"The Pathway to Popularity  Strategies for Soaring Viewership"

"The Pathway to Popularity Strategies for Soaring Viewership"

Brian Lv12

The Pathway to Popularity: Strategies for Soaring Viewership

5 Tips to Get More Views with YouTube Optimization [Free Checklist]

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Unlock Higher Views: Ideal Video Post Times

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

best days to post on youtube

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

best days to post on youtube - check performance

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

best days to post on youtube - find the darkest bar

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

choose the best days to post on youtube

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

  • Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
  • Easily do motion tracking from the main interface.
  • It supports 4K and HD editing ability./li>
  • Use the speed control feature to make your clips up to ten times faster or slower.
  • Make magical moves with the Reverse feature. You can flip your videos and play them backward.
  • Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
  • Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

best days to post on youtube

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

best days to post on youtube - check performance

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

best days to post on youtube - find the darkest bar

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

choose the best days to post on youtube

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

  • Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
  • Easily do motion tracking from the main interface.
  • It supports 4K and HD editing ability./li>
  • Use the speed control feature to make your clips up to ten times faster or slower.
  • Make magical moves with the Reverse feature. You can flip your videos and play them backward.
  • Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
  • Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

best days to post on youtube

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

best days to post on youtube - check performance

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

best days to post on youtube - find the darkest bar

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

choose the best days to post on youtube

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

  • Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
  • Easily do motion tracking from the main interface.
  • It supports 4K and HD editing ability./li>
  • Use the speed control feature to make your clips up to ten times faster or slower.
  • Make magical moves with the Reverse feature. You can flip your videos and play them backward.
  • Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
  • Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

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Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

best days to post on youtube

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

best days to post on youtube - check performance

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

best days to post on youtube - find the darkest bar

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

choose the best days to post on youtube

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

  • Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
  • Easily do motion tracking from the main interface.
  • It supports 4K and HD editing ability./li>
  • Use the speed control feature to make your clips up to ten times faster or slower.
  • Make magical moves with the Reverse feature. You can flip your videos and play them backward.
  • Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
  • Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Also read:

  • Title: "The Pathway to Popularity Strategies for Soaring Viewership"
  • Author: Brian
  • Created at : 2024-05-25 12:57:03
  • Updated at : 2024-05-26 12:57:03
  • Link: https://youtube-video-recordings.techidaily.com/the-pathway-to-popularity-strategies-for-soaring-viewership/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"The Pathway to Popularity Strategies for Soaring Viewership"