Beginner’s Tutorial: Setting Up Your YouTube Presence

How to Create a YouTube Account

Richard Bennett

Mar 27, 2024• Proven solutions

People create YouTube accounts for a lot of different reasons. Some YouTubers just love making videos and created their channels so they would have somewhere to post their work. Others have strong opinions they need a platform to share. There are a lot of people on YouTube whose main interest is in a separate website or other social media page, but they use their YouTube channels to help generate traffic. If you are considering starting your own YouTube channel then you should take a second to consider why you want to, since this will have an impact on what kind of videos you make. Your reasons for wanting to make a YouTube account do not have to be very elaborate. Maybe you just think it will be fun. Good news; it will be!

Once you know for sure that you want to create a YouTube account, and also know why you want to do it, you have already started building your channel. There are still a few important things to consider, though. This article will walk you through signing up for a YouTube account, and give you some tips about starting your channel.

Creating Your YouTube Account in 6 Steps

1. Go to YouTube.com and look at the top right corner of your screen. There will either be a blue Sign In button, or an icon representing you. YouTube accounts and Google accounts are the same, so if you are signed into your Gmail account you are already signed into YouTube as well.

2. If you see a Sign In button, click it. If you see your icon click on that, and in the window that pops up select Add Account. Either way, you will be taken into a sign in screen. Under where it asks for your email address it will say Create Account. Click on Create Account.

3. In the sign up page you will need to put in your name, email address, and mobile phone number as well as some other personal information. Do not enter your current Gmail address. Enter an alternate email you have created for your vlog, or click on I would like a new Gmail address. This will change your page slightly so that the email field becomes Choose a Username.

You will probably need to try a few different usernames before you find one that is not taken.

4. You will have to put in both a first and last name when you create your account, but you can change it to one name later.

5. Your password will need to be at least 8 characters long. Try to use a combination of letters or numbers, and make sure it is not something easily guessable (i.e spouses name).

6. After you finish the form click Next Step and, in the next screen, Continue to YouTube.

Tips on Starting a YouTube Channel

1. Choose a Topic you Love

When choosing a topic for your YouTube channel make sure you pick something you are passionate about. If you already have an interest or hobby which you are always researching and are extremely up-to-date on then that should probably be the theme of your vlog. If you plan to have a channel where people go to learn anything then you will need to be an authority on that topic. Whatever you make videos about it will need to be something you can realistically see yourself putting a lot of time into. If you cannot think of more than a couple ideas for videos on your topic then that is a sign that you need to choose something else to focus on.

You should check to see how much demand there is for videos on your topic. This can be done by googling your topic to see what else is out there. If not many people have addressed your topic yet it probably means that it is not something a lot of people want to know about. However, it could also mean that the people who do want to watch videos like yours have been starved for content. Your channel will flop if you do not love what you are making videos about, so do not choose something just because you think it will be popular. Follow your passion.

2. Check out the Competition

You should look for other vlogs with similar topics to yours not only to gauge how much demand there is for your videos, but to check out the competition. If there are a lot of YouTube channels dedicated to the same topic you want to vlog about then this should not discourage you from going after the same viewers. People who are excited about a topic frequently watch more than one vlog about it. It might not even be correct to think of other vloggers within your genre as ‘the competition’ since you are ultimately part of the same community. You will need to watch these people’s videos as part of keeping yourself informed and will likely become a fan – maybe even a collaborator some day – of theirs.

The main reason you want to look into YouTube channels like yours is because you do not want to be creating content that is overdone and boring. You are tackling the same topic as other people, and may even make some videos on the exact same subjects as others already have. There needs to be something unique about your videos that makes them stand out from what already exists. By looking at what other people are already doing you will be able to come up with ideas for what you can do differently.

3. Choose a Great Name

Picking a great name for your YouTube account can take a lot of effort. Chances are you will not want to use your own name, at least not in full. Although your real name can work for if you are a lifestyle vlogger in most cases you will have a more specific topic that will need to be addressed in your channel’s name. Try out your name or a nickname for yourself in combination with different words associated with the topic of your vlog. Aim to create a name that is catchy and easy to remember.

Chances are a few of your first couple picks will be unavailable. YouTube is a popular site and a lot of the best names are taken. The last thing you should ever do while naming your YouTube channel is add numbers or letters to the end of a name you like because it is taken. Names with numbers at the end are hard for viewers to remember and find again. Choosing a weak name with a trail of numbers or letters after it will make it very hard for your channel to grow. Brainstorm a long list of potential names that are actually good and keep on trying them out until you find one that’s available.

For more information on naming your YouTube channel read our post ‘How To Pick a Name for Your YouTube Channel’.

4. Make a Schedule

Maintaining a YouTube channel is a big time commitment. You need to post videos regularly or people will forget about you, and videos can take a long time to make. When you are first starting your vlog you should make yourself a schedule for when you want to upload videos. Having a schedule will help you budget your time and ensure that your vlog never gets in the way of the rest of your life.

Having a posting schedule will also help you grow your channel. Viewers like it when they know when to expect new content from vloggers they like. They are more likely to subscribe and tune in for every post if they are given a chance to anticipate when your new entry is coming.

5. Take Inventory

Think about what equipment you have that you can use for your YouTube channel. The only thing you absolutely cannot get by without is a decent camera, but there are other types of equipment that it is a good idea to have too. Lights, a tripod, an external microphone – these are all things that a lot of YouTubers find they need in order to produce great videos. If you do not have these things, or money you are prepared to invest in them, then you will need to find ways around them until your situation changes. For more information check out our post ‘The Best YouTube Equipment: What You Need to Start Your Channel’.

Read More to Get : Best Video Websites Like YouTube >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

People create YouTube accounts for a lot of different reasons. Some YouTubers just love making videos and created their channels so they would have somewhere to post their work. Others have strong opinions they need a platform to share. There are a lot of people on YouTube whose main interest is in a separate website or other social media page, but they use their YouTube channels to help generate traffic. If you are considering starting your own YouTube channel then you should take a second to consider why you want to, since this will have an impact on what kind of videos you make. Your reasons for wanting to make a YouTube account do not have to be very elaborate. Maybe you just think it will be fun. Good news; it will be!

Once you know for sure that you want to create a YouTube account, and also know why you want to do it, you have already started building your channel. There are still a few important things to consider, though. This article will walk you through signing up for a YouTube account, and give you some tips about starting your channel.

Creating Your YouTube Account in 6 Steps

1. Go to YouTube.com and look at the top right corner of your screen. There will either be a blue Sign In button, or an icon representing you. YouTube accounts and Google accounts are the same, so if you are signed into your Gmail account you are already signed into YouTube as well.

2. If you see a Sign In button, click it. If you see your icon click on that, and in the window that pops up select Add Account. Either way, you will be taken into a sign in screen. Under where it asks for your email address it will say Create Account. Click on Create Account.

3. In the sign up page you will need to put in your name, email address, and mobile phone number as well as some other personal information. Do not enter your current Gmail address. Enter an alternate email you have created for your vlog, or click on I would like a new Gmail address. This will change your page slightly so that the email field becomes Choose a Username.

You will probably need to try a few different usernames before you find one that is not taken.

4. You will have to put in both a first and last name when you create your account, but you can change it to one name later.

5. Your password will need to be at least 8 characters long. Try to use a combination of letters or numbers, and make sure it is not something easily guessable (i.e spouses name).

6. After you finish the form click Next Step and, in the next screen, Continue to YouTube.

Tips on Starting a YouTube Channel

1. Choose a Topic you Love

When choosing a topic for your YouTube channel make sure you pick something you are passionate about. If you already have an interest or hobby which you are always researching and are extremely up-to-date on then that should probably be the theme of your vlog. If you plan to have a channel where people go to learn anything then you will need to be an authority on that topic. Whatever you make videos about it will need to be something you can realistically see yourself putting a lot of time into. If you cannot think of more than a couple ideas for videos on your topic then that is a sign that you need to choose something else to focus on.

You should check to see how much demand there is for videos on your topic. This can be done by googling your topic to see what else is out there. If not many people have addressed your topic yet it probably means that it is not something a lot of people want to know about. However, it could also mean that the people who do want to watch videos like yours have been starved for content. Your channel will flop if you do not love what you are making videos about, so do not choose something just because you think it will be popular. Follow your passion.

2. Check out the Competition

You should look for other vlogs with similar topics to yours not only to gauge how much demand there is for your videos, but to check out the competition. If there are a lot of YouTube channels dedicated to the same topic you want to vlog about then this should not discourage you from going after the same viewers. People who are excited about a topic frequently watch more than one vlog about it. It might not even be correct to think of other vloggers within your genre as ‘the competition’ since you are ultimately part of the same community. You will need to watch these people’s videos as part of keeping yourself informed and will likely become a fan – maybe even a collaborator some day – of theirs.

The main reason you want to look into YouTube channels like yours is because you do not want to be creating content that is overdone and boring. You are tackling the same topic as other people, and may even make some videos on the exact same subjects as others already have. There needs to be something unique about your videos that makes them stand out from what already exists. By looking at what other people are already doing you will be able to come up with ideas for what you can do differently.

3. Choose a Great Name

Picking a great name for your YouTube account can take a lot of effort. Chances are you will not want to use your own name, at least not in full. Although your real name can work for if you are a lifestyle vlogger in most cases you will have a more specific topic that will need to be addressed in your channel’s name. Try out your name or a nickname for yourself in combination with different words associated with the topic of your vlog. Aim to create a name that is catchy and easy to remember.

Chances are a few of your first couple picks will be unavailable. YouTube is a popular site and a lot of the best names are taken. The last thing you should ever do while naming your YouTube channel is add numbers or letters to the end of a name you like because it is taken. Names with numbers at the end are hard for viewers to remember and find again. Choosing a weak name with a trail of numbers or letters after it will make it very hard for your channel to grow. Brainstorm a long list of potential names that are actually good and keep on trying them out until you find one that’s available.

For more information on naming your YouTube channel read our post ‘How To Pick a Name for Your YouTube Channel’.

4. Make a Schedule

Maintaining a YouTube channel is a big time commitment. You need to post videos regularly or people will forget about you, and videos can take a long time to make. When you are first starting your vlog you should make yourself a schedule for when you want to upload videos. Having a schedule will help you budget your time and ensure that your vlog never gets in the way of the rest of your life.

Having a posting schedule will also help you grow your channel. Viewers like it when they know when to expect new content from vloggers they like. They are more likely to subscribe and tune in for every post if they are given a chance to anticipate when your new entry is coming.

5. Take Inventory

Think about what equipment you have that you can use for your YouTube channel. The only thing you absolutely cannot get by without is a decent camera, but there are other types of equipment that it is a good idea to have too. Lights, a tripod, an external microphone – these are all things that a lot of YouTubers find they need in order to produce great videos. If you do not have these things, or money you are prepared to invest in them, then you will need to find ways around them until your situation changes. For more information check out our post ‘The Best YouTube Equipment: What You Need to Start Your Channel’.

Read More to Get : Best Video Websites Like YouTube >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

People create YouTube accounts for a lot of different reasons. Some YouTubers just love making videos and created their channels so they would have somewhere to post their work. Others have strong opinions they need a platform to share. There are a lot of people on YouTube whose main interest is in a separate website or other social media page, but they use their YouTube channels to help generate traffic. If you are considering starting your own YouTube channel then you should take a second to consider why you want to, since this will have an impact on what kind of videos you make. Your reasons for wanting to make a YouTube account do not have to be very elaborate. Maybe you just think it will be fun. Good news; it will be!

Once you know for sure that you want to create a YouTube account, and also know why you want to do it, you have already started building your channel. There are still a few important things to consider, though. This article will walk you through signing up for a YouTube account, and give you some tips about starting your channel.

Creating Your YouTube Account in 6 Steps

1. Go to YouTube.com and look at the top right corner of your screen. There will either be a blue Sign In button, or an icon representing you. YouTube accounts and Google accounts are the same, so if you are signed into your Gmail account you are already signed into YouTube as well.

2. If you see a Sign In button, click it. If you see your icon click on that, and in the window that pops up select Add Account. Either way, you will be taken into a sign in screen. Under where it asks for your email address it will say Create Account. Click on Create Account.

3. In the sign up page you will need to put in your name, email address, and mobile phone number as well as some other personal information. Do not enter your current Gmail address. Enter an alternate email you have created for your vlog, or click on I would like a new Gmail address. This will change your page slightly so that the email field becomes Choose a Username.

You will probably need to try a few different usernames before you find one that is not taken.

4. You will have to put in both a first and last name when you create your account, but you can change it to one name later.

5. Your password will need to be at least 8 characters long. Try to use a combination of letters or numbers, and make sure it is not something easily guessable (i.e spouses name).

6. After you finish the form click Next Step and, in the next screen, Continue to YouTube.

Tips on Starting a YouTube Channel

1. Choose a Topic you Love

When choosing a topic for your YouTube channel make sure you pick something you are passionate about. If you already have an interest or hobby which you are always researching and are extremely up-to-date on then that should probably be the theme of your vlog. If you plan to have a channel where people go to learn anything then you will need to be an authority on that topic. Whatever you make videos about it will need to be something you can realistically see yourself putting a lot of time into. If you cannot think of more than a couple ideas for videos on your topic then that is a sign that you need to choose something else to focus on.

You should check to see how much demand there is for videos on your topic. This can be done by googling your topic to see what else is out there. If not many people have addressed your topic yet it probably means that it is not something a lot of people want to know about. However, it could also mean that the people who do want to watch videos like yours have been starved for content. Your channel will flop if you do not love what you are making videos about, so do not choose something just because you think it will be popular. Follow your passion.

2. Check out the Competition

You should look for other vlogs with similar topics to yours not only to gauge how much demand there is for your videos, but to check out the competition. If there are a lot of YouTube channels dedicated to the same topic you want to vlog about then this should not discourage you from going after the same viewers. People who are excited about a topic frequently watch more than one vlog about it. It might not even be correct to think of other vloggers within your genre as ‘the competition’ since you are ultimately part of the same community. You will need to watch these people’s videos as part of keeping yourself informed and will likely become a fan – maybe even a collaborator some day – of theirs.

The main reason you want to look into YouTube channels like yours is because you do not want to be creating content that is overdone and boring. You are tackling the same topic as other people, and may even make some videos on the exact same subjects as others already have. There needs to be something unique about your videos that makes them stand out from what already exists. By looking at what other people are already doing you will be able to come up with ideas for what you can do differently.

3. Choose a Great Name

Picking a great name for your YouTube account can take a lot of effort. Chances are you will not want to use your own name, at least not in full. Although your real name can work for if you are a lifestyle vlogger in most cases you will have a more specific topic that will need to be addressed in your channel’s name. Try out your name or a nickname for yourself in combination with different words associated with the topic of your vlog. Aim to create a name that is catchy and easy to remember.

Chances are a few of your first couple picks will be unavailable. YouTube is a popular site and a lot of the best names are taken. The last thing you should ever do while naming your YouTube channel is add numbers or letters to the end of a name you like because it is taken. Names with numbers at the end are hard for viewers to remember and find again. Choosing a weak name with a trail of numbers or letters after it will make it very hard for your channel to grow. Brainstorm a long list of potential names that are actually good and keep on trying them out until you find one that’s available.

For more information on naming your YouTube channel read our post ‘How To Pick a Name for Your YouTube Channel’.

4. Make a Schedule

Maintaining a YouTube channel is a big time commitment. You need to post videos regularly or people will forget about you, and videos can take a long time to make. When you are first starting your vlog you should make yourself a schedule for when you want to upload videos. Having a schedule will help you budget your time and ensure that your vlog never gets in the way of the rest of your life.

Having a posting schedule will also help you grow your channel. Viewers like it when they know when to expect new content from vloggers they like. They are more likely to subscribe and tune in for every post if they are given a chance to anticipate when your new entry is coming.

5. Take Inventory

Think about what equipment you have that you can use for your YouTube channel. The only thing you absolutely cannot get by without is a decent camera, but there are other types of equipment that it is a good idea to have too. Lights, a tripod, an external microphone – these are all things that a lot of YouTubers find they need in order to produce great videos. If you do not have these things, or money you are prepared to invest in them, then you will need to find ways around them until your situation changes. For more information check out our post ‘The Best YouTube Equipment: What You Need to Start Your Channel’.

Read More to Get : Best Video Websites Like YouTube >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

People create YouTube accounts for a lot of different reasons. Some YouTubers just love making videos and created their channels so they would have somewhere to post their work. Others have strong opinions they need a platform to share. There are a lot of people on YouTube whose main interest is in a separate website or other social media page, but they use their YouTube channels to help generate traffic. If you are considering starting your own YouTube channel then you should take a second to consider why you want to, since this will have an impact on what kind of videos you make. Your reasons for wanting to make a YouTube account do not have to be very elaborate. Maybe you just think it will be fun. Good news; it will be!

Once you know for sure that you want to create a YouTube account, and also know why you want to do it, you have already started building your channel. There are still a few important things to consider, though. This article will walk you through signing up for a YouTube account, and give you some tips about starting your channel.

Creating Your YouTube Account in 6 Steps

1. Go to YouTube.com and look at the top right corner of your screen. There will either be a blue Sign In button, or an icon representing you. YouTube accounts and Google accounts are the same, so if you are signed into your Gmail account you are already signed into YouTube as well.

2. If you see a Sign In button, click it. If you see your icon click on that, and in the window that pops up select Add Account. Either way, you will be taken into a sign in screen. Under where it asks for your email address it will say Create Account. Click on Create Account.

3. In the sign up page you will need to put in your name, email address, and mobile phone number as well as some other personal information. Do not enter your current Gmail address. Enter an alternate email you have created for your vlog, or click on I would like a new Gmail address. This will change your page slightly so that the email field becomes Choose a Username.

You will probably need to try a few different usernames before you find one that is not taken.

4. You will have to put in both a first and last name when you create your account, but you can change it to one name later.

5. Your password will need to be at least 8 characters long. Try to use a combination of letters or numbers, and make sure it is not something easily guessable (i.e spouses name).

6. After you finish the form click Next Step and, in the next screen, Continue to YouTube.

Tips on Starting a YouTube Channel

1. Choose a Topic you Love

When choosing a topic for your YouTube channel make sure you pick something you are passionate about. If you already have an interest or hobby which you are always researching and are extremely up-to-date on then that should probably be the theme of your vlog. If you plan to have a channel where people go to learn anything then you will need to be an authority on that topic. Whatever you make videos about it will need to be something you can realistically see yourself putting a lot of time into. If you cannot think of more than a couple ideas for videos on your topic then that is a sign that you need to choose something else to focus on.

You should check to see how much demand there is for videos on your topic. This can be done by googling your topic to see what else is out there. If not many people have addressed your topic yet it probably means that it is not something a lot of people want to know about. However, it could also mean that the people who do want to watch videos like yours have been starved for content. Your channel will flop if you do not love what you are making videos about, so do not choose something just because you think it will be popular. Follow your passion.

2. Check out the Competition

You should look for other vlogs with similar topics to yours not only to gauge how much demand there is for your videos, but to check out the competition. If there are a lot of YouTube channels dedicated to the same topic you want to vlog about then this should not discourage you from going after the same viewers. People who are excited about a topic frequently watch more than one vlog about it. It might not even be correct to think of other vloggers within your genre as ‘the competition’ since you are ultimately part of the same community. You will need to watch these people’s videos as part of keeping yourself informed and will likely become a fan – maybe even a collaborator some day – of theirs.

The main reason you want to look into YouTube channels like yours is because you do not want to be creating content that is overdone and boring. You are tackling the same topic as other people, and may even make some videos on the exact same subjects as others already have. There needs to be something unique about your videos that makes them stand out from what already exists. By looking at what other people are already doing you will be able to come up with ideas for what you can do differently.

3. Choose a Great Name

Picking a great name for your YouTube account can take a lot of effort. Chances are you will not want to use your own name, at least not in full. Although your real name can work for if you are a lifestyle vlogger in most cases you will have a more specific topic that will need to be addressed in your channel’s name. Try out your name or a nickname for yourself in combination with different words associated with the topic of your vlog. Aim to create a name that is catchy and easy to remember.

Chances are a few of your first couple picks will be unavailable. YouTube is a popular site and a lot of the best names are taken. The last thing you should ever do while naming your YouTube channel is add numbers or letters to the end of a name you like because it is taken. Names with numbers at the end are hard for viewers to remember and find again. Choosing a weak name with a trail of numbers or letters after it will make it very hard for your channel to grow. Brainstorm a long list of potential names that are actually good and keep on trying them out until you find one that’s available.

For more information on naming your YouTube channel read our post ‘How To Pick a Name for Your YouTube Channel’.

4. Make a Schedule

Maintaining a YouTube channel is a big time commitment. You need to post videos regularly or people will forget about you, and videos can take a long time to make. When you are first starting your vlog you should make yourself a schedule for when you want to upload videos. Having a schedule will help you budget your time and ensure that your vlog never gets in the way of the rest of your life.

Having a posting schedule will also help you grow your channel. Viewers like it when they know when to expect new content from vloggers they like. They are more likely to subscribe and tune in for every post if they are given a chance to anticipate when your new entry is coming.

5. Take Inventory

Think about what equipment you have that you can use for your YouTube channel. The only thing you absolutely cannot get by without is a decent camera, but there are other types of equipment that it is a good idea to have too. Lights, a tripod, an external microphone – these are all things that a lot of YouTubers find they need in order to produce great videos. If you do not have these things, or money you are prepared to invest in them, then you will need to find ways around them until your situation changes. For more information check out our post ‘The Best YouTube Equipment: What You Need to Start Your Channel’.

Read More to Get : Best Video Websites Like YouTube >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Million-Viewer Milestone: Unpacking YouTube’s Revenue Formula

How much does YouTube pay for 1 million views? As a YouTuber, you become a business, and it helps to know the YouTube views to money earned.

If you are trying to earn a living on YouTube, one of the most excellent marks of a successful creator is often earning 1 million views on the platform (click here for tips on how to do that ). It usually serves as a benchmark for a time at which a channel is relatively sustainable. However, rather than meaning a YouTuber has made it big financially, reaching 1 million views is more likely to say they can expect to start making real money.

When you hit 1 million views on any video on YouTube, you’ll have a nice paycheck. You’ll likely have to hit 1 million views on at least a few other videos before you could consider quitting your full-time job and doing YouTube as your primary source of income. This article will explore what 1 million views mean for your YouTube channel. We will look more into how revenue is calculated on YouTube and what you can expect to earn-out of a video with 1 million views.

In this article

01 $2000 for 1 million views

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

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