"The Face Forward  Influential Beauty Guides"

"The Face Forward Influential Beauty Guides"

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The Face Forward: Influential Beauty Guides

10 Most Popular Beauty Gurus on YouTube in 2024

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.


Download Win VersionDownload Mac Version

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

Download Win VersionDownload Mac Version


Top 10 Beauty Gurus on YouTube You Should Know in 2024

1. Bethany Mota

 Popular Beauty Gurus

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

InflueNex YouTube Marketing Paltform

Download Win VersionDownload Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.


Download Win VersionDownload Mac Version

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

Download Win VersionDownload Mac Version


Top 10 Beauty Gurus on YouTube You Should Know in 2024

1. Bethany Mota

 Popular Beauty Gurus

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

InflueNex YouTube Marketing Paltform

Download Win VersionDownload Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.


Download Win VersionDownload Mac Version

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

Download Win VersionDownload Mac Version


Top 10 Beauty Gurus on YouTube You Should Know in 2024

1. Bethany Mota

 Popular Beauty Gurus

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

InflueNex YouTube Marketing Paltform

Download Win VersionDownload Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.


Download Win VersionDownload Mac Version

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

Download Win VersionDownload Mac Version


Top 10 Beauty Gurus on YouTube You Should Know in 2024

1. Bethany Mota

 Popular Beauty Gurus

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

InflueNex YouTube Marketing Paltform

Download Win VersionDownload Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Adapting to Social Media Video Demands

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The vertical video went to a mainstream media style. Nowadays, it’s common for online video, especially on social apps. Mobile video has become the most common way to watch online videos. It makes sense then that vertical is the preferred familiarization for videos. Users don’t want to twist their phones to watch a 30-second ad. Knowing YouTube shorts vertical size is important as well as Facebook vertical video specs.

Social juggernauts like Facebook and YouTube have adopted vertical video size or formats in current years. The newer social apps, like Snapchat and TikTok, use vertical video completely. While most platforms now prefer vertical video, they each have different patterns. Even Instagram vertical video dimensions premiere is different.

Users tinkering in video marketing know it’s essential to stay updated on social media video sizes across all platforms. But, we also know that it is time-consuming to dig through each technical specification of each social app. For that purpose, we have covered all network video sizes for each platform. So, browse the table of contents below and find the video dimensions, aspect ratios, and file sizes you need.

In this article

01 [What Vertical Video Size Do We Usually Use?](#Part 1)

02 [Vertical Video Dimension for Different Social Apps](#Part 2)

03 [Tips: How to Adjust Vertical Videos Size](#Part 3)

Part 1 What Vertical Video Size Do We Usually Use?

Videos come in different sizes. However, one principle is standard in creating them, the vertical video aspect ratio (width to height). This refers to how you compare and create the video height to video ratio (how you intend to record and produce your video).

Ideally, it is what you and viewers will see while watching your video. To create a perfect video, any video creator should decide on the relationship between the video height and width.

When creating YouTube vertical video dimensions, the width is usually longer than the height. Most television videos have a standard ratio of 4:3 and 16:9. However, social media videos are created using a 1:1 and 9:16 ratio.

social media video dimension

A smartphone can shoot vertical videos perfectly, but some media players like cameras require editing and adjusting the sizes to get the correct aspect ratio. Experts won’t have difficulties adjusting horizontally shot videos, but an amateur will. Fortunately, you can avoid taking unprofessional shoots by focusing on the frame’s center to capture your subject wholly without clipping important aspects. While editing Facebook vertical video dimensions and other social apps, the results could vary depending on the editing software. But you can rotate the video within the software to get the correct dimensions lest you get ugly videos full of black backgrounds filling the frame.

Most cameras and video recorders have inbuilt settings that switch to aspect ratio when you start recording. And the good thing is that you can adjust the settings to your desired dimensions in the settings section. If you are shooting a vertical video without a preset aspect ratio, then:

  • Shoot gently without switching your camera horizontally, especially if you are capturing a narrow view.
  • Avoid fast spans as it appears intense on the camera that could result in blurry animations.
  • Focus on what you are capturing, and if need be, zoom in to capture every essential detail.

The importance of applying aspect ratio in videos is to ensure your images and videos have excellent resolution. This way, you have a chance to present (market) your idea professionally.

Part 2 Vertical Video Dimension for Different Social Apps

Here is a guide on how to shoot vertical dimensions for various social apps –

1. YouTube Vertical Video Dimension Guide

It is common for viewers to switch to YouTube and watch videos, and this is why you need the work on the perfect YouTube vertical video size. Initially, you could display YouTube videos in different dimensions, but this is no longer the case since the app’s dynamic innovation to view animations in preferred sizes.

youtube vertical video size

Usually, YouTube videos are recorded at a standard aspect ratio of 16: 9. It means that you cannot customize the dimensions as this is this ratio is the default.

Though the 16:9 dimensions are standard, you can also shoot your videos using different ratios like 1:1 (square), 4:3, or 9:16 (vertically). In this case, your video will fit different YouTube videos on each device but will display white or grey padding on the frames by default.

Manually adding padding to your videos reduces the ability to adjust them to different ratios on various devices. If you are yet to switch to YouTube vertical video dimensions, you are missing to increase brand awareness.

2. Facebook Vertical Video Dimension Guide

Facebook vertical video specs have mainly been using the 16:9 ratio. And since the app attracts billions of global users, it’s high time to optimize your snapshots and try posting in different formats.

fb vertical video size

For your next FB vertical video size for feed videos, think of square snapshots (1:1), 2:3, 4:5, or 16:9. If you love creating Facebook stories, you can stick to the 9:16 ratio. And for Facebook live videos, stick with the Facebook video vertical size, 16:9 dimensions. Note that most Facebook video posts will automatically have a standard measurement of 16:9.

3. Instagram Vertical Video Dimensions Guide

Since the inception of Instagram vertical video dimensions premiere, the ratio has always been 1:1. This dimension makes it optimal for phones and small-sized screens. Here is the ultimate guide for your new Instagram animations:

  • 1:1 for square videos.
  • 4:5 for portrait shots.
  • 9:16 when shooting vertical animations.

If you are going live on Instagram, we recommend 9:16, while you can shoot in 1:1, 4:5, and 16:9 ratios for feed videos. For Instagram stories, we suggest 9:16, but you can always work around 1:1, 4:9, and 16:9.

Instagram vertical video dimensions premiere

4. Twitter Vertical Video Dimension Guide

Twitter is quite different when considering feed video dimensions; portrait and square. The former (portrait) is a favorite for ads and marketing videos display (increase brand visibility), whereas the latter is perfect for displaying videos on multiple devices.

Twitter videos can be perfect in the below dimensions:

  • Promotional video ads 1:2 39 to 2.39:1
  • Six-second short ads 1:2.39 – 2.39:1
  • First video ads 1:2.39 – 2.39:1
  • Personal portrait (vertical) videos 9:16
  • Personal horizontal animations 1:2.39 – 2.39:1

twitter vertical video dimension

5. WhatsApp Vertical Video Dimension Guide

Most people don’t know the importance of resizing WhatsApp videos. Sharing videos on your WhatsApp status is a marketing strategy, but you must resize your videos well. Most video WhatsApp vertical videos have 4:3 dimensions and a 1080 × 1920 pixels size.

Part 3 Tips: How to Adjust Vertical Videos Size

The smartphone has become the primary tool for taking photos or recording videos, but we hold our mobile phone in a different direction while shooting videos, which causes the wrong adjustment while uploading it. Fortunately, there are ways, and your video can fit any screen without any compromises. Bellow, we are going to tell you two methods to adjust vertical video size

Method 1: Filmora

Filmora allows users to rotate your video to any point they want. What’s more, you can zoom in or crop the undesired parts in the video with a snap. It also offers you preset aspect ratios like 16:9, 9:16; 4:5, 1:1, etc., to help you quickly find the perfect aspect ratio for YouTube, Instagram, and other social apps. Let’s see how to change video adjustment in Filmora.

How to crop aspect ratio at the starting interface:

In this method, you must upload the animation first. Follow these steps:

Step 1: Upload your video into the editing panel.

Step2: Scroll to the drop-down menu to see various dimensions (1:1. 4:3, 9:16, 16:9, and 21:9).

Step3: Select the desired ratio and apply.

select the ratio

Modifying aspect ratio in project settings:

This method allows you to preset the ratios before uploading your media. Most files are preset to a 4:3 ratio, but you can adjust as you wish. Note that uploading a video with other aspect ratios will automatically switch to the default one. However, you can change the ratio by clicking on the project settings tab.

project setting

Changing aspect ratio when editing:

You can crop your video after importing it to the Filmora panel using the crop and zoom tools.

Step 1: Right-click on the file in the panel.

Step 2: Select crop and zoom.

Step 3: Click on the desired ratio from the suggestions (16:9, 4:3, 1:1, and 9:16) and confirm the action by clicking OK.

crop aoom interface

You can also modify the aspect ratio manually, add filters, and blur the background to enhance resolution when editing.

Auto reframing:

Latest Filmora running versions like V10.5 have the auto-reframe feature that can help crop aspect ratio seamlessly. The good thing about this feature is that it detects any object and can remove it if need be. Plus, this video editor also comes with preset aspect ratios that conveniently suit different social apps.

You can auto reframe by:

Step 1: Import the video to the panel. Right-click on the file and select the auto-reframe icon.

auto reframe

Step 2: Choose the desired aspect ratio.

choose the aspect ratio

Step 3: Click the analyze icon and wait for the results in a preview window.

Step 4: Adjust the frame by dragging the box to balance the object or leave it if you love the results.

adjust frame box

Step 5: When done, rename it and click the export feature to save your new file.

auto reframe save video

Step 6: Edit (add effects) as desired.

Modifying aspect ratio when exporting:

After saving your file, you can export it to your desired media display device and change the aspect ratio based on your platform settings, as discussed above.

output format

Method 2: Final Cut Pro

Apple’s Final Cut Pro is a compelling software for video editing and compositing. The interface is designed similar with many other video editing programs such as Adobe Premiere and Combustion etc.

To prepare:

  • Take vertical videos.
  • Connect iPhone to an editing system.
  • Enter a password on the iPhone.
  • Started Final Cut Pro.
  • Create a new library, named it “Vertical Video”.

Steps to adjust vertical video size with Final cut pro:

Step 1: To import the video clip, you want to edit, click on the File > Import Media. The connected iPhone screen appears in the top left corner. The circle icon shows that FCP is still collecting data from the phone and the pointing arrow allows to disconnect.

Step 2: When the iPhone is chosen in the sidebar, thumbnails appear at the bottom of the Media Import window. For example, you can see the four vertical video clips, choose one to edit.

Step 3: The iPhone compresses MP4 video. While editing a simple project, you don’t need to generate optimized media. However, optimizing media will save you time in the long run if you plan to add lots of effects.

Step 4: Now, generate a new project and apply the Automatic settings.

Step 5: Next, edit a vertical clip into the empty new project. Even if this isn’t the first clip you want the audience to see, it is essential because FCP uses this clip to configure the project settings.

Step 6: When that first video clip is edited into the timeline, this dialog arrives. Note that the frame size is already fixed by the size of the video you shot on the iPhone. Don’t change any settings. It allows FCP to automatically configure the project to match the specs of this clip. If you’ve done this correctly, your clip appears vertically in the Viewer.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

AI Portrait – The best feature of Wondershare Filmora for gameplay editing

The AI Portrait is a new add-on in Wondershare Filmora. It can easily remove video backgrounds without using a green screen or chroma key, allowing you to add borders, glitch effects, pixelated, noise, or segmentation video effects.

ai portrait wondershare filmora

Conclusion

As you can tell, video dimensions significantly influence your media resolution and impact. Aspect ratio is the standard way to modify your media to fit YouTube, Instagram, Facebook, and other social apps. Changing dimensions is a DIY process; you can edit YouTube vertical video dimensions and other social apps like Facebook and Instagram through Filmora or Final Cut Pro.

Try It Free Try It Free

The vertical video went to a mainstream media style. Nowadays, it’s common for online video, especially on social apps. Mobile video has become the most common way to watch online videos. It makes sense then that vertical is the preferred familiarization for videos. Users don’t want to twist their phones to watch a 30-second ad. Knowing YouTube shorts vertical size is important as well as Facebook vertical video specs.

Social juggernauts like Facebook and YouTube have adopted vertical video size or formats in current years. The newer social apps, like Snapchat and TikTok, use vertical video completely. While most platforms now prefer vertical video, they each have different patterns. Even Instagram vertical video dimensions premiere is different.

Users tinkering in video marketing know it’s essential to stay updated on social media video sizes across all platforms. But, we also know that it is time-consuming to dig through each technical specification of each social app. For that purpose, we have covered all network video sizes for each platform. So, browse the table of contents below and find the video dimensions, aspect ratios, and file sizes you need.

In this article

01 [What Vertical Video Size Do We Usually Use?](#Part 1)

02 [Vertical Video Dimension for Different Social Apps](#Part 2)

03 [Tips: How to Adjust Vertical Videos Size](#Part 3)

Part 1 What Vertical Video Size Do We Usually Use?

Videos come in different sizes. However, one principle is standard in creating them, the vertical video aspect ratio (width to height). This refers to how you compare and create the video height to video ratio (how you intend to record and produce your video).

Ideally, it is what you and viewers will see while watching your video. To create a perfect video, any video creator should decide on the relationship between the video height and width.

When creating YouTube vertical video dimensions, the width is usually longer than the height. Most television videos have a standard ratio of 4:3 and 16:9. However, social media videos are created using a 1:1 and 9:16 ratio.

social media video dimension

A smartphone can shoot vertical videos perfectly, but some media players like cameras require editing and adjusting the sizes to get the correct aspect ratio. Experts won’t have difficulties adjusting horizontally shot videos, but an amateur will. Fortunately, you can avoid taking unprofessional shoots by focusing on the frame’s center to capture your subject wholly without clipping important aspects. While editing Facebook vertical video dimensions and other social apps, the results could vary depending on the editing software. But you can rotate the video within the software to get the correct dimensions lest you get ugly videos full of black backgrounds filling the frame.

Most cameras and video recorders have inbuilt settings that switch to aspect ratio when you start recording. And the good thing is that you can adjust the settings to your desired dimensions in the settings section. If you are shooting a vertical video without a preset aspect ratio, then:

  • Shoot gently without switching your camera horizontally, especially if you are capturing a narrow view.
  • Avoid fast spans as it appears intense on the camera that could result in blurry animations.
  • Focus on what you are capturing, and if need be, zoom in to capture every essential detail.

The importance of applying aspect ratio in videos is to ensure your images and videos have excellent resolution. This way, you have a chance to present (market) your idea professionally.

Part 2 Vertical Video Dimension for Different Social Apps

Here is a guide on how to shoot vertical dimensions for various social apps –

1. YouTube Vertical Video Dimension Guide

It is common for viewers to switch to YouTube and watch videos, and this is why you need the work on the perfect YouTube vertical video size. Initially, you could display YouTube videos in different dimensions, but this is no longer the case since the app’s dynamic innovation to view animations in preferred sizes.

youtube vertical video size

Usually, YouTube videos are recorded at a standard aspect ratio of 16: 9. It means that you cannot customize the dimensions as this is this ratio is the default.

Though the 16:9 dimensions are standard, you can also shoot your videos using different ratios like 1:1 (square), 4:3, or 9:16 (vertically). In this case, your video will fit different YouTube videos on each device but will display white or grey padding on the frames by default.

Manually adding padding to your videos reduces the ability to adjust them to different ratios on various devices. If you are yet to switch to YouTube vertical video dimensions, you are missing to increase brand awareness.

2. Facebook Vertical Video Dimension Guide

Facebook vertical video specs have mainly been using the 16:9 ratio. And since the app attracts billions of global users, it’s high time to optimize your snapshots and try posting in different formats.

fb vertical video size

For your next FB vertical video size for feed videos, think of square snapshots (1:1), 2:3, 4:5, or 16:9. If you love creating Facebook stories, you can stick to the 9:16 ratio. And for Facebook live videos, stick with the Facebook video vertical size, 16:9 dimensions. Note that most Facebook video posts will automatically have a standard measurement of 16:9.

3. Instagram Vertical Video Dimensions Guide

Since the inception of Instagram vertical video dimensions premiere, the ratio has always been 1:1. This dimension makes it optimal for phones and small-sized screens. Here is the ultimate guide for your new Instagram animations:

  • 1:1 for square videos.
  • 4:5 for portrait shots.
  • 9:16 when shooting vertical animations.

If you are going live on Instagram, we recommend 9:16, while you can shoot in 1:1, 4:5, and 16:9 ratios for feed videos. For Instagram stories, we suggest 9:16, but you can always work around 1:1, 4:9, and 16:9.

Instagram vertical video dimensions premiere

4. Twitter Vertical Video Dimension Guide

Twitter is quite different when considering feed video dimensions; portrait and square. The former (portrait) is a favorite for ads and marketing videos display (increase brand visibility), whereas the latter is perfect for displaying videos on multiple devices.

Twitter videos can be perfect in the below dimensions:

  • Promotional video ads 1:2 39 to 2.39:1
  • Six-second short ads 1:2.39 – 2.39:1
  • First video ads 1:2.39 – 2.39:1
  • Personal portrait (vertical) videos 9:16
  • Personal horizontal animations 1:2.39 – 2.39:1

twitter vertical video dimension

5. WhatsApp Vertical Video Dimension Guide

Most people don’t know the importance of resizing WhatsApp videos. Sharing videos on your WhatsApp status is a marketing strategy, but you must resize your videos well. Most video WhatsApp vertical videos have 4:3 dimensions and a 1080 × 1920 pixels size.

Part 3 Tips: How to Adjust Vertical Videos Size

The smartphone has become the primary tool for taking photos or recording videos, but we hold our mobile phone in a different direction while shooting videos, which causes the wrong adjustment while uploading it. Fortunately, there are ways, and your video can fit any screen without any compromises. Bellow, we are going to tell you two methods to adjust vertical video size

Method 1: Filmora

Filmora allows users to rotate your video to any point they want. What’s more, you can zoom in or crop the undesired parts in the video with a snap. It also offers you preset aspect ratios like 16:9, 9:16; 4:5, 1:1, etc., to help you quickly find the perfect aspect ratio for YouTube, Instagram, and other social apps. Let’s see how to change video adjustment in Filmora.

How to crop aspect ratio at the starting interface:

In this method, you must upload the animation first. Follow these steps:

Step 1: Upload your video into the editing panel.

Step2: Scroll to the drop-down menu to see various dimensions (1:1. 4:3, 9:16, 16:9, and 21:9).

Step3: Select the desired ratio and apply.

select the ratio

Modifying aspect ratio in project settings:

This method allows you to preset the ratios before uploading your media. Most files are preset to a 4:3 ratio, but you can adjust as you wish. Note that uploading a video with other aspect ratios will automatically switch to the default one. However, you can change the ratio by clicking on the project settings tab.

project setting

Changing aspect ratio when editing:

You can crop your video after importing it to the Filmora panel using the crop and zoom tools.

Step 1: Right-click on the file in the panel.

Step 2: Select crop and zoom.

Step 3: Click on the desired ratio from the suggestions (16:9, 4:3, 1:1, and 9:16) and confirm the action by clicking OK.

crop aoom interface

You can also modify the aspect ratio manually, add filters, and blur the background to enhance resolution when editing.

Auto reframing:

Latest Filmora running versions like V10.5 have the auto-reframe feature that can help crop aspect ratio seamlessly. The good thing about this feature is that it detects any object and can remove it if need be. Plus, this video editor also comes with preset aspect ratios that conveniently suit different social apps.

You can auto reframe by:

Step 1: Import the video to the panel. Right-click on the file and select the auto-reframe icon.

auto reframe

Step 2: Choose the desired aspect ratio.

choose the aspect ratio

Step 3: Click the analyze icon and wait for the results in a preview window.

Step 4: Adjust the frame by dragging the box to balance the object or leave it if you love the results.

adjust frame box

Step 5: When done, rename it and click the export feature to save your new file.

auto reframe save video

Step 6: Edit (add effects) as desired.

Modifying aspect ratio when exporting:

After saving your file, you can export it to your desired media display device and change the aspect ratio based on your platform settings, as discussed above.

output format

Method 2: Final Cut Pro

Apple’s Final Cut Pro is a compelling software for video editing and compositing. The interface is designed similar with many other video editing programs such as Adobe Premiere and Combustion etc.

To prepare:

  • Take vertical videos.
  • Connect iPhone to an editing system.
  • Enter a password on the iPhone.
  • Started Final Cut Pro.
  • Create a new library, named it “Vertical Video”.

Steps to adjust vertical video size with Final cut pro:

Step 1: To import the video clip, you want to edit, click on the File > Import Media. The connected iPhone screen appears in the top left corner. The circle icon shows that FCP is still collecting data from the phone and the pointing arrow allows to disconnect.

Step 2: When the iPhone is chosen in the sidebar, thumbnails appear at the bottom of the Media Import window. For example, you can see the four vertical video clips, choose one to edit.

Step 3: The iPhone compresses MP4 video. While editing a simple project, you don’t need to generate optimized media. However, optimizing media will save you time in the long run if you plan to add lots of effects.

Step 4: Now, generate a new project and apply the Automatic settings.

Step 5: Next, edit a vertical clip into the empty new project. Even if this isn’t the first clip you want the audience to see, it is essential because FCP uses this clip to configure the project settings.

Step 6: When that first video clip is edited into the timeline, this dialog arrives. Note that the frame size is already fixed by the size of the video you shot on the iPhone. Don’t change any settings. It allows FCP to automatically configure the project to match the specs of this clip. If you’ve done this correctly, your clip appears vertically in the Viewer.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

AI Portrait – The best feature of Wondershare Filmora for gameplay editing

The AI Portrait is a new add-on in Wondershare Filmora. It can easily remove video backgrounds without using a green screen or chroma key, allowing you to add borders, glitch effects, pixelated, noise, or segmentation video effects.

ai portrait wondershare filmora

Conclusion

As you can tell, video dimensions significantly influence your media resolution and impact. Aspect ratio is the standard way to modify your media to fit YouTube, Instagram, Facebook, and other social apps. Changing dimensions is a DIY process; you can edit YouTube vertical video dimensions and other social apps like Facebook and Instagram through Filmora or Final Cut Pro.

Try It Free Try It Free

The vertical video went to a mainstream media style. Nowadays, it’s common for online video, especially on social apps. Mobile video has become the most common way to watch online videos. It makes sense then that vertical is the preferred familiarization for videos. Users don’t want to twist their phones to watch a 30-second ad. Knowing YouTube shorts vertical size is important as well as Facebook vertical video specs.

Social juggernauts like Facebook and YouTube have adopted vertical video size or formats in current years. The newer social apps, like Snapchat and TikTok, use vertical video completely. While most platforms now prefer vertical video, they each have different patterns. Even Instagram vertical video dimensions premiere is different.

Users tinkering in video marketing know it’s essential to stay updated on social media video sizes across all platforms. But, we also know that it is time-consuming to dig through each technical specification of each social app. For that purpose, we have covered all network video sizes for each platform. So, browse the table of contents below and find the video dimensions, aspect ratios, and file sizes you need.

In this article

01 [What Vertical Video Size Do We Usually Use?](#Part 1)

02 [Vertical Video Dimension for Different Social Apps](#Part 2)

03 [Tips: How to Adjust Vertical Videos Size](#Part 3)

Part 1 What Vertical Video Size Do We Usually Use?

Videos come in different sizes. However, one principle is standard in creating them, the vertical video aspect ratio (width to height). This refers to how you compare and create the video height to video ratio (how you intend to record and produce your video).

Ideally, it is what you and viewers will see while watching your video. To create a perfect video, any video creator should decide on the relationship between the video height and width.

When creating YouTube vertical video dimensions, the width is usually longer than the height. Most television videos have a standard ratio of 4:3 and 16:9. However, social media videos are created using a 1:1 and 9:16 ratio.

social media video dimension

A smartphone can shoot vertical videos perfectly, but some media players like cameras require editing and adjusting the sizes to get the correct aspect ratio. Experts won’t have difficulties adjusting horizontally shot videos, but an amateur will. Fortunately, you can avoid taking unprofessional shoots by focusing on the frame’s center to capture your subject wholly without clipping important aspects. While editing Facebook vertical video dimensions and other social apps, the results could vary depending on the editing software. But you can rotate the video within the software to get the correct dimensions lest you get ugly videos full of black backgrounds filling the frame.

Most cameras and video recorders have inbuilt settings that switch to aspect ratio when you start recording. And the good thing is that you can adjust the settings to your desired dimensions in the settings section. If you are shooting a vertical video without a preset aspect ratio, then:

  • Shoot gently without switching your camera horizontally, especially if you are capturing a narrow view.
  • Avoid fast spans as it appears intense on the camera that could result in blurry animations.
  • Focus on what you are capturing, and if need be, zoom in to capture every essential detail.

The importance of applying aspect ratio in videos is to ensure your images and videos have excellent resolution. This way, you have a chance to present (market) your idea professionally.

Part 2 Vertical Video Dimension for Different Social Apps

Here is a guide on how to shoot vertical dimensions for various social apps –

1. YouTube Vertical Video Dimension Guide

It is common for viewers to switch to YouTube and watch videos, and this is why you need the work on the perfect YouTube vertical video size. Initially, you could display YouTube videos in different dimensions, but this is no longer the case since the app’s dynamic innovation to view animations in preferred sizes.

youtube vertical video size

Usually, YouTube videos are recorded at a standard aspect ratio of 16: 9. It means that you cannot customize the dimensions as this is this ratio is the default.

Though the 16:9 dimensions are standard, you can also shoot your videos using different ratios like 1:1 (square), 4:3, or 9:16 (vertically). In this case, your video will fit different YouTube videos on each device but will display white or grey padding on the frames by default.

Manually adding padding to your videos reduces the ability to adjust them to different ratios on various devices. If you are yet to switch to YouTube vertical video dimensions, you are missing to increase brand awareness.

2. Facebook Vertical Video Dimension Guide

Facebook vertical video specs have mainly been using the 16:9 ratio. And since the app attracts billions of global users, it’s high time to optimize your snapshots and try posting in different formats.

fb vertical video size

For your next FB vertical video size for feed videos, think of square snapshots (1:1), 2:3, 4:5, or 16:9. If you love creating Facebook stories, you can stick to the 9:16 ratio. And for Facebook live videos, stick with the Facebook video vertical size, 16:9 dimensions. Note that most Facebook video posts will automatically have a standard measurement of 16:9.

3. Instagram Vertical Video Dimensions Guide

Since the inception of Instagram vertical video dimensions premiere, the ratio has always been 1:1. This dimension makes it optimal for phones and small-sized screens. Here is the ultimate guide for your new Instagram animations:

  • 1:1 for square videos.
  • 4:5 for portrait shots.
  • 9:16 when shooting vertical animations.

If you are going live on Instagram, we recommend 9:16, while you can shoot in 1:1, 4:5, and 16:9 ratios for feed videos. For Instagram stories, we suggest 9:16, but you can always work around 1:1, 4:9, and 16:9.

Instagram vertical video dimensions premiere

4. Twitter Vertical Video Dimension Guide

Twitter is quite different when considering feed video dimensions; portrait and square. The former (portrait) is a favorite for ads and marketing videos display (increase brand visibility), whereas the latter is perfect for displaying videos on multiple devices.

Twitter videos can be perfect in the below dimensions:

  • Promotional video ads 1:2 39 to 2.39:1
  • Six-second short ads 1:2.39 – 2.39:1
  • First video ads 1:2.39 – 2.39:1
  • Personal portrait (vertical) videos 9:16
  • Personal horizontal animations 1:2.39 – 2.39:1

twitter vertical video dimension

5. WhatsApp Vertical Video Dimension Guide

Most people don’t know the importance of resizing WhatsApp videos. Sharing videos on your WhatsApp status is a marketing strategy, but you must resize your videos well. Most video WhatsApp vertical videos have 4:3 dimensions and a 1080 × 1920 pixels size.

Part 3 Tips: How to Adjust Vertical Videos Size

The smartphone has become the primary tool for taking photos or recording videos, but we hold our mobile phone in a different direction while shooting videos, which causes the wrong adjustment while uploading it. Fortunately, there are ways, and your video can fit any screen without any compromises. Bellow, we are going to tell you two methods to adjust vertical video size

Method 1: Filmora

Filmora allows users to rotate your video to any point they want. What’s more, you can zoom in or crop the undesired parts in the video with a snap. It also offers you preset aspect ratios like 16:9, 9:16; 4:5, 1:1, etc., to help you quickly find the perfect aspect ratio for YouTube, Instagram, and other social apps. Let’s see how to change video adjustment in Filmora.

How to crop aspect ratio at the starting interface:

In this method, you must upload the animation first. Follow these steps:

Step 1: Upload your video into the editing panel.

Step2: Scroll to the drop-down menu to see various dimensions (1:1. 4:3, 9:16, 16:9, and 21:9).

Step3: Select the desired ratio and apply.

select the ratio

Modifying aspect ratio in project settings:

This method allows you to preset the ratios before uploading your media. Most files are preset to a 4:3 ratio, but you can adjust as you wish. Note that uploading a video with other aspect ratios will automatically switch to the default one. However, you can change the ratio by clicking on the project settings tab.

project setting

Changing aspect ratio when editing:

You can crop your video after importing it to the Filmora panel using the crop and zoom tools.

Step 1: Right-click on the file in the panel.

Step 2: Select crop and zoom.

Step 3: Click on the desired ratio from the suggestions (16:9, 4:3, 1:1, and 9:16) and confirm the action by clicking OK.

crop aoom interface

You can also modify the aspect ratio manually, add filters, and blur the background to enhance resolution when editing.

Auto reframing:

Latest Filmora running versions like V10.5 have the auto-reframe feature that can help crop aspect ratio seamlessly. The good thing about this feature is that it detects any object and can remove it if need be. Plus, this video editor also comes with preset aspect ratios that conveniently suit different social apps.

You can auto reframe by:

Step 1: Import the video to the panel. Right-click on the file and select the auto-reframe icon.

auto reframe

Step 2: Choose the desired aspect ratio.

choose the aspect ratio

Step 3: Click the analyze icon and wait for the results in a preview window.

Step 4: Adjust the frame by dragging the box to balance the object or leave it if you love the results.

adjust frame box

Step 5: When done, rename it and click the export feature to save your new file.

auto reframe save video

Step 6: Edit (add effects) as desired.

Modifying aspect ratio when exporting:

After saving your file, you can export it to your desired media display device and change the aspect ratio based on your platform settings, as discussed above.

output format

Method 2: Final Cut Pro

Apple’s Final Cut Pro is a compelling software for video editing and compositing. The interface is designed similar with many other video editing programs such as Adobe Premiere and Combustion etc.

To prepare:

  • Take vertical videos.
  • Connect iPhone to an editing system.
  • Enter a password on the iPhone.
  • Started Final Cut Pro.
  • Create a new library, named it “Vertical Video”.

Steps to adjust vertical video size with Final cut pro:

Step 1: To import the video clip, you want to edit, click on the File > Import Media. The connected iPhone screen appears in the top left corner. The circle icon shows that FCP is still collecting data from the phone and the pointing arrow allows to disconnect.

Step 2: When the iPhone is chosen in the sidebar, thumbnails appear at the bottom of the Media Import window. For example, you can see the four vertical video clips, choose one to edit.

Step 3: The iPhone compresses MP4 video. While editing a simple project, you don’t need to generate optimized media. However, optimizing media will save you time in the long run if you plan to add lots of effects.

Step 4: Now, generate a new project and apply the Automatic settings.

Step 5: Next, edit a vertical clip into the empty new project. Even if this isn’t the first clip you want the audience to see, it is essential because FCP uses this clip to configure the project settings.

Step 6: When that first video clip is edited into the timeline, this dialog arrives. Note that the frame size is already fixed by the size of the video you shot on the iPhone. Don’t change any settings. It allows FCP to automatically configure the project to match the specs of this clip. If you’ve done this correctly, your clip appears vertically in the Viewer.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

AI Portrait – The best feature of Wondershare Filmora for gameplay editing

The AI Portrait is a new add-on in Wondershare Filmora. It can easily remove video backgrounds without using a green screen or chroma key, allowing you to add borders, glitch effects, pixelated, noise, or segmentation video effects.

ai portrait wondershare filmora

Conclusion

As you can tell, video dimensions significantly influence your media resolution and impact. Aspect ratio is the standard way to modify your media to fit YouTube, Instagram, Facebook, and other social apps. Changing dimensions is a DIY process; you can edit YouTube vertical video dimensions and other social apps like Facebook and Instagram through Filmora or Final Cut Pro.

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The vertical video went to a mainstream media style. Nowadays, it’s common for online video, especially on social apps. Mobile video has become the most common way to watch online videos. It makes sense then that vertical is the preferred familiarization for videos. Users don’t want to twist their phones to watch a 30-second ad. Knowing YouTube shorts vertical size is important as well as Facebook vertical video specs.

Social juggernauts like Facebook and YouTube have adopted vertical video size or formats in current years. The newer social apps, like Snapchat and TikTok, use vertical video completely. While most platforms now prefer vertical video, they each have different patterns. Even Instagram vertical video dimensions premiere is different.

Users tinkering in video marketing know it’s essential to stay updated on social media video sizes across all platforms. But, we also know that it is time-consuming to dig through each technical specification of each social app. For that purpose, we have covered all network video sizes for each platform. So, browse the table of contents below and find the video dimensions, aspect ratios, and file sizes you need.

In this article

01 [What Vertical Video Size Do We Usually Use?](#Part 1)

02 [Vertical Video Dimension for Different Social Apps](#Part 2)

03 [Tips: How to Adjust Vertical Videos Size](#Part 3)

Part 1 What Vertical Video Size Do We Usually Use?

Videos come in different sizes. However, one principle is standard in creating them, the vertical video aspect ratio (width to height). This refers to how you compare and create the video height to video ratio (how you intend to record and produce your video).

Ideally, it is what you and viewers will see while watching your video. To create a perfect video, any video creator should decide on the relationship between the video height and width.

When creating YouTube vertical video dimensions, the width is usually longer than the height. Most television videos have a standard ratio of 4:3 and 16:9. However, social media videos are created using a 1:1 and 9:16 ratio.

social media video dimension

A smartphone can shoot vertical videos perfectly, but some media players like cameras require editing and adjusting the sizes to get the correct aspect ratio. Experts won’t have difficulties adjusting horizontally shot videos, but an amateur will. Fortunately, you can avoid taking unprofessional shoots by focusing on the frame’s center to capture your subject wholly without clipping important aspects. While editing Facebook vertical video dimensions and other social apps, the results could vary depending on the editing software. But you can rotate the video within the software to get the correct dimensions lest you get ugly videos full of black backgrounds filling the frame.

Most cameras and video recorders have inbuilt settings that switch to aspect ratio when you start recording. And the good thing is that you can adjust the settings to your desired dimensions in the settings section. If you are shooting a vertical video without a preset aspect ratio, then:

  • Shoot gently without switching your camera horizontally, especially if you are capturing a narrow view.
  • Avoid fast spans as it appears intense on the camera that could result in blurry animations.
  • Focus on what you are capturing, and if need be, zoom in to capture every essential detail.

The importance of applying aspect ratio in videos is to ensure your images and videos have excellent resolution. This way, you have a chance to present (market) your idea professionally.

Part 2 Vertical Video Dimension for Different Social Apps

Here is a guide on how to shoot vertical dimensions for various social apps –

1. YouTube Vertical Video Dimension Guide

It is common for viewers to switch to YouTube and watch videos, and this is why you need the work on the perfect YouTube vertical video size. Initially, you could display YouTube videos in different dimensions, but this is no longer the case since the app’s dynamic innovation to view animations in preferred sizes.

youtube vertical video size

Usually, YouTube videos are recorded at a standard aspect ratio of 16: 9. It means that you cannot customize the dimensions as this is this ratio is the default.

Though the 16:9 dimensions are standard, you can also shoot your videos using different ratios like 1:1 (square), 4:3, or 9:16 (vertically). In this case, your video will fit different YouTube videos on each device but will display white or grey padding on the frames by default.

Manually adding padding to your videos reduces the ability to adjust them to different ratios on various devices. If you are yet to switch to YouTube vertical video dimensions, you are missing to increase brand awareness.

2. Facebook Vertical Video Dimension Guide

Facebook vertical video specs have mainly been using the 16:9 ratio. And since the app attracts billions of global users, it’s high time to optimize your snapshots and try posting in different formats.

fb vertical video size

For your next FB vertical video size for feed videos, think of square snapshots (1:1), 2:3, 4:5, or 16:9. If you love creating Facebook stories, you can stick to the 9:16 ratio. And for Facebook live videos, stick with the Facebook video vertical size, 16:9 dimensions. Note that most Facebook video posts will automatically have a standard measurement of 16:9.

3. Instagram Vertical Video Dimensions Guide

Since the inception of Instagram vertical video dimensions premiere, the ratio has always been 1:1. This dimension makes it optimal for phones and small-sized screens. Here is the ultimate guide for your new Instagram animations:

  • 1:1 for square videos.
  • 4:5 for portrait shots.
  • 9:16 when shooting vertical animations.

If you are going live on Instagram, we recommend 9:16, while you can shoot in 1:1, 4:5, and 16:9 ratios for feed videos. For Instagram stories, we suggest 9:16, but you can always work around 1:1, 4:9, and 16:9.

Instagram vertical video dimensions premiere

4. Twitter Vertical Video Dimension Guide

Twitter is quite different when considering feed video dimensions; portrait and square. The former (portrait) is a favorite for ads and marketing videos display (increase brand visibility), whereas the latter is perfect for displaying videos on multiple devices.

Twitter videos can be perfect in the below dimensions:

  • Promotional video ads 1:2 39 to 2.39:1
  • Six-second short ads 1:2.39 – 2.39:1
  • First video ads 1:2.39 – 2.39:1
  • Personal portrait (vertical) videos 9:16
  • Personal horizontal animations 1:2.39 – 2.39:1

twitter vertical video dimension

5. WhatsApp Vertical Video Dimension Guide

Most people don’t know the importance of resizing WhatsApp videos. Sharing videos on your WhatsApp status is a marketing strategy, but you must resize your videos well. Most video WhatsApp vertical videos have 4:3 dimensions and a 1080 × 1920 pixels size.

Part 3 Tips: How to Adjust Vertical Videos Size

The smartphone has become the primary tool for taking photos or recording videos, but we hold our mobile phone in a different direction while shooting videos, which causes the wrong adjustment while uploading it. Fortunately, there are ways, and your video can fit any screen without any compromises. Bellow, we are going to tell you two methods to adjust vertical video size

Method 1: Filmora

Filmora allows users to rotate your video to any point they want. What’s more, you can zoom in or crop the undesired parts in the video with a snap. It also offers you preset aspect ratios like 16:9, 9:16; 4:5, 1:1, etc., to help you quickly find the perfect aspect ratio for YouTube, Instagram, and other social apps. Let’s see how to change video adjustment in Filmora.

How to crop aspect ratio at the starting interface:

In this method, you must upload the animation first. Follow these steps:

Step 1: Upload your video into the editing panel.

Step2: Scroll to the drop-down menu to see various dimensions (1:1. 4:3, 9:16, 16:9, and 21:9).

Step3: Select the desired ratio and apply.

select the ratio

Modifying aspect ratio in project settings:

This method allows you to preset the ratios before uploading your media. Most files are preset to a 4:3 ratio, but you can adjust as you wish. Note that uploading a video with other aspect ratios will automatically switch to the default one. However, you can change the ratio by clicking on the project settings tab.

project setting

Changing aspect ratio when editing:

You can crop your video after importing it to the Filmora panel using the crop and zoom tools.

Step 1: Right-click on the file in the panel.

Step 2: Select crop and zoom.

Step 3: Click on the desired ratio from the suggestions (16:9, 4:3, 1:1, and 9:16) and confirm the action by clicking OK.

crop aoom interface

You can also modify the aspect ratio manually, add filters, and blur the background to enhance resolution when editing.

Auto reframing:

Latest Filmora running versions like V10.5 have the auto-reframe feature that can help crop aspect ratio seamlessly. The good thing about this feature is that it detects any object and can remove it if need be. Plus, this video editor also comes with preset aspect ratios that conveniently suit different social apps.

You can auto reframe by:

Step 1: Import the video to the panel. Right-click on the file and select the auto-reframe icon.

auto reframe

Step 2: Choose the desired aspect ratio.

choose the aspect ratio

Step 3: Click the analyze icon and wait for the results in a preview window.

Step 4: Adjust the frame by dragging the box to balance the object or leave it if you love the results.

adjust frame box

Step 5: When done, rename it and click the export feature to save your new file.

auto reframe save video

Step 6: Edit (add effects) as desired.

Modifying aspect ratio when exporting:

After saving your file, you can export it to your desired media display device and change the aspect ratio based on your platform settings, as discussed above.

output format

Method 2: Final Cut Pro

Apple’s Final Cut Pro is a compelling software for video editing and compositing. The interface is designed similar with many other video editing programs such as Adobe Premiere and Combustion etc.

To prepare:

  • Take vertical videos.
  • Connect iPhone to an editing system.
  • Enter a password on the iPhone.
  • Started Final Cut Pro.
  • Create a new library, named it “Vertical Video”.

Steps to adjust vertical video size with Final cut pro:

Step 1: To import the video clip, you want to edit, click on the File > Import Media. The connected iPhone screen appears in the top left corner. The circle icon shows that FCP is still collecting data from the phone and the pointing arrow allows to disconnect.

Step 2: When the iPhone is chosen in the sidebar, thumbnails appear at the bottom of the Media Import window. For example, you can see the four vertical video clips, choose one to edit.

Step 3: The iPhone compresses MP4 video. While editing a simple project, you don’t need to generate optimized media. However, optimizing media will save you time in the long run if you plan to add lots of effects.

Step 4: Now, generate a new project and apply the Automatic settings.

Step 5: Next, edit a vertical clip into the empty new project. Even if this isn’t the first clip you want the audience to see, it is essential because FCP uses this clip to configure the project settings.

Step 6: When that first video clip is edited into the timeline, this dialog arrives. Note that the frame size is already fixed by the size of the video you shot on the iPhone. Don’t change any settings. It allows FCP to automatically configure the project to match the specs of this clip. If you’ve done this correctly, your clip appears vertically in the Viewer.

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filmorax boxpng

AI Portrait – The best feature of Wondershare Filmora for gameplay editing

The AI Portrait is a new add-on in Wondershare Filmora. It can easily remove video backgrounds without using a green screen or chroma key, allowing you to add borders, glitch effects, pixelated, noise, or segmentation video effects.

ai portrait wondershare filmora

Conclusion

As you can tell, video dimensions significantly influence your media resolution and impact. Aspect ratio is the standard way to modify your media to fit YouTube, Instagram, Facebook, and other social apps. Changing dimensions is a DIY process; you can edit YouTube vertical video dimensions and other social apps like Facebook and Instagram through Filmora or Final Cut Pro.

Also read:

  • Title: "The Face Forward Influential Beauty Guides"
  • Author: Brian
  • Created at : 2024-05-25 12:56:07
  • Updated at : 2024-05-26 12:56:07
  • Link: https://youtube-video-recordings.techidaily.com/the-face-forward-influential-beauty-guides/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"The Face Forward Influential Beauty Guides"