Discovering Beyond VidCon: Key Youtube Occasions

Beyond VidCon - A Guide to the Most Important YouTube Events

Richard Bennett

Dec 30, 2022• Proven solutions

0

Want to meet your favorite creators? Or, do you want to become a better creator yourself? There are huge conventions you can go to where you can both indulge in fandom and work on your skills. Here are the 7 largest and most well-known:

1. VidCon (US/Europe/Australia)
2. PlayList Live (US)
3. Beautycon (US/UK)
4. YouTube Fanfest (Various international locations)
5. RTX (US/UK/Australia)
6. Amplify Live (Australia)
7. Summer in the City (UK)

The Most Important YouTube Events

Want to be a youtube creator too? Go and get Wondershare Filmora, the video editing software for all creators.

1. VidCon

VidCon US: June (Anaheim, California)

VidCon Europe (Amsterdam): March/April

VidCon Australia: August/September

In 2017 over 30,000 YouTube enthusiasts – from fans to A-list creators – attended VidCon US, and that was thousands of more people than attended in 2016. It’s hard to imagine that this event – the biggest convention for YouTube and online video – will do anything but grow over the next few years.

VidCon was founded by the Vlogbrothers in 2010 as a place for internet friends to meet in real life.

Passes:

There are three different types of passes for VidCon – the Community Track, the Creator Track, and the Industry Track.

The Community Track is for anyone who loves YouTube and wants a chance to see their favorite creators and meet other fans. Pricing ranges from $100 to $180, depending on how early you buy your ticket.

The Creator Track gets you to access to all the same events as the Community badges (except for the Meet & Greet Lottery*), plus even more panels and workshops that will help you become a better creator. Pricing ranges from $150 to $250 depending on how early you buy your ticket.

The Industry Track is for anyone working in online video or video-adjacent industries, like advertising, branding, or talent management. There are panels on online marketing and working with influencers. Pricing ranges from $550 to $850, depending on when you buy your ticket.

*The Meet and Greet Lottery is a chance for anyone attending with a Community or Industry pass to meet their favorite creator. You rank the 15 creators you’d most like to meet according to how much you want to meet them. A computerized system will determine who gets into which Meet & Greet.

You have a two-week window (usually the first half of May) to submit your choices.

2. PlayList Live

Orlando, Florida: April/May

Tri-State (Secaucus, New Jersey): September

Washington DC: September

Playlist Live is a YouTube event for creators and their supporters that has a particular focus on music. Where VidCon is advertised using images of sunshine, crowded convention halls, and speakers, Playlist Live is advertised with images of city skylines, concerts, and fireworks.

Playlist Live prides itself on having ‘non-stop interactive activities.’ These include chances to meet your favorite creators on the Saturday and Sunday of the event. Which meetups you get to attend are determined by first-come-first-serve online signup.

Passes:

Pricing may vary depending on which event you are attending and how early you purchase your ticket. The following ranges are an estimate. Not all pass types are available for all events.

The Standard Pass ($75 - $130) is the basic pass for fans of the online video who want to meet their favorite creators, play games, and have a great time.

The Standard Pass + Merch ($100-$155) gets you into the same events as the standard pass plus a t-shirt and a wristband.

The Standard Deluxe ($120 - $205) comes with a hoodie, sunglasses, and a commemorative ticket.

The Parent Pass/Parent + Merch/Parent Deluxe ($75-$200) is for parents who want to chaperone their kids around Playlist Live and includes access to everything the Standard Pass can access.

The Insight Pass ($150-$205) is for anyone who wants to learn more about being a digital creator. You get Standard access as well as workshops and panels for successful creators and industry professionals designed to help you on your path.

The Insight + Merch/Insight Deluxe Passes ($175-$280) you get the same access as an Insight Pass plus goodies like shirts, wristbands, commemorative tickets, and sunglasses.

The Premium Pass ($250-$404) grants you standard access plus early access for meetup registration and a special VIP meetup.

There is also business Passes with Merch and Deluxe (Business Deluxe can cost up to $330) options for people working in marketing, publicity, production, etc. These passes include access to an extra day of business and industry-specific programming.

3. Beautycon Festivals

Los Angeles: July

New York: April

London, UK: November

Beautycon is an event meant to highlight innovators in the fields of Beauty, Makeup, and Lifestyle. They bring together online creators, fans, celebrities, and brands for two-day festivals full of fun, panel discussions, shopping, and free samples.

In 2017, 30,000 people attended Beautycon festivals internationally.

Passes:

Two-Day General Admission ($69) gets you in for the whole weekend, and you’ll also get a fabric wristband and other goodies.

You can also get a One-Day General Admission to pass for $49.

The Two-Day Hauler pass ($199) gets you in the doors 2 hours before the General Admission passes, plus a VIP swag bag.

General Admission and Hauler passes do not include access to programmed meetups.

Two-Day All Access passes ($999) include early entry as well as reserved seating in the front row at the Min Stage, photo opportunities in the Halo Room, a tour of the Creator Gifting Suite, custom merch, credit at the Beautycon Shop online, plus everything from the General and Hauler packs.

The final type of pass, the Two-Day Beauty Insider ($1999) pass, has everything the All-Access pass has plus a 2-night stay at a hotel downtown (for the LA festival).

4. YouTube FanFest

These events are customized to the wherever festival is visiting, so you’re always sure to see the big and rising YouTube stars from your region. Generally, these events include performances and activities as well as a Meet & Greet.

There is not a steady annual schedule for FanFests, but it has visited these cities in the past: Manila, Mumbai, Seoul, Toronto, Sao Paulo, Jakarta, Tokyo, Jeddah, Bangkok, Ho Chi Minh City, Hong Kong, and Washington, DC.

5. RTX

Austin, Texas: August

London: September

Sydney, Australia: February

Brought to you by the creators behind Rooster Teeth, RTX is a celebration of internet culture and gaming. It includes exhibitors, live events, panels, and activities targeting gamers. Partners include Twitch and multiple gaming companies.

Passes:

It costs $50 for a Friday or Sunday pass, and $55 for just Saturday. You’ll get an attendee bag and lanyard with your pass.

The Weekend pass costs $110, and you get access to all 3 days plus the bag/lanyard and 1 autograph code.

A Weekend Plus ($335) pass gets you everything the Weekend pass gets you plus 2 autograph codes, early access to the Expo hall on Friday, lounge access, and reserved seating at the stage.

The Platinum pass is the most expensive at $729, and it includes everything the Weekend Plus pass does plus a priority line for panels, priority seating, and an exclusive party.

6. Amplify Live

Sydney, Australia: April

Melbourne, Australia: April

These events showcase the biggest social medial talent and musical acts in Australia and New Zealand. In 2017 the headliners of the Cool for Summer tour were Lindsey Stirling, Dan & Phil, and Nash Grier.

Tickets for the Cool for Summer tour cost $65 or $75 AUD depending on how early you buy them.

For VIP access, you can buy a Deluxe pass for $125-$150 AUD.

Meet and Greet tickets must be purchased separately from your event ticket.

Silver Meet and Greet, $80 AUD: access to the ‘Cool for Summer Celebrity Zone’ featuring non-headliner talent.

Gold Meet and Greet, $189 AUD: access to the ‘Cool for Summer Celebrity Zone’ plus a guaranteed meeting with one of the headliners (you choose which when you purchase).

Platinum Meet & Greet, $450 AUD: meet all the headliners and get access to an exclusive VIP area, merch pack, and special entry.

7. Summer in the City

London, UK: August

This is the largest online video festival in the UK. It features discussion panels, workshops, and live performances targeted at creators, fans of online video, and industry professionals. YouTubers might hang out on the show floor meeting fans, and there are also Meet and Greet sessions for top creators. All ticket holders can submit online ballots for a chance at Meet and Greet access.

Summer in the City even has its own awards show, SitC, to honor the best in online content. Previous winners include Dodie, Tomska, Jack & Dean, and Nathan Zed.

There is one day of Summer in the City called ‘Creator Day’ (generally on Friday), which features educational workshops for creators and industry professionals.

Passes:

If you buy your tickets during early bird pricing, the prices will look like this:

Saturday OR Sunday: £30.00

Saturday AND Sunday: £45.00

Creator Day: £30.00

Creator Day + Weekend: £60.00

Industry Ticket: £100.00

Have you ever attended an offline YouTube event? Which one, and how did you like it?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

Want to meet your favorite creators? Or, do you want to become a better creator yourself? There are huge conventions you can go to where you can both indulge in fandom and work on your skills. Here are the 7 largest and most well-known:

1. VidCon (US/Europe/Australia)
2. PlayList Live (US)
3. Beautycon (US/UK)
4. YouTube Fanfest (Various international locations)
5. RTX (US/UK/Australia)
6. Amplify Live (Australia)
7. Summer in the City (UK)

The Most Important YouTube Events

Want to be a youtube creator too? Go and get Wondershare Filmora, the video editing software for all creators.

1. VidCon

VidCon US: June (Anaheim, California)

VidCon Europe (Amsterdam): March/April

VidCon Australia: August/September

In 2017 over 30,000 YouTube enthusiasts – from fans to A-list creators – attended VidCon US, and that was thousands of more people than attended in 2016. It’s hard to imagine that this event – the biggest convention for YouTube and online video – will do anything but grow over the next few years.

VidCon was founded by the Vlogbrothers in 2010 as a place for internet friends to meet in real life.

Passes:

There are three different types of passes for VidCon – the Community Track, the Creator Track, and the Industry Track.

The Community Track is for anyone who loves YouTube and wants a chance to see their favorite creators and meet other fans. Pricing ranges from $100 to $180, depending on how early you buy your ticket.

The Creator Track gets you to access to all the same events as the Community badges (except for the Meet & Greet Lottery*), plus even more panels and workshops that will help you become a better creator. Pricing ranges from $150 to $250 depending on how early you buy your ticket.

The Industry Track is for anyone working in online video or video-adjacent industries, like advertising, branding, or talent management. There are panels on online marketing and working with influencers. Pricing ranges from $550 to $850, depending on when you buy your ticket.

*The Meet and Greet Lottery is a chance for anyone attending with a Community or Industry pass to meet their favorite creator. You rank the 15 creators you’d most like to meet according to how much you want to meet them. A computerized system will determine who gets into which Meet & Greet.

You have a two-week window (usually the first half of May) to submit your choices.

2. PlayList Live

Orlando, Florida: April/May

Tri-State (Secaucus, New Jersey): September

Washington DC: September

Playlist Live is a YouTube event for creators and their supporters that has a particular focus on music. Where VidCon is advertised using images of sunshine, crowded convention halls, and speakers, Playlist Live is advertised with images of city skylines, concerts, and fireworks.

Playlist Live prides itself on having ‘non-stop interactive activities.’ These include chances to meet your favorite creators on the Saturday and Sunday of the event. Which meetups you get to attend are determined by first-come-first-serve online signup.

Passes:

Pricing may vary depending on which event you are attending and how early you purchase your ticket. The following ranges are an estimate. Not all pass types are available for all events.

The Standard Pass ($75 - $130) is the basic pass for fans of the online video who want to meet their favorite creators, play games, and have a great time.

The Standard Pass + Merch ($100-$155) gets you into the same events as the standard pass plus a t-shirt and a wristband.

The Standard Deluxe ($120 - $205) comes with a hoodie, sunglasses, and a commemorative ticket.

The Parent Pass/Parent + Merch/Parent Deluxe ($75-$200) is for parents who want to chaperone their kids around Playlist Live and includes access to everything the Standard Pass can access.

The Insight Pass ($150-$205) is for anyone who wants to learn more about being a digital creator. You get Standard access as well as workshops and panels for successful creators and industry professionals designed to help you on your path.

The Insight + Merch/Insight Deluxe Passes ($175-$280) you get the same access as an Insight Pass plus goodies like shirts, wristbands, commemorative tickets, and sunglasses.

The Premium Pass ($250-$404) grants you standard access plus early access for meetup registration and a special VIP meetup.

There is also business Passes with Merch and Deluxe (Business Deluxe can cost up to $330) options for people working in marketing, publicity, production, etc. These passes include access to an extra day of business and industry-specific programming.

3. Beautycon Festivals

Los Angeles: July

New York: April

London, UK: November

Beautycon is an event meant to highlight innovators in the fields of Beauty, Makeup, and Lifestyle. They bring together online creators, fans, celebrities, and brands for two-day festivals full of fun, panel discussions, shopping, and free samples.

In 2017, 30,000 people attended Beautycon festivals internationally.

Passes:

Two-Day General Admission ($69) gets you in for the whole weekend, and you’ll also get a fabric wristband and other goodies.

You can also get a One-Day General Admission to pass for $49.

The Two-Day Hauler pass ($199) gets you in the doors 2 hours before the General Admission passes, plus a VIP swag bag.

General Admission and Hauler passes do not include access to programmed meetups.

Two-Day All Access passes ($999) include early entry as well as reserved seating in the front row at the Min Stage, photo opportunities in the Halo Room, a tour of the Creator Gifting Suite, custom merch, credit at the Beautycon Shop online, plus everything from the General and Hauler packs.

The final type of pass, the Two-Day Beauty Insider ($1999) pass, has everything the All-Access pass has plus a 2-night stay at a hotel downtown (for the LA festival).

4. YouTube FanFest

These events are customized to the wherever festival is visiting, so you’re always sure to see the big and rising YouTube stars from your region. Generally, these events include performances and activities as well as a Meet & Greet.

There is not a steady annual schedule for FanFests, but it has visited these cities in the past: Manila, Mumbai, Seoul, Toronto, Sao Paulo, Jakarta, Tokyo, Jeddah, Bangkok, Ho Chi Minh City, Hong Kong, and Washington, DC.

5. RTX

Austin, Texas: August

London: September

Sydney, Australia: February

Brought to you by the creators behind Rooster Teeth, RTX is a celebration of internet culture and gaming. It includes exhibitors, live events, panels, and activities targeting gamers. Partners include Twitch and multiple gaming companies.

Passes:

It costs $50 for a Friday or Sunday pass, and $55 for just Saturday. You’ll get an attendee bag and lanyard with your pass.

The Weekend pass costs $110, and you get access to all 3 days plus the bag/lanyard and 1 autograph code.

A Weekend Plus ($335) pass gets you everything the Weekend pass gets you plus 2 autograph codes, early access to the Expo hall on Friday, lounge access, and reserved seating at the stage.

The Platinum pass is the most expensive at $729, and it includes everything the Weekend Plus pass does plus a priority line for panels, priority seating, and an exclusive party.

6. Amplify Live

Sydney, Australia: April

Melbourne, Australia: April

These events showcase the biggest social medial talent and musical acts in Australia and New Zealand. In 2017 the headliners of the Cool for Summer tour were Lindsey Stirling, Dan & Phil, and Nash Grier.

Tickets for the Cool for Summer tour cost $65 or $75 AUD depending on how early you buy them.

For VIP access, you can buy a Deluxe pass for $125-$150 AUD.

Meet and Greet tickets must be purchased separately from your event ticket.

Silver Meet and Greet, $80 AUD: access to the ‘Cool for Summer Celebrity Zone’ featuring non-headliner talent.

Gold Meet and Greet, $189 AUD: access to the ‘Cool for Summer Celebrity Zone’ plus a guaranteed meeting with one of the headliners (you choose which when you purchase).

Platinum Meet & Greet, $450 AUD: meet all the headliners and get access to an exclusive VIP area, merch pack, and special entry.

7. Summer in the City

London, UK: August

This is the largest online video festival in the UK. It features discussion panels, workshops, and live performances targeted at creators, fans of online video, and industry professionals. YouTubers might hang out on the show floor meeting fans, and there are also Meet and Greet sessions for top creators. All ticket holders can submit online ballots for a chance at Meet and Greet access.

Summer in the City even has its own awards show, SitC, to honor the best in online content. Previous winners include Dodie, Tomska, Jack & Dean, and Nathan Zed.

There is one day of Summer in the City called ‘Creator Day’ (generally on Friday), which features educational workshops for creators and industry professionals.

Passes:

If you buy your tickets during early bird pricing, the prices will look like this:

Saturday OR Sunday: £30.00

Saturday AND Sunday: £45.00

Creator Day: £30.00

Creator Day + Weekend: £60.00

Industry Ticket: £100.00

Have you ever attended an offline YouTube event? Which one, and how did you like it?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

Want to meet your favorite creators? Or, do you want to become a better creator yourself? There are huge conventions you can go to where you can both indulge in fandom and work on your skills. Here are the 7 largest and most well-known:

1. VidCon (US/Europe/Australia)
2. PlayList Live (US)
3. Beautycon (US/UK)
4. YouTube Fanfest (Various international locations)
5. RTX (US/UK/Australia)
6. Amplify Live (Australia)
7. Summer in the City (UK)

The Most Important YouTube Events

Want to be a youtube creator too? Go and get Wondershare Filmora, the video editing software for all creators.

1. VidCon

VidCon US: June (Anaheim, California)

VidCon Europe (Amsterdam): March/April

VidCon Australia: August/September

In 2017 over 30,000 YouTube enthusiasts – from fans to A-list creators – attended VidCon US, and that was thousands of more people than attended in 2016. It’s hard to imagine that this event – the biggest convention for YouTube and online video – will do anything but grow over the next few years.

VidCon was founded by the Vlogbrothers in 2010 as a place for internet friends to meet in real life.

Passes:

There are three different types of passes for VidCon – the Community Track, the Creator Track, and the Industry Track.

The Community Track is for anyone who loves YouTube and wants a chance to see their favorite creators and meet other fans. Pricing ranges from $100 to $180, depending on how early you buy your ticket.

The Creator Track gets you to access to all the same events as the Community badges (except for the Meet & Greet Lottery*), plus even more panels and workshops that will help you become a better creator. Pricing ranges from $150 to $250 depending on how early you buy your ticket.

The Industry Track is for anyone working in online video or video-adjacent industries, like advertising, branding, or talent management. There are panels on online marketing and working with influencers. Pricing ranges from $550 to $850, depending on when you buy your ticket.

*The Meet and Greet Lottery is a chance for anyone attending with a Community or Industry pass to meet their favorite creator. You rank the 15 creators you’d most like to meet according to how much you want to meet them. A computerized system will determine who gets into which Meet & Greet.

You have a two-week window (usually the first half of May) to submit your choices.

2. PlayList Live

Orlando, Florida: April/May

Tri-State (Secaucus, New Jersey): September

Washington DC: September

Playlist Live is a YouTube event for creators and their supporters that has a particular focus on music. Where VidCon is advertised using images of sunshine, crowded convention halls, and speakers, Playlist Live is advertised with images of city skylines, concerts, and fireworks.

Playlist Live prides itself on having ‘non-stop interactive activities.’ These include chances to meet your favorite creators on the Saturday and Sunday of the event. Which meetups you get to attend are determined by first-come-first-serve online signup.

Passes:

Pricing may vary depending on which event you are attending and how early you purchase your ticket. The following ranges are an estimate. Not all pass types are available for all events.

The Standard Pass ($75 - $130) is the basic pass for fans of the online video who want to meet their favorite creators, play games, and have a great time.

The Standard Pass + Merch ($100-$155) gets you into the same events as the standard pass plus a t-shirt and a wristband.

The Standard Deluxe ($120 - $205) comes with a hoodie, sunglasses, and a commemorative ticket.

The Parent Pass/Parent + Merch/Parent Deluxe ($75-$200) is for parents who want to chaperone their kids around Playlist Live and includes access to everything the Standard Pass can access.

The Insight Pass ($150-$205) is for anyone who wants to learn more about being a digital creator. You get Standard access as well as workshops and panels for successful creators and industry professionals designed to help you on your path.

The Insight + Merch/Insight Deluxe Passes ($175-$280) you get the same access as an Insight Pass plus goodies like shirts, wristbands, commemorative tickets, and sunglasses.

The Premium Pass ($250-$404) grants you standard access plus early access for meetup registration and a special VIP meetup.

There is also business Passes with Merch and Deluxe (Business Deluxe can cost up to $330) options for people working in marketing, publicity, production, etc. These passes include access to an extra day of business and industry-specific programming.

3. Beautycon Festivals

Los Angeles: July

New York: April

London, UK: November

Beautycon is an event meant to highlight innovators in the fields of Beauty, Makeup, and Lifestyle. They bring together online creators, fans, celebrities, and brands for two-day festivals full of fun, panel discussions, shopping, and free samples.

In 2017, 30,000 people attended Beautycon festivals internationally.

Passes:

Two-Day General Admission ($69) gets you in for the whole weekend, and you’ll also get a fabric wristband and other goodies.

You can also get a One-Day General Admission to pass for $49.

The Two-Day Hauler pass ($199) gets you in the doors 2 hours before the General Admission passes, plus a VIP swag bag.

General Admission and Hauler passes do not include access to programmed meetups.

Two-Day All Access passes ($999) include early entry as well as reserved seating in the front row at the Min Stage, photo opportunities in the Halo Room, a tour of the Creator Gifting Suite, custom merch, credit at the Beautycon Shop online, plus everything from the General and Hauler packs.

The final type of pass, the Two-Day Beauty Insider ($1999) pass, has everything the All-Access pass has plus a 2-night stay at a hotel downtown (for the LA festival).

4. YouTube FanFest

These events are customized to the wherever festival is visiting, so you’re always sure to see the big and rising YouTube stars from your region. Generally, these events include performances and activities as well as a Meet & Greet.

There is not a steady annual schedule for FanFests, but it has visited these cities in the past: Manila, Mumbai, Seoul, Toronto, Sao Paulo, Jakarta, Tokyo, Jeddah, Bangkok, Ho Chi Minh City, Hong Kong, and Washington, DC.

5. RTX

Austin, Texas: August

London: September

Sydney, Australia: February

Brought to you by the creators behind Rooster Teeth, RTX is a celebration of internet culture and gaming. It includes exhibitors, live events, panels, and activities targeting gamers. Partners include Twitch and multiple gaming companies.

Passes:

It costs $50 for a Friday or Sunday pass, and $55 for just Saturday. You’ll get an attendee bag and lanyard with your pass.

The Weekend pass costs $110, and you get access to all 3 days plus the bag/lanyard and 1 autograph code.

A Weekend Plus ($335) pass gets you everything the Weekend pass gets you plus 2 autograph codes, early access to the Expo hall on Friday, lounge access, and reserved seating at the stage.

The Platinum pass is the most expensive at $729, and it includes everything the Weekend Plus pass does plus a priority line for panels, priority seating, and an exclusive party.

6. Amplify Live

Sydney, Australia: April

Melbourne, Australia: April

These events showcase the biggest social medial talent and musical acts in Australia and New Zealand. In 2017 the headliners of the Cool for Summer tour were Lindsey Stirling, Dan & Phil, and Nash Grier.

Tickets for the Cool for Summer tour cost $65 or $75 AUD depending on how early you buy them.

For VIP access, you can buy a Deluxe pass for $125-$150 AUD.

Meet and Greet tickets must be purchased separately from your event ticket.

Silver Meet and Greet, $80 AUD: access to the ‘Cool for Summer Celebrity Zone’ featuring non-headliner talent.

Gold Meet and Greet, $189 AUD: access to the ‘Cool for Summer Celebrity Zone’ plus a guaranteed meeting with one of the headliners (you choose which when you purchase).

Platinum Meet & Greet, $450 AUD: meet all the headliners and get access to an exclusive VIP area, merch pack, and special entry.

7. Summer in the City

London, UK: August

This is the largest online video festival in the UK. It features discussion panels, workshops, and live performances targeted at creators, fans of online video, and industry professionals. YouTubers might hang out on the show floor meeting fans, and there are also Meet and Greet sessions for top creators. All ticket holders can submit online ballots for a chance at Meet and Greet access.

Summer in the City even has its own awards show, SitC, to honor the best in online content. Previous winners include Dodie, Tomska, Jack & Dean, and Nathan Zed.

There is one day of Summer in the City called ‘Creator Day’ (generally on Friday), which features educational workshops for creators and industry professionals.

Passes:

If you buy your tickets during early bird pricing, the prices will look like this:

Saturday OR Sunday: £30.00

Saturday AND Sunday: £45.00

Creator Day: £30.00

Creator Day + Weekend: £60.00

Industry Ticket: £100.00

Have you ever attended an offline YouTube event? Which one, and how did you like it?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

Want to meet your favorite creators? Or, do you want to become a better creator yourself? There are huge conventions you can go to where you can both indulge in fandom and work on your skills. Here are the 7 largest and most well-known:

1. VidCon (US/Europe/Australia)
2. PlayList Live (US)
3. Beautycon (US/UK)
4. YouTube Fanfest (Various international locations)
5. RTX (US/UK/Australia)
6. Amplify Live (Australia)
7. Summer in the City (UK)

The Most Important YouTube Events

Want to be a youtube creator too? Go and get Wondershare Filmora, the video editing software for all creators.

1. VidCon

VidCon US: June (Anaheim, California)

VidCon Europe (Amsterdam): March/April

VidCon Australia: August/September

In 2017 over 30,000 YouTube enthusiasts – from fans to A-list creators – attended VidCon US, and that was thousands of more people than attended in 2016. It’s hard to imagine that this event – the biggest convention for YouTube and online video – will do anything but grow over the next few years.

VidCon was founded by the Vlogbrothers in 2010 as a place for internet friends to meet in real life.

Passes:

There are three different types of passes for VidCon – the Community Track, the Creator Track, and the Industry Track.

The Community Track is for anyone who loves YouTube and wants a chance to see their favorite creators and meet other fans. Pricing ranges from $100 to $180, depending on how early you buy your ticket.

The Creator Track gets you to access to all the same events as the Community badges (except for the Meet & Greet Lottery*), plus even more panels and workshops that will help you become a better creator. Pricing ranges from $150 to $250 depending on how early you buy your ticket.

The Industry Track is for anyone working in online video or video-adjacent industries, like advertising, branding, or talent management. There are panels on online marketing and working with influencers. Pricing ranges from $550 to $850, depending on when you buy your ticket.

*The Meet and Greet Lottery is a chance for anyone attending with a Community or Industry pass to meet their favorite creator. You rank the 15 creators you’d most like to meet according to how much you want to meet them. A computerized system will determine who gets into which Meet & Greet.

You have a two-week window (usually the first half of May) to submit your choices.

2. PlayList Live

Orlando, Florida: April/May

Tri-State (Secaucus, New Jersey): September

Washington DC: September

Playlist Live is a YouTube event for creators and their supporters that has a particular focus on music. Where VidCon is advertised using images of sunshine, crowded convention halls, and speakers, Playlist Live is advertised with images of city skylines, concerts, and fireworks.

Playlist Live prides itself on having ‘non-stop interactive activities.’ These include chances to meet your favorite creators on the Saturday and Sunday of the event. Which meetups you get to attend are determined by first-come-first-serve online signup.

Passes:

Pricing may vary depending on which event you are attending and how early you purchase your ticket. The following ranges are an estimate. Not all pass types are available for all events.

The Standard Pass ($75 - $130) is the basic pass for fans of the online video who want to meet their favorite creators, play games, and have a great time.

The Standard Pass + Merch ($100-$155) gets you into the same events as the standard pass plus a t-shirt and a wristband.

The Standard Deluxe ($120 - $205) comes with a hoodie, sunglasses, and a commemorative ticket.

The Parent Pass/Parent + Merch/Parent Deluxe ($75-$200) is for parents who want to chaperone their kids around Playlist Live and includes access to everything the Standard Pass can access.

The Insight Pass ($150-$205) is for anyone who wants to learn more about being a digital creator. You get Standard access as well as workshops and panels for successful creators and industry professionals designed to help you on your path.

The Insight + Merch/Insight Deluxe Passes ($175-$280) you get the same access as an Insight Pass plus goodies like shirts, wristbands, commemorative tickets, and sunglasses.

The Premium Pass ($250-$404) grants you standard access plus early access for meetup registration and a special VIP meetup.

There is also business Passes with Merch and Deluxe (Business Deluxe can cost up to $330) options for people working in marketing, publicity, production, etc. These passes include access to an extra day of business and industry-specific programming.

3. Beautycon Festivals

Los Angeles: July

New York: April

London, UK: November

Beautycon is an event meant to highlight innovators in the fields of Beauty, Makeup, and Lifestyle. They bring together online creators, fans, celebrities, and brands for two-day festivals full of fun, panel discussions, shopping, and free samples.

In 2017, 30,000 people attended Beautycon festivals internationally.

Passes:

Two-Day General Admission ($69) gets you in for the whole weekend, and you’ll also get a fabric wristband and other goodies.

You can also get a One-Day General Admission to pass for $49.

The Two-Day Hauler pass ($199) gets you in the doors 2 hours before the General Admission passes, plus a VIP swag bag.

General Admission and Hauler passes do not include access to programmed meetups.

Two-Day All Access passes ($999) include early entry as well as reserved seating in the front row at the Min Stage, photo opportunities in the Halo Room, a tour of the Creator Gifting Suite, custom merch, credit at the Beautycon Shop online, plus everything from the General and Hauler packs.

The final type of pass, the Two-Day Beauty Insider ($1999) pass, has everything the All-Access pass has plus a 2-night stay at a hotel downtown (for the LA festival).

4. YouTube FanFest

These events are customized to the wherever festival is visiting, so you’re always sure to see the big and rising YouTube stars from your region. Generally, these events include performances and activities as well as a Meet & Greet.

There is not a steady annual schedule for FanFests, but it has visited these cities in the past: Manila, Mumbai, Seoul, Toronto, Sao Paulo, Jakarta, Tokyo, Jeddah, Bangkok, Ho Chi Minh City, Hong Kong, and Washington, DC.

5. RTX

Austin, Texas: August

London: September

Sydney, Australia: February

Brought to you by the creators behind Rooster Teeth, RTX is a celebration of internet culture and gaming. It includes exhibitors, live events, panels, and activities targeting gamers. Partners include Twitch and multiple gaming companies.

Passes:

It costs $50 for a Friday or Sunday pass, and $55 for just Saturday. You’ll get an attendee bag and lanyard with your pass.

The Weekend pass costs $110, and you get access to all 3 days plus the bag/lanyard and 1 autograph code.

A Weekend Plus ($335) pass gets you everything the Weekend pass gets you plus 2 autograph codes, early access to the Expo hall on Friday, lounge access, and reserved seating at the stage.

The Platinum pass is the most expensive at $729, and it includes everything the Weekend Plus pass does plus a priority line for panels, priority seating, and an exclusive party.

6. Amplify Live

Sydney, Australia: April

Melbourne, Australia: April

These events showcase the biggest social medial talent and musical acts in Australia and New Zealand. In 2017 the headliners of the Cool for Summer tour were Lindsey Stirling, Dan & Phil, and Nash Grier.

Tickets for the Cool for Summer tour cost $65 or $75 AUD depending on how early you buy them.

For VIP access, you can buy a Deluxe pass for $125-$150 AUD.

Meet and Greet tickets must be purchased separately from your event ticket.

Silver Meet and Greet, $80 AUD: access to the ‘Cool for Summer Celebrity Zone’ featuring non-headliner talent.

Gold Meet and Greet, $189 AUD: access to the ‘Cool for Summer Celebrity Zone’ plus a guaranteed meeting with one of the headliners (you choose which when you purchase).

Platinum Meet & Greet, $450 AUD: meet all the headliners and get access to an exclusive VIP area, merch pack, and special entry.

7. Summer in the City

London, UK: August

This is the largest online video festival in the UK. It features discussion panels, workshops, and live performances targeted at creators, fans of online video, and industry professionals. YouTubers might hang out on the show floor meeting fans, and there are also Meet and Greet sessions for top creators. All ticket holders can submit online ballots for a chance at Meet and Greet access.

Summer in the City even has its own awards show, SitC, to honor the best in online content. Previous winners include Dodie, Tomska, Jack & Dean, and Nathan Zed.

There is one day of Summer in the City called ‘Creator Day’ (generally on Friday), which features educational workshops for creators and industry professionals.

Passes:

If you buy your tickets during early bird pricing, the prices will look like this:

Saturday OR Sunday: £30.00

Saturday AND Sunday: £45.00

Creator Day: £30.00

Creator Day + Weekend: £60.00

Industry Ticket: £100.00

Have you ever attended an offline YouTube event? Which one, and how did you like it?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Dive Into the World of Dynamic and Entertaining Video Shopping Content

Versatile Video Editor - Wondershare Filmora

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Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

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6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

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