A Step-by-Step Guide for Earning with YouTube Shorts

YouTube Shorts Monetization: How to Make Money on YouTube Shorts?

Richard Bennett

Mar 27, 2024• Proven solutions

If you have access to YouTube, and you are able to sign in to the platform with your Google account, you can easily make a decent amount of money online. However, there are certain regulations and norms by the tech giant - Google that you need to comply with in order to get your wallet stuffed.

With that said, the following sections explain some of the practical methods to earn money from Google and YouTube and how YouTube Shorts contributes to the process.

How to Make Money on YouTube Shorts? (Practical Way)

The good news is, you are not solely dependent on YouTube Shorts to generate funds from the Internet. In fact, there are several other means that can help you with that. Some of the practical ways that YouTube and Google allow you to earn through include:

• YouTube Shorts Fund

YouTube Shorts Fund is a $100 million fund that is to be distributed from 2021 to 2022. It was introduced in May 2021 as the first step for YouTube Shorts monetization. YouTube Shorts creators that meet the requirements of the fund will receive the bonus.

To be eligible for the YouTube Shorts Fund bouns, you will need to meet the below requirements.

• Publish one eligible Short in the last 180 days.
• Your channel does not conflict with the YouTube Community Guidelines, copyright rules, or monetization policies.
• Content needs to be original and unique on the YouTube Shorts platform. Uploading movie clips or re-uploading videos from other video platforms are not allowed.
• The creator must be 13 or older.
• Revenue by Advertisement

With this method, you can have advertisements displayed on your regular YouTube videos. These advertisements help the streaming media generate funds, some part of which is then shared with you. In a broader spectrum, the more videos your YouTube channel has the more money you make.

• Channel Membership

If you prepare engaging videos that are liked by the majority of users, you can set up your channel for paid members who may get attractive perks in return.

• Merch Shelf

In this method, you can sell your (or others) branded products to potential customers for monetary gains.

• Influencer

If you are good at speaking and can motivate people, becoming an influencer is another method you can make a decent amount of money from YouTube with. When you become an influencer, you can get associated with multiple organizations and companies to promote their products and services and get paid.

• Super Chat and Super Stickers

If you have a good fan base, you can highlight their messages and chat and can charge them for this.

• YouTube Premium

You can prepare some engaging and informative videos that are exclusively available for the YouTube Premium members. Because these subscribers have purchased YouTube Premium membership, the streaming platform shares the profit it gets from such users with you.

The approaches discussed above can help you earn money with YouTube. Now that YouTube has rolled out the plan for YouTube Shorts monetization, we can anticipate more YouTube Shorts monetization in the future. You can also publish your YouTube Shorts video on your channel and the Shorts Shelf. YouTube then suggests these clips to others with similar interests (depending on the keywords that you have added in the description). When such users watch your short videos, the chances are that they would subscribe to your YouTube channel and watch the regular videos that you have already posted, thus helping you make money using any of the methods listed above.

Another positive aspect of this approach is, the number of views your short videos affects the overall analytics of your YouTube channel (in terms of view count and playback duration), and therefore play a vital role in meeting the minimum requirements as per YouTube policies to get your other, regular YouTube clips monetized.

Why did People See Less Revenue Than Regular YouTube Video?

When you start publishing short videos on your YouTube channel, the views that those clips get also affect the total view count and the playback duration of your channel. Although this helps you reach the minimum threshold for the monetization services that the platform offers, because the short videos cannot be monetized, you may see some depreciation in the revenue generation over time.

Conclusion

Because YouTube Shorts is still in the Beta phase at the time of this writing, the short videos don’t directly contribute to the monetization process. Nevertheless, as mentioned earlier, every time your short clips are viewed, your channel’s analytics are affected as per the view count and the playback time.

Furthermore, with interesting short videos, your channel is likely to get more subscribers, thus resulting in meeting the minimum threshold to becoming eligible and applying for YouTube’s Partnership Program.

Regardless of the fact that the revenue may seem deteriorated in contrast with the number of views and play time of the videos, the increment in the number of subscribers and paid members (if your channel allows them) would significantly appreciate your income.

And the most optimistic part is, Google is still working on and exploring YouTube Shorts. With that, the chances are, even the short videos could be monetized in the future.

The bottom line is, no matter what the current scenario of YouTube Shorts is, you must ensure to create engaging videos for YouTube Shorts using any of the tools like Wondershare Filmora in order to attract more subscribers to increase your earnings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you have access to YouTube, and you are able to sign in to the platform with your Google account, you can easily make a decent amount of money online. However, there are certain regulations and norms by the tech giant - Google that you need to comply with in order to get your wallet stuffed.

With that said, the following sections explain some of the practical methods to earn money from Google and YouTube and how YouTube Shorts contributes to the process.

How to Make Money on YouTube Shorts? (Practical Way)

The good news is, you are not solely dependent on YouTube Shorts to generate funds from the Internet. In fact, there are several other means that can help you with that. Some of the practical ways that YouTube and Google allow you to earn through include:

• YouTube Shorts Fund

YouTube Shorts Fund is a $100 million fund that is to be distributed from 2021 to 2022. It was introduced in May 2021 as the first step for YouTube Shorts monetization. YouTube Shorts creators that meet the requirements of the fund will receive the bonus.

To be eligible for the YouTube Shorts Fund bouns, you will need to meet the below requirements.

• Publish one eligible Short in the last 180 days.
• Your channel does not conflict with the YouTube Community Guidelines, copyright rules, or monetization policies.
• Content needs to be original and unique on the YouTube Shorts platform. Uploading movie clips or re-uploading videos from other video platforms are not allowed.
• The creator must be 13 or older.
• Revenue by Advertisement

With this method, you can have advertisements displayed on your regular YouTube videos. These advertisements help the streaming media generate funds, some part of which is then shared with you. In a broader spectrum, the more videos your YouTube channel has the more money you make.

• Channel Membership

If you prepare engaging videos that are liked by the majority of users, you can set up your channel for paid members who may get attractive perks in return.

• Merch Shelf

In this method, you can sell your (or others) branded products to potential customers for monetary gains.

• Influencer

If you are good at speaking and can motivate people, becoming an influencer is another method you can make a decent amount of money from YouTube with. When you become an influencer, you can get associated with multiple organizations and companies to promote their products and services and get paid.

• Super Chat and Super Stickers

If you have a good fan base, you can highlight their messages and chat and can charge them for this.

• YouTube Premium

You can prepare some engaging and informative videos that are exclusively available for the YouTube Premium members. Because these subscribers have purchased YouTube Premium membership, the streaming platform shares the profit it gets from such users with you.

The approaches discussed above can help you earn money with YouTube. Now that YouTube has rolled out the plan for YouTube Shorts monetization, we can anticipate more YouTube Shorts monetization in the future. You can also publish your YouTube Shorts video on your channel and the Shorts Shelf. YouTube then suggests these clips to others with similar interests (depending on the keywords that you have added in the description). When such users watch your short videos, the chances are that they would subscribe to your YouTube channel and watch the regular videos that you have already posted, thus helping you make money using any of the methods listed above.

Another positive aspect of this approach is, the number of views your short videos affects the overall analytics of your YouTube channel (in terms of view count and playback duration), and therefore play a vital role in meeting the minimum requirements as per YouTube policies to get your other, regular YouTube clips monetized.

Why did People See Less Revenue Than Regular YouTube Video?

When you start publishing short videos on your YouTube channel, the views that those clips get also affect the total view count and the playback duration of your channel. Although this helps you reach the minimum threshold for the monetization services that the platform offers, because the short videos cannot be monetized, you may see some depreciation in the revenue generation over time.

Conclusion

Because YouTube Shorts is still in the Beta phase at the time of this writing, the short videos don’t directly contribute to the monetization process. Nevertheless, as mentioned earlier, every time your short clips are viewed, your channel’s analytics are affected as per the view count and the playback time.

Furthermore, with interesting short videos, your channel is likely to get more subscribers, thus resulting in meeting the minimum threshold to becoming eligible and applying for YouTube’s Partnership Program.

Regardless of the fact that the revenue may seem deteriorated in contrast with the number of views and play time of the videos, the increment in the number of subscribers and paid members (if your channel allows them) would significantly appreciate your income.

And the most optimistic part is, Google is still working on and exploring YouTube Shorts. With that, the chances are, even the short videos could be monetized in the future.

The bottom line is, no matter what the current scenario of YouTube Shorts is, you must ensure to create engaging videos for YouTube Shorts using any of the tools like Wondershare Filmora in order to attract more subscribers to increase your earnings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you have access to YouTube, and you are able to sign in to the platform with your Google account, you can easily make a decent amount of money online. However, there are certain regulations and norms by the tech giant - Google that you need to comply with in order to get your wallet stuffed.

With that said, the following sections explain some of the practical methods to earn money from Google and YouTube and how YouTube Shorts contributes to the process.

How to Make Money on YouTube Shorts? (Practical Way)

The good news is, you are not solely dependent on YouTube Shorts to generate funds from the Internet. In fact, there are several other means that can help you with that. Some of the practical ways that YouTube and Google allow you to earn through include:

• YouTube Shorts Fund

YouTube Shorts Fund is a $100 million fund that is to be distributed from 2021 to 2022. It was introduced in May 2021 as the first step for YouTube Shorts monetization. YouTube Shorts creators that meet the requirements of the fund will receive the bonus.

To be eligible for the YouTube Shorts Fund bouns, you will need to meet the below requirements.

• Publish one eligible Short in the last 180 days.
• Your channel does not conflict with the YouTube Community Guidelines, copyright rules, or monetization policies.
• Content needs to be original and unique on the YouTube Shorts platform. Uploading movie clips or re-uploading videos from other video platforms are not allowed.
• The creator must be 13 or older.
• Revenue by Advertisement

With this method, you can have advertisements displayed on your regular YouTube videos. These advertisements help the streaming media generate funds, some part of which is then shared with you. In a broader spectrum, the more videos your YouTube channel has the more money you make.

• Channel Membership

If you prepare engaging videos that are liked by the majority of users, you can set up your channel for paid members who may get attractive perks in return.

• Merch Shelf

In this method, you can sell your (or others) branded products to potential customers for monetary gains.

• Influencer

If you are good at speaking and can motivate people, becoming an influencer is another method you can make a decent amount of money from YouTube with. When you become an influencer, you can get associated with multiple organizations and companies to promote their products and services and get paid.

• Super Chat and Super Stickers

If you have a good fan base, you can highlight their messages and chat and can charge them for this.

• YouTube Premium

You can prepare some engaging and informative videos that are exclusively available for the YouTube Premium members. Because these subscribers have purchased YouTube Premium membership, the streaming platform shares the profit it gets from such users with you.

The approaches discussed above can help you earn money with YouTube. Now that YouTube has rolled out the plan for YouTube Shorts monetization, we can anticipate more YouTube Shorts monetization in the future. You can also publish your YouTube Shorts video on your channel and the Shorts Shelf. YouTube then suggests these clips to others with similar interests (depending on the keywords that you have added in the description). When such users watch your short videos, the chances are that they would subscribe to your YouTube channel and watch the regular videos that you have already posted, thus helping you make money using any of the methods listed above.

Another positive aspect of this approach is, the number of views your short videos affects the overall analytics of your YouTube channel (in terms of view count and playback duration), and therefore play a vital role in meeting the minimum requirements as per YouTube policies to get your other, regular YouTube clips monetized.

Why did People See Less Revenue Than Regular YouTube Video?

When you start publishing short videos on your YouTube channel, the views that those clips get also affect the total view count and the playback duration of your channel. Although this helps you reach the minimum threshold for the monetization services that the platform offers, because the short videos cannot be monetized, you may see some depreciation in the revenue generation over time.

Conclusion

Because YouTube Shorts is still in the Beta phase at the time of this writing, the short videos don’t directly contribute to the monetization process. Nevertheless, as mentioned earlier, every time your short clips are viewed, your channel’s analytics are affected as per the view count and the playback time.

Furthermore, with interesting short videos, your channel is likely to get more subscribers, thus resulting in meeting the minimum threshold to becoming eligible and applying for YouTube’s Partnership Program.

Regardless of the fact that the revenue may seem deteriorated in contrast with the number of views and play time of the videos, the increment in the number of subscribers and paid members (if your channel allows them) would significantly appreciate your income.

And the most optimistic part is, Google is still working on and exploring YouTube Shorts. With that, the chances are, even the short videos could be monetized in the future.

The bottom line is, no matter what the current scenario of YouTube Shorts is, you must ensure to create engaging videos for YouTube Shorts using any of the tools like Wondershare Filmora in order to attract more subscribers to increase your earnings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you have access to YouTube, and you are able to sign in to the platform with your Google account, you can easily make a decent amount of money online. However, there are certain regulations and norms by the tech giant - Google that you need to comply with in order to get your wallet stuffed.

With that said, the following sections explain some of the practical methods to earn money from Google and YouTube and how YouTube Shorts contributes to the process.

How to Make Money on YouTube Shorts? (Practical Way)

The good news is, you are not solely dependent on YouTube Shorts to generate funds from the Internet. In fact, there are several other means that can help you with that. Some of the practical ways that YouTube and Google allow you to earn through include:

• YouTube Shorts Fund

YouTube Shorts Fund is a $100 million fund that is to be distributed from 2021 to 2022. It was introduced in May 2021 as the first step for YouTube Shorts monetization. YouTube Shorts creators that meet the requirements of the fund will receive the bonus.

To be eligible for the YouTube Shorts Fund bouns, you will need to meet the below requirements.

• Publish one eligible Short in the last 180 days.
• Your channel does not conflict with the YouTube Community Guidelines, copyright rules, or monetization policies.
• Content needs to be original and unique on the YouTube Shorts platform. Uploading movie clips or re-uploading videos from other video platforms are not allowed.
• The creator must be 13 or older.
• Revenue by Advertisement

With this method, you can have advertisements displayed on your regular YouTube videos. These advertisements help the streaming media generate funds, some part of which is then shared with you. In a broader spectrum, the more videos your YouTube channel has the more money you make.

• Channel Membership

If you prepare engaging videos that are liked by the majority of users, you can set up your channel for paid members who may get attractive perks in return.

• Merch Shelf

In this method, you can sell your (or others) branded products to potential customers for monetary gains.

• Influencer

If you are good at speaking and can motivate people, becoming an influencer is another method you can make a decent amount of money from YouTube with. When you become an influencer, you can get associated with multiple organizations and companies to promote their products and services and get paid.

• Super Chat and Super Stickers

If you have a good fan base, you can highlight their messages and chat and can charge them for this.

• YouTube Premium

You can prepare some engaging and informative videos that are exclusively available for the YouTube Premium members. Because these subscribers have purchased YouTube Premium membership, the streaming platform shares the profit it gets from such users with you.

The approaches discussed above can help you earn money with YouTube. Now that YouTube has rolled out the plan for YouTube Shorts monetization, we can anticipate more YouTube Shorts monetization in the future. You can also publish your YouTube Shorts video on your channel and the Shorts Shelf. YouTube then suggests these clips to others with similar interests (depending on the keywords that you have added in the description). When such users watch your short videos, the chances are that they would subscribe to your YouTube channel and watch the regular videos that you have already posted, thus helping you make money using any of the methods listed above.

Another positive aspect of this approach is, the number of views your short videos affects the overall analytics of your YouTube channel (in terms of view count and playback duration), and therefore play a vital role in meeting the minimum requirements as per YouTube policies to get your other, regular YouTube clips monetized.

Why did People See Less Revenue Than Regular YouTube Video?

When you start publishing short videos on your YouTube channel, the views that those clips get also affect the total view count and the playback duration of your channel. Although this helps you reach the minimum threshold for the monetization services that the platform offers, because the short videos cannot be monetized, you may see some depreciation in the revenue generation over time.

Conclusion

Because YouTube Shorts is still in the Beta phase at the time of this writing, the short videos don’t directly contribute to the monetization process. Nevertheless, as mentioned earlier, every time your short clips are viewed, your channel’s analytics are affected as per the view count and the playback time.

Furthermore, with interesting short videos, your channel is likely to get more subscribers, thus resulting in meeting the minimum threshold to becoming eligible and applying for YouTube’s Partnership Program.

Regardless of the fact that the revenue may seem deteriorated in contrast with the number of views and play time of the videos, the increment in the number of subscribers and paid members (if your channel allows them) would significantly appreciate your income.

And the most optimistic part is, Google is still working on and exploring YouTube Shorts. With that, the chances are, even the short videos could be monetized in the future.

The bottom line is, no matter what the current scenario of YouTube Shorts is, you must ensure to create engaging videos for YouTube Shorts using any of the tools like Wondershare Filmora in order to attract more subscribers to increase your earnings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Free Tools and Tricks: Creating Compelling YouTube Video Ads

How to Create Video Ads for Free in YouTube Video Builder

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.

• Part 1: What Is YouTube Video Builder?
• Part 2: How Does YouTube Video Builder Work?
• Part 3: How to Get YouTube Video Builder?
• Part 4: How to Make Video Ads for Free with YouTube Video Builder?
• Part 5: Tips for Making Good Video Ads with YouTube Video Builder

---

Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

• Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

• HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

• Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

• YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

• Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

After this, insert an image of your brand logo in the block under the Logos category.

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

• Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
• Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
• Remain consistent with the theme color, fonts, etc. throughout the video
• Make sure to include a catchy ‘Call for action’ text in your video ad
• Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
• Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
• Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.

• Part 1: What Is YouTube Video Builder?
• Part 2: How Does YouTube Video Builder Work?
• Part 3: How to Get YouTube Video Builder?
• Part 4: How to Make Video Ads for Free with YouTube Video Builder?
• Part 5: Tips for Making Good Video Ads with YouTube Video Builder

---

Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

• Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

• HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

• Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

• YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

• Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

After this, insert an image of your brand logo in the block under the Logos category.

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

• Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
• Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
• Remain consistent with the theme color, fonts, etc. throughout the video
• Make sure to include a catchy ‘Call for action’ text in your video ad
• Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
• Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
• Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.

• Part 1: What Is YouTube Video Builder?
• Part 2: How Does YouTube Video Builder Work?
• Part 3: How to Get YouTube Video Builder?
• Part 4: How to Make Video Ads for Free with YouTube Video Builder?
• Part 5: Tips for Making Good Video Ads with YouTube Video Builder

---

Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

• Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

• HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

• Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

• YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

• Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

After this, insert an image of your brand logo in the block under the Logos category.

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

• Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
• Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
• Remain consistent with the theme color, fonts, etc. throughout the video
• Make sure to include a catchy ‘Call for action’ text in your video ad
• Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
• Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
• Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.

• Part 1: What Is YouTube Video Builder?
• Part 2: How Does YouTube Video Builder Work?
• Part 3: How to Get YouTube Video Builder?
• Part 4: How to Make Video Ads for Free with YouTube Video Builder?
• Part 5: Tips for Making Good Video Ads with YouTube Video Builder

---

Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

• Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

• HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

• Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

• YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

• Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

After this, insert an image of your brand logo in the block under the Logos category.

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

• Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
• Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
• Remain consistent with the theme color, fonts, etc. throughout the video
• Make sure to include a catchy ‘Call for action’ text in your video ad
• Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
• Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
• Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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