!["In 2024, Elevate Vlogging Quality - The Ultimate 12 Recommended Cam Picks"](https://www.lifewire.com/thmb/b4TbTJSD9f4xj7Fzwy2uD-AC1EU=/400x300/filters:no_upscale():max_bytes(150000):strip_icc()/GettyImages-478546027-5892c1eb3df78caebc0d9b6c.jpg)
"In 2024, Elevate Vlogging Quality - The Ultimate 12 Recommended Cam Picks"
![](/images/site-logo.png)
Elevate Vlogging Quality - The Ultimate 12 Recommended Cam Picks
12 Best Vlogging Cameras with a Flip Screen
Richard Bennett
Nov 01, 2022• Proven solutions
A flip screen is a very important feature on a camera for vloggers. With a flip screen, you can preview whether or not your shot is composed the way you want it to be, all in real-time. Below is our top list and review of the twelve best vlogging cameras with a flip screen.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 12 BEST VLOGGING CAMERAS WITH A FLIP SCREEN (2018)
Camera | Release Date | Camera Type | Flip Screen Type | Mic Port | Price | |
---|---|---|---|---|---|---|
CanonEOSM50 | ![]() |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
PanasonicLumixDC-GH5S | ![]() |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
CanonEOSM100 | ![]() |
August2017 | Mirrorless | Flip Up | No | $ |
CanonEOS6D Mark II | ![]() |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonEOS RebelSL2 | ![]() |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
CanonEOS RebelT7i | ![]() |
February2017 | Mid-size SLR | Fully Articulated | Yes | $- |
CanonEOSM6 | ![]() |
February2017 | Mirrorless | Flip Up | Yes | $ |
NikonD5600 | ![]() |
November2016 | Compact SLR | Fully Articulated | Yes | $- |
SonyCyber-Shot DSCRX 100 V | ![]() |
October2016 | Compact | Flip Up | No | $- |
PanasonicLumixDMC-G85 | ![]() |
September2016 | Mirrorless | Flip Up | Yes | $- |
CanonEOS80D | ![]() |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonPowerShotG7 X Mark II | ![]() |
February2016 | Compact | Flip Up | No | $ |
![]() |
Best daily vlogging camera with a flip screen: Sony Cyber-Shot DSC-RX 100 V If you want to use a compact camera with a flip screen, Sony’s Cyber-shot DSC-RX 100 V is an exceptional daily vlogging camera. This camera’s 20.1 MP Exmor RS BSI CMOS sensor with a maximum of 12800 in ISO sensitivity, can record footage in UHD 4K at 30 or 24 fps. The lens on this camera, a non-interchangeable Carl Zeiss Vario Sonnar T lens, performs well even under low-light conditions. With its fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode, you can expect your shots to be accurately focused. The Sony RX 100 V packs so much power into such a small, portable camera, making it a great daily vlogging device. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
---|---|
![]() |
Best cheap vlogging camera with a flip screen: Canon EOS M100 The Canon EOS M100 is another great small vlogging camera with a flip screen. This mirrorless camera shoots up to full HD 1080p videos at 60 fps. Its 24.2 MP APS-C CMOS sensor and DIGIC 7 image processor will accurately lock the right focus and produce videos with rich detail. The camera’s ISO sensitivity goes as high as ISO 25600. Even in difficult light conditions, this camera will be able to capture a scene. You can control and navigate through the difficult functions of this camera using its 3-inch touchscreen LCD. This camera has a flip screen that flips upward so that you can see yourself while you vlog. With built-in Wi-Fi and NFC, you can also transfer your videos seamlessly to a computer without any cables. If you don’t want to spend a fortune but still want to produce videos with great picture quality, the Canon EOS M100 is the best entry-level camera for daily vlogging that’s currently on the market. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
![]() |
Best entry-level mirrorless camera with a flip screen for vlogging: Canon EOS M100 The Canon EOS M100 is the best entry-level mirrorless camera with a flip screen for vlogging. In case you missed it, check out my review on the Canon EOS M100. |
![]() |
Best mid-range mirrorless camera with a flip screen for vlogging: Canon EOS M50 The Canon EOS M50 is already regarded as one of the best mirrorless cameras for vlogging though it has only been on the market for just a few months. This mirrorless camera comes with the newer DIGIC 8 Image Processor that find a focus for your footage even better than the last generation’s image processor. You can crank up the ISO sensitivity to ISO 51200 with the Canon EOS M50. The Canon EOS M50 can shoot UHD 4K videos at 23.98 fps. You can also capture 720p slow-motion videos at 120 fps. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
![]() |
Best professional mirrorless camera with a flip screen for vlogging: Panasonic Lumix DC-GH5S When Panasonic made its Lumix DC-GH5, it was a hybrid camera that performed equally well in both photo and video. In response to customers’ interest in a video-focused camera, Panasonic released the GH5S. This camera is equipped with a micro four-thirds sensor and can shoot UHD 4K and DCI videos at 60 fps, up to 150 Mbps. If you want to capture slow-motion footage, you can shoot full HD 1080p videos at 240 fps as well. With its 10.28MP multi-aspect ratio MOS sensor, you’ll be able to produce high-quality videos even under very challenging lighting conditions. In a fraction of a second, this camera can also automatically grab focus during your video with its advanced depth-from-focus technology. It is also equipped with a microphone jack so that you can record better audio while shooting with this camera. The GH5S has a fully articulated touchscreen so that you can compose your shot from any angle. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
![]() |
Best entry-level DSLR camera with a flip screen for vlogging: Canon EOS SL2 If you’re looking for a low priced entry-level vlogging camera with a flip screen, the Canon EOS Rebel SL2 is the best option. You can precisely and quickly grab focus during video recording with its 9-point AF system and dual pixel CMOS AF technology. The camera powers these functions with its DIGIC 7 image processor. You can shoot up to full HD 1080p videos at 60 fps with its 24.2 MP APS-C CMOS sensor and crank the ISO up to ISO 51200 in case you need to shoot under low light conditions. If you want better audio for your vlogs, you can connect an external microphone to the SL2’s microphone jack. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
![]() |
Best mid-range DSLR camera with a flip screen for vlogging: Canon EOS 80D The 80D is the best camera to go with if you’re looking for a mid-range DLSR vlogging camera with a flip screen. It is equipped with a 24.2 MP APS-C CMOS sensor, comes with the DIGIC 6 image processor, and shoots up to full HD 1080p videos at 60 fps. For low lighting conditions, you can set the camera’s ISO to as high as ISO 25600. The 80D is great for autofocusing during video recording as it comes with a 45-point all cross phase detection autofocus system and a dual pixel CMOS AF system. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
![]() |
Best professional DSLR camera with a flip screen for vlogging: Canon 6D Mark II The 6D Mark II is currently (at the time of writing this review) the only full-frame DSLR camera that comes with both a fully-articulated screen and a microphone jack. It is equipped with a 26.2 MP full-frame CMOS sensor, comes with the DIGIC 7 image processor, and shoots up to full HD 1080p videos at 60 fps. The 6D is also equipped with the same 45-point all cross-phase detection and dual pixel CMOS autofocusing system as the 80D. If you’re wanting to vlog with a full-frame camera, the 6D Mark II is the best option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
8 Best Mirrorless Cameras For Vlogging (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
A flip screen is a very important feature on a camera for vloggers. With a flip screen, you can preview whether or not your shot is composed the way you want it to be, all in real-time. Below is our top list and review of the twelve best vlogging cameras with a flip screen.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 12 BEST VLOGGING CAMERAS WITH A FLIP SCREEN (2018)
Camera | Release Date | Camera Type | Flip Screen Type | Mic Port | Price | |
---|---|---|---|---|---|---|
CanonEOSM50 | ![]() |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
PanasonicLumixDC-GH5S | ![]() |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
CanonEOSM100 | ![]() |
August2017 | Mirrorless | Flip Up | No | $ |
CanonEOS6D Mark II | ![]() |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonEOS RebelSL2 | ![]() |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
CanonEOS RebelT7i | ![]() |
February2017 | Mid-size SLR | Fully Articulated | Yes | $- |
CanonEOSM6 | ![]() |
February2017 | Mirrorless | Flip Up | Yes | $ |
NikonD5600 | ![]() |
November2016 | Compact SLR | Fully Articulated | Yes | $- |
SonyCyber-Shot DSCRX 100 V | ![]() |
October2016 | Compact | Flip Up | No | $- |
PanasonicLumixDMC-G85 | ![]() |
September2016 | Mirrorless | Flip Up | Yes | $- |
CanonEOS80D | ![]() |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonPowerShotG7 X Mark II | ![]() |
February2016 | Compact | Flip Up | No | $ |
![]() |
Best daily vlogging camera with a flip screen: Sony Cyber-Shot DSC-RX 100 V If you want to use a compact camera with a flip screen, Sony’s Cyber-shot DSC-RX 100 V is an exceptional daily vlogging camera. This camera’s 20.1 MP Exmor RS BSI CMOS sensor with a maximum of 12800 in ISO sensitivity, can record footage in UHD 4K at 30 or 24 fps. The lens on this camera, a non-interchangeable Carl Zeiss Vario Sonnar T lens, performs well even under low-light conditions. With its fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode, you can expect your shots to be accurately focused. The Sony RX 100 V packs so much power into such a small, portable camera, making it a great daily vlogging device. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
---|---|
![]() |
Best cheap vlogging camera with a flip screen: Canon EOS M100 The Canon EOS M100 is another great small vlogging camera with a flip screen. This mirrorless camera shoots up to full HD 1080p videos at 60 fps. Its 24.2 MP APS-C CMOS sensor and DIGIC 7 image processor will accurately lock the right focus and produce videos with rich detail. The camera’s ISO sensitivity goes as high as ISO 25600. Even in difficult light conditions, this camera will be able to capture a scene. You can control and navigate through the difficult functions of this camera using its 3-inch touchscreen LCD. This camera has a flip screen that flips upward so that you can see yourself while you vlog. With built-in Wi-Fi and NFC, you can also transfer your videos seamlessly to a computer without any cables. If you don’t want to spend a fortune but still want to produce videos with great picture quality, the Canon EOS M100 is the best entry-level camera for daily vlogging that’s currently on the market. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
![]() |
Best entry-level mirrorless camera with a flip screen for vlogging: Canon EOS M100 The Canon EOS M100 is the best entry-level mirrorless camera with a flip screen for vlogging. In case you missed it, check out my review on the Canon EOS M100. |
![]() |
Best mid-range mirrorless camera with a flip screen for vlogging: Canon EOS M50 The Canon EOS M50 is already regarded as one of the best mirrorless cameras for vlogging though it has only been on the market for just a few months. This mirrorless camera comes with the newer DIGIC 8 Image Processor that find a focus for your footage even better than the last generation’s image processor. You can crank up the ISO sensitivity to ISO 51200 with the Canon EOS M50. The Canon EOS M50 can shoot UHD 4K videos at 23.98 fps. You can also capture 720p slow-motion videos at 120 fps. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
![]() |
Best professional mirrorless camera with a flip screen for vlogging: Panasonic Lumix DC-GH5S When Panasonic made its Lumix DC-GH5, it was a hybrid camera that performed equally well in both photo and video. In response to customers’ interest in a video-focused camera, Panasonic released the GH5S. This camera is equipped with a micro four-thirds sensor and can shoot UHD 4K and DCI videos at 60 fps, up to 150 Mbps. If you want to capture slow-motion footage, you can shoot full HD 1080p videos at 240 fps as well. With its 10.28MP multi-aspect ratio MOS sensor, you’ll be able to produce high-quality videos even under very challenging lighting conditions. In a fraction of a second, this camera can also automatically grab focus during your video with its advanced depth-from-focus technology. It is also equipped with a microphone jack so that you can record better audio while shooting with this camera. The GH5S has a fully articulated touchscreen so that you can compose your shot from any angle. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
![]() |
Best entry-level DSLR camera with a flip screen for vlogging: Canon EOS SL2 If you’re looking for a low priced entry-level vlogging camera with a flip screen, the Canon EOS Rebel SL2 is the best option. You can precisely and quickly grab focus during video recording with its 9-point AF system and dual pixel CMOS AF technology. The camera powers these functions with its DIGIC 7 image processor. You can shoot up to full HD 1080p videos at 60 fps with its 24.2 MP APS-C CMOS sensor and crank the ISO up to ISO 51200 in case you need to shoot under low light conditions. If you want better audio for your vlogs, you can connect an external microphone to the SL2’s microphone jack. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
![]() |
Best mid-range DSLR camera with a flip screen for vlogging: Canon EOS 80D The 80D is the best camera to go with if you’re looking for a mid-range DLSR vlogging camera with a flip screen. It is equipped with a 24.2 MP APS-C CMOS sensor, comes with the DIGIC 6 image processor, and shoots up to full HD 1080p videos at 60 fps. For low lighting conditions, you can set the camera’s ISO to as high as ISO 25600. The 80D is great for autofocusing during video recording as it comes with a 45-point all cross phase detection autofocus system and a dual pixel CMOS AF system. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
![]() |
Best professional DSLR camera with a flip screen for vlogging: Canon 6D Mark II The 6D Mark II is currently (at the time of writing this review) the only full-frame DSLR camera that comes with both a fully-articulated screen and a microphone jack. It is equipped with a 26.2 MP full-frame CMOS sensor, comes with the DIGIC 7 image processor, and shoots up to full HD 1080p videos at 60 fps. The 6D is also equipped with the same 45-point all cross-phase detection and dual pixel CMOS autofocusing system as the 80D. If you’re wanting to vlog with a full-frame camera, the 6D Mark II is the best option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
8 Best Mirrorless Cameras For Vlogging (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
A flip screen is a very important feature on a camera for vloggers. With a flip screen, you can preview whether or not your shot is composed the way you want it to be, all in real-time. Below is our top list and review of the twelve best vlogging cameras with a flip screen.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 12 BEST VLOGGING CAMERAS WITH A FLIP SCREEN (2018)
Camera | Release Date | Camera Type | Flip Screen Type | Mic Port | Price | |
---|---|---|---|---|---|---|
CanonEOSM50 | ![]() |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
PanasonicLumixDC-GH5S | ![]() |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
CanonEOSM100 | ![]() |
August2017 | Mirrorless | Flip Up | No | $ |
CanonEOS6D Mark II | ![]() |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonEOS RebelSL2 | ![]() |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
CanonEOS RebelT7i | ![]() |
February2017 | Mid-size SLR | Fully Articulated | Yes | $- |
CanonEOSM6 | ![]() |
February2017 | Mirrorless | Flip Up | Yes | $ |
NikonD5600 | ![]() |
November2016 | Compact SLR | Fully Articulated | Yes | $- |
SonyCyber-Shot DSCRX 100 V | ![]() |
October2016 | Compact | Flip Up | No | $- |
PanasonicLumixDMC-G85 | ![]() |
September2016 | Mirrorless | Flip Up | Yes | $- |
CanonEOS80D | ![]() |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonPowerShotG7 X Mark II | ![]() |
February2016 | Compact | Flip Up | No | $ |
![]() |
Best daily vlogging camera with a flip screen: Sony Cyber-Shot DSC-RX 100 V If you want to use a compact camera with a flip screen, Sony’s Cyber-shot DSC-RX 100 V is an exceptional daily vlogging camera. This camera’s 20.1 MP Exmor RS BSI CMOS sensor with a maximum of 12800 in ISO sensitivity, can record footage in UHD 4K at 30 or 24 fps. The lens on this camera, a non-interchangeable Carl Zeiss Vario Sonnar T lens, performs well even under low-light conditions. With its fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode, you can expect your shots to be accurately focused. The Sony RX 100 V packs so much power into such a small, portable camera, making it a great daily vlogging device. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
---|---|
![]() |
Best cheap vlogging camera with a flip screen: Canon EOS M100 The Canon EOS M100 is another great small vlogging camera with a flip screen. This mirrorless camera shoots up to full HD 1080p videos at 60 fps. Its 24.2 MP APS-C CMOS sensor and DIGIC 7 image processor will accurately lock the right focus and produce videos with rich detail. The camera’s ISO sensitivity goes as high as ISO 25600. Even in difficult light conditions, this camera will be able to capture a scene. You can control and navigate through the difficult functions of this camera using its 3-inch touchscreen LCD. This camera has a flip screen that flips upward so that you can see yourself while you vlog. With built-in Wi-Fi and NFC, you can also transfer your videos seamlessly to a computer without any cables. If you don’t want to spend a fortune but still want to produce videos with great picture quality, the Canon EOS M100 is the best entry-level camera for daily vlogging that’s currently on the market. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
![]() |
Best entry-level mirrorless camera with a flip screen for vlogging: Canon EOS M100 The Canon EOS M100 is the best entry-level mirrorless camera with a flip screen for vlogging. In case you missed it, check out my review on the Canon EOS M100. |
![]() |
Best mid-range mirrorless camera with a flip screen for vlogging: Canon EOS M50 The Canon EOS M50 is already regarded as one of the best mirrorless cameras for vlogging though it has only been on the market for just a few months. This mirrorless camera comes with the newer DIGIC 8 Image Processor that find a focus for your footage even better than the last generation’s image processor. You can crank up the ISO sensitivity to ISO 51200 with the Canon EOS M50. The Canon EOS M50 can shoot UHD 4K videos at 23.98 fps. You can also capture 720p slow-motion videos at 120 fps. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
![]() |
Best professional mirrorless camera with a flip screen for vlogging: Panasonic Lumix DC-GH5S When Panasonic made its Lumix DC-GH5, it was a hybrid camera that performed equally well in both photo and video. In response to customers’ interest in a video-focused camera, Panasonic released the GH5S. This camera is equipped with a micro four-thirds sensor and can shoot UHD 4K and DCI videos at 60 fps, up to 150 Mbps. If you want to capture slow-motion footage, you can shoot full HD 1080p videos at 240 fps as well. With its 10.28MP multi-aspect ratio MOS sensor, you’ll be able to produce high-quality videos even under very challenging lighting conditions. In a fraction of a second, this camera can also automatically grab focus during your video with its advanced depth-from-focus technology. It is also equipped with a microphone jack so that you can record better audio while shooting with this camera. The GH5S has a fully articulated touchscreen so that you can compose your shot from any angle. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
![]() |
Best entry-level DSLR camera with a flip screen for vlogging: Canon EOS SL2 If you’re looking for a low priced entry-level vlogging camera with a flip screen, the Canon EOS Rebel SL2 is the best option. You can precisely and quickly grab focus during video recording with its 9-point AF system and dual pixel CMOS AF technology. The camera powers these functions with its DIGIC 7 image processor. You can shoot up to full HD 1080p videos at 60 fps with its 24.2 MP APS-C CMOS sensor and crank the ISO up to ISO 51200 in case you need to shoot under low light conditions. If you want better audio for your vlogs, you can connect an external microphone to the SL2’s microphone jack. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
![]() |
Best mid-range DSLR camera with a flip screen for vlogging: Canon EOS 80D The 80D is the best camera to go with if you’re looking for a mid-range DLSR vlogging camera with a flip screen. It is equipped with a 24.2 MP APS-C CMOS sensor, comes with the DIGIC 6 image processor, and shoots up to full HD 1080p videos at 60 fps. For low lighting conditions, you can set the camera’s ISO to as high as ISO 25600. The 80D is great for autofocusing during video recording as it comes with a 45-point all cross phase detection autofocus system and a dual pixel CMOS AF system. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
![]() |
Best professional DSLR camera with a flip screen for vlogging: Canon 6D Mark II The 6D Mark II is currently (at the time of writing this review) the only full-frame DSLR camera that comes with both a fully-articulated screen and a microphone jack. It is equipped with a 26.2 MP full-frame CMOS sensor, comes with the DIGIC 7 image processor, and shoots up to full HD 1080p videos at 60 fps. The 6D is also equipped with the same 45-point all cross-phase detection and dual pixel CMOS autofocusing system as the 80D. If you’re wanting to vlog with a full-frame camera, the 6D Mark II is the best option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
8 Best Mirrorless Cameras For Vlogging (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
A flip screen is a very important feature on a camera for vloggers. With a flip screen, you can preview whether or not your shot is composed the way you want it to be, all in real-time. Below is our top list and review of the twelve best vlogging cameras with a flip screen.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 12 BEST VLOGGING CAMERAS WITH A FLIP SCREEN (2018)
Camera | Release Date | Camera Type | Flip Screen Type | Mic Port | Price | |
---|---|---|---|---|---|---|
CanonEOSM50 | ![]() |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
PanasonicLumixDC-GH5S | ![]() |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
CanonEOSM100 | ![]() |
August2017 | Mirrorless | Flip Up | No | $ |
CanonEOS6D Mark II | ![]() |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonEOS RebelSL2 | ![]() |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
CanonEOS RebelT7i | ![]() |
February2017 | Mid-size SLR | Fully Articulated | Yes | $- |
CanonEOSM6 | ![]() |
February2017 | Mirrorless | Flip Up | Yes | $ |
NikonD5600 | ![]() |
November2016 | Compact SLR | Fully Articulated | Yes | $- |
SonyCyber-Shot DSCRX 100 V | ![]() |
October2016 | Compact | Flip Up | No | $- |
PanasonicLumixDMC-G85 | ![]() |
September2016 | Mirrorless | Flip Up | Yes | $- |
CanonEOS80D | ![]() |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
CanonPowerShotG7 X Mark II | ![]() |
February2016 | Compact | Flip Up | No | $ |
![]() |
Best daily vlogging camera with a flip screen: Sony Cyber-Shot DSC-RX 100 V If you want to use a compact camera with a flip screen, Sony’s Cyber-shot DSC-RX 100 V is an exceptional daily vlogging camera. This camera’s 20.1 MP Exmor RS BSI CMOS sensor with a maximum of 12800 in ISO sensitivity, can record footage in UHD 4K at 30 or 24 fps. The lens on this camera, a non-interchangeable Carl Zeiss Vario Sonnar T lens, performs well even under low-light conditions. With its fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode, you can expect your shots to be accurately focused. The Sony RX 100 V packs so much power into such a small, portable camera, making it a great daily vlogging device. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
---|---|
![]() |
Best cheap vlogging camera with a flip screen: Canon EOS M100 The Canon EOS M100 is another great small vlogging camera with a flip screen. This mirrorless camera shoots up to full HD 1080p videos at 60 fps. Its 24.2 MP APS-C CMOS sensor and DIGIC 7 image processor will accurately lock the right focus and produce videos with rich detail. The camera’s ISO sensitivity goes as high as ISO 25600. Even in difficult light conditions, this camera will be able to capture a scene. You can control and navigate through the difficult functions of this camera using its 3-inch touchscreen LCD. This camera has a flip screen that flips upward so that you can see yourself while you vlog. With built-in Wi-Fi and NFC, you can also transfer your videos seamlessly to a computer without any cables. If you don’t want to spend a fortune but still want to produce videos with great picture quality, the Canon EOS M100 is the best entry-level camera for daily vlogging that’s currently on the market. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
![]() |
Best entry-level mirrorless camera with a flip screen for vlogging: Canon EOS M100 The Canon EOS M100 is the best entry-level mirrorless camera with a flip screen for vlogging. In case you missed it, check out my review on the Canon EOS M100. |
![]() |
Best mid-range mirrorless camera with a flip screen for vlogging: Canon EOS M50 The Canon EOS M50 is already regarded as one of the best mirrorless cameras for vlogging though it has only been on the market for just a few months. This mirrorless camera comes with the newer DIGIC 8 Image Processor that find a focus for your footage even better than the last generation’s image processor. You can crank up the ISO sensitivity to ISO 51200 with the Canon EOS M50. The Canon EOS M50 can shoot UHD 4K videos at 23.98 fps. You can also capture 720p slow-motion videos at 120 fps. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
![]() |
Best professional mirrorless camera with a flip screen for vlogging: Panasonic Lumix DC-GH5S When Panasonic made its Lumix DC-GH5, it was a hybrid camera that performed equally well in both photo and video. In response to customers’ interest in a video-focused camera, Panasonic released the GH5S. This camera is equipped with a micro four-thirds sensor and can shoot UHD 4K and DCI videos at 60 fps, up to 150 Mbps. If you want to capture slow-motion footage, you can shoot full HD 1080p videos at 240 fps as well. With its 10.28MP multi-aspect ratio MOS sensor, you’ll be able to produce high-quality videos even under very challenging lighting conditions. In a fraction of a second, this camera can also automatically grab focus during your video with its advanced depth-from-focus technology. It is also equipped with a microphone jack so that you can record better audio while shooting with this camera. The GH5S has a fully articulated touchscreen so that you can compose your shot from any angle. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
![]() |
Best entry-level DSLR camera with a flip screen for vlogging: Canon EOS SL2 If you’re looking for a low priced entry-level vlogging camera with a flip screen, the Canon EOS Rebel SL2 is the best option. You can precisely and quickly grab focus during video recording with its 9-point AF system and dual pixel CMOS AF technology. The camera powers these functions with its DIGIC 7 image processor. You can shoot up to full HD 1080p videos at 60 fps with its 24.2 MP APS-C CMOS sensor and crank the ISO up to ISO 51200 in case you need to shoot under low light conditions. If you want better audio for your vlogs, you can connect an external microphone to the SL2’s microphone jack. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
![]() |
Best mid-range DSLR camera with a flip screen for vlogging: Canon EOS 80D The 80D is the best camera to go with if you’re looking for a mid-range DLSR vlogging camera with a flip screen. It is equipped with a 24.2 MP APS-C CMOS sensor, comes with the DIGIC 6 image processor, and shoots up to full HD 1080p videos at 60 fps. For low lighting conditions, you can set the camera’s ISO to as high as ISO 25600. The 80D is great for autofocusing during video recording as it comes with a 45-point all cross phase detection autofocus system and a dual pixel CMOS AF system. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
![]() |
Best professional DSLR camera with a flip screen for vlogging: Canon 6D Mark II The 6D Mark II is currently (at the time of writing this review) the only full-frame DSLR camera that comes with both a fully-articulated screen and a microphone jack. It is equipped with a 26.2 MP full-frame CMOS sensor, comes with the DIGIC 7 image processor, and shoots up to full HD 1080p videos at 60 fps. The 6D is also equipped with the same 45-point all cross-phase detection and dual pixel CMOS autofocusing system as the 80D. If you’re wanting to vlog with a full-frame camera, the 6D Mark II is the best option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
8 Best Mirrorless Cameras For Vlogging (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Blueprint: Strategies for Authentic Life Enrichment Videos
How to Create a Lifestyle Video to Inspire Your Audience
Richard Bennett
Mar 27, 2024• Proven solutions
Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.
Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.
Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.
- Part 1: What is Lifestyle Video?
- Part 2: 6 Key Benefits of Creating a Lifestyle Video
- Part 3: How to Create a Lifestyle Video?
- Part 4: How to Promote Your Lifestyle Video?
What is Lifestyle Video?
Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.
The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.
6 Key Benefits of Creating a Lifestyle Video
1. Informing & Educating
One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.
2. Caters to Your Audience’s Interests
Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.
3. Search Engine Optimization
Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.
4. Great Promotional Tool
Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.
5. Taps into Emotions
Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.
6. Boosts Conversions
Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.
How to Create a Lifestyle Video?
The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.
Step 1: Pre-Production
The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.
Step 2: Production
Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.
Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.
Step 3: Post-Production
It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.
How to Promote Your Lifestyle Video?
A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.
Social Media
Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.
Your Company’s Website
Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.
Media Outlets
Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.
Paid Advertising
You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.
Niche Groups & Forums
When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.
Conclusion
Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.
Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.
Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.
- Part 1: What is Lifestyle Video?
- Part 2: 6 Key Benefits of Creating a Lifestyle Video
- Part 3: How to Create a Lifestyle Video?
- Part 4: How to Promote Your Lifestyle Video?
What is Lifestyle Video?
Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.
The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.
6 Key Benefits of Creating a Lifestyle Video
1. Informing & Educating
One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.
2. Caters to Your Audience’s Interests
Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.
3. Search Engine Optimization
Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.
4. Great Promotional Tool
Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.
5. Taps into Emotions
Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.
6. Boosts Conversions
Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.
How to Create a Lifestyle Video?
The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.
Step 1: Pre-Production
The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.
Step 2: Production
Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.
Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.
Step 3: Post-Production
It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.
How to Promote Your Lifestyle Video?
A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.
Social Media
Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.
Your Company’s Website
Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.
Media Outlets
Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.
Paid Advertising
You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.
Niche Groups & Forums
When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.
Conclusion
Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.
Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.
Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.
- Part 1: What is Lifestyle Video?
- Part 2: 6 Key Benefits of Creating a Lifestyle Video
- Part 3: How to Create a Lifestyle Video?
- Part 4: How to Promote Your Lifestyle Video?
What is Lifestyle Video?
Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.
The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.
6 Key Benefits of Creating a Lifestyle Video
1. Informing & Educating
One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.
2. Caters to Your Audience’s Interests
Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.
3. Search Engine Optimization
Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.
4. Great Promotional Tool
Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.
5. Taps into Emotions
Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.
6. Boosts Conversions
Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.
How to Create a Lifestyle Video?
The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.
Step 1: Pre-Production
The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.
Step 2: Production
Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.
Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.
Step 3: Post-Production
It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.
How to Promote Your Lifestyle Video?
A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.
Social Media
Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.
Your Company’s Website
Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.
Media Outlets
Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.
Paid Advertising
You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.
Niche Groups & Forums
When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.
Conclusion
Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.
Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.
Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.
- Part 1: What is Lifestyle Video?
- Part 2: 6 Key Benefits of Creating a Lifestyle Video
- Part 3: How to Create a Lifestyle Video?
- Part 4: How to Promote Your Lifestyle Video?
What is Lifestyle Video?
Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.
The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.
6 Key Benefits of Creating a Lifestyle Video
1. Informing & Educating
One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.
2. Caters to Your Audience’s Interests
Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.
3. Search Engine Optimization
Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.
4. Great Promotional Tool
Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.
5. Taps into Emotions
Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.
6. Boosts Conversions
Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.
How to Create a Lifestyle Video?
The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.
Step 1: Pre-Production
The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.
Step 2: Production
Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.
Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.
Step 3: Post-Production
It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.
How to Promote Your Lifestyle Video?
A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.
Social Media
Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.
Your Company’s Website
Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.
Media Outlets
Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.
Paid Advertising
You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.
Niche Groups & Forums
When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.
Conclusion
Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Also read:
- 2024 Approved Crafting Classic Cinematography Step-by-Step Guide
- [New] Essential Knowledge for Engaging with ASMR Videos
- [New] Becoming a Wise Trader Top Video Tutorials
- The Financial Frontier of Video Monetization 2024 Edition
- [Updated] Elevate Traffic Ethical Practices for Amplifying Content Views
- Boost Channels to Partner Status in Under 90 Days, Start Now
- [New] Cultivate Creativity Best Video Concepts for Viewers
- Social Media Synergy Cross-Promoting Your YouTube Content
- 2024 Approved Essential Knowledge for YouTube Short Creators
- In 2024, Elevate Your Content Top-Rated Cameras for YouTubers
- In 2024, Effortless Inclusion YouTube Media on Slides
- Launching Success on YouTube Tutorial with Two Strategies
- 2024 Approved Best Practices Selecting Among Top 9 Free Logo Designers
- [New] Effortless Fusion of YouTube Audio with iMovie Masterpieces
- From Raw Footage to Final Cut YouTube and Its Equivalents
- Android Freedom Selecting Prime Video Editing Tools
- In 2024, Building a Strong Network How to Form Effective YouTube Partner Relationships
- Speedy Video Processing for YouTube Tricks to Render & Upload Fast
- 2024 Approved Charting Success Understanding YouTube Insights
- 2024 Approved A Step-by-Step Guide to Using YouTube's Creative Commons License
- [New] Curated List of Top 10 YouTube Video Cutting Apps
- In 2024, Elevate Your Content A Guide to Engaging Live Thumbnails
- Crafting a Simple Subscription Web Address for YT
- 2024 Approved Enabling/Disabling YouTube Video Comments
- Discovering Underrated Gems This Year (Films) for 2024
- In 2024, Effective Strategies for Removing YouTube Media From Computers
- 2024 Approved Effortlessly Journey to Your Custom-Designed Music Library on Youtube
- In 2024, 10 Essential Tips for Achieving Wealth Through YouTube Video Views
- [Updated] Entry-Level Mic Tips for YouTube Voice Talents
- In 2024, Average Revenue What Every View Contributes to Creators
- Estimated Video Monetization Totals
- In 2024, Craft Your Best YouTubing Exit - Tips From Industry Leaders
- A Closer Look at YouTube's Payment System and Its Potential for 2024
- Dailymotion vs YouTube Who Earns More From Video Content, In 2024
- 2024 Approved Capture & Store Videos Effortlessly with Our Top List
- [New] Comparing YouTube Policies with Creative Commons
- [Updated] Decoding YouTube Exchange Threads
- 2024 Approved 10+ Must-Use Free YouTube Intro Maker Sites
- Step-By Written by a Language Model AI. I Can Help Rewrite the Paragraph Into an Academic Style, but Please Note that My Responses May Not Have the Same Depth as Those Written by Subject Matter Experts. Here Is a Revised Version
- The Frugal Filmmaker's Choice Best Cameras at Low Costs
- Rapid-Fire Success Strategies The Essential List of 20 Video Tips
- In 2024, Bite-Sized Content on YouTube
- Updated 2024 Approved Mastering YouTube to MP3 Conversion Essential Guide
- Best Tecno FRP Bypass Guide
- Best Video Trimming Apps for Windows 10 and Below
- Updated 2024 Approved Neon Text Maker Top Picks for Creating Eye-Catching Designs
- My Videos Arent Playing on Huawei Nova Y71 – What Can I Do? | Dr.fone
- In 2024, Three Ways to Sim Unlock Samsung Galaxy A05s
- In 2024, How To Unlock Realme Phone Without Password?
- 2024 Approved Maximizing Your Impact Strategies for Effective Streamers
- [Updated] Beat the Scene Top 20 Chill-Out TikTok Dancing Beats
- 2024 Approved Ultimate Free MP3 Skype Call Logger
- The Ultimate Guide Cropping & Editing Music in Canva
- In 2024, Snapchat Downloads for Mac - Easy Steps Included
- 2024 Approved Unlock Success Top 12 Tycoon Games to Capture Your Attention
- In 2024, Top 10 No-Cost Software for Professional Capture at Home
- In 2024, 7 Best Real Time Video Translation Apps
- [Updated] The Essential Guide to Mac-Based Lecture Recording for 2024
- [New] Cut Screen Claims Is SplitCam Supreme, In 2024
- [New] Get It Right the First Time Instagram's Video Sizing Guide
- [New] Transformation Tips Applying Japan's Favorite On-Screen Effects
- 2024 Approved Unlocking the Power of Screencastify Recorder
- How To Transfer Data From Apple iPhone 13 To Other iPhone 11 Pro Max devices? | Dr.fone
- [New] Crafting a Top-Notch LinkedIn Image
- Great Guide for Beginners on 2D Animation Making
- Recommended Best Applications for Mirroring Your Infinix Hot 30 5G Screen | Dr.fone
- Unlocking Made Easy The Best 10 Apps for Unlocking Your Vivo V30 Lite 5G Device
- Navigating the Nuances of Noise-Cancelling Sound Effects Using Final Cut Pro Xs AutoDuck Feature for 2024
- How To Transfer WhatsApp From Apple iPhone 13 to other iPhone 15 Pro Max devices? | Dr.fone
- [Updated] Invisible Viewers for FB Chronicles for 2024
- How to Watch Hulu Outside US On Motorola G54 5G | Dr.fone
- How to Change Video Playback Speed in QuickTime Player
- In 2024, Forgotten The Voicemail Password Of Oppo A18? Try These Fixes
- In 2024, How to Get and Use Pokemon Go Promo Codes On OnePlus Ace 2V | Dr.fone
- 3 Effective Ways to Bypass Activation Lock from Apple iPhone 14
- Title: "In 2024, Elevate Vlogging Quality - The Ultimate 12 Recommended Cam Picks"
- Author: Brian
- Created at : 2024-05-25 12:13:19
- Updated at : 2024-05-26 12:13:19
- Link: https://youtube-video-recordings.techidaily.com/in-2024-elevate-vlogging-quality-the-ultimate-12-recommended-cam-picks/
- License: This work is licensed under CC BY-NC-SA 4.0.