doing the right thing. You can also use the tool to research keywords, view top-ranking videos in specific locations or globally, and compare your video against competitors’ videos. Additionally, this YouTube video rank checker allows you to view the number of times people clicked your video and identify if new keywords are becoming popular.

4. Link Assistant

Link Assistant comes with all the bells and whistles you would expect from a well-rounded YouTube rank checker. These include ranking data across multiple regions, custom reports, backlink checker report for your videos, keywords suggestion tool to drill down into specific search terms, and exporting to CSV.

5. Tube Buddy

Tube Buddy is a Chrome and Safari plugin that allows you to monitor your rankings against competitors. This YouTube rank checker also gives you the ability to track mobile views and likes on your videos. Additionally, you can find top-ranking videos for targeted keywords and get video insights such as estimated views, keyword rankings, preferences, and dislikes for any video on YouTube.

6. AccuRanker

With offices in Denmark, the UK, and the U.S., AccuRanker is an award-winning YouTube rank checker. With a user-friendly interface, analyzing and understanding your up-to-date rank tracking data on AccuRanker is a breeze.

After every 24 hours, you can check updated rankings. You can also refresh this tool on-demand any time you want to check how your keywords are ranking.

Moreover, this YouTube rank checker works with a range of third-party integration, meaning you can track everything from anywhere using any device.

7. YTCockpit

With this YouTube video rank checker, you can find keywords with a decent amount of search volume. Also, YTCockpit tells you how difficult or easy it is to rank for these keywords depending on the current competition. It allows you to plan your content according to the most searched for keywords.

Aggregating data from Google Ads and YouTube Suggest, this tool can analyze tons of videos per minute. And with each keyword it finds, this YouTube rank checker generates the top twenty ranking videos instantly.

8. Pro Rank Tracker

Since its inception in 2013, Pro Rank Tracker has been the go-to tool for people seeking reliable YouTube video rank checkers. The tool allows you to track your videos on Google and YouTube by choosing the relevant search engine. It gives you daily ranking updates, and there is also an option for on-demand refreshes. The platform is compatible with both mobile devices and PCs.

Conclusion

YouTube rank tracking tools help you monitor your rankings and see how well you are doing against your competitors. They allow you to check keyword positions and check the progress of your growth on YouTube.

Secrets Revealed: 6 Strategies to Keep Your YouTube Audience Hooked and Returning

6 Ways To Increase Audience Retention on YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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