Elevating Engagement: Strategic Use of Youtube Titles

How to Use Video Titles and YouTube Tags for More Views?

Richard Bennett

Nov 01, 2022• Proven solutions

0

In order to make sure that your videos get the appreciation they deserve, you will need to optimize your titles and YouTube tags for more views. By optimizing your titles and tags, I mean using the right keywords so that YouTube knows how to sort your videos and the viewers who are interested in your content can find it.

1. Find the Best Keywords
2. How to Optimize Your Titles, Descriptions, and Tags

YouTube videos rank on Google just like any other piece of content, and YouTube itself is a lot of people’s go-to search engine. The success of your YouTube videos will largely depend on your ability to optimize your videos so they are ranked in people’s search results. People can’t fall in love with your videos they never stumble across them.

If you optimize your titles, tags, and descriptions to include relevant keywords you will see much better traffic from Google as well as from YouTube’s search results. Here are some tips:

Find the Best Keywords

One of the most important steps to ensuring SEO success is to identify the keywords that you should be using.

You can use the Google keyword planner to find keywords related to your video’s topic. Input one of your competitors’ video links to detect some of the top searches that were used to find the video. The keyword planner will scan through the top searches for that video link and determine the keywords that are used most often.

The keyword list can be a bit overwhelming the first time. Remember to use keywords that get at least 300 searches per month on Google. Using popular keywords will help you match up against competitors in your niche.

How to Optimize Your Titles, Descriptions, and Tags

Your keyword research will help you craft title, description, and tags of your videos.

How to Optimize YouTube Titles

The ideal YouTube title intrigues the potential viewer, drawing them in and making them want to click the link.

A video title should include your most important keyword. Usually, your most important keyword will be the first word in your title. Great titles are accurate and descriptive, but also exciting and captivating.

You should also consider using general keywords that are popular on Google like “funny video” “Tutorial” “Review” and “Fitness”.

How to Optimize Your Video’s Description

The description of your video is the next big important challenge. The text description of your video is how Google and other search engines determine the subject matter of your video for ranking.

Some tips for success with your description include; using 2-3 important keywords in the first 25 words and making each YouTube description more than 250 words.

Your ideal description will help to index your video without over-utilizing keywords and being flagged as spam.

How to Optimize YouTube Tags

Tags will help decide which videos your video will be displayed beside as similar content and which searches it will appear in.

By using targeted and optimized tags you can gain more traffic and views. Some of the top rules that you should consider with tags are; using 8-12 in every video and making sure the top keyword you used in your title is included as a tag.

Tags on previous videos can also be rearranged and edited as you do keyword research. This will help improve the ranking of some of your older videos. If you all the tags you usually use to a notepad or text edit file and separate them with commas you can paste them all back into YouTube in the new order. This is the simplest way to mass edit tags.

Click here for more tips about YouTube search optimization.

These tips will help you optimize your YouTube tags for more views, as well as your other YouTube metadata.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In order to make sure that your videos get the appreciation they deserve, you will need to optimize your titles and YouTube tags for more views. By optimizing your titles and tags, I mean using the right keywords so that YouTube knows how to sort your videos and the viewers who are interested in your content can find it.

1. Find the Best Keywords
2. How to Optimize Your Titles, Descriptions, and Tags

YouTube videos rank on Google just like any other piece of content, and YouTube itself is a lot of people’s go-to search engine. The success of your YouTube videos will largely depend on your ability to optimize your videos so they are ranked in people’s search results. People can’t fall in love with your videos they never stumble across them.

If you optimize your titles, tags, and descriptions to include relevant keywords you will see much better traffic from Google as well as from YouTube’s search results. Here are some tips:

Find the Best Keywords

One of the most important steps to ensuring SEO success is to identify the keywords that you should be using.

You can use the Google keyword planner to find keywords related to your video’s topic. Input one of your competitors’ video links to detect some of the top searches that were used to find the video. The keyword planner will scan through the top searches for that video link and determine the keywords that are used most often.

The keyword list can be a bit overwhelming the first time. Remember to use keywords that get at least 300 searches per month on Google. Using popular keywords will help you match up against competitors in your niche.

How to Optimize Your Titles, Descriptions, and Tags

Your keyword research will help you craft title, description, and tags of your videos.

How to Optimize YouTube Titles

The ideal YouTube title intrigues the potential viewer, drawing them in and making them want to click the link.

A video title should include your most important keyword. Usually, your most important keyword will be the first word in your title. Great titles are accurate and descriptive, but also exciting and captivating.

You should also consider using general keywords that are popular on Google like “funny video” “Tutorial” “Review” and “Fitness”.

How to Optimize Your Video’s Description

The description of your video is the next big important challenge. The text description of your video is how Google and other search engines determine the subject matter of your video for ranking.

Some tips for success with your description include; using 2-3 important keywords in the first 25 words and making each YouTube description more than 250 words.

Your ideal description will help to index your video without over-utilizing keywords and being flagged as spam.

How to Optimize YouTube Tags

Tags will help decide which videos your video will be displayed beside as similar content and which searches it will appear in.

By using targeted and optimized tags you can gain more traffic and views. Some of the top rules that you should consider with tags are; using 8-12 in every video and making sure the top keyword you used in your title is included as a tag.

Tags on previous videos can also be rearranged and edited as you do keyword research. This will help improve the ranking of some of your older videos. If you all the tags you usually use to a notepad or text edit file and separate them with commas you can paste them all back into YouTube in the new order. This is the simplest way to mass edit tags.

Click here for more tips about YouTube search optimization.

These tips will help you optimize your YouTube tags for more views, as well as your other YouTube metadata.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In order to make sure that your videos get the appreciation they deserve, you will need to optimize your titles and YouTube tags for more views. By optimizing your titles and tags, I mean using the right keywords so that YouTube knows how to sort your videos and the viewers who are interested in your content can find it.

1. Find the Best Keywords
2. How to Optimize Your Titles, Descriptions, and Tags

YouTube videos rank on Google just like any other piece of content, and YouTube itself is a lot of people’s go-to search engine. The success of your YouTube videos will largely depend on your ability to optimize your videos so they are ranked in people’s search results. People can’t fall in love with your videos they never stumble across them.

If you optimize your titles, tags, and descriptions to include relevant keywords you will see much better traffic from Google as well as from YouTube’s search results. Here are some tips:

Find the Best Keywords

One of the most important steps to ensuring SEO success is to identify the keywords that you should be using.

You can use the Google keyword planner to find keywords related to your video’s topic. Input one of your competitors’ video links to detect some of the top searches that were used to find the video. The keyword planner will scan through the top searches for that video link and determine the keywords that are used most often.

The keyword list can be a bit overwhelming the first time. Remember to use keywords that get at least 300 searches per month on Google. Using popular keywords will help you match up against competitors in your niche.

How to Optimize Your Titles, Descriptions, and Tags

Your keyword research will help you craft title, description, and tags of your videos.

How to Optimize YouTube Titles

The ideal YouTube title intrigues the potential viewer, drawing them in and making them want to click the link.

A video title should include your most important keyword. Usually, your most important keyword will be the first word in your title. Great titles are accurate and descriptive, but also exciting and captivating.

You should also consider using general keywords that are popular on Google like “funny video” “Tutorial” “Review” and “Fitness”.

How to Optimize Your Video’s Description

The description of your video is the next big important challenge. The text description of your video is how Google and other search engines determine the subject matter of your video for ranking.

Some tips for success with your description include; using 2-3 important keywords in the first 25 words and making each YouTube description more than 250 words.

Your ideal description will help to index your video without over-utilizing keywords and being flagged as spam.

How to Optimize YouTube Tags

Tags will help decide which videos your video will be displayed beside as similar content and which searches it will appear in.

By using targeted and optimized tags you can gain more traffic and views. Some of the top rules that you should consider with tags are; using 8-12 in every video and making sure the top keyword you used in your title is included as a tag.

Tags on previous videos can also be rearranged and edited as you do keyword research. This will help improve the ranking of some of your older videos. If you all the tags you usually use to a notepad or text edit file and separate them with commas you can paste them all back into YouTube in the new order. This is the simplest way to mass edit tags.

Click here for more tips about YouTube search optimization.

These tips will help you optimize your YouTube tags for more views, as well as your other YouTube metadata.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In order to make sure that your videos get the appreciation they deserve, you will need to optimize your titles and YouTube tags for more views. By optimizing your titles and tags, I mean using the right keywords so that YouTube knows how to sort your videos and the viewers who are interested in your content can find it.

1. Find the Best Keywords
2. How to Optimize Your Titles, Descriptions, and Tags

YouTube videos rank on Google just like any other piece of content, and YouTube itself is a lot of people’s go-to search engine. The success of your YouTube videos will largely depend on your ability to optimize your videos so they are ranked in people’s search results. People can’t fall in love with your videos they never stumble across them.

If you optimize your titles, tags, and descriptions to include relevant keywords you will see much better traffic from Google as well as from YouTube’s search results. Here are some tips:

Find the Best Keywords

One of the most important steps to ensuring SEO success is to identify the keywords that you should be using.

You can use the Google keyword planner to find keywords related to your video’s topic. Input one of your competitors’ video links to detect some of the top searches that were used to find the video. The keyword planner will scan through the top searches for that video link and determine the keywords that are used most often.

The keyword list can be a bit overwhelming the first time. Remember to use keywords that get at least 300 searches per month on Google. Using popular keywords will help you match up against competitors in your niche.

How to Optimize Your Titles, Descriptions, and Tags

Your keyword research will help you craft title, description, and tags of your videos.

How to Optimize YouTube Titles

The ideal YouTube title intrigues the potential viewer, drawing them in and making them want to click the link.

A video title should include your most important keyword. Usually, your most important keyword will be the first word in your title. Great titles are accurate and descriptive, but also exciting and captivating.

You should also consider using general keywords that are popular on Google like “funny video” “Tutorial” “Review” and “Fitness”.

How to Optimize Your Video’s Description

The description of your video is the next big important challenge. The text description of your video is how Google and other search engines determine the subject matter of your video for ranking.

Some tips for success with your description include; using 2-3 important keywords in the first 25 words and making each YouTube description more than 250 words.

Your ideal description will help to index your video without over-utilizing keywords and being flagged as spam.

How to Optimize YouTube Tags

Tags will help decide which videos your video will be displayed beside as similar content and which searches it will appear in.

By using targeted and optimized tags you can gain more traffic and views. Some of the top rules that you should consider with tags are; using 8-12 in every video and making sure the top keyword you used in your title is included as a tag.

Tags on previous videos can also be rearranged and edited as you do keyword research. This will help improve the ranking of some of your older videos. If you all the tags you usually use to a notepad or text edit file and separate them with commas you can paste them all back into YouTube in the new order. This is the simplest way to mass edit tags.

Click here for more tips about YouTube search optimization.

These tips will help you optimize your YouTube tags for more views, as well as your other YouTube metadata.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Building a Stronger Presence with Effective YouTube Pairings

How to Find YouTube Collaboration Partners?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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