Securing Your Income with YouTube: Learnings From Sourav Joshi by 2024

YouTubers don’t only create fun vlogs, but they generate serious income from it, too. One such YouTuber is Sourav Joshi - quite popular in his niche.

If you’re curious about Sourav Joshi vlog income, this blog is the right place to get this secret information. From biography to monthly income to popular videos, you’re going to learn almost everything about Sourav and his YouTube channel.

And if you’re into producing content for YouTube, read on to find bonus tips.

1. Exclusive Personality
2. Engaging and Interactive Content
3. Most Viewed Vlogs/Videos

• Pro Tips: How to be a YouTuber and Make Videos Like Sourav Joshi

Part 1: Who is Sourav Joshi?

An Indian YouTuber, Sourav started his first channel “Sourav Joshi Arts” on the Platform in September, 2015. You can find drawings of famous people, including Abraham Lincoln on his arts channel.

Later in February, 2019, Sourav started his vlogging channel “Sourav Joshi Vlogs.” And no doubt, he has been successful in his journey and has established himself as a popular YouTuber.

Sourav Joshi Biography

Name	Sourav Joshi
Real Name	Sourav Joshi
Net Worth (2022)	$1 Million
Monthly Income & Salary	$30,000 - 45,000
Yearly Income	Rs. 2.5 - 3 Crore
Age	22 years
Gender	Male
Nationality	Indian
Height	5 feet 7 inche
Profession	YouTuber, Content Creator
YouTube Channel	Sourav Joshi ArtsSourav Joshi Vlogs
Awards & Recognition	Silver & Gold Play Button

Being creative and unique can help you go big on YouTube. With his art videos and fun vlogs, Saurav has proved it, too. Let’s explore how much Saurav Joshi earn from YouTube.

Part 2: Sourav Joshi YouTube Earnings and Stats

Now that you know who Sourav Joshi is and what he does to earn dollars from YouTube, see how YouTube calculates income.

Sourav Joshi YouTube Income

As an established YouTuber, Sourav makes money from affiliate marketing, sponsorships, paid partnerships, and Google AdSense.

Want to know Sourav Joshi’s income from YouTube? He’s known to earn $30,000 to $45,000 monthly, and has a current net worth, $1 million.

Sourav receives 320-350 million views monthly on his two YouTube videos that helped him elevate his net worth.

Sourav Joshi YouTube Stats

Monthly Earnings	Rs. 35-50 lakh, $30,000 to $45,000
Yearly Earnings	Rs. 2.5 - 3 Crore
Total Video Uploads	Sourav Joshi Vlogs - 1K VideosSourav Joshi Arts - 676 Videos
Subscribers	Sourav Joshi Vlogs - 17.2MSourav Joshi Arts - 3.75M
Video Views	Sourav Joshi Vlogs - 6,378,282,781Sourav Joshi Arts - 177,342,864
Last 30-Day Views	Sourav Joshi Vlogs - 316.365M

How Famous Sourav Joshi is?

The views on his videos show him as a popular Indian YouTuber. Not only this, he has made a record of 100 days 100 trending videos on the platform.

Sourav’s channel was the fastest growing one during the Covid-19 lockdown. Even his Instagram bio says “Most subscribed vlogger of India.”

The vlogger enjoys 3.7M followers on Instagram.

Part 3: Why is Sourav Joshi Trending on YouTube?

With two successful channels, net worth in million, luxury cars, and collaboration with music albums, Sourav is a well-known YouTuber among kids and adults.

The reasons for his success and popularity are:

Exclusive Personality

It’s no secret that with dedication and hard work Sourav has managed to create himself a successful YouTuber.

He also gives off humble vibes. Looking at his content, you’ll see and feel adoration he has for his brother and cousin brother. He seems like a genuine and fun guy, too.

Engaging and Interactive Content

Since he’s got two channels, both are great in terms of content. On his art channel, he’s drawn images of known people, such as Bollywood actor Tiger Shroff, Indian Cricketer MS Dhoni, and many more.

More so, on his vlog channel, he created daily-life vlogs which most people can relate to. From travel videos to surprises for family, you can see enjoyable content on Sourav’s vlog channel.

Most Viewed Vlogs/Videos

As an artist, Sourav has created some stunning portraits of popular people. But one video where he drew hair got the most views.

His “How I Draw Hairs | Step by Step” got around 13,353, 361 views.

How I Draw Hairs | Step by step

In this 8-minute video clip, you can see him draw hair with absolute perfection, making the final product look 100% realistic.

During the lockdown, Sourav vlogs got massive popularity. One such vlog was “Golgappa CHALLENGE WITH PIYUSH.”

Golgappa CHALLENGE WITH PIYUSH 馃槏馃構

This 13-minute vlog was fun, and viewers can see Sourav enjoying with his younger brother, too.

People love watching vlogs, especially when they’re relatable to their personal lives. Many viewers can relate to “Highway Pe Faas Gye” vlog while enjoying it.

Highway Pe Faas Gye 馃槄 Popat Hi Popat

This is one of the most-viewed vlogs by Sourav with 23,431,594 views.

Pro Tips: How to be a YouTuber and Make Videos Like Sourav Joshi

A fun 11-minute video requires a lot of efforts, including top-tier video editing. If you’re impressed with the work of Sourav, try Filmora to edit your next video.

Wondershare Filmora is an intuitive software that offers a series of features and templates, so you can edit and make your videos impressive, following only a few simple steps which can help you do the right job.

Step1 Import your Footage

The first step is to click on “import” to access the folder where you can browse the video clips you need to edit.

Step2 Drag your Footage to Timeline

Drag and drop your files from the media library to be used as the background in the first round. Then, drag and drop another video to be used on the top of that background in the second round.

Step3 Work on Speed and Duration Settings

In the duration settings, you can adjust the video duration. If there’s need for adding more video clips together, repeat the same process on several tracks, sharing the same frame.

Step4 Fix Size and Positioning of your Video

For this step, you can use editing interface, so you can work on your video’s position. Drag the sliders to the interface and change the size, position, and direction of your footage.

Step5 See Advance Editing Option

When it comes to making a video 10x impressive, use Filmora’s advance editing sounds like a great move.

Simply access the editing panel by double-clicking the video. After this, you can perform the following:

Motion effects

Adjustment of video tone

Color correction of the video

Options for audio

Apply masks to your video, they feature different shape and positions, so adjust them accordingly.

Step6 Use More Features from Library

The software comes with a vast library packed with stunning effects, elements, transitions, and stock video. Don’t hesitate to use them and make your video more visually interesting.

Effects

Find “effects” on the top menu, click, and choose from the list.

Stock Video

“Stock video” button is also located on the top menu. Click on it to find more eye-pleasing content for your footage.

Elements

Go to the top menu and find “elements.” You can add these elements to ensure your video appear interesting and engaging.

Transitions

Using various video clips in a single video? Use transitions, located on the top menu, to smooth out everything.

Step7 Save and Export your Footage

Once you’re satisfied with the end result, it’s time to save and export the video for actual usage.

Wrap Up

Becoming a content creator and earning in dollars seems like a dream job. But not everyone understands that it needs a lot of effort and patience to reach this level of success on YouTube.

Although the journey is unpredictable, it doesn’t hurt to try. See Sourav Joshi for an example. His art or creativity paved a way for him and made him a successful YouTuber in such a young age.

You can try creating a video for YouTube. And use Filmora to make your videos impressive and aesthetically pleasing.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Who is Sourav Joshi?

An Indian YouTuber, Sourav started his first channel “Sourav Joshi Arts” on the Platform in September, 2015. You can find drawings of famous people, including Abraham Lincoln on his arts channel.

Later in February, 2019, Sourav started his vlogging channel “Sourav Joshi Vlogs.” And no doubt, he has been successful in his journey and has established himself as a popular YouTuber.

Sourav Joshi Biography

Name	Sourav Joshi
Real Name	Sourav Joshi
Net Worth (2022)	$1 Million
Monthly Income & Salary	$30,000 - 45,000
Yearly Income	Rs. 2.5 - 3 Crore
Age	22 years
Gender	Male
Nationality	Indian
Height	5 feet 7 inche
Profession	YouTuber, Content Creator
YouTube Channel	Sourav Joshi ArtsSourav Joshi Vlogs
Awards & Recognition	Silver & Gold Play Button

Being creative and unique can help you go big on YouTube. With his art videos and fun vlogs, Saurav has proved it, too. Let’s explore how much Saurav Joshi earn from YouTube.

Part 2: Sourav Joshi YouTube Earnings and Stats

Now that you know who Sourav Joshi is and what he does to earn dollars from YouTube, see how YouTube calculates income.

Sourav Joshi YouTube Income

As an established YouTuber, Sourav makes money from affiliate marketing, sponsorships, paid partnerships, and Google AdSense.

Want to know Sourav Joshi’s income from YouTube? He’s known to earn $30,000 to $45,000 monthly, and has a current net worth, $1 million.

Sourav receives 320-350 million views monthly on his two YouTube videos that helped him elevate his net worth.

Sourav Joshi YouTube Stats

Monthly Earnings	Rs. 35-50 lakh, $30,000 to $45,000
Yearly Earnings	Rs. 2.5 - 3 Crore
Total Video Uploads	Sourav Joshi Vlogs - 1K VideosSourav Joshi Arts - 676 Videos
Subscribers	Sourav Joshi Vlogs - 17.2MSourav Joshi Arts - 3.75M
Video Views	Sourav Joshi Vlogs - 6,378,282,781Sourav Joshi Arts - 177,342,864
Last 30-Day Views	Sourav Joshi Vlogs - 316.365M

How Famous Sourav Joshi is?

The views on his videos show him as a popular Indian YouTuber. Not only this, he has made a record of 100 days 100 trending videos on the platform.

Sourav’s channel was the fastest growing one during the Covid-19 lockdown. Even his Instagram bio says “Most subscribed vlogger of India.”

The vlogger enjoys 3.7M followers on Instagram.

Part 3: Why is Sourav Joshi Trending on YouTube?

With two successful channels, net worth in million, luxury cars, and collaboration with music albums, Sourav is a well-known YouTuber among kids and adults.

The reasons for his success and popularity are:

Exclusive Personality

It’s no secret that with dedication and hard work Sourav has managed to create himself a successful YouTuber.

He also gives off humble vibes. Looking at his content, you’ll see and feel adoration he has for his brother and cousin brother. He seems like a genuine and fun guy, too.

Engaging and Interactive Content

Since he’s got two channels, both are great in terms of content. On his art channel, he’s drawn images of known people, such as Bollywood actor Tiger Shroff, Indian Cricketer MS Dhoni, and many more.

More so, on his vlog channel, he created daily-life vlogs which most people can relate to. From travel videos to surprises for family, you can see enjoyable content on Sourav’s vlog channel.

Most Viewed Vlogs/Videos

As an artist, Sourav has created some stunning portraits of popular people. But one video where he drew hair got the most views.

His “How I Draw Hairs | Step by Step” got around 13,353, 361 views.

How I Draw Hairs | Step by step

In this 8-minute video clip, you can see him draw hair with absolute perfection, making the final product look 100% realistic.

During the lockdown, Sourav vlogs got massive popularity. One such vlog was “Golgappa CHALLENGE WITH PIYUSH.”

Golgappa CHALLENGE WITH PIYUSH 馃槏馃構

This 13-minute vlog was fun, and viewers can see Sourav enjoying with his younger brother, too.

People love watching vlogs, especially when they’re relatable to their personal lives. Many viewers can relate to “Highway Pe Faas Gye” vlog while enjoying it.

Highway Pe Faas Gye 馃槄 Popat Hi Popat

This is one of the most-viewed vlogs by Sourav with 23,431,594 views.

Pro Tips: How to be a YouTuber and Make Videos Like Sourav Joshi

A fun 11-minute video requires a lot of efforts, including top-tier video editing. If you’re impressed with the work of Sourav, try Filmora to edit your next video.

Wondershare Filmora is an intuitive software that offers a series of features and templates, so you can edit and make your videos impressive, following only a few simple steps which can help you do the right job.

Step1 Import your Footage

The first step is to click on “import” to access the folder where you can browse the video clips you need to edit.

Step2 Drag your Footage to Timeline

Click here

Drag and drop your files from the media library to be used as the background in the first round. Then, drag and drop another video to be used on the top of that background in the second round.

Step3 Work on Speed and Duration Settings

In the duration settings, you can adjust the video duration. If there’s need for adding more video clips together, repeat the same process on several tracks, sharing the same frame.

Step4 Fix Size and Positioning of your Video

For this step, you can use editing interface, so you can work on your video’s position. Drag the sliders to the interface and change the size, position, and direction of your footage.

Step5 See Advance Editing Option

When it comes to making a video 10x impressive, use Filmora’s advance editing sounds like a great move.

Simply access the editing panel by double-clicking the video. After this, you can perform the following:

Motion effects

Adjustment of video tone

Color correction of the video

Options for audio

Apply masks to your video, they feature different shape and positions, so adjust them accordingly.

Step6 Use More Features from Library

The software comes with a vast library packed with stunning effects, elements, transitions, and stock video. Don’t hesitate to use them and make your video more visually interesting.

Effects

Find “effects” on the top menu, click, and choose from the list.

Stock Video

“Stock video” button is also located on the top menu. Click on it to find more eye-pleasing content for your footage.

Elements

Go to the top menu and find “elements.” You can add these elements to ensure your video appear interesting and engaging.

Transitions

Using various video clips in a single video? Use transitions, located on the top menu, to smooth out everything.

Step7 Save and Export your Footage

Once you’re satisfied with the end result, it’s time to save and export the video for actual usage.

Wrap Up

Becoming a content creator and earning in dollars seems like a dream job. But not everyone understands that it needs a lot of effort and patience to reach this level of success on YouTube.

Although the journey is unpredictable, it doesn’t hurt to try. See Sourav Joshi for an example. His art or creativity paved a way for him and made him a successful YouTuber in such a young age.

You can try creating a video for YouTube. And use Filmora to make your videos impressive and aesthetically pleasing.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Earnings From a Million YouTube Globals

How much does YouTube pay for 1 million views? As a YouTuber, you become a business, and it helps to know the YouTube views to money earned.

If you are trying to earn a living on YouTube, one of the most excellent marks of a successful creator is often earning 1 million views on the platform (click here for tips on how to do that ). It usually serves as a benchmark for a time at which a channel is relatively sustainable. However, rather than meaning a YouTuber has made it big financially, reaching 1 million views is more likely to say they can expect to start making real money.

When you hit 1 million views on any video on YouTube, you’ll have a nice paycheck. You’ll likely have to hit 1 million views on at least a few other videos before you could consider quitting your full-time job and doing YouTube as your primary source of income. This article will explore what 1 million views mean for your YouTube channel. We will look more into how revenue is calculated on YouTube and what you can expect to earn-out of a video with 1 million views.

In this article

01 $2000 for 1 million views

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Click here

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

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