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Employing Google Trends to Discover Compelling Video Themes
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Employing Google Trends to Discover Compelling Video Themes
How to Use Google Trends to Come up with Video Ideas [Easy Guide]
Richard Bennett
Oct 26, 2023• Proven solutions
There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.
But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?
Google Trends, of course!
Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.
Part 1: Seeing The Big Picture
You’ll need to be signed into your Google account to use Google Trends.
Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.
Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.
To get information more relevant to your channel you’re going to have to do some filtering.
Part 2: Getting Results That Matter to You
In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.
Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.
On top you will see two drop-down menus, one is for the category and one is for location.
Under All categories select the general theme your channel falls under.
Your options are business, entertainment, health, Sci/Tech, sports, and top stories.
It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.
Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.
Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.
For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:
The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.
Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.
Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.
Part 3: Battle of the Keywords
Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.
A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.
Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.
What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.
You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.
There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.
Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.
I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.
It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.
Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:
If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.
The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.
If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.
One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.
Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.
Making Better YouTube Videos with Filmora
As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.
But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?
Google Trends, of course!
Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.
Part 1: Seeing The Big Picture
You’ll need to be signed into your Google account to use Google Trends.
Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.
Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.
To get information more relevant to your channel you’re going to have to do some filtering.
Part 2: Getting Results That Matter to You
In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.
Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.
On top you will see two drop-down menus, one is for the category and one is for location.
Under All categories select the general theme your channel falls under.
Your options are business, entertainment, health, Sci/Tech, sports, and top stories.
It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.
Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.
Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.
For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:
The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.
Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.
Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.
Part 3: Battle of the Keywords
Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.
A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.
Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.
What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.
You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.
There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.
Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.
I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.
It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.
Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:
If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.
The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.
If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.
One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.
Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.
Making Better YouTube Videos with Filmora
As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.
But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?
Google Trends, of course!
Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.
Part 1: Seeing The Big Picture
You’ll need to be signed into your Google account to use Google Trends.
Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.
Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.
To get information more relevant to your channel you’re going to have to do some filtering.
Part 2: Getting Results That Matter to You
In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.
Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.
On top you will see two drop-down menus, one is for the category and one is for location.
Under All categories select the general theme your channel falls under.
Your options are business, entertainment, health, Sci/Tech, sports, and top stories.
It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.
Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.
Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.
For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:
The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.
Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.
Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.
Part 3: Battle of the Keywords
Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.
A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.
Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.
What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.
You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.
There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.
Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.
I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.
It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.
Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:
If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.
The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.
If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.
One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.
Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.
Making Better YouTube Videos with Filmora
As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.
But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?
Google Trends, of course!
Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.
Part 1: Seeing The Big Picture
You’ll need to be signed into your Google account to use Google Trends.
Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.
Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.
To get information more relevant to your channel you’re going to have to do some filtering.
Part 2: Getting Results That Matter to You
In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.
Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.
On top you will see two drop-down menus, one is for the category and one is for location.
Under All categories select the general theme your channel falls under.
Your options are business, entertainment, health, Sci/Tech, sports, and top stories.
It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.
Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.
Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.
For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:
The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.
Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.
Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.
Part 3: Battle of the Keywords
Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.
A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.
Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.
What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.
You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.
There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.
Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.
I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.
It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.
Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:
If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.
The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.
If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.
One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.
Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.
Making Better YouTube Videos with Filmora
As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Earnings Spectrum: Unveiling the Financial Power of DailyMovement and YouTube
Online video creators are always searching for ways to make their passion profitable. YouTube and Dailymotion are two of the largest video platforms. Millions of users use these platforms, and they have updated features. How do you choose the right video platform?
This article compares Dailymotion monetization to YouTube on privacy, audience, and analytics. To ease this exploration, Filmora is assisting us. This software edits videos to increase platforms’ income-generating potential. Read this article to monetize your videos in a better way, and join us on this journey.
Video Monetization Editor Create engaging and valuable videos with Wondershare Filmora for YouTube and Dailymotion Monetization!
Free Download Free Download Learn More
Part 1. Exploring YouTube and Dailymotion: Platforms for Creators
YouTube : What is it?
A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.
Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.
Dailymotion : What is it?
A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.
Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.
The popularity and user base of YouTube and Dailymotion
YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.
It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.
It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.
It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.
Both Platforms have Different Content and Audiences
YouTube Content and Audience
Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.
YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.
Dailymotion Content and Audience
There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.
Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences
YouTube and Dailymotion monetization features and opportunities
It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.
Programs and options for monetizing YouTube
There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.
Programs and options for monetizaton Dailymotion
Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.
The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.
Monetization Requirements and Earning Potential
YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.
The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!
Choosing Between YouTube and Dailymotion Channel Monetization
Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):
- Do you have a specific group in mind? It’s important to think about who your audience is.
- Are Your Videos Targeted? Do your videos match specific search queries?
- Video Length and Size: How long and big are your videos?
- Monetization: Want to make money? Consider your subscriber count.
- Privacy Control: How much control do you need over your content’s privacy?
- Analytics: Do you want detailed data on your video performance?
YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.
Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.
Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution
Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Filmora Features for Monetization Magic
1.Creative Templates
Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.
2. Advanced Audio Editing
To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.
3. Enhancing Your Videos with Video Effects
Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.
4. Color Correction
Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.
Conclusion
When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.
YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.
If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.
Free Download Free Download Learn More
Part 1. Exploring YouTube and Dailymotion: Platforms for Creators
YouTube : What is it?
A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.
Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.
Dailymotion : What is it?
A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.
Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.
The popularity and user base of YouTube and Dailymotion
YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.
It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.
It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.
It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.
Both Platforms have Different Content and Audiences
YouTube Content and Audience
Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.
YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.
Dailymotion Content and Audience
There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.
Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences
YouTube and Dailymotion monetization features and opportunities
It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.
Programs and options for monetizing YouTube
There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.
Programs and options for monetizaton Dailymotion
Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.
The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.
Monetization Requirements and Earning Potential
YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.
The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!
Choosing Between YouTube and Dailymotion Channel Monetization
Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):
- Do you have a specific group in mind? It’s important to think about who your audience is.
- Are Your Videos Targeted? Do your videos match specific search queries?
- Video Length and Size: How long and big are your videos?
- Monetization: Want to make money? Consider your subscriber count.
- Privacy Control: How much control do you need over your content’s privacy?
- Analytics: Do you want detailed data on your video performance?
YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.
Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.
Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution
Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Filmora Features for Monetization Magic
1.Creative Templates
Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.
2. Advanced Audio Editing
To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.
3. Enhancing Your Videos with Video Effects
Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.
4. Color Correction
Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.
Conclusion
When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.
YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.
If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.
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- Title: Employing Google Trends to Discover Compelling Video Themes
- Author: Brian
- Created at : 2024-05-25 11:46:46
- Updated at : 2024-05-26 11:46:46
- Link: https://youtube-video-recordings.techidaily.com/employing-google-trends-to-discover-compelling-video-themes/
- License: This work is licensed under CC BY-NC-SA 4.0.