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Optimizing Audience Retention Through Engaging Shorts
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Optimizing Audience Retention Through Engaging Shorts
All You Need to Know About the YouTube Shorts Fund
Shanoon Cox
Aug 18, 2022• Proven solutions
Ever since Snapchat launched the format and TikTok heated up with the same, the short-form vertical video has been almost everywhere, including our all-time favorite YouTube. Instagram jumped on the short-form standing video bandwagon with its Reels and Stories features, and Facebook cloned the same format as Facebook Stories.
Thus, the trend of vertical video exploded during the pandemic.
YouTube Shorts is an infant feature that allows creators to upload short-form vertical videos to the platform, adding various TikTok-like enhancements, from colorful text to images to different music additions.
YouTube Shorts F und is identical related to YouTube Shorts. This is quite an interesting concept to study as it’s associated with the vast platform.
The best part of YouTube Shorts? YouTube has signaled their attention to help creators monetize Shorts and transform them into a solid news revenue stream. To that concern, the company has decided to pay creators at least $100 million for their YouTube Shorts monetization through 2022.
Here we are going to introduce you how to make money on YouTube Shorts and some monetization tips. Just watch the below video.
- Part 1: What’s YouTube Shorts Fund?
- Part 2: How to Join/Apply for YouTube Shorts Fund?
- Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
- Part 4: FAQs about YouTube Shorts Fund
Part 1: What’s YouTube Shorts Fund?
The YouTube Shorts Fund is a part of the YouTube Shorts monetization scheme. It’s a $100M fund distributed throughout 2021 - 2022.
As per YouTube’s official website source, anyone can participate in the fund simply by creating unique and engaging Shorts that delight the community of YouTube to a great extent.
Each month, YouTube reaches multiples of creators whose Shorts received the most views and engagement to reward them for their contributions. YouTube also asks the creators to share their feedback to continue enhancing the overall product experience. So, this activity relates to the YouTube Shorts Fund eligibility.
However, this YouTube Shorts Fund is generally not limited to just the YouTube Partner Program creators. Such creators will be eligible to participate if they adhere to all the Community Guidelines and create only original content for Shorts.
Moreover, YouTube kept sharing additional details as they got closer to the same concept.
The Future of Monetization on Shorts
As discussed earlier, the YouTube Shorts Fund is the first step in their journey to build YouTube Shorts, a monetization model.
Even YouTube is excited to begin rewarding creators for their contributions via the YouTube Shorts Fund. On the same note, they’ll expand their Shorts player across various YouTube surfaces to assist people in looking for new artists, creators, and Shorts to enjoy.
All in all, YouTube has helped an entire generation of artists and creators turn their creativity into businesses with the YouTube Shorts Fund. YouTube has paid $30 billion-plus money to artists, creators, artists, and media companies over the last three years. They remain deeply committed to supporting the next generation of mobile creators while introducing the YouTube Shorts Fund.
Part 2: How to Join/Apply for YouTube Shorts Fund?
First, know that every creator on the platform is eligible to know the YouTube Shorts fund eligibility.
Your channel has to comply with a strict set of eligibility requirements to activate the YouTube Shorts monetization.
Your channel has to have multiples of subscribers and four thousand hours of watch time to join the YouTube Partner Program. However, the case is quite different when it comes to YouTube Shorts eligibility.
The YouTube Shorts Fund only has a single requirement of eligibility criteria to know how to join the YouTube Shorts fund. You have to create original yet lovely content for the viewers.
You don’t have to be the YouTube Partner Program’s part, nor does your channel have to meet its requirements for monetization. The Shorts Fund is open to each creator.
YouTube will directly reach out to creators about the fund.
So far, there’s not a direct way of application for the YouTube Shorts Fund. Creators can’t request an invitation or enroll themselves in the fund. The only way you can join the fund is via a direct YouTube invitation.
YouTube will divide this fund from the Shorts Fund on a rolling basis. The creators who’ve received the highest amounts of views and engagement levels on their YouTube Shorts will receive the rewards. They plan to reach out to multiples of creators each month.
It will help if you keep creating great content to prepare for the YouTube Shorts fund.
The best way you can create is to keep uploading excellent content. You can use this time to become a pro at creating compelling YouTube Shorts among the broader audience base. It would help to grow your audience with Shorts so that your YouTube channel will be present on YouTube’s radar.
The YouTube Shorts Fund is an ideal opportunity for creators of all sizes to activate YouTube Shorts monetization.
Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
To know how to claim YouTube Shorts Fund or bonus, you’re required to go through the following two steps:
- Accept the terms
- Link an active AdSense account
Creators who do not have an AdSense account will be able to set one up directly on YouTube as part of the procedure of claiming. Once you claim your YouTube Shorts fund or bonus payment successfully, that amount will get added to your monthly cost of AdSense.
It is worth defining that channels creating and publishing non-original content, videos re-uploaded from other channels, and videos with the logos or watermarks from third-party social platforms will not be eligible to claim a bonus payment from the YouTube Shorts Fund.
In addition to the YouTube Shorts Fund, YouTube provides numerous other methods in which creators can earn more revenues from their YouTube content and build their businesses on the platform. These consist of merchandise, ads, YouTube BrandConnect, and channel memberships, among others.
Part 4: FAQs about YouTube Shorts Fund
Here are some common questions about YouTube Shorts Fund for your reference.
1. How do YouTube Shorts go viral?
If we want to go viral at YouTube Shorts quickly, you have to follow the procedure consistently. Digital marketing is not rocket science. For someone, it takes one day to go viral, and for another one, to go viral, it takes one year as well. You only have to remember to create excellent, unique content quite consistently.
2. How long can YouTube Shorts be?
The creation tool of YouTube’s Shorts makes it easy to create short-form videos around 60 seconds long with their multi-segment camera.
3. Can YouTube Shorts be copyrighted?
Yes, it can be! However, you can add anything from YouTube’s audio to any copyright-free music to your YouTube Shorts video content.
4. Why are my YouTube Shorts not getting views?
Reconsider your approach if you’re not getting any YouTube Shorts views.
A common reason behind this is that you do not hold the viewer’s attention. The shorter the content, the more each second counts. Or, maybe your subscribers wish for long-form content.
5. Can you upload a video to YouTube Shorts?
Videos up to 60 seconds will show a trim editor. For videos longer than 60 seconds, you need to hit the Edit button into a Short video size to trim your video up to 60 seconds or less.
Conclusion
If you have already created a short-form vertical video or have a YouTube channel, try Shorts out. It could be an excellent manner to activate YouTube Shorts fund monetization or build an income stream for your channel and a new subscriber base.
If you’ve never used YouTube before, that’s an even great reason to give YouTube Shorts a try. Diving into YouTube can sometimes be challenging — with a potentially broad reach and day-one monetization, YouTube provides unheard-of perks to the creators of new Shorts.
Most people probably wouldn’t get attracted if any other company launched a new short-form vertical video platform. But because Shorts comes from a platform like YouTube — which has a long history of a massive audience, creator-friendly scenarios, and the power of Google backing it up — the new platform is a must-try for any video creator and creative individual. And, the addition of $100 million YouTube Shorts fund in financial support is a lot of delicious icing on the cake.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 18, 2022• Proven solutions
Ever since Snapchat launched the format and TikTok heated up with the same, the short-form vertical video has been almost everywhere, including our all-time favorite YouTube. Instagram jumped on the short-form standing video bandwagon with its Reels and Stories features, and Facebook cloned the same format as Facebook Stories.
Thus, the trend of vertical video exploded during the pandemic.
YouTube Shorts is an infant feature that allows creators to upload short-form vertical videos to the platform, adding various TikTok-like enhancements, from colorful text to images to different music additions.
YouTube Shorts F und is identical related to YouTube Shorts. This is quite an interesting concept to study as it’s associated with the vast platform.
The best part of YouTube Shorts? YouTube has signaled their attention to help creators monetize Shorts and transform them into a solid news revenue stream. To that concern, the company has decided to pay creators at least $100 million for their YouTube Shorts monetization through 2022.
Here we are going to introduce you how to make money on YouTube Shorts and some monetization tips. Just watch the below video.
- Part 1: What’s YouTube Shorts Fund?
- Part 2: How to Join/Apply for YouTube Shorts Fund?
- Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
- Part 4: FAQs about YouTube Shorts Fund
Part 1: What’s YouTube Shorts Fund?
The YouTube Shorts Fund is a part of the YouTube Shorts monetization scheme. It’s a $100M fund distributed throughout 2021 - 2022.
As per YouTube’s official website source, anyone can participate in the fund simply by creating unique and engaging Shorts that delight the community of YouTube to a great extent.
Each month, YouTube reaches multiples of creators whose Shorts received the most views and engagement to reward them for their contributions. YouTube also asks the creators to share their feedback to continue enhancing the overall product experience. So, this activity relates to the YouTube Shorts Fund eligibility.
However, this YouTube Shorts Fund is generally not limited to just the YouTube Partner Program creators. Such creators will be eligible to participate if they adhere to all the Community Guidelines and create only original content for Shorts.
Moreover, YouTube kept sharing additional details as they got closer to the same concept.
The Future of Monetization on Shorts
As discussed earlier, the YouTube Shorts Fund is the first step in their journey to build YouTube Shorts, a monetization model.
Even YouTube is excited to begin rewarding creators for their contributions via the YouTube Shorts Fund. On the same note, they’ll expand their Shorts player across various YouTube surfaces to assist people in looking for new artists, creators, and Shorts to enjoy.
All in all, YouTube has helped an entire generation of artists and creators turn their creativity into businesses with the YouTube Shorts Fund. YouTube has paid $30 billion-plus money to artists, creators, artists, and media companies over the last three years. They remain deeply committed to supporting the next generation of mobile creators while introducing the YouTube Shorts Fund.
Part 2: How to Join/Apply for YouTube Shorts Fund?
First, know that every creator on the platform is eligible to know the YouTube Shorts fund eligibility.
Your channel has to comply with a strict set of eligibility requirements to activate the YouTube Shorts monetization.
Your channel has to have multiples of subscribers and four thousand hours of watch time to join the YouTube Partner Program. However, the case is quite different when it comes to YouTube Shorts eligibility.
The YouTube Shorts Fund only has a single requirement of eligibility criteria to know how to join the YouTube Shorts fund. You have to create original yet lovely content for the viewers.
You don’t have to be the YouTube Partner Program’s part, nor does your channel have to meet its requirements for monetization. The Shorts Fund is open to each creator.
YouTube will directly reach out to creators about the fund.
So far, there’s not a direct way of application for the YouTube Shorts Fund. Creators can’t request an invitation or enroll themselves in the fund. The only way you can join the fund is via a direct YouTube invitation.
YouTube will divide this fund from the Shorts Fund on a rolling basis. The creators who’ve received the highest amounts of views and engagement levels on their YouTube Shorts will receive the rewards. They plan to reach out to multiples of creators each month.
It will help if you keep creating great content to prepare for the YouTube Shorts fund.
The best way you can create is to keep uploading excellent content. You can use this time to become a pro at creating compelling YouTube Shorts among the broader audience base. It would help to grow your audience with Shorts so that your YouTube channel will be present on YouTube’s radar.
The YouTube Shorts Fund is an ideal opportunity for creators of all sizes to activate YouTube Shorts monetization.
Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
To know how to claim YouTube Shorts Fund or bonus, you’re required to go through the following two steps:
- Accept the terms
- Link an active AdSense account
Creators who do not have an AdSense account will be able to set one up directly on YouTube as part of the procedure of claiming. Once you claim your YouTube Shorts fund or bonus payment successfully, that amount will get added to your monthly cost of AdSense.
It is worth defining that channels creating and publishing non-original content, videos re-uploaded from other channels, and videos with the logos or watermarks from third-party social platforms will not be eligible to claim a bonus payment from the YouTube Shorts Fund.
In addition to the YouTube Shorts Fund, YouTube provides numerous other methods in which creators can earn more revenues from their YouTube content and build their businesses on the platform. These consist of merchandise, ads, YouTube BrandConnect, and channel memberships, among others.
Part 4: FAQs about YouTube Shorts Fund
Here are some common questions about YouTube Shorts Fund for your reference.
1. How do YouTube Shorts go viral?
If we want to go viral at YouTube Shorts quickly, you have to follow the procedure consistently. Digital marketing is not rocket science. For someone, it takes one day to go viral, and for another one, to go viral, it takes one year as well. You only have to remember to create excellent, unique content quite consistently.
2. How long can YouTube Shorts be?
The creation tool of YouTube’s Shorts makes it easy to create short-form videos around 60 seconds long with their multi-segment camera.
3. Can YouTube Shorts be copyrighted?
Yes, it can be! However, you can add anything from YouTube’s audio to any copyright-free music to your YouTube Shorts video content.
4. Why are my YouTube Shorts not getting views?
Reconsider your approach if you’re not getting any YouTube Shorts views.
A common reason behind this is that you do not hold the viewer’s attention. The shorter the content, the more each second counts. Or, maybe your subscribers wish for long-form content.
5. Can you upload a video to YouTube Shorts?
Videos up to 60 seconds will show a trim editor. For videos longer than 60 seconds, you need to hit the Edit button into a Short video size to trim your video up to 60 seconds or less.
Conclusion
If you have already created a short-form vertical video or have a YouTube channel, try Shorts out. It could be an excellent manner to activate YouTube Shorts fund monetization or build an income stream for your channel and a new subscriber base.
If you’ve never used YouTube before, that’s an even great reason to give YouTube Shorts a try. Diving into YouTube can sometimes be challenging — with a potentially broad reach and day-one monetization, YouTube provides unheard-of perks to the creators of new Shorts.
Most people probably wouldn’t get attracted if any other company launched a new short-form vertical video platform. But because Shorts comes from a platform like YouTube — which has a long history of a massive audience, creator-friendly scenarios, and the power of Google backing it up — the new platform is a must-try for any video creator and creative individual. And, the addition of $100 million YouTube Shorts fund in financial support is a lot of delicious icing on the cake.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 18, 2022• Proven solutions
Ever since Snapchat launched the format and TikTok heated up with the same, the short-form vertical video has been almost everywhere, including our all-time favorite YouTube. Instagram jumped on the short-form standing video bandwagon with its Reels and Stories features, and Facebook cloned the same format as Facebook Stories.
Thus, the trend of vertical video exploded during the pandemic.
YouTube Shorts is an infant feature that allows creators to upload short-form vertical videos to the platform, adding various TikTok-like enhancements, from colorful text to images to different music additions.
YouTube Shorts F und is identical related to YouTube Shorts. This is quite an interesting concept to study as it’s associated with the vast platform.
The best part of YouTube Shorts? YouTube has signaled their attention to help creators monetize Shorts and transform them into a solid news revenue stream. To that concern, the company has decided to pay creators at least $100 million for their YouTube Shorts monetization through 2022.
Here we are going to introduce you how to make money on YouTube Shorts and some monetization tips. Just watch the below video.
- Part 1: What’s YouTube Shorts Fund?
- Part 2: How to Join/Apply for YouTube Shorts Fund?
- Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
- Part 4: FAQs about YouTube Shorts Fund
Part 1: What’s YouTube Shorts Fund?
The YouTube Shorts Fund is a part of the YouTube Shorts monetization scheme. It’s a $100M fund distributed throughout 2021 - 2022.
As per YouTube’s official website source, anyone can participate in the fund simply by creating unique and engaging Shorts that delight the community of YouTube to a great extent.
Each month, YouTube reaches multiples of creators whose Shorts received the most views and engagement to reward them for their contributions. YouTube also asks the creators to share their feedback to continue enhancing the overall product experience. So, this activity relates to the YouTube Shorts Fund eligibility.
However, this YouTube Shorts Fund is generally not limited to just the YouTube Partner Program creators. Such creators will be eligible to participate if they adhere to all the Community Guidelines and create only original content for Shorts.
Moreover, YouTube kept sharing additional details as they got closer to the same concept.
The Future of Monetization on Shorts
As discussed earlier, the YouTube Shorts Fund is the first step in their journey to build YouTube Shorts, a monetization model.
Even YouTube is excited to begin rewarding creators for their contributions via the YouTube Shorts Fund. On the same note, they’ll expand their Shorts player across various YouTube surfaces to assist people in looking for new artists, creators, and Shorts to enjoy.
All in all, YouTube has helped an entire generation of artists and creators turn their creativity into businesses with the YouTube Shorts Fund. YouTube has paid $30 billion-plus money to artists, creators, artists, and media companies over the last three years. They remain deeply committed to supporting the next generation of mobile creators while introducing the YouTube Shorts Fund.
Part 2: How to Join/Apply for YouTube Shorts Fund?
First, know that every creator on the platform is eligible to know the YouTube Shorts fund eligibility.
Your channel has to comply with a strict set of eligibility requirements to activate the YouTube Shorts monetization.
Your channel has to have multiples of subscribers and four thousand hours of watch time to join the YouTube Partner Program. However, the case is quite different when it comes to YouTube Shorts eligibility.
The YouTube Shorts Fund only has a single requirement of eligibility criteria to know how to join the YouTube Shorts fund. You have to create original yet lovely content for the viewers.
You don’t have to be the YouTube Partner Program’s part, nor does your channel have to meet its requirements for monetization. The Shorts Fund is open to each creator.
YouTube will directly reach out to creators about the fund.
So far, there’s not a direct way of application for the YouTube Shorts Fund. Creators can’t request an invitation or enroll themselves in the fund. The only way you can join the fund is via a direct YouTube invitation.
YouTube will divide this fund from the Shorts Fund on a rolling basis. The creators who’ve received the highest amounts of views and engagement levels on their YouTube Shorts will receive the rewards. They plan to reach out to multiples of creators each month.
It will help if you keep creating great content to prepare for the YouTube Shorts fund.
The best way you can create is to keep uploading excellent content. You can use this time to become a pro at creating compelling YouTube Shorts among the broader audience base. It would help to grow your audience with Shorts so that your YouTube channel will be present on YouTube’s radar.
The YouTube Shorts Fund is an ideal opportunity for creators of all sizes to activate YouTube Shorts monetization.
Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
To know how to claim YouTube Shorts Fund or bonus, you’re required to go through the following two steps:
- Accept the terms
- Link an active AdSense account
Creators who do not have an AdSense account will be able to set one up directly on YouTube as part of the procedure of claiming. Once you claim your YouTube Shorts fund or bonus payment successfully, that amount will get added to your monthly cost of AdSense.
It is worth defining that channels creating and publishing non-original content, videos re-uploaded from other channels, and videos with the logos or watermarks from third-party social platforms will not be eligible to claim a bonus payment from the YouTube Shorts Fund.
In addition to the YouTube Shorts Fund, YouTube provides numerous other methods in which creators can earn more revenues from their YouTube content and build their businesses on the platform. These consist of merchandise, ads, YouTube BrandConnect, and channel memberships, among others.
Part 4: FAQs about YouTube Shorts Fund
Here are some common questions about YouTube Shorts Fund for your reference.
1. How do YouTube Shorts go viral?
If we want to go viral at YouTube Shorts quickly, you have to follow the procedure consistently. Digital marketing is not rocket science. For someone, it takes one day to go viral, and for another one, to go viral, it takes one year as well. You only have to remember to create excellent, unique content quite consistently.
2. How long can YouTube Shorts be?
The creation tool of YouTube’s Shorts makes it easy to create short-form videos around 60 seconds long with their multi-segment camera.
3. Can YouTube Shorts be copyrighted?
Yes, it can be! However, you can add anything from YouTube’s audio to any copyright-free music to your YouTube Shorts video content.
4. Why are my YouTube Shorts not getting views?
Reconsider your approach if you’re not getting any YouTube Shorts views.
A common reason behind this is that you do not hold the viewer’s attention. The shorter the content, the more each second counts. Or, maybe your subscribers wish for long-form content.
5. Can you upload a video to YouTube Shorts?
Videos up to 60 seconds will show a trim editor. For videos longer than 60 seconds, you need to hit the Edit button into a Short video size to trim your video up to 60 seconds or less.
Conclusion
If you have already created a short-form vertical video or have a YouTube channel, try Shorts out. It could be an excellent manner to activate YouTube Shorts fund monetization or build an income stream for your channel and a new subscriber base.
If you’ve never used YouTube before, that’s an even great reason to give YouTube Shorts a try. Diving into YouTube can sometimes be challenging — with a potentially broad reach and day-one monetization, YouTube provides unheard-of perks to the creators of new Shorts.
Most people probably wouldn’t get attracted if any other company launched a new short-form vertical video platform. But because Shorts comes from a platform like YouTube — which has a long history of a massive audience, creator-friendly scenarios, and the power of Google backing it up — the new platform is a must-try for any video creator and creative individual. And, the addition of $100 million YouTube Shorts fund in financial support is a lot of delicious icing on the cake.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 18, 2022• Proven solutions
Ever since Snapchat launched the format and TikTok heated up with the same, the short-form vertical video has been almost everywhere, including our all-time favorite YouTube. Instagram jumped on the short-form standing video bandwagon with its Reels and Stories features, and Facebook cloned the same format as Facebook Stories.
Thus, the trend of vertical video exploded during the pandemic.
YouTube Shorts is an infant feature that allows creators to upload short-form vertical videos to the platform, adding various TikTok-like enhancements, from colorful text to images to different music additions.
YouTube Shorts F und is identical related to YouTube Shorts. This is quite an interesting concept to study as it’s associated with the vast platform.
The best part of YouTube Shorts? YouTube has signaled their attention to help creators monetize Shorts and transform them into a solid news revenue stream. To that concern, the company has decided to pay creators at least $100 million for their YouTube Shorts monetization through 2022.
Here we are going to introduce you how to make money on YouTube Shorts and some monetization tips. Just watch the below video.
- Part 1: What’s YouTube Shorts Fund?
- Part 2: How to Join/Apply for YouTube Shorts Fund?
- Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
- Part 4: FAQs about YouTube Shorts Fund
Part 1: What’s YouTube Shorts Fund?
The YouTube Shorts Fund is a part of the YouTube Shorts monetization scheme. It’s a $100M fund distributed throughout 2021 - 2022.
As per YouTube’s official website source, anyone can participate in the fund simply by creating unique and engaging Shorts that delight the community of YouTube to a great extent.
Each month, YouTube reaches multiples of creators whose Shorts received the most views and engagement to reward them for their contributions. YouTube also asks the creators to share their feedback to continue enhancing the overall product experience. So, this activity relates to the YouTube Shorts Fund eligibility.
However, this YouTube Shorts Fund is generally not limited to just the YouTube Partner Program creators. Such creators will be eligible to participate if they adhere to all the Community Guidelines and create only original content for Shorts.
Moreover, YouTube kept sharing additional details as they got closer to the same concept.
The Future of Monetization on Shorts
As discussed earlier, the YouTube Shorts Fund is the first step in their journey to build YouTube Shorts, a monetization model.
Even YouTube is excited to begin rewarding creators for their contributions via the YouTube Shorts Fund. On the same note, they’ll expand their Shorts player across various YouTube surfaces to assist people in looking for new artists, creators, and Shorts to enjoy.
All in all, YouTube has helped an entire generation of artists and creators turn their creativity into businesses with the YouTube Shorts Fund. YouTube has paid $30 billion-plus money to artists, creators, artists, and media companies over the last three years. They remain deeply committed to supporting the next generation of mobile creators while introducing the YouTube Shorts Fund.
Part 2: How to Join/Apply for YouTube Shorts Fund?
First, know that every creator on the platform is eligible to know the YouTube Shorts fund eligibility.
Your channel has to comply with a strict set of eligibility requirements to activate the YouTube Shorts monetization.
Your channel has to have multiples of subscribers and four thousand hours of watch time to join the YouTube Partner Program. However, the case is quite different when it comes to YouTube Shorts eligibility.
The YouTube Shorts Fund only has a single requirement of eligibility criteria to know how to join the YouTube Shorts fund. You have to create original yet lovely content for the viewers.
You don’t have to be the YouTube Partner Program’s part, nor does your channel have to meet its requirements for monetization. The Shorts Fund is open to each creator.
YouTube will directly reach out to creators about the fund.
So far, there’s not a direct way of application for the YouTube Shorts Fund. Creators can’t request an invitation or enroll themselves in the fund. The only way you can join the fund is via a direct YouTube invitation.
YouTube will divide this fund from the Shorts Fund on a rolling basis. The creators who’ve received the highest amounts of views and engagement levels on their YouTube Shorts will receive the rewards. They plan to reach out to multiples of creators each month.
It will help if you keep creating great content to prepare for the YouTube Shorts fund.
The best way you can create is to keep uploading excellent content. You can use this time to become a pro at creating compelling YouTube Shorts among the broader audience base. It would help to grow your audience with Shorts so that your YouTube channel will be present on YouTube’s radar.
The YouTube Shorts Fund is an ideal opportunity for creators of all sizes to activate YouTube Shorts monetization.
Part 3: How to Claim Bonus Payment from YouTube Shorts Fund?
To know how to claim YouTube Shorts Fund or bonus, you’re required to go through the following two steps:
- Accept the terms
- Link an active AdSense account
Creators who do not have an AdSense account will be able to set one up directly on YouTube as part of the procedure of claiming. Once you claim your YouTube Shorts fund or bonus payment successfully, that amount will get added to your monthly cost of AdSense.
It is worth defining that channels creating and publishing non-original content, videos re-uploaded from other channels, and videos with the logos or watermarks from third-party social platforms will not be eligible to claim a bonus payment from the YouTube Shorts Fund.
In addition to the YouTube Shorts Fund, YouTube provides numerous other methods in which creators can earn more revenues from their YouTube content and build their businesses on the platform. These consist of merchandise, ads, YouTube BrandConnect, and channel memberships, among others.
Part 4: FAQs about YouTube Shorts Fund
Here are some common questions about YouTube Shorts Fund for your reference.
1. How do YouTube Shorts go viral?
If we want to go viral at YouTube Shorts quickly, you have to follow the procedure consistently. Digital marketing is not rocket science. For someone, it takes one day to go viral, and for another one, to go viral, it takes one year as well. You only have to remember to create excellent, unique content quite consistently.
2. How long can YouTube Shorts be?
The creation tool of YouTube’s Shorts makes it easy to create short-form videos around 60 seconds long with their multi-segment camera.
3. Can YouTube Shorts be copyrighted?
Yes, it can be! However, you can add anything from YouTube’s audio to any copyright-free music to your YouTube Shorts video content.
4. Why are my YouTube Shorts not getting views?
Reconsider your approach if you’re not getting any YouTube Shorts views.
A common reason behind this is that you do not hold the viewer’s attention. The shorter the content, the more each second counts. Or, maybe your subscribers wish for long-form content.
5. Can you upload a video to YouTube Shorts?
Videos up to 60 seconds will show a trim editor. For videos longer than 60 seconds, you need to hit the Edit button into a Short video size to trim your video up to 60 seconds or less.
Conclusion
If you have already created a short-form vertical video or have a YouTube channel, try Shorts out. It could be an excellent manner to activate YouTube Shorts fund monetization or build an income stream for your channel and a new subscriber base.
If you’ve never used YouTube before, that’s an even great reason to give YouTube Shorts a try. Diving into YouTube can sometimes be challenging — with a potentially broad reach and day-one monetization, YouTube provides unheard-of perks to the creators of new Shorts.
Most people probably wouldn’t get attracted if any other company launched a new short-form vertical video platform. But because Shorts comes from a platform like YouTube — which has a long history of a massive audience, creator-friendly scenarios, and the power of Google backing it up — the new platform is a must-try for any video creator and creative individual. And, the addition of $100 million YouTube Shorts fund in financial support is a lot of delicious icing on the cake.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Engage and Inspire Audiences: Professional-Level Tips for YouTube Edits
How To Edit YouTube Videos
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
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- Title: Optimizing Audience Retention Through Engaging Shorts
- Author: Brian
- Created at : 2024-05-25 12:43:36
- Updated at : 2024-05-26 12:43:36
- Link: https://youtube-video-recordings.techidaily.com/optimizing-audience-retention-through-engaging-shorts/
- License: This work is licensed under CC BY-NC-SA 4.0.