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"Discover the Best 8 Mirrorless Cameras That Transform Vlogging for 2024"
Discover the Best: 8 Mirrorless Cameras That Transform Vlogging
8 Best Mirrorless Cameras Vloggers Should Know
Richard Bennett
Nov 01, 2022• Proven solutions
Mirrorless cameras are great for vloggers wanting a powerful camera without the weight and size of a DSLR camera. As mirrorless cameras are becoming better with all the advancements in camera technology, more and more DSLR camera vloggers are switching over to vlogging with a mirrorless camera. Below is our list and review of the eight best mirrorless cameras for vlogging.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 8 BEST MIRRORLESS CAMERAS FOR VLOGGING (2018)
| Camera | Release Date | Sensor Size | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 |  |
February2018 | APS-C(22.3 x 14.9 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S |  |
January2018 | Four Thirds(19.2 x 13 mm) | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III |  |
October2017 | Full Frame(35.9 x 24 mm) | Tilting | Yes | $$$ |
| CanonEOSM100 |  |
August2017 | APS-C(22.3 x 14.9 mm) | Flip Up | No | $ |
| CanonEOSM6 |  |
February2017 | APS-C(22.3 x 14.9 mm) | Flip Up | Yes | $- |
| SonyAlphaa6500 |  |
October2016 | APS-C(23.5 x 15.6 mm) | Tilting | Yes | $$- |
| PanasonicLumixDMC-G85 |  |
September2016 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDMC-G7 |  |
May2015 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $ |
|
Best daily mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 is Canon’s first mirrorless camera that comes equipped with both a fully-articulated screen and an external microphone jack. It came out only a few months ago and is already considered one of the best mirrorless cameras for vlogging. The M50 is also the only camera on our list that you can buy at a prosumer’s budget that shoots 4K video. Yes, the Sony a7R III and Panasonic GH5S also shoot 4K video, but they are much more expensive. With Canon’s new DIGIC 8 Image Processor, the camera’s dual-pixel autofocusing system will perform even better. PROS - Can shoot UHD 4K videos at 23.98 fps - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|---|---|
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 is a small, but powerful mirrorless camera for vlogging. This camera can shoot full HD 1080p videos at 60 fps. It cannot shoot 4K video, unfortunately. It uses its DIGIC 7 Image Processor and dual-pixel autofocusing system to ensure that your vlogs are always in focus. The M100 provides great ISO sensitivity options - it can reach up to ISO 25600. With its built-in Wi-Fi with NFC, you can transfer your media seamlessly to a computer. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 wins this category as well in our books. It is the only camera on our list that shoots 4K video that is priced much lower than the Sony a7R III and the Panasonic GH7S. In case you missed it, check out my review on the Canon EOS M50. |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S Originally, Panasonic had released it’s GH5 as a hybrid camera that handles both photography and videography well. In response to hearing customers’ interest in a more video-focused camera, Panasonic came up with the GH5S. In our list of the top mirrorless cameras, the Panasonic GH5S and the Sony a7R III are the two professional mirrorless cameras that can record 4K video. Between the two, though, the GH5S wins as the best professional mirrorless camera for vlogging because it sports a fully-articulated screen. Its micro four-thirds sensor is smaller than the a7R III’s full-frame sensor. Even with a smaller sensor, though, the GH5S is made to still autofocus well in low lighting conditions. Another amazing feature is its ability to record 240 fps slow-motion video at full HD 1080p. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
12 Best Vlogging Cameras With A Flip Screen (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
Mirrorless cameras are great for vloggers wanting a powerful camera without the weight and size of a DSLR camera. As mirrorless cameras are becoming better with all the advancements in camera technology, more and more DSLR camera vloggers are switching over to vlogging with a mirrorless camera. Below is our list and review of the eight best mirrorless cameras for vlogging.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 8 BEST MIRRORLESS CAMERAS FOR VLOGGING (2018)
| Camera | Release Date | Sensor Size | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | APS-C(22.3 x 14.9 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Four Thirds(19.2 x 13 mm) | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Full Frame(35.9 x 24 mm) | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | APS-C(22.3 x 14.9 mm) | Flip Up | No | $ |
| CanonEOSM6 | |
February2017 | APS-C(22.3 x 14.9 mm) | Flip Up | Yes | $- |
| SonyAlphaa6500 | |
October2016 | APS-C(23.5 x 15.6 mm) | Tilting | Yes | $$- |
| PanasonicLumixDMC-G85 | |
September2016 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDMC-G7 | |
May2015 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $ |
|
Best daily mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 is Canon’s first mirrorless camera that comes equipped with both a fully-articulated screen and an external microphone jack. It came out only a few months ago and is already considered one of the best mirrorless cameras for vlogging. The M50 is also the only camera on our list that you can buy at a prosumer’s budget that shoots 4K video. Yes, the Sony a7R III and Panasonic GH5S also shoot 4K video, but they are much more expensive. With Canon’s new DIGIC 8 Image Processor, the camera’s dual-pixel autofocusing system will perform even better. PROS - Can shoot UHD 4K videos at 23.98 fps - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|---|---|
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 is a small, but powerful mirrorless camera for vlogging. This camera can shoot full HD 1080p videos at 60 fps. It cannot shoot 4K video, unfortunately. It uses its DIGIC 7 Image Processor and dual-pixel autofocusing system to ensure that your vlogs are always in focus. The M100 provides great ISO sensitivity options - it can reach up to ISO 25600. With its built-in Wi-Fi with NFC, you can transfer your media seamlessly to a computer. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 wins this category as well in our books. It is the only camera on our list that shoots 4K video that is priced much lower than the Sony a7R III and the Panasonic GH7S. In case you missed it, check out my review on the Canon EOS M50. |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S Originally, Panasonic had released it’s GH5 as a hybrid camera that handles both photography and videography well. In response to hearing customers’ interest in a more video-focused camera, Panasonic came up with the GH5S. In our list of the top mirrorless cameras, the Panasonic GH5S and the Sony a7R III are the two professional mirrorless cameras that can record 4K video. Between the two, though, the GH5S wins as the best professional mirrorless camera for vlogging because it sports a fully-articulated screen. Its micro four-thirds sensor is smaller than the a7R III’s full-frame sensor. Even with a smaller sensor, though, the GH5S is made to still autofocus well in low lighting conditions. Another amazing feature is its ability to record 240 fps slow-motion video at full HD 1080p. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
12 Best Vlogging Cameras With A Flip Screen (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
Mirrorless cameras are great for vloggers wanting a powerful camera without the weight and size of a DSLR camera. As mirrorless cameras are becoming better with all the advancements in camera technology, more and more DSLR camera vloggers are switching over to vlogging with a mirrorless camera. Below is our list and review of the eight best mirrorless cameras for vlogging.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 8 BEST MIRRORLESS CAMERAS FOR VLOGGING (2018)
| Camera | Release Date | Sensor Size | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | APS-C(22.3 x 14.9 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Four Thirds(19.2 x 13 mm) | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Full Frame(35.9 x 24 mm) | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | APS-C(22.3 x 14.9 mm) | Flip Up | No | $ |
| CanonEOSM6 | |
February2017 | APS-C(22.3 x 14.9 mm) | Flip Up | Yes | $- |
| SonyAlphaa6500 | |
October2016 | APS-C(23.5 x 15.6 mm) | Tilting | Yes | $$- |
| PanasonicLumixDMC-G85 | |
September2016 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDMC-G7 | |
May2015 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $ |
|
Best daily mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 is Canon’s first mirrorless camera that comes equipped with both a fully-articulated screen and an external microphone jack. It came out only a few months ago and is already considered one of the best mirrorless cameras for vlogging. The M50 is also the only camera on our list that you can buy at a prosumer’s budget that shoots 4K video. Yes, the Sony a7R III and Panasonic GH5S also shoot 4K video, but they are much more expensive. With Canon’s new DIGIC 8 Image Processor, the camera’s dual-pixel autofocusing system will perform even better. PROS - Can shoot UHD 4K videos at 23.98 fps - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|---|---|
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 is a small, but powerful mirrorless camera for vlogging. This camera can shoot full HD 1080p videos at 60 fps. It cannot shoot 4K video, unfortunately. It uses its DIGIC 7 Image Processor and dual-pixel autofocusing system to ensure that your vlogs are always in focus. The M100 provides great ISO sensitivity options - it can reach up to ISO 25600. With its built-in Wi-Fi with NFC, you can transfer your media seamlessly to a computer. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 wins this category as well in our books. It is the only camera on our list that shoots 4K video that is priced much lower than the Sony a7R III and the Panasonic GH7S. In case you missed it, check out my review on the Canon EOS M50. |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S Originally, Panasonic had released it’s GH5 as a hybrid camera that handles both photography and videography well. In response to hearing customers’ interest in a more video-focused camera, Panasonic came up with the GH5S. In our list of the top mirrorless cameras, the Panasonic GH5S and the Sony a7R III are the two professional mirrorless cameras that can record 4K video. Between the two, though, the GH5S wins as the best professional mirrorless camera for vlogging because it sports a fully-articulated screen. Its micro four-thirds sensor is smaller than the a7R III’s full-frame sensor. Even with a smaller sensor, though, the GH5S is made to still autofocus well in low lighting conditions. Another amazing feature is its ability to record 240 fps slow-motion video at full HD 1080p. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
12 Best Vlogging Cameras With A Flip Screen (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
Mirrorless cameras are great for vloggers wanting a powerful camera without the weight and size of a DSLR camera. As mirrorless cameras are becoming better with all the advancements in camera technology, more and more DSLR camera vloggers are switching over to vlogging with a mirrorless camera. Below is our list and review of the eight best mirrorless cameras for vlogging.
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
THE 8 BEST MIRRORLESS CAMERAS FOR VLOGGING (2018)
| Camera | Release Date | Sensor Size | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | APS-C(22.3 x 14.9 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Four Thirds(19.2 x 13 mm) | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Full Frame(35.9 x 24 mm) | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | APS-C(22.3 x 14.9 mm) | Flip Up | No | $ |
| CanonEOSM6 | |
February2017 | APS-C(22.3 x 14.9 mm) | Flip Up | Yes | $- |
| SonyAlphaa6500 | |
October2016 | APS-C(23.5 x 15.6 mm) | Tilting | Yes | $$- |
| PanasonicLumixDMC-G85 | |
September2016 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $- |
| PanasonicLumixDMC-G7 | |
May2015 | Four Thirds(17.3 x 13 mm) | Fully Articulated | Yes | $ |
|
Best daily mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 is Canon’s first mirrorless camera that comes equipped with both a fully-articulated screen and an external microphone jack. It came out only a few months ago and is already considered one of the best mirrorless cameras for vlogging. The M50 is also the only camera on our list that you can buy at a prosumer’s budget that shoots 4K video. Yes, the Sony a7R III and Panasonic GH5S also shoot 4K video, but they are much more expensive. With Canon’s new DIGIC 8 Image Processor, the camera’s dual-pixel autofocusing system will perform even better. PROS - Can shoot UHD 4K videos at 23.98 fps - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|---|---|
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 is a small, but powerful mirrorless camera for vlogging. This camera can shoot full HD 1080p videos at 60 fps. It cannot shoot 4K video, unfortunately. It uses its DIGIC 7 Image Processor and dual-pixel autofocusing system to ensure that your vlogs are always in focus. The M100 provides great ISO sensitivity options - it can reach up to ISO 25600. With its built-in Wi-Fi with NFC, you can transfer your media seamlessly to a computer. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The Canon EOS M50 wins this category as well in our books. It is the only camera on our list that shoots 4K video that is priced much lower than the Sony a7R III and the Panasonic GH7S. In case you missed it, check out my review on the Canon EOS M50. |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S Originally, Panasonic had released it’s GH5 as a hybrid camera that handles both photography and videography well. In response to hearing customers’ interest in a more video-focused camera, Panasonic came up with the GH5S. In our list of the top mirrorless cameras, the Panasonic GH5S and the Sony a7R III are the two professional mirrorless cameras that can record 4K video. Between the two, though, the GH5S wins as the best professional mirrorless camera for vlogging because it sports a fully-articulated screen. Its micro four-thirds sensor is smaller than the a7R III’s full-frame sensor. Even with a smaller sensor, though, the GH5S is made to still autofocus well in low lighting conditions. Another amazing feature is its ability to record 240 fps slow-motion video at full HD 1080p. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
Want to compare even more cameras? Check out…
12 Best Vlogging Cameras (2018)
Top 11 Cheap Vlogging Cameras (2018)
7 Best DSLR Cameras For Vlogging (2018)
12 Best Vlogging Cameras With A Flip Screen (2018)
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
FIFA’s Favorite Footage: Charted on YouTube
Top Insights into 2018 FIFA Football Videos On YouTube [Infographic]
Richard Bennett
Mar 27, 2024• Proven solutions
The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.
We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.
Football Content Has Never Been More Popular on YouTube
The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.
Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.
The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.
Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.
Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.
As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.
Are Sports the Next Big Thing On YouTube?
At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.
Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.
Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.
We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.
Football Content Has Never Been More Popular on YouTube
The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.
Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.
The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.
Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.
Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.
As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.
Are Sports the Next Big Thing On YouTube?
At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.
Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.
Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.
We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.
Football Content Has Never Been More Popular on YouTube
The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.
Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.
The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.
Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.
Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.
As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.
Are Sports the Next Big Thing On YouTube?
At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.
Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.
Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.
We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.
Football Content Has Never Been More Popular on YouTube
The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.
Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.
The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.
Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.
Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.
As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.
Are Sports the Next Big Thing On YouTube?
At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.
Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.
Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
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- Title: "Discover the Best 8 Mirrorless Cameras That Transform Vlogging for 2024"
- Author: Brian
- Created at : 2024-05-25 11:39:10
- Updated at : 2024-05-26 11:39:10
- Link: https://youtube-video-recordings.techidaily.com/discover-the-best-8-mirrorless-cameras-that-transform-vlogging-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.
