Boosting Buzz & Views: Masterful Strategies for YouTube Success

5 Tips to Get More Views with YouTube Optimization [Free Checklist]

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Backward Glance: Decoding YouTube Video Reversals

Best YouTube Video Reverser Online

Richard Bennett

Mar 27, 2024• Proven solutions

While working on the movies in a professional post-production environment, there might be instances where you want to reverse YouTube video to show flashback effect, or to replay a sequence so the audience can experience more thrills while watching.

With that said, not every media player or video editing application is capable enough to reverse a movie clip, not at least with merely a few mouse clicks. Therefore, the following sections suggest some such programs that can help you play YouTube video backward.

Part 1: Best Free YouTube Video Reversers Online

There are a few online web programs that are capable of reversing YouTube videos with efficiency. However, some of them may have certain restrictions like file size limit, number of supported formats, fewer or absolutely no editing options, etc.

Nevertheless, the best five online solutions to reverse YouTube video along with the process of using them are discussed below:

1. Clideo

Clideo is not merely a video reverser, but can also convert media files to your preferred format. You can paste the URL of a YouTube video to upload or import the videos from your computer, Dropbox or Google Drive storage. At the time of this writing, Clideo allows only up to 500MB videos to be uploaded to reverse or convert. As for the acceptability, the portal supports almost all the commonly used formats.

To play YouTube video backward with Clideo:

• Visit Clideo’s online reverse tool page: https://clideo.com/reverse-video ;
• Hover mouse over the down arrow icon next to the Choose file button and paste the URL of the YouTube video that you want to reverse;
• After Clideo fetches the video and opens the next page, choose your preferred speed from the right section
• Leave the Mute video box checked, or uncheck it if required and then click Reverse button to reverse YouTube video. The maximum reverse speed that you can apply is 2X.

2. Kapwing

This web solution also supports almost all types of video formats including 3GPP, AVI, MP4, etc. When talking about the limitations of a free user, you can only upload the videos that are up to 7 minutes long. At the time of this writing, Kapwing can accept the source files from your computer, and from the YouTube URL.

To reverse YouTube video with Kapwing:

• Go to Kapwing’s online video reverser page: https://www.kapwing.com/tools/reverse-video ;
• Paste the URL of the YouTube video in the Paste a URL field;
• Select your preferred playback speed of the reversed video from the Reverse speed section in the left pane;
• Choose whether or not Kapwing should mute the output video;
• Optionally, click Trim video from the upper-left corner of the right window to edit the footage if needed;
• Click CREATE from the bottom-left corner to play YouTube video backward. The maximum reverse speed that you can apply on Kapwing is also 2X.

3. EZGIF

With the ability to support almost all major video formats, and the capability to accept the media files of up to 100MB, Ezgif allows you to upload the footages from your PC, or paste their URL if they are published on YouTube. Even though the landing page has a few distracting adverts, the overall process to play YouTube video backward and save it to your PC is simple.

To reverse YouTube video with Ezgif:

• Go to the reverser tool page: https://ezgif.com/reverse-video and then paste the URL of the YouTube video in the available field;
• Click Upload video and optionally click the speed icon from the toolbar at the top;
• Use the checkboxes and input fields to mute the audio and adjust the playback speed as needed;
• Choose your preferred encoding method from the Output format and encoding drop-down list and then click Reverse video to reverse the video.

Note: It seems that you can’t customize the reverse speed on EZGif but you can choose to mute the reversed audio or not.

4. VideoReverser

Although this web solution has an extremely simple interface, the files that you can upload must not exceed 10MB in size. The portal supports formats like MPG, MPEG, MP4, AVI, M4V, 3GP, etc. for reversing. In addition to uploading the clips from your PC, VideoReverser also allows you to paste the URL of the footages if they are published on YouTube.

To play YouTube video backward with VideoReverser:

• Launch your favorite Internet browser, and then visit https://www.videoreverser.com/ ;
• Paste the URL of the YouTube video in the available text field;
• Choose your preferred output format from the Select output format drop-down list;
• Use the Remove audio track checkbox to get rid of the acoustics or leave the sound enabled;
• Click Start to reverse YouTube video.

5. Pixiko

With almost all formats’ support, Pixiko is yet another web-based media editor that can also reverse YouTube video with a few mouse clicks. At the time of this writing, Pixiko only accepts the source files from your PC, which means you can’t paste the YouTube link to it directly. At first, you need to download or save the YouTube video on computer and then either drag those clips from your local hard drive to the portal.

To play YouTube video backward with Pixiko:

• On the page https://pixiko.com/editor/video-reverse , click anywhere inside the Blue rectangle;
• Locate, select, and upload the downloaded YouTube source video from your PC;
• Click Reverse from the lower-right section of the video player window;
• Follow the on-screen instructions from there to manage and reverse YouTube video as needed;

Bonus: Reversing YouTube Video with Wondershare Filmora

With easily reachable editing options and self-explanatory buttons, Wondershare Filmora has gained a decent amount of popularity in the recent years. The program is available for both Windows and Mac platforms, and gives tough competition to other leading tools of the industry such as Adobe Premiere Pro, Final Cut Pro X, etc.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

When talking about the playback speed, with the help of available presets, it can be increased or decreased by 100x or 0.01x respectively. One of the presets also enables you to reverse the direction of the playback quite easily, i.e. while keeping the speed intact. In addition, the ‘Custom Speed’ option lets you control the preferences more granularly.

You can follow the simple instructions given below to reverse YouTube video with Wondershare Filmora:

Note: To remain compliant with the terms and conditions, and to respect the copyright policies, Wondershare Filmora doesn’t allow you to download other people’s videos from YouTube. However, once you have a footage on your PC, you can jump to the following step-by-step process to reverse its playback.

1. Import the Source Video to the Timeline

Launch Wondershare Filmora on your Windows or Mac computer (Windows 10 here), making sure that the Media button in the standard toolbar at the top is selected, click inside the Media window, and select and import the YouTube source video to the program. Next, drag the YouTube video clip to the Timeline, and when the confirmation box appears, click the Match to Media or Keep Project Settings button as needed to get the footage to the Timeline.

2. Reverse the Video (Using the Preset)

Click and select the media clip in the Timeline, click the Speed icon present above the Timeline itself, and click the Reverse option from the menu that appears to reverse the video playback.

3. Reverse the Video (Manual Control)

Select the media clip in the Timeline and click the Speed icon as explained in the previous step. From the menu that appears, click Custom Speed this time. When the Custom Speed box appears, use the Speed slider to adjust the playback speed of the media clip, and check the Reverse box to reverse YouTube video. Optionally, you can also modify the Duration and Ripple options to customize the preferences. Finally, click OK to save the changes.

4. Export the Video or Upload to YouTube Directly

Back on the main window, click EXPORT from the top. Filmora provides several ways to saving and sharing the video.

You can select the Local tab, choose your preferred output format from the list in the left, in the right window, define a name and location for the file that you are about to export, and click EXPORT from the bottom-right corner to export the video with the reverse playback.

Or, go to the YouTube tab and sign in your YouTube account to upload the reversed video to YouTube directly. In the YouTube upload interface, you can optimize the YouTube SEO elements and revise the video title, description, category and tags.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Even though the online video reversers are free and offer simple process to get the job done, the desktop programs like Wondershare Filmora offer more flexibility when it comes to making changes to the media clips, controlling the playback speed, adding effects, applying the modifications only to certain sections of the footage, selecting output preferences, etc. before you can reverse YouTube video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

While working on the movies in a professional post-production environment, there might be instances where you want to reverse YouTube video to show flashback effect, or to replay a sequence so the audience can experience more thrills while watching.

With that said, not every media player or video editing application is capable enough to reverse a movie clip, not at least with merely a few mouse clicks. Therefore, the following sections suggest some such programs that can help you play YouTube video backward.

Part 1: Best Free YouTube Video Reversers Online

There are a few online web programs that are capable of reversing YouTube videos with efficiency. However, some of them may have certain restrictions like file size limit, number of supported formats, fewer or absolutely no editing options, etc.

Nevertheless, the best five online solutions to reverse YouTube video along with the process of using them are discussed below:

1. Clideo

Clideo is not merely a video reverser, but can also convert media files to your preferred format. You can paste the URL of a YouTube video to upload or import the videos from your computer, Dropbox or Google Drive storage. At the time of this writing, Clideo allows only up to 500MB videos to be uploaded to reverse or convert. As for the acceptability, the portal supports almost all the commonly used formats.

To play YouTube video backward with Clideo:

• Visit Clideo’s online reverse tool page: https://clideo.com/reverse-video ;
• Hover mouse over the down arrow icon next to the Choose file button and paste the URL of the YouTube video that you want to reverse;
• After Clideo fetches the video and opens the next page, choose your preferred speed from the right section
• Leave the Mute video box checked, or uncheck it if required and then click Reverse button to reverse YouTube video. The maximum reverse speed that you can apply is 2X.

2. Kapwing

This web solution also supports almost all types of video formats including 3GPP, AVI, MP4, etc. When talking about the limitations of a free user, you can only upload the videos that are up to 7 minutes long. At the time of this writing, Kapwing can accept the source files from your computer, and from the YouTube URL.

To reverse YouTube video with Kapwing:

• Go to Kapwing’s online video reverser page: https://www.kapwing.com/tools/reverse-video ;
• Paste the URL of the YouTube video in the Paste a URL field;
• Select your preferred playback speed of the reversed video from the Reverse speed section in the left pane;
• Choose whether or not Kapwing should mute the output video;
• Optionally, click Trim video from the upper-left corner of the right window to edit the footage if needed;
• Click CREATE from the bottom-left corner to play YouTube video backward. The maximum reverse speed that you can apply on Kapwing is also 2X.

3. EZGIF

With the ability to support almost all major video formats, and the capability to accept the media files of up to 100MB, Ezgif allows you to upload the footages from your PC, or paste their URL if they are published on YouTube. Even though the landing page has a few distracting adverts, the overall process to play YouTube video backward and save it to your PC is simple.

To reverse YouTube video with Ezgif:

• Go to the reverser tool page: https://ezgif.com/reverse-video and then paste the URL of the YouTube video in the available field;
• Click Upload video and optionally click the speed icon from the toolbar at the top;
• Use the checkboxes and input fields to mute the audio and adjust the playback speed as needed;
• Choose your preferred encoding method from the Output format and encoding drop-down list and then click Reverse video to reverse the video.

Note: It seems that you can’t customize the reverse speed on EZGif but you can choose to mute the reversed audio or not.

4. VideoReverser

Although this web solution has an extremely simple interface, the files that you can upload must not exceed 10MB in size. The portal supports formats like MPG, MPEG, MP4, AVI, M4V, 3GP, etc. for reversing. In addition to uploading the clips from your PC, VideoReverser also allows you to paste the URL of the footages if they are published on YouTube.

To play YouTube video backward with VideoReverser:

• Launch your favorite Internet browser, and then visit https://www.videoreverser.com/ ;
• Paste the URL of the YouTube video in the available text field;
• Choose your preferred output format from the Select output format drop-down list;
• Use the Remove audio track checkbox to get rid of the acoustics or leave the sound enabled;
• Click Start to reverse YouTube video.

5. Pixiko

With almost all formats’ support, Pixiko is yet another web-based media editor that can also reverse YouTube video with a few mouse clicks. At the time of this writing, Pixiko only accepts the source files from your PC, which means you can’t paste the YouTube link to it directly. At first, you need to download or save the YouTube video on computer and then either drag those clips from your local hard drive to the portal.

To play YouTube video backward with Pixiko:

• On the page https://pixiko.com/editor/video-reverse , click anywhere inside the Blue rectangle;
• Locate, select, and upload the downloaded YouTube source video from your PC;
• Click Reverse from the lower-right section of the video player window;
• Follow the on-screen instructions from there to manage and reverse YouTube video as needed;

Bonus: Reversing YouTube Video with Wondershare Filmora

With easily reachable editing options and self-explanatory buttons, Wondershare Filmora has gained a decent amount of popularity in the recent years. The program is available for both Windows and Mac platforms, and gives tough competition to other leading tools of the industry such as Adobe Premiere Pro, Final Cut Pro X, etc.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

When talking about the playback speed, with the help of available presets, it can be increased or decreased by 100x or 0.01x respectively. One of the presets also enables you to reverse the direction of the playback quite easily, i.e. while keeping the speed intact. In addition, the ‘Custom Speed’ option lets you control the preferences more granularly.

You can follow the simple instructions given below to reverse YouTube video with Wondershare Filmora:

Note: To remain compliant with the terms and conditions, and to respect the copyright policies, Wondershare Filmora doesn’t allow you to download other people’s videos from YouTube. However, once you have a footage on your PC, you can jump to the following step-by-step process to reverse its playback.

1. Import the Source Video to the Timeline

Launch Wondershare Filmora on your Windows or Mac computer (Windows 10 here), making sure that the Media button in the standard toolbar at the top is selected, click inside the Media window, and select and import the YouTube source video to the program. Next, drag the YouTube video clip to the Timeline, and when the confirmation box appears, click the Match to Media or Keep Project Settings button as needed to get the footage to the Timeline.

2. Reverse the Video (Using the Preset)

Click and select the media clip in the Timeline, click the Speed icon present above the Timeline itself, and click the Reverse option from the menu that appears to reverse the video playback.

3. Reverse the Video (Manual Control)

Select the media clip in the Timeline and click the Speed icon as explained in the previous step. From the menu that appears, click Custom Speed this time. When the Custom Speed box appears, use the Speed slider to adjust the playback speed of the media clip, and check the Reverse box to reverse YouTube video. Optionally, you can also modify the Duration and Ripple options to customize the preferences. Finally, click OK to save the changes.

4. Export the Video or Upload to YouTube Directly

Back on the main window, click EXPORT from the top. Filmora provides several ways to saving and sharing the video.

You can select the Local tab, choose your preferred output format from the list in the left, in the right window, define a name and location for the file that you are about to export, and click EXPORT from the bottom-right corner to export the video with the reverse playback.

Or, go to the YouTube tab and sign in your YouTube account to upload the reversed video to YouTube directly. In the YouTube upload interface, you can optimize the YouTube SEO elements and revise the video title, description, category and tags.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Even though the online video reversers are free and offer simple process to get the job done, the desktop programs like Wondershare Filmora offer more flexibility when it comes to making changes to the media clips, controlling the playback speed, adding effects, applying the modifications only to certain sections of the footage, selecting output preferences, etc. before you can reverse YouTube video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

While working on the movies in a professional post-production environment, there might be instances where you want to reverse YouTube video to show flashback effect, or to replay a sequence so the audience can experience more thrills while watching.

With that said, not every media player or video editing application is capable enough to reverse a movie clip, not at least with merely a few mouse clicks. Therefore, the following sections suggest some such programs that can help you play YouTube video backward.

Part 1: Best Free YouTube Video Reversers Online

There are a few online web programs that are capable of reversing YouTube videos with efficiency. However, some of them may have certain restrictions like file size limit, number of supported formats, fewer or absolutely no editing options, etc.

Nevertheless, the best five online solutions to reverse YouTube video along with the process of using them are discussed below:

1. Clideo

Clideo is not merely a video reverser, but can also convert media files to your preferred format. You can paste the URL of a YouTube video to upload or import the videos from your computer, Dropbox or Google Drive storage. At the time of this writing, Clideo allows only up to 500MB videos to be uploaded to reverse or convert. As for the acceptability, the portal supports almost all the commonly used formats.

To play YouTube video backward with Clideo:

• Visit Clideo’s online reverse tool page: https://clideo.com/reverse-video ;
• Hover mouse over the down arrow icon next to the Choose file button and paste the URL of the YouTube video that you want to reverse;
• After Clideo fetches the video and opens the next page, choose your preferred speed from the right section
• Leave the Mute video box checked, or uncheck it if required and then click Reverse button to reverse YouTube video. The maximum reverse speed that you can apply is 2X.

2. Kapwing

This web solution also supports almost all types of video formats including 3GPP, AVI, MP4, etc. When talking about the limitations of a free user, you can only upload the videos that are up to 7 minutes long. At the time of this writing, Kapwing can accept the source files from your computer, and from the YouTube URL.

To reverse YouTube video with Kapwing:

• Go to Kapwing’s online video reverser page: https://www.kapwing.com/tools/reverse-video ;
• Paste the URL of the YouTube video in the Paste a URL field;
• Select your preferred playback speed of the reversed video from the Reverse speed section in the left pane;
• Choose whether or not Kapwing should mute the output video;
• Optionally, click Trim video from the upper-left corner of the right window to edit the footage if needed;
• Click CREATE from the bottom-left corner to play YouTube video backward. The maximum reverse speed that you can apply on Kapwing is also 2X.

3. EZGIF

With the ability to support almost all major video formats, and the capability to accept the media files of up to 100MB, Ezgif allows you to upload the footages from your PC, or paste their URL if they are published on YouTube. Even though the landing page has a few distracting adverts, the overall process to play YouTube video backward and save it to your PC is simple.

To reverse YouTube video with Ezgif:

• Go to the reverser tool page: https://ezgif.com/reverse-video and then paste the URL of the YouTube video in the available field;
• Click Upload video and optionally click the speed icon from the toolbar at the top;
• Use the checkboxes and input fields to mute the audio and adjust the playback speed as needed;
• Choose your preferred encoding method from the Output format and encoding drop-down list and then click Reverse video to reverse the video.

Note: It seems that you can’t customize the reverse speed on EZGif but you can choose to mute the reversed audio or not.

4. VideoReverser

Although this web solution has an extremely simple interface, the files that you can upload must not exceed 10MB in size. The portal supports formats like MPG, MPEG, MP4, AVI, M4V, 3GP, etc. for reversing. In addition to uploading the clips from your PC, VideoReverser also allows you to paste the URL of the footages if they are published on YouTube.

To play YouTube video backward with VideoReverser:

• Launch your favorite Internet browser, and then visit https://www.videoreverser.com/ ;
• Paste the URL of the YouTube video in the available text field;
• Choose your preferred output format from the Select output format drop-down list;
• Use the Remove audio track checkbox to get rid of the acoustics or leave the sound enabled;
• Click Start to reverse YouTube video.

5. Pixiko

With almost all formats’ support, Pixiko is yet another web-based media editor that can also reverse YouTube video with a few mouse clicks. At the time of this writing, Pixiko only accepts the source files from your PC, which means you can’t paste the YouTube link to it directly. At first, you need to download or save the YouTube video on computer and then either drag those clips from your local hard drive to the portal.

To play YouTube video backward with Pixiko:

• On the page https://pixiko.com/editor/video-reverse , click anywhere inside the Blue rectangle;
• Locate, select, and upload the downloaded YouTube source video from your PC;
• Click Reverse from the lower-right section of the video player window;
• Follow the on-screen instructions from there to manage and reverse YouTube video as needed;

Bonus: Reversing YouTube Video with Wondershare Filmora

With easily reachable editing options and self-explanatory buttons, Wondershare Filmora has gained a decent amount of popularity in the recent years. The program is available for both Windows and Mac platforms, and gives tough competition to other leading tools of the industry such as Adobe Premiere Pro, Final Cut Pro X, etc.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

When talking about the playback speed, with the help of available presets, it can be increased or decreased by 100x or 0.01x respectively. One of the presets also enables you to reverse the direction of the playback quite easily, i.e. while keeping the speed intact. In addition, the ‘Custom Speed’ option lets you control the preferences more granularly.

You can follow the simple instructions given below to reverse YouTube video with Wondershare Filmora:

Note: To remain compliant with the terms and conditions, and to respect the copyright policies, Wondershare Filmora doesn’t allow you to download other people’s videos from YouTube. However, once you have a footage on your PC, you can jump to the following step-by-step process to reverse its playback.

1. Import the Source Video to the Timeline

Launch Wondershare Filmora on your Windows or Mac computer (Windows 10 here), making sure that the Media button in the standard toolbar at the top is selected, click inside the Media window, and select and import the YouTube source video to the program. Next, drag the YouTube video clip to the Timeline, and when the confirmation box appears, click the Match to Media or Keep Project Settings button as needed to get the footage to the Timeline.

2. Reverse the Video (Using the Preset)

Click and select the media clip in the Timeline, click the Speed icon present above the Timeline itself, and click the Reverse option from the menu that appears to reverse the video playback.

3. Reverse the Video (Manual Control)

Select the media clip in the Timeline and click the Speed icon as explained in the previous step. From the menu that appears, click Custom Speed this time. When the Custom Speed box appears, use the Speed slider to adjust the playback speed of the media clip, and check the Reverse box to reverse YouTube video. Optionally, you can also modify the Duration and Ripple options to customize the preferences. Finally, click OK to save the changes.

4. Export the Video or Upload to YouTube Directly

Back on the main window, click EXPORT from the top. Filmora provides several ways to saving and sharing the video.

You can select the Local tab, choose your preferred output format from the list in the left, in the right window, define a name and location for the file that you are about to export, and click EXPORT from the bottom-right corner to export the video with the reverse playback.

Or, go to the YouTube tab and sign in your YouTube account to upload the reversed video to YouTube directly. In the YouTube upload interface, you can optimize the YouTube SEO elements and revise the video title, description, category and tags.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Even though the online video reversers are free and offer simple process to get the job done, the desktop programs like Wondershare Filmora offer more flexibility when it comes to making changes to the media clips, controlling the playback speed, adding effects, applying the modifications only to certain sections of the footage, selecting output preferences, etc. before you can reverse YouTube video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

While working on the movies in a professional post-production environment, there might be instances where you want to reverse YouTube video to show flashback effect, or to replay a sequence so the audience can experience more thrills while watching.

With that said, not every media player or video editing application is capable enough to reverse a movie clip, not at least with merely a few mouse clicks. Therefore, the following sections suggest some such programs that can help you play YouTube video backward.

Part 1: Best Free YouTube Video Reversers Online

There are a few online web programs that are capable of reversing YouTube videos with efficiency. However, some of them may have certain restrictions like file size limit, number of supported formats, fewer or absolutely no editing options, etc.

Nevertheless, the best five online solutions to reverse YouTube video along with the process of using them are discussed below:

1. Clideo

Clideo is not merely a video reverser, but can also convert media files to your preferred format. You can paste the URL of a YouTube video to upload or import the videos from your computer, Dropbox or Google Drive storage. At the time of this writing, Clideo allows only up to 500MB videos to be uploaded to reverse or convert. As for the acceptability, the portal supports almost all the commonly used formats.

To play YouTube video backward with Clideo:

• Visit Clideo’s online reverse tool page: https://clideo.com/reverse-video ;
• Hover mouse over the down arrow icon next to the Choose file button and paste the URL of the YouTube video that you want to reverse;
• After Clideo fetches the video and opens the next page, choose your preferred speed from the right section
• Leave the Mute video box checked, or uncheck it if required and then click Reverse button to reverse YouTube video. The maximum reverse speed that you can apply is 2X.

2. Kapwing

This web solution also supports almost all types of video formats including 3GPP, AVI, MP4, etc. When talking about the limitations of a free user, you can only upload the videos that are up to 7 minutes long. At the time of this writing, Kapwing can accept the source files from your computer, and from the YouTube URL.

To reverse YouTube video with Kapwing:

• Go to Kapwing’s online video reverser page: https://www.kapwing.com/tools/reverse-video ;
• Paste the URL of the YouTube video in the Paste a URL field;
• Select your preferred playback speed of the reversed video from the Reverse speed section in the left pane;
• Choose whether or not Kapwing should mute the output video;
• Optionally, click Trim video from the upper-left corner of the right window to edit the footage if needed;
• Click CREATE from the bottom-left corner to play YouTube video backward. The maximum reverse speed that you can apply on Kapwing is also 2X.

3. EZGIF

With the ability to support almost all major video formats, and the capability to accept the media files of up to 100MB, Ezgif allows you to upload the footages from your PC, or paste their URL if they are published on YouTube. Even though the landing page has a few distracting adverts, the overall process to play YouTube video backward and save it to your PC is simple.

To reverse YouTube video with Ezgif:

• Go to the reverser tool page: https://ezgif.com/reverse-video and then paste the URL of the YouTube video in the available field;
• Click Upload video and optionally click the speed icon from the toolbar at the top;
• Use the checkboxes and input fields to mute the audio and adjust the playback speed as needed;
• Choose your preferred encoding method from the Output format and encoding drop-down list and then click Reverse video to reverse the video.

Note: It seems that you can’t customize the reverse speed on EZGif but you can choose to mute the reversed audio or not.

4. VideoReverser

Although this web solution has an extremely simple interface, the files that you can upload must not exceed 10MB in size. The portal supports formats like MPG, MPEG, MP4, AVI, M4V, 3GP, etc. for reversing. In addition to uploading the clips from your PC, VideoReverser also allows you to paste the URL of the footages if they are published on YouTube.

To play YouTube video backward with VideoReverser:

• Launch your favorite Internet browser, and then visit https://www.videoreverser.com/ ;
• Paste the URL of the YouTube video in the available text field;
• Choose your preferred output format from the Select output format drop-down list;
• Use the Remove audio track checkbox to get rid of the acoustics or leave the sound enabled;
• Click Start to reverse YouTube video.

5. Pixiko

With almost all formats’ support, Pixiko is yet another web-based media editor that can also reverse YouTube video with a few mouse clicks. At the time of this writing, Pixiko only accepts the source files from your PC, which means you can’t paste the YouTube link to it directly. At first, you need to download or save the YouTube video on computer and then either drag those clips from your local hard drive to the portal.

To play YouTube video backward with Pixiko:

• On the page https://pixiko.com/editor/video-reverse , click anywhere inside the Blue rectangle;
• Locate, select, and upload the downloaded YouTube source video from your PC;
• Click Reverse from the lower-right section of the video player window;
• Follow the on-screen instructions from there to manage and reverse YouTube video as needed;

Bonus: Reversing YouTube Video with Wondershare Filmora

With easily reachable editing options and self-explanatory buttons, Wondershare Filmora has gained a decent amount of popularity in the recent years. The program is available for both Windows and Mac platforms, and gives tough competition to other leading tools of the industry such as Adobe Premiere Pro, Final Cut Pro X, etc.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

When talking about the playback speed, with the help of available presets, it can be increased or decreased by 100x or 0.01x respectively. One of the presets also enables you to reverse the direction of the playback quite easily, i.e. while keeping the speed intact. In addition, the ‘Custom Speed’ option lets you control the preferences more granularly.

You can follow the simple instructions given below to reverse YouTube video with Wondershare Filmora:

Note: To remain compliant with the terms and conditions, and to respect the copyright policies, Wondershare Filmora doesn’t allow you to download other people’s videos from YouTube. However, once you have a footage on your PC, you can jump to the following step-by-step process to reverse its playback.

1. Import the Source Video to the Timeline

Launch Wondershare Filmora on your Windows or Mac computer (Windows 10 here), making sure that the Media button in the standard toolbar at the top is selected, click inside the Media window, and select and import the YouTube source video to the program. Next, drag the YouTube video clip to the Timeline, and when the confirmation box appears, click the Match to Media or Keep Project Settings button as needed to get the footage to the Timeline.

2. Reverse the Video (Using the Preset)

Click and select the media clip in the Timeline, click the Speed icon present above the Timeline itself, and click the Reverse option from the menu that appears to reverse the video playback.

3. Reverse the Video (Manual Control)

Select the media clip in the Timeline and click the Speed icon as explained in the previous step. From the menu that appears, click Custom Speed this time. When the Custom Speed box appears, use the Speed slider to adjust the playback speed of the media clip, and check the Reverse box to reverse YouTube video. Optionally, you can also modify the Duration and Ripple options to customize the preferences. Finally, click OK to save the changes.

4. Export the Video or Upload to YouTube Directly

Back on the main window, click EXPORT from the top. Filmora provides several ways to saving and sharing the video.

You can select the Local tab, choose your preferred output format from the list in the left, in the right window, define a name and location for the file that you are about to export, and click EXPORT from the bottom-right corner to export the video with the reverse playback.

Or, go to the YouTube tab and sign in your YouTube account to upload the reversed video to YouTube directly. In the YouTube upload interface, you can optimize the YouTube SEO elements and revise the video title, description, category and tags.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Even though the online video reversers are free and offer simple process to get the job done, the desktop programs like Wondershare Filmora offer more flexibility when it comes to making changes to the media clips, controlling the playback speed, adding effects, applying the modifications only to certain sections of the footage, selecting output preferences, etc. before you can reverse YouTube video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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