Audience Expansion Masterclass: Skyrocketing Your Youtube Numbers

How to Get More Subscribers on YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Working hard to produce exciting, informative and beautiful YouTube videos only to miss out on the exposure you’re hoping for can be very demoralizing, and many people give up the practice of video production after failing to generate interest in their work.

However, don’t accept defeat just yet if you’re not quite getting the numbers you’ve been aiming for. Take these steps to if you need to get subscribers for YouTube videos. Read on to find out more about the best ways to attract new YouTube subscribers for your online video channel.

• Part 1: How to Get More Subscribers on YouTube for Beginners
• Part 2: How to Get More Subscribers on YouTube for Pros
• Part 3: How to Get Free YouTube Subscribers [With Proven Methods]

Part 1: How to Get More Subscribers on YouTube for Beginners

1. Be Real and Approachable

You should always be yourself when you vlog. People will subscribe when they feel invested in you as a person, and that happens when they feel like you are being sincere. You do not need to share all of your innermost secrets on your vlog, but you should let your viewers feel like they know you.

2. Don’t forget to add a call to action

Some people need to be prompted to subscribe to your channel, no matter how much they enjoy your content. At the end of all your videos, ask your viewers to subscribe to your channel and like your social media page.

Don’t forget to explain the benefits of subscribing to them, such as to benefit from your informative tips and gain a deeper insight into your projects. If you have any interesting videos in the pipeline, let them know about them.

3. Listen To Your Subscribers

It feels nice to get positive comments on your videos. If people feel comfortable enough to leave you suggestions and requests then that is even better. It means that you have succeeded in making them feel like they are part of your community.

If you get a video request, try to do it. People like to feel that you are open to trying the things they want to see. However, there are also times when you should just ignore requests and suggestions. If the majority of your subscribers enjoy your jokes and you get one comment telling you to stop trying to be funny then it is fairly obvious that that ‘suggestion’ does not really reflect the wishes of your community.

4. Optimize your title

Try not to underestimate the importance of a great eye-catching title. Include relevant words and phrases that you think people will search for and don’t just hastily add the first title that comes into your head. The better your title is, the more viewers and subscribers you are likely to amass.

5. Be Patient

Almost all vlogs grow slowly at first; the first 1000 subscribers take the longest to get. It takes a lot of patience to keep producing content on a regular schedule when it seems like not many people are watching, but you need to stick with it in order to grow.

Part 2: How to Get more Subscribers on YouTube for Pros

1. Set goals

You can gain extra drive and momentum by setting yourself attainable goals and encouraging your followers to help you achieve them. These goals can include milestones such as reaching 500 followers, 1,000 followers and so on. Don’t hesitate to tell your viewers about these goals – if they think your content is of real value, chances are they will be only too happy to assist you.

2. Contests can be funny – why not enter one?

One way to increase subscribers is to take part in a contest. A site called Gleam can oversee a contest for you. It’s up to you to choose how you want the contest to work, and you can gain an edge over your competitors by getting people to leave comments, follow you on Instagram, subscribe to your channel and more.

You will be provided with a landing page for promoting your channel, and you can share this in a variety of places, including on your Facebook, Twitter and blog. The best way to heighten your chances of success is to have a clear goal in mind.

3. Make a trailer

YouTube’s channel interface allows you to add a trailer to entice viewers into watching your videos and following you on the platform. Your trailer gives you a valuable opportunity to quickly explain what your channel is all about and what the benefits of following you are.

Don’t waffle on – try to get your clip down to 90 seconds maximum. Include clips from your videos and don’t forget to add a strong call to action at the end. The more effort you put into your videos, the bigger the rewards are likely to become. And here are some of the best trailer makers that you can use on both Windows and Mac .

4. Make a Schedule and Stick To It

You want to vlog at least once a week, and making a schedule will help you keep on top of that. It will also give your subscribers a chance to anticipate your videos and get excited. They are more likely to watch an update they have been expecting than one that was not already on their minds.

Sticking to your schedule is a good wait to build up credibility with your audience, but late or skipped updates will cause you to lose that credibility. If you do not post for a month then people who already subscribed to you might still ignore your update because it has been too long and they forgot about you.

5. Collaborate With Other Vloggers

Collaboration videos are always big hits. When you collaborate with another vlogger you are essentially introducing each other to your subscribers. This is a great way to grow your community quickly: by connecting it to another community.

Collaborations work best when the other vlogger is located close enough to you that you can actually meet up, but you can do distance collaborations too. When you collaborate you and the other vlogger should have close to the same number of subscribers, so the video will benefit you both equally.

Bonus: How to Get Free YouTube Subscribers [6 Proven Methods]

There are lots of ways to get free YouTube subscribers. This proven method involves networking with other creators! Making your presence felt on YouTube is an important part of creating your network of subscribers that watch, share and talk about your videos. Interaction with your subscribers, reaching new audiences every day, and a plethora of other factors influence how well your YouTube channel is doing.

In this part, we will show you how you can build your own network of loyal YouTube supporters and prove that you don’t need the services of paid providers who promise better reach for your channel.

1. Find YouTubers in your niche

The first step to building an enviable army of YouTube subscribers starts with the realization that you are not alone. Regardless of the niche, your videos are covering, there are probably thousands of people who are just starting out or that have as many subscribers as your YouTube channel. Focus on finding them. You may even want to make a list.

2. Subscribe to YouTube channels you really like

Of the channels you found in Step 1, choose the ones you genuinely like and subscribe to them.

It goes without saying that everyone enjoys support, especially if you are not asking for anything in return. By subscribing to YouTube channels in your genre you appreciate, you will make yourself known to the channel’s owner, and there is a chance they will check out and subscribe to your channel.

3. Spend time watching videos each day

Knowledge is power and, if you want to attract real people to your channel, you should learn how to use your knowledge to your advantage. By paying attention to other new videos in your genre you’ll gain insight into what is going over well with audiences like yours, and what isn’t.

Also, be especially sure to watch videos from those channels you found in Step 1 and subscribed to in Step 2. Try to watch at least two minutes of content from those channels whenever they upload.

4. Comment thoughtfully. Don’t ask for anything in return

Most YouTubers are delighted to hear someone else’s positive opinion or constructive criticism regarding their work. The reason you are watching 2 minutes of content per video in Step 3 is so that you will really have something to say in this step.

If you do make a thoughtful comment, and especially if you use the time stamp of the part of the video you’re referring to, the video creator will know you have watched the video and that you are not just another spammer. Avoid the sub-4-sub strategy, and don’t be the person who’s always saying ‘Subscribe to my channel’. You will be ignored by both the creator and other viewers, and the creator will find you annoying. However, if you comment regularly without asking for anything, the creator and some of their viewers will naturally decide to check out your channel.

5. Reach out on social media

YouTube is just one out of many channels through which you can reach like-minded people. Facebook, Instagram, Pinterest or any other social network can help you network with other creators and potential subscribers. Create accounts on social networks you find the most suitable for your video category and share links to your videos on these accounts as often as you can. Furthermore, if you try to foster real discussions about topics that are relevant, people who get to know you through these other platforms will probably decide to check out your YouTube channel.

Social media is also a great place to reach out to other creators, whether it’s for collabs or just to chat about doing YouTube.

6. Do it all again. And again. And again

You aren’t going to see great results overnight. You have to spend time almost every day repeating the steps we just described. This might seem intimidating, but as time passes it will become routine.

When you build your presence on YouTube in this way, other creators and their subscribers will naturally start becoming your subscribers. What’s your best tip for free YouTube subscribers?

Conclusion

Some people might need to watch multiple videos by you before they decide they want to subscribe. If you stop making videos because you did not get any subscribers or comments on your first few then chances are there were people who were paying attention who may have subscribed if you had kept at it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Working hard to produce exciting, informative and beautiful YouTube videos only to miss out on the exposure you’re hoping for can be very demoralizing, and many people give up the practice of video production after failing to generate interest in their work.

However, don’t accept defeat just yet if you’re not quite getting the numbers you’ve been aiming for. Take these steps to if you need to get subscribers for YouTube videos. Read on to find out more about the best ways to attract new YouTube subscribers for your online video channel.

• Part 1: How to Get More Subscribers on YouTube for Beginners
• Part 2: How to Get More Subscribers on YouTube for Pros
• Part 3: How to Get Free YouTube Subscribers [With Proven Methods]

Part 1: How to Get More Subscribers on YouTube for Beginners

1. Be Real and Approachable

You should always be yourself when you vlog. People will subscribe when they feel invested in you as a person, and that happens when they feel like you are being sincere. You do not need to share all of your innermost secrets on your vlog, but you should let your viewers feel like they know you.

2. Don’t forget to add a call to action

Some people need to be prompted to subscribe to your channel, no matter how much they enjoy your content. At the end of all your videos, ask your viewers to subscribe to your channel and like your social media page.

Don’t forget to explain the benefits of subscribing to them, such as to benefit from your informative tips and gain a deeper insight into your projects. If you have any interesting videos in the pipeline, let them know about them.

3. Listen To Your Subscribers

It feels nice to get positive comments on your videos. If people feel comfortable enough to leave you suggestions and requests then that is even better. It means that you have succeeded in making them feel like they are part of your community.

If you get a video request, try to do it. People like to feel that you are open to trying the things they want to see. However, there are also times when you should just ignore requests and suggestions. If the majority of your subscribers enjoy your jokes and you get one comment telling you to stop trying to be funny then it is fairly obvious that that ‘suggestion’ does not really reflect the wishes of your community.

4. Optimize your title

Try not to underestimate the importance of a great eye-catching title. Include relevant words and phrases that you think people will search for and don’t just hastily add the first title that comes into your head. The better your title is, the more viewers and subscribers you are likely to amass.

5. Be Patient

Almost all vlogs grow slowly at first; the first 1000 subscribers take the longest to get. It takes a lot of patience to keep producing content on a regular schedule when it seems like not many people are watching, but you need to stick with it in order to grow.

Part 2: How to Get more Subscribers on YouTube for Pros

1. Set goals

You can gain extra drive and momentum by setting yourself attainable goals and encouraging your followers to help you achieve them. These goals can include milestones such as reaching 500 followers, 1,000 followers and so on. Don’t hesitate to tell your viewers about these goals – if they think your content is of real value, chances are they will be only too happy to assist you.

2. Contests can be funny – why not enter one?

One way to increase subscribers is to take part in a contest. A site called Gleam can oversee a contest for you. It’s up to you to choose how you want the contest to work, and you can gain an edge over your competitors by getting people to leave comments, follow you on Instagram, subscribe to your channel and more.

You will be provided with a landing page for promoting your channel, and you can share this in a variety of places, including on your Facebook, Twitter and blog. The best way to heighten your chances of success is to have a clear goal in mind.

3. Make a trailer

YouTube’s channel interface allows you to add a trailer to entice viewers into watching your videos and following you on the platform. Your trailer gives you a valuable opportunity to quickly explain what your channel is all about and what the benefits of following you are.

Don’t waffle on – try to get your clip down to 90 seconds maximum. Include clips from your videos and don’t forget to add a strong call to action at the end. The more effort you put into your videos, the bigger the rewards are likely to become. And here are some of the best trailer makers that you can use on both Windows and Mac .

4. Make a Schedule and Stick To It

You want to vlog at least once a week, and making a schedule will help you keep on top of that. It will also give your subscribers a chance to anticipate your videos and get excited. They are more likely to watch an update they have been expecting than one that was not already on their minds.

Sticking to your schedule is a good wait to build up credibility with your audience, but late or skipped updates will cause you to lose that credibility. If you do not post for a month then people who already subscribed to you might still ignore your update because it has been too long and they forgot about you.

5. Collaborate With Other Vloggers

Collaboration videos are always big hits. When you collaborate with another vlogger you are essentially introducing each other to your subscribers. This is a great way to grow your community quickly: by connecting it to another community.

Collaborations work best when the other vlogger is located close enough to you that you can actually meet up, but you can do distance collaborations too. When you collaborate you and the other vlogger should have close to the same number of subscribers, so the video will benefit you both equally.

Bonus: How to Get Free YouTube Subscribers [6 Proven Methods]

There are lots of ways to get free YouTube subscribers. This proven method involves networking with other creators! Making your presence felt on YouTube is an important part of creating your network of subscribers that watch, share and talk about your videos. Interaction with your subscribers, reaching new audiences every day, and a plethora of other factors influence how well your YouTube channel is doing.

In this part, we will show you how you can build your own network of loyal YouTube supporters and prove that you don’t need the services of paid providers who promise better reach for your channel.

1. Find YouTubers in your niche

The first step to building an enviable army of YouTube subscribers starts with the realization that you are not alone. Regardless of the niche, your videos are covering, there are probably thousands of people who are just starting out or that have as many subscribers as your YouTube channel. Focus on finding them. You may even want to make a list.

2. Subscribe to YouTube channels you really like

Of the channels you found in Step 1, choose the ones you genuinely like and subscribe to them.

It goes without saying that everyone enjoys support, especially if you are not asking for anything in return. By subscribing to YouTube channels in your genre you appreciate, you will make yourself known to the channel’s owner, and there is a chance they will check out and subscribe to your channel.

3. Spend time watching videos each day

Knowledge is power and, if you want to attract real people to your channel, you should learn how to use your knowledge to your advantage. By paying attention to other new videos in your genre you’ll gain insight into what is going over well with audiences like yours, and what isn’t.

Also, be especially sure to watch videos from those channels you found in Step 1 and subscribed to in Step 2. Try to watch at least two minutes of content from those channels whenever they upload.

4. Comment thoughtfully. Don’t ask for anything in return

Most YouTubers are delighted to hear someone else’s positive opinion or constructive criticism regarding their work. The reason you are watching 2 minutes of content per video in Step 3 is so that you will really have something to say in this step.

If you do make a thoughtful comment, and especially if you use the time stamp of the part of the video you’re referring to, the video creator will know you have watched the video and that you are not just another spammer. Avoid the sub-4-sub strategy, and don’t be the person who’s always saying ‘Subscribe to my channel’. You will be ignored by both the creator and other viewers, and the creator will find you annoying. However, if you comment regularly without asking for anything, the creator and some of their viewers will naturally decide to check out your channel.

5. Reach out on social media

YouTube is just one out of many channels through which you can reach like-minded people. Facebook, Instagram, Pinterest or any other social network can help you network with other creators and potential subscribers. Create accounts on social networks you find the most suitable for your video category and share links to your videos on these accounts as often as you can. Furthermore, if you try to foster real discussions about topics that are relevant, people who get to know you through these other platforms will probably decide to check out your YouTube channel.

Social media is also a great place to reach out to other creators, whether it’s for collabs or just to chat about doing YouTube.

6. Do it all again. And again. And again

You aren’t going to see great results overnight. You have to spend time almost every day repeating the steps we just described. This might seem intimidating, but as time passes it will become routine.

When you build your presence on YouTube in this way, other creators and their subscribers will naturally start becoming your subscribers. What’s your best tip for free YouTube subscribers?

Conclusion

Some people might need to watch multiple videos by you before they decide they want to subscribe. If you stop making videos because you did not get any subscribers or comments on your first few then chances are there were people who were paying attention who may have subscribed if you had kept at it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Working hard to produce exciting, informative and beautiful YouTube videos only to miss out on the exposure you’re hoping for can be very demoralizing, and many people give up the practice of video production after failing to generate interest in their work.

However, don’t accept defeat just yet if you’re not quite getting the numbers you’ve been aiming for. Take these steps to if you need to get subscribers for YouTube videos. Read on to find out more about the best ways to attract new YouTube subscribers for your online video channel.

• Part 1: How to Get More Subscribers on YouTube for Beginners
• Part 2: How to Get More Subscribers on YouTube for Pros
• Part 3: How to Get Free YouTube Subscribers [With Proven Methods]

Part 1: How to Get More Subscribers on YouTube for Beginners

1. Be Real and Approachable

You should always be yourself when you vlog. People will subscribe when they feel invested in you as a person, and that happens when they feel like you are being sincere. You do not need to share all of your innermost secrets on your vlog, but you should let your viewers feel like they know you.

2. Don’t forget to add a call to action

Some people need to be prompted to subscribe to your channel, no matter how much they enjoy your content. At the end of all your videos, ask your viewers to subscribe to your channel and like your social media page.

Don’t forget to explain the benefits of subscribing to them, such as to benefit from your informative tips and gain a deeper insight into your projects. If you have any interesting videos in the pipeline, let them know about them.

3. Listen To Your Subscribers

It feels nice to get positive comments on your videos. If people feel comfortable enough to leave you suggestions and requests then that is even better. It means that you have succeeded in making them feel like they are part of your community.

If you get a video request, try to do it. People like to feel that you are open to trying the things they want to see. However, there are also times when you should just ignore requests and suggestions. If the majority of your subscribers enjoy your jokes and you get one comment telling you to stop trying to be funny then it is fairly obvious that that ‘suggestion’ does not really reflect the wishes of your community.

4. Optimize your title

Try not to underestimate the importance of a great eye-catching title. Include relevant words and phrases that you think people will search for and don’t just hastily add the first title that comes into your head. The better your title is, the more viewers and subscribers you are likely to amass.

5. Be Patient

Almost all vlogs grow slowly at first; the first 1000 subscribers take the longest to get. It takes a lot of patience to keep producing content on a regular schedule when it seems like not many people are watching, but you need to stick with it in order to grow.

Part 2: How to Get more Subscribers on YouTube for Pros

1. Set goals

You can gain extra drive and momentum by setting yourself attainable goals and encouraging your followers to help you achieve them. These goals can include milestones such as reaching 500 followers, 1,000 followers and so on. Don’t hesitate to tell your viewers about these goals – if they think your content is of real value, chances are they will be only too happy to assist you.

2. Contests can be funny – why not enter one?

One way to increase subscribers is to take part in a contest. A site called Gleam can oversee a contest for you. It’s up to you to choose how you want the contest to work, and you can gain an edge over your competitors by getting people to leave comments, follow you on Instagram, subscribe to your channel and more.

You will be provided with a landing page for promoting your channel, and you can share this in a variety of places, including on your Facebook, Twitter and blog. The best way to heighten your chances of success is to have a clear goal in mind.

3. Make a trailer

YouTube’s channel interface allows you to add a trailer to entice viewers into watching your videos and following you on the platform. Your trailer gives you a valuable opportunity to quickly explain what your channel is all about and what the benefits of following you are.

Don’t waffle on – try to get your clip down to 90 seconds maximum. Include clips from your videos and don’t forget to add a strong call to action at the end. The more effort you put into your videos, the bigger the rewards are likely to become. And here are some of the best trailer makers that you can use on both Windows and Mac .

4. Make a Schedule and Stick To It

You want to vlog at least once a week, and making a schedule will help you keep on top of that. It will also give your subscribers a chance to anticipate your videos and get excited. They are more likely to watch an update they have been expecting than one that was not already on their minds.

Sticking to your schedule is a good wait to build up credibility with your audience, but late or skipped updates will cause you to lose that credibility. If you do not post for a month then people who already subscribed to you might still ignore your update because it has been too long and they forgot about you.

5. Collaborate With Other Vloggers

Collaboration videos are always big hits. When you collaborate with another vlogger you are essentially introducing each other to your subscribers. This is a great way to grow your community quickly: by connecting it to another community.

Collaborations work best when the other vlogger is located close enough to you that you can actually meet up, but you can do distance collaborations too. When you collaborate you and the other vlogger should have close to the same number of subscribers, so the video will benefit you both equally.

Bonus: How to Get Free YouTube Subscribers [6 Proven Methods]

There are lots of ways to get free YouTube subscribers. This proven method involves networking with other creators! Making your presence felt on YouTube is an important part of creating your network of subscribers that watch, share and talk about your videos. Interaction with your subscribers, reaching new audiences every day, and a plethora of other factors influence how well your YouTube channel is doing.

In this part, we will show you how you can build your own network of loyal YouTube supporters and prove that you don’t need the services of paid providers who promise better reach for your channel.

1. Find YouTubers in your niche

The first step to building an enviable army of YouTube subscribers starts with the realization that you are not alone. Regardless of the niche, your videos are covering, there are probably thousands of people who are just starting out or that have as many subscribers as your YouTube channel. Focus on finding them. You may even want to make a list.

2. Subscribe to YouTube channels you really like

Of the channels you found in Step 1, choose the ones you genuinely like and subscribe to them.

It goes without saying that everyone enjoys support, especially if you are not asking for anything in return. By subscribing to YouTube channels in your genre you appreciate, you will make yourself known to the channel’s owner, and there is a chance they will check out and subscribe to your channel.

3. Spend time watching videos each day

Knowledge is power and, if you want to attract real people to your channel, you should learn how to use your knowledge to your advantage. By paying attention to other new videos in your genre you’ll gain insight into what is going over well with audiences like yours, and what isn’t.

Also, be especially sure to watch videos from those channels you found in Step 1 and subscribed to in Step 2. Try to watch at least two minutes of content from those channels whenever they upload.

4. Comment thoughtfully. Don’t ask for anything in return

Most YouTubers are delighted to hear someone else’s positive opinion or constructive criticism regarding their work. The reason you are watching 2 minutes of content per video in Step 3 is so that you will really have something to say in this step.

If you do make a thoughtful comment, and especially if you use the time stamp of the part of the video you’re referring to, the video creator will know you have watched the video and that you are not just another spammer. Avoid the sub-4-sub strategy, and don’t be the person who’s always saying ‘Subscribe to my channel’. You will be ignored by both the creator and other viewers, and the creator will find you annoying. However, if you comment regularly without asking for anything, the creator and some of their viewers will naturally decide to check out your channel.

5. Reach out on social media

YouTube is just one out of many channels through which you can reach like-minded people. Facebook, Instagram, Pinterest or any other social network can help you network with other creators and potential subscribers. Create accounts on social networks you find the most suitable for your video category and share links to your videos on these accounts as often as you can. Furthermore, if you try to foster real discussions about topics that are relevant, people who get to know you through these other platforms will probably decide to check out your YouTube channel.

Social media is also a great place to reach out to other creators, whether it’s for collabs or just to chat about doing YouTube.

6. Do it all again. And again. And again

You aren’t going to see great results overnight. You have to spend time almost every day repeating the steps we just described. This might seem intimidating, but as time passes it will become routine.

When you build your presence on YouTube in this way, other creators and their subscribers will naturally start becoming your subscribers. What’s your best tip for free YouTube subscribers?

Conclusion

Some people might need to watch multiple videos by you before they decide they want to subscribe. If you stop making videos because you did not get any subscribers or comments on your first few then chances are there were people who were paying attention who may have subscribed if you had kept at it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Working hard to produce exciting, informative and beautiful YouTube videos only to miss out on the exposure you’re hoping for can be very demoralizing, and many people give up the practice of video production after failing to generate interest in their work.

However, don’t accept defeat just yet if you’re not quite getting the numbers you’ve been aiming for. Take these steps to if you need to get subscribers for YouTube videos. Read on to find out more about the best ways to attract new YouTube subscribers for your online video channel.

• Part 1: How to Get More Subscribers on YouTube for Beginners
• Part 2: How to Get More Subscribers on YouTube for Pros
• Part 3: How to Get Free YouTube Subscribers [With Proven Methods]

Part 1: How to Get More Subscribers on YouTube for Beginners

1. Be Real and Approachable

You should always be yourself when you vlog. People will subscribe when they feel invested in you as a person, and that happens when they feel like you are being sincere. You do not need to share all of your innermost secrets on your vlog, but you should let your viewers feel like they know you.

2. Don’t forget to add a call to action

Some people need to be prompted to subscribe to your channel, no matter how much they enjoy your content. At the end of all your videos, ask your viewers to subscribe to your channel and like your social media page.

Don’t forget to explain the benefits of subscribing to them, such as to benefit from your informative tips and gain a deeper insight into your projects. If you have any interesting videos in the pipeline, let them know about them.

3. Listen To Your Subscribers

It feels nice to get positive comments on your videos. If people feel comfortable enough to leave you suggestions and requests then that is even better. It means that you have succeeded in making them feel like they are part of your community.

If you get a video request, try to do it. People like to feel that you are open to trying the things they want to see. However, there are also times when you should just ignore requests and suggestions. If the majority of your subscribers enjoy your jokes and you get one comment telling you to stop trying to be funny then it is fairly obvious that that ‘suggestion’ does not really reflect the wishes of your community.

4. Optimize your title

Try not to underestimate the importance of a great eye-catching title. Include relevant words and phrases that you think people will search for and don’t just hastily add the first title that comes into your head. The better your title is, the more viewers and subscribers you are likely to amass.

5. Be Patient

Almost all vlogs grow slowly at first; the first 1000 subscribers take the longest to get. It takes a lot of patience to keep producing content on a regular schedule when it seems like not many people are watching, but you need to stick with it in order to grow.

Part 2: How to Get more Subscribers on YouTube for Pros

1. Set goals

You can gain extra drive and momentum by setting yourself attainable goals and encouraging your followers to help you achieve them. These goals can include milestones such as reaching 500 followers, 1,000 followers and so on. Don’t hesitate to tell your viewers about these goals – if they think your content is of real value, chances are they will be only too happy to assist you.

2. Contests can be funny – why not enter one?

One way to increase subscribers is to take part in a contest. A site called Gleam can oversee a contest for you. It’s up to you to choose how you want the contest to work, and you can gain an edge over your competitors by getting people to leave comments, follow you on Instagram, subscribe to your channel and more.

You will be provided with a landing page for promoting your channel, and you can share this in a variety of places, including on your Facebook, Twitter and blog. The best way to heighten your chances of success is to have a clear goal in mind.

3. Make a trailer

YouTube’s channel interface allows you to add a trailer to entice viewers into watching your videos and following you on the platform. Your trailer gives you a valuable opportunity to quickly explain what your channel is all about and what the benefits of following you are.

Don’t waffle on – try to get your clip down to 90 seconds maximum. Include clips from your videos and don’t forget to add a strong call to action at the end. The more effort you put into your videos, the bigger the rewards are likely to become. And here are some of the best trailer makers that you can use on both Windows and Mac .

4. Make a Schedule and Stick To It

You want to vlog at least once a week, and making a schedule will help you keep on top of that. It will also give your subscribers a chance to anticipate your videos and get excited. They are more likely to watch an update they have been expecting than one that was not already on their minds.

Sticking to your schedule is a good wait to build up credibility with your audience, but late or skipped updates will cause you to lose that credibility. If you do not post for a month then people who already subscribed to you might still ignore your update because it has been too long and they forgot about you.

5. Collaborate With Other Vloggers

Collaboration videos are always big hits. When you collaborate with another vlogger you are essentially introducing each other to your subscribers. This is a great way to grow your community quickly: by connecting it to another community.

Collaborations work best when the other vlogger is located close enough to you that you can actually meet up, but you can do distance collaborations too. When you collaborate you and the other vlogger should have close to the same number of subscribers, so the video will benefit you both equally.

Bonus: How to Get Free YouTube Subscribers [6 Proven Methods]

There are lots of ways to get free YouTube subscribers. This proven method involves networking with other creators! Making your presence felt on YouTube is an important part of creating your network of subscribers that watch, share and talk about your videos. Interaction with your subscribers, reaching new audiences every day, and a plethora of other factors influence how well your YouTube channel is doing.

In this part, we will show you how you can build your own network of loyal YouTube supporters and prove that you don’t need the services of paid providers who promise better reach for your channel.

1. Find YouTubers in your niche

The first step to building an enviable army of YouTube subscribers starts with the realization that you are not alone. Regardless of the niche, your videos are covering, there are probably thousands of people who are just starting out or that have as many subscribers as your YouTube channel. Focus on finding them. You may even want to make a list.

2. Subscribe to YouTube channels you really like

Of the channels you found in Step 1, choose the ones you genuinely like and subscribe to them.

It goes without saying that everyone enjoys support, especially if you are not asking for anything in return. By subscribing to YouTube channels in your genre you appreciate, you will make yourself known to the channel’s owner, and there is a chance they will check out and subscribe to your channel.

3. Spend time watching videos each day

Knowledge is power and, if you want to attract real people to your channel, you should learn how to use your knowledge to your advantage. By paying attention to other new videos in your genre you’ll gain insight into what is going over well with audiences like yours, and what isn’t.

Also, be especially sure to watch videos from those channels you found in Step 1 and subscribed to in Step 2. Try to watch at least two minutes of content from those channels whenever they upload.

4. Comment thoughtfully. Don’t ask for anything in return

Most YouTubers are delighted to hear someone else’s positive opinion or constructive criticism regarding their work. The reason you are watching 2 minutes of content per video in Step 3 is so that you will really have something to say in this step.

If you do make a thoughtful comment, and especially if you use the time stamp of the part of the video you’re referring to, the video creator will know you have watched the video and that you are not just another spammer. Avoid the sub-4-sub strategy, and don’t be the person who’s always saying ‘Subscribe to my channel’. You will be ignored by both the creator and other viewers, and the creator will find you annoying. However, if you comment regularly without asking for anything, the creator and some of their viewers will naturally decide to check out your channel.

5. Reach out on social media

YouTube is just one out of many channels through which you can reach like-minded people. Facebook, Instagram, Pinterest or any other social network can help you network with other creators and potential subscribers. Create accounts on social networks you find the most suitable for your video category and share links to your videos on these accounts as often as you can. Furthermore, if you try to foster real discussions about topics that are relevant, people who get to know you through these other platforms will probably decide to check out your YouTube channel.

Social media is also a great place to reach out to other creators, whether it’s for collabs or just to chat about doing YouTube.

6. Do it all again. And again. And again

You aren’t going to see great results overnight. You have to spend time almost every day repeating the steps we just described. This might seem intimidating, but as time passes it will become routine.

When you build your presence on YouTube in this way, other creators and their subscribers will naturally start becoming your subscribers. What’s your best tip for free YouTube subscribers?

Conclusion

Some people might need to watch multiple videos by you before they decide they want to subscribe. If you stop making videos because you did not get any subscribers or comments on your first few then chances are there were people who were paying attention who may have subscribed if you had kept at it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Mastering Your YouTube: Pinpointing a Specialized Audience

How to Find A Niche Market on YouTube

Richard Bennett

Oct 26, 2023• Proven solutions

0

What is a Niche?

A niche is what makes your channel unique.

When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.

A niche can be broad like a channel about traveling.

Or more focused such as a channel only about traveling for food.

Then it can be hyper-focused such as a channel only about traveling for street food.

When people talk about “niching down,” they mean getting more focused on an area of a broader topic.

Best YouTube Video Editor - Wondershare Filmora

Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.

Why Do You Need a Niche on YouTube?

1. Discoverability

Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.

2. Consistency

By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.

For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.

3. Credibility

In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.

Finding Your Niche on YouTube

What Is Your Objective On YouTube?

Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?

Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.

Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.

Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.

Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.

What is Your Passion?

Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.

Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.

Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.

Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:

What Are Your Expertises?

Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.

While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?

If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.

What Do People Know You For?

If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?

If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.

Sometimes it takes someone else to tell you what your strengths and weaknesses are.

Once you’ve recognized what you are an expert on, you can expand on it.

Ask yourself these questions about your expertise:

- Can I teach people what I know?

- Will I want to learn more about this topic?

- Does this knowledge solve problems or improve life?

Once answered, you are that much closer to identifying your niche. But there is still another major question:

What Are Your Audience’s Wants and Needs?

If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.

When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:

- Educate

- Entertain

- Inspire

Educate Your Audience

Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)

Entertain Your Audience

Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)

Inspire Your Audience

Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)

Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.

Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

What is a Niche?

A niche is what makes your channel unique.

When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.

A niche can be broad like a channel about traveling.

Or more focused such as a channel only about traveling for food.

Then it can be hyper-focused such as a channel only about traveling for street food.

When people talk about “niching down,” they mean getting more focused on an area of a broader topic.

Best YouTube Video Editor - Wondershare Filmora

Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.

Why Do You Need a Niche on YouTube?

1. Discoverability

Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.

2. Consistency

By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.

For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.

3. Credibility

In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.

Finding Your Niche on YouTube

What Is Your Objective On YouTube?

Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?

Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.

Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.

Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.

Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.

What is Your Passion?

Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.

Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.

Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.

Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:

What Are Your Expertises?

Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.

While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?

If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.

What Do People Know You For?

If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?

If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.

Sometimes it takes someone else to tell you what your strengths and weaknesses are.

Once you’ve recognized what you are an expert on, you can expand on it.

Ask yourself these questions about your expertise:

- Can I teach people what I know?

- Will I want to learn more about this topic?

- Does this knowledge solve problems or improve life?

Once answered, you are that much closer to identifying your niche. But there is still another major question:

What Are Your Audience’s Wants and Needs?

If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.

When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:

- Educate

- Entertain

- Inspire

Educate Your Audience

Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)

Entertain Your Audience

Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)

Inspire Your Audience

Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)

Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.

Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

What is a Niche?

A niche is what makes your channel unique.

When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.

A niche can be broad like a channel about traveling.

Or more focused such as a channel only about traveling for food.

Then it can be hyper-focused such as a channel only about traveling for street food.

When people talk about “niching down,” they mean getting more focused on an area of a broader topic.

Best YouTube Video Editor - Wondershare Filmora

Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.

Why Do You Need a Niche on YouTube?

1. Discoverability

Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.

2. Consistency

By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.

For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.

3. Credibility

In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.

Finding Your Niche on YouTube

What Is Your Objective On YouTube?

Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?

Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.

Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.

Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.

Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.

What is Your Passion?

Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.

Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.

Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.

Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:

What Are Your Expertises?

Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.

While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?

If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.

What Do People Know You For?

If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?

If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.

Sometimes it takes someone else to tell you what your strengths and weaknesses are.

Once you’ve recognized what you are an expert on, you can expand on it.

Ask yourself these questions about your expertise:

- Can I teach people what I know?

- Will I want to learn more about this topic?

- Does this knowledge solve problems or improve life?

Once answered, you are that much closer to identifying your niche. But there is still another major question:

What Are Your Audience’s Wants and Needs?

If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.

When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:

- Educate

- Entertain

- Inspire

Educate Your Audience

Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)

Entertain Your Audience

Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)

Inspire Your Audience

Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)

Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.

Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

What is a Niche?

A niche is what makes your channel unique.

When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.

A niche can be broad like a channel about traveling.

Or more focused such as a channel only about traveling for food.

Then it can be hyper-focused such as a channel only about traveling for street food.

When people talk about “niching down,” they mean getting more focused on an area of a broader topic.

Best YouTube Video Editor - Wondershare Filmora

Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.

Why Do You Need a Niche on YouTube?

1. Discoverability

Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.

2. Consistency

By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.

For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.

3. Credibility

In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.

Finding Your Niche on YouTube

What Is Your Objective On YouTube?

Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?

Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.

Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.

Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.

Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.

What is Your Passion?

Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.

Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.

Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.

Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:

What Are Your Expertises?

Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.

While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?

If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.

What Do People Know You For?

If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?

If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.

Sometimes it takes someone else to tell you what your strengths and weaknesses are.

Once you’ve recognized what you are an expert on, you can expand on it.

Ask yourself these questions about your expertise:

- Can I teach people what I know?

- Will I want to learn more about this topic?

- Does this knowledge solve problems or improve life?

Once answered, you are that much closer to identifying your niche. But there is still another major question:

What Are Your Audience’s Wants and Needs?

If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.

When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:

- Educate

- Entertain

- Inspire

Educate Your Audience

Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)

Entertain Your Audience

Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)

Inspire Your Audience

Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)

Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.

Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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