Elevate, Create & Earn: A Startup Guide for YouTube Channels

Hello, I’m looking to start my journey as a YouTuber, but I do not know how the process works. Please, can you share with me how I can create a YouTube channel and make money from it? Kindly, help.

Starting a successful YouTube channel is very tricky. So, if you’re wondering how to create a YouTube channel and make money, worry less, we understand your struggle, and that is why we’ve created this YouTube beginners guide.

Regardless of whether you’re looking to start a tech YouTube channel, a money-making online YouTube channel, a lifestyle YouTube channel, or other topics, this guide will walk you through the simple process of how to create a YouTube channel and make money from it.

1. Video Editor – Wondershare Filmora
2. Google Keyword Planner
3. YouTube Studio
4. VidIQ

• Tips & Tricks to Make your YouTube Grow Faster

Part 1: Why choose YouTube to make money?

Boasting over 2 billion active users globally, YouTube remains the most used video-playing platform on the internet with all kinds of videos.

Today, many folks use YouTube as a means of generating income because it offers users more opportunities to reach a wide range of audiences, and the means of generating income via YouTube easily. As of when this article is written, research shows that an average YouTuber could earn up to $10,000 yearly.

Also, YouTube is a free marketing platform. So, if you have a website, you can add links to your website in the video description, thus enabling you to boost your website traffic via the platform. And it’ll allow you to advertise your product or services 100% free.

Part 2: 5-Step Formula to Start a YouTube Channel

Now you understand why you should choose YouTube to make money, the following steps will teach you how to create a YouTube channel within a few clicks. So, read on.

Step1 Create a google account

To get started, you need to create a google account. But if you already have a Google account you can skip this step.

Head to Google Account and click Create Account at the top right corner.

On the new screen, enter the necessary details and click Next.

Provide your phone number and other required details. Then, click Next.

On the new page, click I Agree to accept Google’s terms and conditions. Then finish the Google Account setup.

Step2 Create a YouTube account

Once you’ve successfully created a Google account, the next thing is to create your YouTube account. You just have to do the following to carry out the operation;

Open YouTube’s official website in your browser and click Sign in from the top right corner.

On the new page, sign in to the Google account that you want to use in creating your YouTube channel.

After you sign in to your Google account, you’ll be prompted back to the YouTube home interface. Click on your profile icon from the top right corner and select Create A Channel from the drop-down list.

Choose the Name you want to appear on your YouTube channel profile and upload a preferred Picture. Then, click Create Channel to proceed.

Step3 Customize your YouTube channel

After you’ve successfully created the channel, the next thing is to customize the channel as per requirement. Click Customise Channel from the left-hand side.

You’ll be prompted to the YouTube creator studio. There, you’ll find Layout, Branding, and Basic Info options displayed at the top of the page.

In the Layout section, you’ll be allowed to apply customization of how you want your YouTube channel homepage to look.

Under Branding, you can upload your brand logo as a profile photo, upload a banner image, and add the video watermark that you want to appear on all videos you upload on YouTube.

Under Basic Info, you’ll be able to enter a description for your YouTube channel, edit your channel URL, and do lots more. However, remember to always use the PUBLISH button to save customization.

Step4 Upload your first YouTube video

Now, it’s to upload your first YouTube video. To do so, navigate to the top-right corner of the page and click Create New. Select Upload Video.

If you have a video ready, click Select Files and upload the video you want to post.

Complete the required editing/settings after the video is uploaded.

Speaking of videos, you upload on YouTube, there are certain types of videos that can make you popular within a short time. Such YouTube video category includes;

1. Singing
2. Teaching
3. Fashion Advice
4. Cooking Tutorial
5. Make-Up Tutorial

Step5 Make your YouTube channel discoverable

It’s time to start making your YouTube channel discoverable online. You need the subscribers, views, and all that a creator like you is worth having. However, to make this possible, you need to do the following;

Optimize Video Titles

Using Google-friendly titles for your videos is vital to allow them to rank well on Google search ranking. It should be catchy and compelling that users will be prompted to want to know what the video is about. Make sure it contains keywords too.

Optimize Video Description

Adding descriptions to your video is as important as the title. This will help search engines understand what your video is all about. So, make sure you add rich keywords to your video description and keep it concise.

Promote Your Channel on Other Social Media Platforms

You shouldn’t limit yourself to just creating videos and uploading them on YouTube. Make sure you always make it a priority to promote your YouTube videos on other platforms like Facebook, Twitter, or Instagram. This will help you give your existing fans a heads-up that you’re starting a YouTube channel.

Add Tags to your videos

When we say add tags to your videos, it does not mean you should add any tag to any video you upload on YouTube. Only add tags that’s relating to the theme of your video.

Tags will help YouTube understand the kind of video you’re uploading, and it’ll help you maintain the quality of not just your videos but your YouTube channel.

Use Keywords in Your Videos

Using rich keywords in your YouTube videos is a great way to increase the chances of your videos being seen online. Make sure you use the right keyword in the video title, as it’ll help guide viewers to your video when they search for similar words or phrases online.

Part 3: YouTube Must-Have Tools: What Are They?

Congratulations on creating your YouTube channel. But, before you get over-excited, there are essential tools you need as a YouTuber to help you stand out in the industry. These tools include the following;

1. Video Editor – Wondershare Filmora

As a YouTuber, regardless of your niche of expertise, you need an efficient video editing tool like Wondershare Filmora to create quality videos. Filmora is different from the regular video editor you find online, and it offers a plethora of video editing features that you can rely on to edit your videos and spice them up without requiring any kind of video editing knowledge.

See how you can use Filmora video editor on your YouTube videos;

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Go to the official website and install the Filmora video editing software on your computer. Then, launch the tool and import the video you want to edit using the Import button.

Drag-n-drop the video to the timeline.

Step2 Click Effects from the top of the screen. Select AI Portrait from the left-hand side and find a preferred AI Portrait effect. Then, click on it and drag-n-drop the effect to the Timeline.

Adjust the effect starting and ending point of where you want the AI Portrait effect to be displayed.

Step3 Again, adjust the AI Portrait effect settings by double-clicking on it, then, from the pop-up, apply the preferred settings.

Step4 You can also add a “Subscribe” watermark to your YouTube video. To do so, just click the >> icon next to Export at the top of the screen, then select Element.

Select the ‘Social Media Show Element 07’ Effects. Then, drag-n-drop it to the Timeline.

Step5 Lastly, preview the edited video, and if you’re okay with it, click Export from the top bar and select Burn DVD from the drop-down list.

From the pop-up window that appears on your PC screen, select the Folder Path and give the video file a preferred name. Then, click Export to complete the operation.

2. Google Keyword Planner

The Google keyword planner is vital to help you do keyword research and see the trends of how a particular keyword is searched in a particular month, within a given year, or more. It’ll help you understand how people are searching for a particular keyword and what time of the year it usually has more searches from folks.

By using Google Keyword planner, you’ll put yourself ahead of your competitors by using the right keyword that you need for your SEO and PPC strategies at the right time. From search volume to trends, CPC, competition scores, and more, it’s crucial you have this tool at your fingertips. Besides, it’s 100% free to use.

3. YouTube Studio

YouTube Studio is a crucial analytic tool that can come in handy to help you improve your video as you grow your YouTube channel. It is like Google Analytics in a way. It’ll allow you to track the analytics of how people view your videos, comment on your video, and more. YouTube Studio is available for free. You can use it through the Android App, on your PC or online from YouTube itself.

4. VidIQ

Are you looking for a tool to grow your YouTube channel efficiently? Then VidIQ is the ideal tool for you. Yes, with VidIQ, you’ll get access to essential tools to grow your YouTube audience faster than you can think. It’s just a scorecard that offers you in-depth analytics of how your YouTube videos are performing compared to your competitors, thus allowing you to get helpful info on how you can get ahead of them and stand out in the industry.

With VidIQ, you’ll get access to a checklist that will highlight titles, descriptions, cards, end screens, closed captions, and lots more in your videos. And of all, it’ll suggest tags that you can use in your videos to get more traffic and improve SEO.

Part 4: Tips & Tricks to Make your YouTube Grow Faster

Stay Consistent

There’s no doubt that the key to succeeding in whatever you do is to stay consistent. It can be quite hard for anyone, especially newbies to keep up with different difficulties encountered in the pursuit to create a successful YouTube channel.

So, for you to achieve your dreams of being a popular YouTuber, you must keep up with the consistency of creating quality videos, promoting your videos, and doing the right thing that’s needed for your YouTube channel to stand out online.

Collaborate With Other YouTubers

Don’t be shy to reach out to your fellow YouTubers for collaboration. Yes, by collaborating with popular YouTubers, you get to enhance your online presence, thereby increasing your subscriber base and increasing your video views.

YouTube SEO Is Crucial

You might have heard of SEO (Search Engine Optimization) being crucial for websites to rank well, but the truth is it also applies to YouTube channels. YouTube SEO is a great way to optimize your YouTube channel and video to make it rank well on online search results.

It’s important you understand how YouTube SEO works and implement it in your YouTube channel, as it’ll increase your chances of more viewers visiting your channel and watching your videos.

Final Words

That’s all you need to know about creating a successful YouTube channel. If you fancy creating videos, the above tips will teach you how to create a YouTube channel and make money. Also, if you read the article to this point, we believe you’ve understood different ways you can make your YouTube channel stand out and enhance your chances of making more money on YouTube. Don’t hesitate to start your journey now!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Why choose YouTube to make money?

Boasting over 2 billion active users globally, YouTube remains the most used video-playing platform on the internet with all kinds of videos.

Today, many folks use YouTube as a means of generating income because it offers users more opportunities to reach a wide range of audiences, and the means of generating income via YouTube easily. As of when this article is written, research shows that an average YouTuber could earn up to $10,000 yearly.

Also, YouTube is a free marketing platform. So, if you have a website, you can add links to your website in the video description, thus enabling you to boost your website traffic via the platform. And it’ll allow you to advertise your product or services 100% free.

Part 2: 5-Step Formula to Start a YouTube Channel

Now you understand why you should choose YouTube to make money, the following steps will teach you how to create a YouTube channel within a few clicks. So, read on.

Step1 Create a google account

To get started, you need to create a google account. But if you already have a Google account you can skip this step.

Head to Google Account and click Create Account at the top right corner.

On the new screen, enter the necessary details and click Next.

Provide your phone number and other required details. Then, click Next.

On the new page, click I Agree to accept Google’s terms and conditions. Then finish the Google Account setup.

Step2 Create a YouTube account

Once you’ve successfully created a Google account, the next thing is to create your YouTube account. You just have to do the following to carry out the operation;

Open YouTube’s official website in your browser and click Sign in from the top right corner.

On the new page, sign in to the Google account that you want to use in creating your YouTube channel.

After you sign in to your Google account, you’ll be prompted back to the YouTube home interface. Click on your profile icon from the top right corner and select Create A Channel from the drop-down list.

Choose the Name you want to appear on your YouTube channel profile and upload a preferred Picture. Then, click Create Channel to proceed.

Step3 Customize your YouTube channel

After you’ve successfully created the channel, the next thing is to customize the channel as per requirement. Click Customise Channel from the left-hand side.

You’ll be prompted to the YouTube creator studio. There, you’ll find Layout, Branding, and Basic Info options displayed at the top of the page.

In the Layout section, you’ll be allowed to apply customization of how you want your YouTube channel homepage to look.

Under Branding, you can upload your brand logo as a profile photo, upload a banner image, and add the video watermark that you want to appear on all videos you upload on YouTube.

Under Basic Info, you’ll be able to enter a description for your YouTube channel, edit your channel URL, and do lots more. However, remember to always use the PUBLISH button to save customization.

Step4 Upload your first YouTube video

Now, it’s to upload your first YouTube video. To do so, navigate to the top-right corner of the page and click Create New. Select Upload Video.

If you have a video ready, click Select Files and upload the video you want to post.

Complete the required editing/settings after the video is uploaded.

Speaking of videos, you upload on YouTube, there are certain types of videos that can make you popular within a short time. Such YouTube video category includes;

1. Singing
2. Teaching
3. Fashion Advice
4. Cooking Tutorial
5. Make-Up Tutorial

Step5 Make your YouTube channel discoverable

It’s time to start making your YouTube channel discoverable online. You need the subscribers, views, and all that a creator like you is worth having. However, to make this possible, you need to do the following;

Optimize Video Titles

Using Google-friendly titles for your videos is vital to allow them to rank well on Google search ranking. It should be catchy and compelling that users will be prompted to want to know what the video is about. Make sure it contains keywords too.

Optimize Video Description

Adding descriptions to your video is as important as the title. This will help search engines understand what your video is all about. So, make sure you add rich keywords to your video description and keep it concise.

Promote Your Channel on Other Social Media Platforms

You shouldn’t limit yourself to just creating videos and uploading them on YouTube. Make sure you always make it a priority to promote your YouTube videos on other platforms like Facebook, Twitter, or Instagram. This will help you give your existing fans a heads-up that you’re starting a YouTube channel.

Add Tags to your videos

When we say add tags to your videos, it does not mean you should add any tag to any video you upload on YouTube. Only add tags that’s relating to the theme of your video.

Tags will help YouTube understand the kind of video you’re uploading, and it’ll help you maintain the quality of not just your videos but your YouTube channel.

Use Keywords in Your Videos

Using rich keywords in your YouTube videos is a great way to increase the chances of your videos being seen online. Make sure you use the right keyword in the video title, as it’ll help guide viewers to your video when they search for similar words or phrases online.

Part 3: YouTube Must-Have Tools: What Are They?

Congratulations on creating your YouTube channel. But, before you get over-excited, there are essential tools you need as a YouTuber to help you stand out in the industry. These tools include the following;

1. Video Editor – Wondershare Filmora

As a YouTuber, regardless of your niche of expertise, you need an efficient video editing tool like Wondershare Filmora to create quality videos. Filmora is different from the regular video editor you find online, and it offers a plethora of video editing features that you can rely on to edit your videos and spice them up without requiring any kind of video editing knowledge.

See how you can use Filmora video editor on your YouTube videos;

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Go to the official website and install the Filmora video editing software on your computer. Then, launch the tool and import the video you want to edit using the Import button.

Drag-n-drop the video to the timeline.

Step2 Click Effects from the top of the screen. Select AI Portrait from the left-hand side and find a preferred AI Portrait effect. Then, click on it and drag-n-drop the effect to the Timeline.

Adjust the effect starting and ending point of where you want the AI Portrait effect to be displayed.

Step3 Again, adjust the AI Portrait effect settings by double-clicking on it, then, from the pop-up, apply the preferred settings.

Step4 You can also add a “Subscribe” watermark to your YouTube video. To do so, just click the >> icon next to Export at the top of the screen, then select Element.

Select the ‘Social Media Show Element 07’ Effects. Then, drag-n-drop it to the Timeline.

Step5 Lastly, preview the edited video, and if you’re okay with it, click Export from the top bar and select Burn DVD from the drop-down list.

From the pop-up window that appears on your PC screen, select the Folder Path and give the video file a preferred name. Then, click Export to complete the operation.

2. Google Keyword Planner

The Google keyword planner is vital to help you do keyword research and see the trends of how a particular keyword is searched in a particular month, within a given year, or more. It’ll help you understand how people are searching for a particular keyword and what time of the year it usually has more searches from folks.

By using Google Keyword planner, you’ll put yourself ahead of your competitors by using the right keyword that you need for your SEO and PPC strategies at the right time. From search volume to trends, CPC, competition scores, and more, it’s crucial you have this tool at your fingertips. Besides, it’s 100% free to use.

3. YouTube Studio

YouTube Studio is a crucial analytic tool that can come in handy to help you improve your video as you grow your YouTube channel. It is like Google Analytics in a way. It’ll allow you to track the analytics of how people view your videos, comment on your video, and more. YouTube Studio is available for free. You can use it through the Android App, on your PC or online from YouTube itself.

4. VidIQ

Are you looking for a tool to grow your YouTube channel efficiently? Then VidIQ is the ideal tool for you. Yes, with VidIQ, you’ll get access to essential tools to grow your YouTube audience faster than you can think. It’s just a scorecard that offers you in-depth analytics of how your YouTube videos are performing compared to your competitors, thus allowing you to get helpful info on how you can get ahead of them and stand out in the industry.

With VidIQ, you’ll get access to a checklist that will highlight titles, descriptions, cards, end screens, closed captions, and lots more in your videos. And of all, it’ll suggest tags that you can use in your videos to get more traffic and improve SEO.

Part 4: Tips & Tricks to Make your YouTube Grow Faster

Stay Consistent

There’s no doubt that the key to succeeding in whatever you do is to stay consistent. It can be quite hard for anyone, especially newbies to keep up with different difficulties encountered in the pursuit to create a successful YouTube channel.

So, for you to achieve your dreams of being a popular YouTuber, you must keep up with the consistency of creating quality videos, promoting your videos, and doing the right thing that’s needed for your YouTube channel to stand out online.

Collaborate With Other YouTubers

Don’t be shy to reach out to your fellow YouTubers for collaboration. Yes, by collaborating with popular YouTubers, you get to enhance your online presence, thereby increasing your subscriber base and increasing your video views.

YouTube SEO Is Crucial

You might have heard of SEO (Search Engine Optimization) being crucial for websites to rank well, but the truth is it also applies to YouTube channels. YouTube SEO is a great way to optimize your YouTube channel and video to make it rank well on online search results.

It’s important you understand how YouTube SEO works and implement it in your YouTube channel, as it’ll increase your chances of more viewers visiting your channel and watching your videos.

Final Words

That’s all you need to know about creating a successful YouTube channel. If you fancy creating videos, the above tips will teach you how to create a YouTube channel and make money. Also, if you read the article to this point, we believe you’ve understood different ways you can make your YouTube channel stand out and enhance your chances of making more money on YouTube. Don’t hesitate to start your journey now!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

From Concept to Completion: Crafting Your YouTube Masterpiece

How to Make YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Finding the audience for short videos you create, sharing your knowledge of publicizing the music you create has become a much simpler and cheaper process in the last fourteen years. ‘Everyone deserves a voice’ is one of the core values that motivates the founders of YouTube to continue developing the world’s largest video sharing platform. So if you are looking for your own voice, but you’re not really sure where to start, you’ve come to the right place, because in this article we are going to show you how to make attention-grabbing YouTube videos that are going to attract a huge audience.

• Preparation Stage for Making YouTube Video [4 Aspects You Should Consider]
• Production Stage: Recording a YouTube Video [5 Tips and Tricks]
• YouTube Video Postproduction Stage: Editing the Footage You Recorded
• Uploading Videos to Your YouTube Channel
• How to Make YouTube Videos from a Mac or PC Computer? [Step Guide]

Preparation Stage: Getting Ready to Make a YouTube Video

Achieving success on YouTube may only seem easy before you realize how much time and effort it takes to run a successful YouTube channel. Making a YouTube video isn’t much different than making any other type of short or feature film as you have to go through the same stages of the video production process. Everything, including creating YouTube videos starts with an idea, so let’s take a look at the steps you’ll need to take before you actually start recording your first YouTube video.

1. Start a YouTube Channel

The journey towards success begins with seemingly small and insignificant steps. Creating a YouTube channel is exactly that, a step, without which you won’t be able to become a YouTuber. All you have to do in order to create a channel on YouTube is sign in to the platform using your Google account and then head over to the Settings menu. Click on the Create a new channel option and then pick a name for your Brand channel . Dedicate some extra time to the process of selecting a name for the channel, because that is the first thing your potential followers are going to notice. The platform lets you start as many as fifty channels with one Gmail ID, and as your channels grow, you can add multiple managers to each channel you’ve started. Click on the Create button when you’re done and that’s it you’re now a proud owner of a YouTube channel.

We have summarized some tips and tricks for creating a YouTube channel account , hope that will help you to create a channel more easily.

2. Choose a Niche and Craft a Video Content Strategy

Devising a plan before you start producing content you are going to share on YouTube is going to give you a sense of direction, since there are so many different types of videos that can attract a large audience. Try to imagine your ideal YouTube follower, and then think about what they are interested in or how you can generate value for them through the content you post on your channel. Attempting to cover a broad spectrum of topics usually doesn’t produce the best results, so instead, you should focus on a specific subject and do your best to offer a unique perspective to your viewers on that subject. More importantly, you need to choose the themes for your videos that are relevant to the audience you would like to reach. Gaming, tutorials, beauty or comedy videos are just a few of the most popular genres of videos on YouTube, although which niche you’re going to pick ultimately depends on your personal interests and reasons why you chose to become a YouTuber in the first place.

Additionally, you should follow the hottest trends on the Internet so that you can find out which topics are drawing the most attention at the moment. Don’t let all these questions trouble you, simply choose a niche in which you feel the most comfortable in and start shooting. Keep a watchful eye on how your followers respond to the videos you share on your channel as time goes on and remain open to new ideas or collaborations.

3. Secure a Fresh Supply of YouTube Video Ideas

Defining your niche is just a beginning because you have to keep producing your videos at a steady pace. Most YouTube experts say that sharing new content at least once a week is necessary if you want to gather a large group of followers on your channel. Consequently, you’ll need a constant supply of ideas for new videos that cover topics your audience is interested in. A simple search on YouTube can help you discover the videos on the platform that have the most views. This should give you a pretty good idea which types of videos are the most popular at the moment and what viewers want to see the most.

Reading the comments section below a YouTube video can be a great way to discover new ideas since viewers often ask questions or search for advice on very specific aspects of the topic that particular video is covering. Moreover, YouTube isn’t the only destination on the Internet where you can find inspiration for your next video since there are countless groups and communities where you can come across interesting topics for your next video.

4. Get the Right Video and Audio Recording Equipment

The list of audio and video recording gear you’re going to need to create a YouTube video depends on the type of video you’re trying to make. Gamers who want to record gameplay and post it on their YouTube channel only need a screen capturing software or a capture card and a microphone. The list of equipment is a bit longer for YouTubers interested in the production of vlogs, comedy or review videos since they are going to need a camera or a Smartphone capable of recording videos at high resolutions, lighting equipment, tripods, steady cams, microphones. If you would like to learn more about the pieces of equipment you are going to need while recording a YouTube video, check our picks of the YouTube Video Shooting Equipment List .

Production Stage: Recording a YouTube Video

After you’ve successfully completed the preparation stage it is time to start getting ready for the next step of the process of making a YouTube video. However, you can’t just pick up a camera and start randomly shooting unrelated scenes, instead, you should follow the steps below that make the production of a video much less complicated.

1. Write a Script and Make a Shooting Schedule

Write down all of your ideas for your next video prior to shooting the first shot of that video. A script can be particularly useful if the video you’re planning on making involves a lot of narration since you’ll always know what to say next. Furthermore, you don’t have to record the entire video on the same day, and you have the freedom to plan when and where you are going to record each scene you want to include in the video.

2. Set a Scene

You control what the viewers of your YouTube video are going to see. That’s why you have to choose your shooting locations carefully and to hand-pick each prop that is going to be visible in the shot. Avoid shooting in messy rooms, because the items in the background are going to distract the viewer and reduce the quality of your videos.

3. Pick the Best Camera Positions

Once you know where and when you are going to shoot your video, you should start planning your shots. Most YouTube videos are recorded from a single camera position, but you can also experiment with different shot angles if it helps you to tell the story of the video. Don’t put the actors near direct sources of light like windows or lamps because if you do so you can easily end up ruining the shot.

4. Make Sure that You Have Enough Light in The Shot

Natural sources of light are often not enough to light a scene properly, because the amount of available light you’ll have at your disposal can change in a few minutes. That’s why nearly all YouTubers use lighting kits that enable them to control the amount of light in the shot at any moment.

5. Bonus: Making YouTube Videos Without a Camera

In case using video and audio recording equipment is a bit too technical for you, there is a simple alternative solution since you can capture all activities on your computer’s screen with software products such as Filmora or OBS Studio. This is an excellent option for gamers who want to record gameplay of their favorite video games or skilled educators that would like to share their knowledge and show others how to use a piece of software or perform any other computer-based task.

Besides screencasting, you can also assemble existing footage from old TV shows, movies or cartoons to make a YouTube video. You don’t have to worry about copyright infringements, as long as the footage you’re using is within the public domain. However, if you accidentally end up using footage without permission it is highly unlikely that anyone is going to file a lawsuit, but your video may be removed from your YouTube channel if someone reports that you’ve used footage without the permission from its owners.

Postproduction Stage: Editing the Footage You Recorded

Before you can share the video clips you recorded with a camera, Smartphone or a screencasting software, you should edit them first. Choosing video editing software isn’t always easy since there are so many different options that enable you to perform both basic and advanced video editing tasks. You can check our recommendations about some of the best video editing software for YouTube videos, in case you are still looking for a video editor that is best suited for the price range you’ve had in mind or your skill level. You should choose a video editing app that you feel the most comfortable using since you are going to spend a lot of time editing videos with it.

The video editing techniques you will utilize during the process of piecing together a YouTube video depend on a number of factors that range from the genre of the video to its visual style. However, trimming or cutting the footage, creating opening titles and end credits are among the most common video editing actions you will have to perform on each new project. Mastering these basic video editing techniques is essential for the success of your videos on YouTube since it will enable you to quickly trim a video clip by dragging one of its ends in an inward or outward direction or remove a portion of a clip you don’t want to feature in the final cut of the video from the timeline.

Hard cuts can at times disrupt the flow of a video, but you can easily fix this by adding a transition between two clips. What’s more, nearly all video editing software products on the market come bundled with rich visual and audio effects libraries that make the color grading or audio editing process much faster. Adding opening titles, lower thirds or any other image overlay can help you introduce the characters in the video to the audience, inform the audience about important aspects of the topic you’re covering or summarize the key points of the video.

Creating a soundtrack is also a vital step of the video editing process that largely influences the quality of the final video. That’s why the narration or the dialogues must be recorded professionally since even the slightest background noise can distract the viewer. Whether or not you are going to add music to a video, depends on the type of project you’re working on. Video editing software products like Filmora have their own royalty free music libraries that offer songs from Rock or Electronic and numerous other genres.

When you complete the video editing process, you should export the video to a folder on your hard drive or directly to your YouTube channel if the video editing app you’ve chosen provides that option. How long the rendering of a video is going to take depends on your computer’s processing power, video’s length, and the output resolution.

Adding/Uploading Videos to Your YouTube Channel

As we already noted you can either upload a video to YouTube directly from a video editing software or from a hard drive after the rendering process is completed. You can upload videos with 16:9 or 4:3 aspect ratios to your channel, and the platform support videos in resolutions up to 8K. The minimum length of a YouTube video is 33 seconds while a video’s maximum length cannot exceed the twelve-hour limit. The file’s size can’t be larger than 128GB while the frame rates can go as high as 60fps. If you need to edit the uploaded and published YouTube videos, you can check our tips about editing existing YouTube videos , and you can check out our guide about how to make money on YouTube if you would like to learn more about account monetization.

Read More to Get : How to Loop a YouTube Video >>

1. Optimize Your Content for YouTube Searches

Every bit of information you add to the video increases its visibility on the platform. Even the name of the file you’re uploading to your channel should contain a keyword, and once the upload is completed you should add a title, description, and metadata if you would like to increase the video’s visibility on the platform. It is vital to select your YouTube SEO strategy before you actually start adding new videos to your strategy. In case you’re not familiar with the concept of search engine optimization for YouTube, you can find everything you need to know aboutYouTube SEO in our guide.

2. Create Visually Captivating Thumbnails and End Screen Elements

A thumbnail is usually a snapshot of a frame from a video, you’ve created during the video editing process or any other still image that suggests what the video is about. A small thing like adding a thumbnail to a YouTube video can increase both the number of views and the number of likes that video is getting. In addition, YouTube’s video editor enables you to add end screens that last anywhere between five and twenty seconds to your videos, but keep in mind that the video must be at least 25 seconds long to have an end screen. There are a number of fully customizable templates available that can be uses to promote your upcoming videos or to invite viewers to subscribe to your channel.

Wanna making YouTube thumbnail yourself? Check some of the best YouTube thumbnail makers list.

3. Publish, Interact and Share

YouTube lets you keep your videos private until you are ready to make them public. Once you decide to make a video available to all YouTube users, you should share it on social media like Twitter, Facebook or Tumblr. Furthermore, embedding a YouTube video on your blog or website can drastically increase the number of views it’s getting. The YouTube Analytics tool is designed to help you track the metrics that indicate how well your video is performing. Don’t know which analytics tools should use? Check our picks of some useful YouTube Analytics Tools to learn how to analyze your video.

How to Make YouTube Videos from a Mac or PC Computer?

Even though you can use almost any video editing software to edit a YouTube video, we recommend trying a versatile video editing app like Filmora to edit videos on Windows PC and Mac which offers both basic and advanced video editing features. Creating a video in Filmora doesn’t require a developed set of video editing skills, since all of the tools and options the editor offers are remarkably easy to use.

When you are ready to start a new project you should simply launch the software, and once the new project loads, you should head over to the File menu and select the Project Settings option that lets you set the resolution, aspect ratio and the frame rate of the video. Proceed to import the footage into the project by selecting one of the available options in the Import drop-down menu or by simply dragging the media assets from a folder on your hard drive and dropping them to the Filmora’s Media Panel. In case you don’t have your own audio and video footage you can download videos, music, visual and audio effects from a stock footage website like Filmstock effects store . Filmora also offers screen casting features, so you can easily record gameplay, show viewers how to use a software or capture any other type of activity on your computer’s screen.

Add each media asset you want to include in the final cut of the video to the timeline and then proceed to remove all unwanted parts of the video and audio clips from the timeline using the Cut or Trim options. Filmora offers rich transitions and visual effects libraries you can use to make the cuts between shot smoother or enhance the colors in the video clips you’re editing. Furthermore, the editor lets you take snapshots of any frame in video clips you’ve placed on the timeline in a single click which can be quite useful if you want to create a thumbnail for your YouTube video. Creating the opening titles, end credits or adding different image overlays to a video is a straight forward process since you just have to select the option that fits the style of the video you’re creating and add it to the timeline. Once you’ve completed the video editing process, you can click on the Export button and decide if you want to export a video directly to your YouTube channel or to a destination on your hard drive.

New to Filmora? Check our beginner guide about How to Edit Videos in Filmora in details or check the quick video tutorial below to find out more details.

Conclusion

Becoming a successful YouTuber requires a lot of dedication and hard work, so if at first, you don’t succeed, you should be patient and persistent. In time, as your channel grows, you will be able to monetize your videos, but only if you keep producing new content at a steady pace. Each step of the YouTube creation process is equally important, and you should dedicate an equal amount of attention to recording high-quality footage, editing, and promotion of the content you share on your YouTube channel. Was this article helpful? Leave a comment below and share your thoughts and experiences with us.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding the audience for short videos you create, sharing your knowledge of publicizing the music you create has become a much simpler and cheaper process in the last fourteen years. ‘Everyone deserves a voice’ is one of the core values that motivates the founders of YouTube to continue developing the world’s largest video sharing platform. So if you are looking for your own voice, but you’re not really sure where to start, you’ve come to the right place, because in this article we are going to show you how to make attention-grabbing YouTube videos that are going to attract a huge audience.

• Preparation Stage for Making YouTube Video [4 Aspects You Should Consider]
• Production Stage: Recording a YouTube Video [5 Tips and Tricks]
• YouTube Video Postproduction Stage: Editing the Footage You Recorded
• Uploading Videos to Your YouTube Channel
• How to Make YouTube Videos from a Mac or PC Computer? [Step Guide]

Preparation Stage: Getting Ready to Make a YouTube Video

Achieving success on YouTube may only seem easy before you realize how much time and effort it takes to run a successful YouTube channel. Making a YouTube video isn’t much different than making any other type of short or feature film as you have to go through the same stages of the video production process. Everything, including creating YouTube videos starts with an idea, so let’s take a look at the steps you’ll need to take before you actually start recording your first YouTube video.

1. Start a YouTube Channel

The journey towards success begins with seemingly small and insignificant steps. Creating a YouTube channel is exactly that, a step, without which you won’t be able to become a YouTuber. All you have to do in order to create a channel on YouTube is sign in to the platform using your Google account and then head over to the Settings menu. Click on the Create a new channel option and then pick a name for your Brand channel . Dedicate some extra time to the process of selecting a name for the channel, because that is the first thing your potential followers are going to notice. The platform lets you start as many as fifty channels with one Gmail ID, and as your channels grow, you can add multiple managers to each channel you’ve started. Click on the Create button when you’re done and that’s it you’re now a proud owner of a YouTube channel.

We have summarized some tips and tricks for creating a YouTube channel account , hope that will help you to create a channel more easily.

2. Choose a Niche and Craft a Video Content Strategy

Devising a plan before you start producing content you are going to share on YouTube is going to give you a sense of direction, since there are so many different types of videos that can attract a large audience. Try to imagine your ideal YouTube follower, and then think about what they are interested in or how you can generate value for them through the content you post on your channel. Attempting to cover a broad spectrum of topics usually doesn’t produce the best results, so instead, you should focus on a specific subject and do your best to offer a unique perspective to your viewers on that subject. More importantly, you need to choose the themes for your videos that are relevant to the audience you would like to reach. Gaming, tutorials, beauty or comedy videos are just a few of the most popular genres of videos on YouTube, although which niche you’re going to pick ultimately depends on your personal interests and reasons why you chose to become a YouTuber in the first place.

Additionally, you should follow the hottest trends on the Internet so that you can find out which topics are drawing the most attention at the moment. Don’t let all these questions trouble you, simply choose a niche in which you feel the most comfortable in and start shooting. Keep a watchful eye on how your followers respond to the videos you share on your channel as time goes on and remain open to new ideas or collaborations.

3. Secure a Fresh Supply of YouTube Video Ideas

Defining your niche is just a beginning because you have to keep producing your videos at a steady pace. Most YouTube experts say that sharing new content at least once a week is necessary if you want to gather a large group of followers on your channel. Consequently, you’ll need a constant supply of ideas for new videos that cover topics your audience is interested in. A simple search on YouTube can help you discover the videos on the platform that have the most views. This should give you a pretty good idea which types of videos are the most popular at the moment and what viewers want to see the most.

Reading the comments section below a YouTube video can be a great way to discover new ideas since viewers often ask questions or search for advice on very specific aspects of the topic that particular video is covering. Moreover, YouTube isn’t the only destination on the Internet where you can find inspiration for your next video since there are countless groups and communities where you can come across interesting topics for your next video.

4. Get the Right Video and Audio Recording Equipment

The list of audio and video recording gear you’re going to need to create a YouTube video depends on the type of video you’re trying to make. Gamers who want to record gameplay and post it on their YouTube channel only need a screen capturing software or a capture card and a microphone. The list of equipment is a bit longer for YouTubers interested in the production of vlogs, comedy or review videos since they are going to need a camera or a Smartphone capable of recording videos at high resolutions, lighting equipment, tripods, steady cams, microphones. If you would like to learn more about the pieces of equipment you are going to need while recording a YouTube video, check our picks of the YouTube Video Shooting Equipment List .

Production Stage: Recording a YouTube Video

After you’ve successfully completed the preparation stage it is time to start getting ready for the next step of the process of making a YouTube video. However, you can’t just pick up a camera and start randomly shooting unrelated scenes, instead, you should follow the steps below that make the production of a video much less complicated.

1. Write a Script and Make a Shooting Schedule

Write down all of your ideas for your next video prior to shooting the first shot of that video. A script can be particularly useful if the video you’re planning on making involves a lot of narration since you’ll always know what to say next. Furthermore, you don’t have to record the entire video on the same day, and you have the freedom to plan when and where you are going to record each scene you want to include in the video.

2. Set a Scene

You control what the viewers of your YouTube video are going to see. That’s why you have to choose your shooting locations carefully and to hand-pick each prop that is going to be visible in the shot. Avoid shooting in messy rooms, because the items in the background are going to distract the viewer and reduce the quality of your videos.

3. Pick the Best Camera Positions

Once you know where and when you are going to shoot your video, you should start planning your shots. Most YouTube videos are recorded from a single camera position, but you can also experiment with different shot angles if it helps you to tell the story of the video. Don’t put the actors near direct sources of light like windows or lamps because if you do so you can easily end up ruining the shot.

4. Make Sure that You Have Enough Light in The Shot

Natural sources of light are often not enough to light a scene properly, because the amount of available light you’ll have at your disposal can change in a few minutes. That’s why nearly all YouTubers use lighting kits that enable them to control the amount of light in the shot at any moment.

5. Bonus: Making YouTube Videos Without a Camera

In case using video and audio recording equipment is a bit too technical for you, there is a simple alternative solution since you can capture all activities on your computer’s screen with software products such as Filmora or OBS Studio. This is an excellent option for gamers who want to record gameplay of their favorite video games or skilled educators that would like to share their knowledge and show others how to use a piece of software or perform any other computer-based task.

Besides screencasting, you can also assemble existing footage from old TV shows, movies or cartoons to make a YouTube video. You don’t have to worry about copyright infringements, as long as the footage you’re using is within the public domain. However, if you accidentally end up using footage without permission it is highly unlikely that anyone is going to file a lawsuit, but your video may be removed from your YouTube channel if someone reports that you’ve used footage without the permission from its owners.

Postproduction Stage: Editing the Footage You Recorded

Before you can share the video clips you recorded with a camera, Smartphone or a screencasting software, you should edit them first. Choosing video editing software isn’t always easy since there are so many different options that enable you to perform both basic and advanced video editing tasks. You can check our recommendations about some of the best video editing software for YouTube videos, in case you are still looking for a video editor that is best suited for the price range you’ve had in mind or your skill level. You should choose a video editing app that you feel the most comfortable using since you are going to spend a lot of time editing videos with it.

The video editing techniques you will utilize during the process of piecing together a YouTube video depend on a number of factors that range from the genre of the video to its visual style. However, trimming or cutting the footage, creating opening titles and end credits are among the most common video editing actions you will have to perform on each new project. Mastering these basic video editing techniques is essential for the success of your videos on YouTube since it will enable you to quickly trim a video clip by dragging one of its ends in an inward or outward direction or remove a portion of a clip you don’t want to feature in the final cut of the video from the timeline.

Hard cuts can at times disrupt the flow of a video, but you can easily fix this by adding a transition between two clips. What’s more, nearly all video editing software products on the market come bundled with rich visual and audio effects libraries that make the color grading or audio editing process much faster. Adding opening titles, lower thirds or any other image overlay can help you introduce the characters in the video to the audience, inform the audience about important aspects of the topic you’re covering or summarize the key points of the video.

Creating a soundtrack is also a vital step of the video editing process that largely influences the quality of the final video. That’s why the narration or the dialogues must be recorded professionally since even the slightest background noise can distract the viewer. Whether or not you are going to add music to a video, depends on the type of project you’re working on. Video editing software products like Filmora have their own royalty free music libraries that offer songs from Rock or Electronic and numerous other genres.

When you complete the video editing process, you should export the video to a folder on your hard drive or directly to your YouTube channel if the video editing app you’ve chosen provides that option. How long the rendering of a video is going to take depends on your computer’s processing power, video’s length, and the output resolution.

Adding/Uploading Videos to Your YouTube Channel

As we already noted you can either upload a video to YouTube directly from a video editing software or from a hard drive after the rendering process is completed. You can upload videos with 16:9 or 4:3 aspect ratios to your channel, and the platform support videos in resolutions up to 8K. The minimum length of a YouTube video is 33 seconds while a video’s maximum length cannot exceed the twelve-hour limit. The file’s size can’t be larger than 128GB while the frame rates can go as high as 60fps. If you need to edit the uploaded and published YouTube videos, you can check our tips about editing existing YouTube videos , and you can check out our guide about how to make money on YouTube if you would like to learn more about account monetization.

Read More to Get : How to Loop a YouTube Video >>

1. Optimize Your Content for YouTube Searches

Every bit of information you add to the video increases its visibility on the platform. Even the name of the file you’re uploading to your channel should contain a keyword, and once the upload is completed you should add a title, description, and metadata if you would like to increase the video’s visibility on the platform. It is vital to select your YouTube SEO strategy before you actually start adding new videos to your strategy. In case you’re not familiar with the concept of search engine optimization for YouTube, you can find everything you need to know aboutYouTube SEO in our guide.

2. Create Visually Captivating Thumbnails and End Screen Elements

A thumbnail is usually a snapshot of a frame from a video, you’ve created during the video editing process or any other still image that suggests what the video is about. A small thing like adding a thumbnail to a YouTube video can increase both the number of views and the number of likes that video is getting. In addition, YouTube’s video editor enables you to add end screens that last anywhere between five and twenty seconds to your videos, but keep in mind that the video must be at least 25 seconds long to have an end screen. There are a number of fully customizable templates available that can be uses to promote your upcoming videos or to invite viewers to subscribe to your channel.

Wanna making YouTube thumbnail yourself? Check some of the best YouTube thumbnail makers list.

3. Publish, Interact and Share

YouTube lets you keep your videos private until you are ready to make them public. Once you decide to make a video available to all YouTube users, you should share it on social media like Twitter, Facebook or Tumblr. Furthermore, embedding a YouTube video on your blog or website can drastically increase the number of views it’s getting. The YouTube Analytics tool is designed to help you track the metrics that indicate how well your video is performing. Don’t know which analytics tools should use? Check our picks of some useful YouTube Analytics Tools to learn how to analyze your video.

How to Make YouTube Videos from a Mac or PC Computer?

Even though you can use almost any video editing software to edit a YouTube video, we recommend trying a versatile video editing app like Filmora to edit videos on Windows PC and Mac which offers both basic and advanced video editing features. Creating a video in Filmora doesn’t require a developed set of video editing skills, since all of the tools and options the editor offers are remarkably easy to use.

When you are ready to start a new project you should simply launch the software, and once the new project loads, you should head over to the File menu and select the Project Settings option that lets you set the resolution, aspect ratio and the frame rate of the video. Proceed to import the footage into the project by selecting one of the available options in the Import drop-down menu or by simply dragging the media assets from a folder on your hard drive and dropping them to the Filmora’s Media Panel. In case you don’t have your own audio and video footage you can download videos, music, visual and audio effects from a stock footage website like Filmstock effects store . Filmora also offers screen casting features, so you can easily record gameplay, show viewers how to use a software or capture any other type of activity on your computer’s screen.

Add each media asset you want to include in the final cut of the video to the timeline and then proceed to remove all unwanted parts of the video and audio clips from the timeline using the Cut or Trim options. Filmora offers rich transitions and visual effects libraries you can use to make the cuts between shot smoother or enhance the colors in the video clips you’re editing. Furthermore, the editor lets you take snapshots of any frame in video clips you’ve placed on the timeline in a single click which can be quite useful if you want to create a thumbnail for your YouTube video. Creating the opening titles, end credits or adding different image overlays to a video is a straight forward process since you just have to select the option that fits the style of the video you’re creating and add it to the timeline. Once you’ve completed the video editing process, you can click on the Export button and decide if you want to export a video directly to your YouTube channel or to a destination on your hard drive.

New to Filmora? Check our beginner guide about How to Edit Videos in Filmora in details or check the quick video tutorial below to find out more details.

Conclusion

Becoming a successful YouTuber requires a lot of dedication and hard work, so if at first, you don’t succeed, you should be patient and persistent. In time, as your channel grows, you will be able to monetize your videos, but only if you keep producing new content at a steady pace. Each step of the YouTube creation process is equally important, and you should dedicate an equal amount of attention to recording high-quality footage, editing, and promotion of the content you share on your YouTube channel. Was this article helpful? Leave a comment below and share your thoughts and experiences with us.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding the audience for short videos you create, sharing your knowledge of publicizing the music you create has become a much simpler and cheaper process in the last fourteen years. ‘Everyone deserves a voice’ is one of the core values that motivates the founders of YouTube to continue developing the world’s largest video sharing platform. So if you are looking for your own voice, but you’re not really sure where to start, you’ve come to the right place, because in this article we are going to show you how to make attention-grabbing YouTube videos that are going to attract a huge audience.

• Preparation Stage for Making YouTube Video [4 Aspects You Should Consider]
• Production Stage: Recording a YouTube Video [5 Tips and Tricks]
• YouTube Video Postproduction Stage: Editing the Footage You Recorded
• Uploading Videos to Your YouTube Channel
• How to Make YouTube Videos from a Mac or PC Computer? [Step Guide]

Preparation Stage: Getting Ready to Make a YouTube Video

Achieving success on YouTube may only seem easy before you realize how much time and effort it takes to run a successful YouTube channel. Making a YouTube video isn’t much different than making any other type of short or feature film as you have to go through the same stages of the video production process. Everything, including creating YouTube videos starts with an idea, so let’s take a look at the steps you’ll need to take before you actually start recording your first YouTube video.

1. Start a YouTube Channel

The journey towards success begins with seemingly small and insignificant steps. Creating a YouTube channel is exactly that, a step, without which you won’t be able to become a YouTuber. All you have to do in order to create a channel on YouTube is sign in to the platform using your Google account and then head over to the Settings menu. Click on the Create a new channel option and then pick a name for your Brand channel . Dedicate some extra time to the process of selecting a name for the channel, because that is the first thing your potential followers are going to notice. The platform lets you start as many as fifty channels with one Gmail ID, and as your channels grow, you can add multiple managers to each channel you’ve started. Click on the Create button when you’re done and that’s it you’re now a proud owner of a YouTube channel.

We have summarized some tips and tricks for creating a YouTube channel account , hope that will help you to create a channel more easily.

2. Choose a Niche and Craft a Video Content Strategy

Devising a plan before you start producing content you are going to share on YouTube is going to give you a sense of direction, since there are so many different types of videos that can attract a large audience. Try to imagine your ideal YouTube follower, and then think about what they are interested in or how you can generate value for them through the content you post on your channel. Attempting to cover a broad spectrum of topics usually doesn’t produce the best results, so instead, you should focus on a specific subject and do your best to offer a unique perspective to your viewers on that subject. More importantly, you need to choose the themes for your videos that are relevant to the audience you would like to reach. Gaming, tutorials, beauty or comedy videos are just a few of the most popular genres of videos on YouTube, although which niche you’re going to pick ultimately depends on your personal interests and reasons why you chose to become a YouTuber in the first place.

Additionally, you should follow the hottest trends on the Internet so that you can find out which topics are drawing the most attention at the moment. Don’t let all these questions trouble you, simply choose a niche in which you feel the most comfortable in and start shooting. Keep a watchful eye on how your followers respond to the videos you share on your channel as time goes on and remain open to new ideas or collaborations.

3. Secure a Fresh Supply of YouTube Video Ideas

Defining your niche is just a beginning because you have to keep producing your videos at a steady pace. Most YouTube experts say that sharing new content at least once a week is necessary if you want to gather a large group of followers on your channel. Consequently, you’ll need a constant supply of ideas for new videos that cover topics your audience is interested in. A simple search on YouTube can help you discover the videos on the platform that have the most views. This should give you a pretty good idea which types of videos are the most popular at the moment and what viewers want to see the most.

Reading the comments section below a YouTube video can be a great way to discover new ideas since viewers often ask questions or search for advice on very specific aspects of the topic that particular video is covering. Moreover, YouTube isn’t the only destination on the Internet where you can find inspiration for your next video since there are countless groups and communities where you can come across interesting topics for your next video.

4. Get the Right Video and Audio Recording Equipment

The list of audio and video recording gear you’re going to need to create a YouTube video depends on the type of video you’re trying to make. Gamers who want to record gameplay and post it on their YouTube channel only need a screen capturing software or a capture card and a microphone. The list of equipment is a bit longer for YouTubers interested in the production of vlogs, comedy or review videos since they are going to need a camera or a Smartphone capable of recording videos at high resolutions, lighting equipment, tripods, steady cams, microphones. If you would like to learn more about the pieces of equipment you are going to need while recording a YouTube video, check our picks of the YouTube Video Shooting Equipment List .

Production Stage: Recording a YouTube Video

After you’ve successfully completed the preparation stage it is time to start getting ready for the next step of the process of making a YouTube video. However, you can’t just pick up a camera and start randomly shooting unrelated scenes, instead, you should follow the steps below that make the production of a video much less complicated.

1. Write a Script and Make a Shooting Schedule

Write down all of your ideas for your next video prior to shooting the first shot of that video. A script can be particularly useful if the video you’re planning on making involves a lot of narration since you’ll always know what to say next. Furthermore, you don’t have to record the entire video on the same day, and you have the freedom to plan when and where you are going to record each scene you want to include in the video.

2. Set a Scene

You control what the viewers of your YouTube video are going to see. That’s why you have to choose your shooting locations carefully and to hand-pick each prop that is going to be visible in the shot. Avoid shooting in messy rooms, because the items in the background are going to distract the viewer and reduce the quality of your videos.

3. Pick the Best Camera Positions

Once you know where and when you are going to shoot your video, you should start planning your shots. Most YouTube videos are recorded from a single camera position, but you can also experiment with different shot angles if it helps you to tell the story of the video. Don’t put the actors near direct sources of light like windows or lamps because if you do so you can easily end up ruining the shot.

4. Make Sure that You Have Enough Light in The Shot

Natural sources of light are often not enough to light a scene properly, because the amount of available light you’ll have at your disposal can change in a few minutes. That’s why nearly all YouTubers use lighting kits that enable them to control the amount of light in the shot at any moment.

5. Bonus: Making YouTube Videos Without a Camera

In case using video and audio recording equipment is a bit too technical for you, there is a simple alternative solution since you can capture all activities on your computer’s screen with software products such as Filmora or OBS Studio. This is an excellent option for gamers who want to record gameplay of their favorite video games or skilled educators that would like to share their knowledge and show others how to use a piece of software or perform any other computer-based task.

Besides screencasting, you can also assemble existing footage from old TV shows, movies or cartoons to make a YouTube video. You don’t have to worry about copyright infringements, as long as the footage you’re using is within the public domain. However, if you accidentally end up using footage without permission it is highly unlikely that anyone is going to file a lawsuit, but your video may be removed from your YouTube channel if someone reports that you’ve used footage without the permission from its owners.

Postproduction Stage: Editing the Footage You Recorded

Before you can share the video clips you recorded with a camera, Smartphone or a screencasting software, you should edit them first. Choosing video editing software isn’t always easy since there are so many different options that enable you to perform both basic and advanced video editing tasks. You can check our recommendations about some of the best video editing software for YouTube videos, in case you are still looking for a video editor that is best suited for the price range you’ve had in mind or your skill level. You should choose a video editing app that you feel the most comfortable using since you are going to spend a lot of time editing videos with it.

The video editing techniques you will utilize during the process of piecing together a YouTube video depend on a number of factors that range from the genre of the video to its visual style. However, trimming or cutting the footage, creating opening titles and end credits are among the most common video editing actions you will have to perform on each new project. Mastering these basic video editing techniques is essential for the success of your videos on YouTube since it will enable you to quickly trim a video clip by dragging one of its ends in an inward or outward direction or remove a portion of a clip you don’t want to feature in the final cut of the video from the timeline.

Hard cuts can at times disrupt the flow of a video, but you can easily fix this by adding a transition between two clips. What’s more, nearly all video editing software products on the market come bundled with rich visual and audio effects libraries that make the color grading or audio editing process much faster. Adding opening titles, lower thirds or any other image overlay can help you introduce the characters in the video to the audience, inform the audience about important aspects of the topic you’re covering or summarize the key points of the video.

Creating a soundtrack is also a vital step of the video editing process that largely influences the quality of the final video. That’s why the narration or the dialogues must be recorded professionally since even the slightest background noise can distract the viewer. Whether or not you are going to add music to a video, depends on the type of project you’re working on. Video editing software products like Filmora have their own royalty free music libraries that offer songs from Rock or Electronic and numerous other genres.

When you complete the video editing process, you should export the video to a folder on your hard drive or directly to your YouTube channel if the video editing app you’ve chosen provides that option. How long the rendering of a video is going to take depends on your computer’s processing power, video’s length, and the output resolution.

Adding/Uploading Videos to Your YouTube Channel

As we already noted you can either upload a video to YouTube directly from a video editing software or from a hard drive after the rendering process is completed. You can upload videos with 16:9 or 4:3 aspect ratios to your channel, and the platform support videos in resolutions up to 8K. The minimum length of a YouTube video is 33 seconds while a video’s maximum length cannot exceed the twelve-hour limit. The file’s size can’t be larger than 128GB while the frame rates can go as high as 60fps. If you need to edit the uploaded and published YouTube videos, you can check our tips about editing existing YouTube videos , and you can check out our guide about how to make money on YouTube if you would like to learn more about account monetization.

Read More to Get : How to Loop a YouTube Video >>

1. Optimize Your Content for YouTube Searches

Every bit of information you add to the video increases its visibility on the platform. Even the name of the file you’re uploading to your channel should contain a keyword, and once the upload is completed you should add a title, description, and metadata if you would like to increase the video’s visibility on the platform. It is vital to select your YouTube SEO strategy before you actually start adding new videos to your strategy. In case you’re not familiar with the concept of search engine optimization for YouTube, you can find everything you need to know aboutYouTube SEO in our guide.

2. Create Visually Captivating Thumbnails and End Screen Elements

A thumbnail is usually a snapshot of a frame from a video, you’ve created during the video editing process or any other still image that suggests what the video is about. A small thing like adding a thumbnail to a YouTube video can increase both the number of views and the number of likes that video is getting. In addition, YouTube’s video editor enables you to add end screens that last anywhere between five and twenty seconds to your videos, but keep in mind that the video must be at least 25 seconds long to have an end screen. There are a number of fully customizable templates available that can be uses to promote your upcoming videos or to invite viewers to subscribe to your channel.

Wanna making YouTube thumbnail yourself? Check some of the best YouTube thumbnail makers list.

3. Publish, Interact and Share

YouTube lets you keep your videos private until you are ready to make them public. Once you decide to make a video available to all YouTube users, you should share it on social media like Twitter, Facebook or Tumblr. Furthermore, embedding a YouTube video on your blog or website can drastically increase the number of views it’s getting. The YouTube Analytics tool is designed to help you track the metrics that indicate how well your video is performing. Don’t know which analytics tools should use? Check our picks of some useful YouTube Analytics Tools to learn how to analyze your video.

How to Make YouTube Videos from a Mac or PC Computer?

Even though you can use almost any video editing software to edit a YouTube video, we recommend trying a versatile video editing app like Filmora to edit videos on Windows PC and Mac which offers both basic and advanced video editing features. Creating a video in Filmora doesn’t require a developed set of video editing skills, since all of the tools and options the editor offers are remarkably easy to use.

When you are ready to start a new project you should simply launch the software, and once the new project loads, you should head over to the File menu and select the Project Settings option that lets you set the resolution, aspect ratio and the frame rate of the video. Proceed to import the footage into the project by selecting one of the available options in the Import drop-down menu or by simply dragging the media assets from a folder on your hard drive and dropping them to the Filmora’s Media Panel. In case you don’t have your own audio and video footage you can download videos, music, visual and audio effects from a stock footage website like Filmstock effects store . Filmora also offers screen casting features, so you can easily record gameplay, show viewers how to use a software or capture any other type of activity on your computer’s screen.

Add each media asset you want to include in the final cut of the video to the timeline and then proceed to remove all unwanted parts of the video and audio clips from the timeline using the Cut or Trim options. Filmora offers rich transitions and visual effects libraries you can use to make the cuts between shot smoother or enhance the colors in the video clips you’re editing. Furthermore, the editor lets you take snapshots of any frame in video clips you’ve placed on the timeline in a single click which can be quite useful if you want to create a thumbnail for your YouTube video. Creating the opening titles, end credits or adding different image overlays to a video is a straight forward process since you just have to select the option that fits the style of the video you’re creating and add it to the timeline. Once you’ve completed the video editing process, you can click on the Export button and decide if you want to export a video directly to your YouTube channel or to a destination on your hard drive.

New to Filmora? Check our beginner guide about How to Edit Videos in Filmora in details or check the quick video tutorial below to find out more details.

Conclusion

Becoming a successful YouTuber requires a lot of dedication and hard work, so if at first, you don’t succeed, you should be patient and persistent. In time, as your channel grows, you will be able to monetize your videos, but only if you keep producing new content at a steady pace. Each step of the YouTube creation process is equally important, and you should dedicate an equal amount of attention to recording high-quality footage, editing, and promotion of the content you share on your YouTube channel. Was this article helpful? Leave a comment below and share your thoughts and experiences with us.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding the audience for short videos you create, sharing your knowledge of publicizing the music you create has become a much simpler and cheaper process in the last fourteen years. ‘Everyone deserves a voice’ is one of the core values that motivates the founders of YouTube to continue developing the world’s largest video sharing platform. So if you are looking for your own voice, but you’re not really sure where to start, you’ve come to the right place, because in this article we are going to show you how to make attention-grabbing YouTube videos that are going to attract a huge audience.

• Preparation Stage for Making YouTube Video [4 Aspects You Should Consider]
• Production Stage: Recording a YouTube Video [5 Tips and Tricks]
• YouTube Video Postproduction Stage: Editing the Footage You Recorded
• Uploading Videos to Your YouTube Channel
• How to Make YouTube Videos from a Mac or PC Computer? [Step Guide]

Preparation Stage: Getting Ready to Make a YouTube Video

Achieving success on YouTube may only seem easy before you realize how much time and effort it takes to run a successful YouTube channel. Making a YouTube video isn’t much different than making any other type of short or feature film as you have to go through the same stages of the video production process. Everything, including creating YouTube videos starts with an idea, so let’s take a look at the steps you’ll need to take before you actually start recording your first YouTube video.

1. Start a YouTube Channel

The journey towards success begins with seemingly small and insignificant steps. Creating a YouTube channel is exactly that, a step, without which you won’t be able to become a YouTuber. All you have to do in order to create a channel on YouTube is sign in to the platform using your Google account and then head over to the Settings menu. Click on the Create a new channel option and then pick a name for your Brand channel . Dedicate some extra time to the process of selecting a name for the channel, because that is the first thing your potential followers are going to notice. The platform lets you start as many as fifty channels with one Gmail ID, and as your channels grow, you can add multiple managers to each channel you’ve started. Click on the Create button when you’re done and that’s it you’re now a proud owner of a YouTube channel.

We have summarized some tips and tricks for creating a YouTube channel account , hope that will help you to create a channel more easily.

2. Choose a Niche and Craft a Video Content Strategy

Devising a plan before you start producing content you are going to share on YouTube is going to give you a sense of direction, since there are so many different types of videos that can attract a large audience. Try to imagine your ideal YouTube follower, and then think about what they are interested in or how you can generate value for them through the content you post on your channel. Attempting to cover a broad spectrum of topics usually doesn’t produce the best results, so instead, you should focus on a specific subject and do your best to offer a unique perspective to your viewers on that subject. More importantly, you need to choose the themes for your videos that are relevant to the audience you would like to reach. Gaming, tutorials, beauty or comedy videos are just a few of the most popular genres of videos on YouTube, although which niche you’re going to pick ultimately depends on your personal interests and reasons why you chose to become a YouTuber in the first place.

Additionally, you should follow the hottest trends on the Internet so that you can find out which topics are drawing the most attention at the moment. Don’t let all these questions trouble you, simply choose a niche in which you feel the most comfortable in and start shooting. Keep a watchful eye on how your followers respond to the videos you share on your channel as time goes on and remain open to new ideas or collaborations.

3. Secure a Fresh Supply of YouTube Video Ideas

Defining your niche is just a beginning because you have to keep producing your videos at a steady pace. Most YouTube experts say that sharing new content at least once a week is necessary if you want to gather a large group of followers on your channel. Consequently, you’ll need a constant supply of ideas for new videos that cover topics your audience is interested in. A simple search on YouTube can help you discover the videos on the platform that have the most views. This should give you a pretty good idea which types of videos are the most popular at the moment and what viewers want to see the most.

Reading the comments section below a YouTube video can be a great way to discover new ideas since viewers often ask questions or search for advice on very specific aspects of the topic that particular video is covering. Moreover, YouTube isn’t the only destination on the Internet where you can find inspiration for your next video since there are countless groups and communities where you can come across interesting topics for your next video.

4. Get the Right Video and Audio Recording Equipment

The list of audio and video recording gear you’re going to need to create a YouTube video depends on the type of video you’re trying to make. Gamers who want to record gameplay and post it on their YouTube channel only need a screen capturing software or a capture card and a microphone. The list of equipment is a bit longer for YouTubers interested in the production of vlogs, comedy or review videos since they are going to need a camera or a Smartphone capable of recording videos at high resolutions, lighting equipment, tripods, steady cams, microphones. If you would like to learn more about the pieces of equipment you are going to need while recording a YouTube video, check our picks of the YouTube Video Shooting Equipment List .

Production Stage: Recording a YouTube Video

After you’ve successfully completed the preparation stage it is time to start getting ready for the next step of the process of making a YouTube video. However, you can’t just pick up a camera and start randomly shooting unrelated scenes, instead, you should follow the steps below that make the production of a video much less complicated.

1. Write a Script and Make a Shooting Schedule

Write down all of your ideas for your next video prior to shooting the first shot of that video. A script can be particularly useful if the video you’re planning on making involves a lot of narration since you’ll always know what to say next. Furthermore, you don’t have to record the entire video on the same day, and you have the freedom to plan when and where you are going to record each scene you want to include in the video.

2. Set a Scene

You control what the viewers of your YouTube video are going to see. That’s why you have to choose your shooting locations carefully and to hand-pick each prop that is going to be visible in the shot. Avoid shooting in messy rooms, because the items in the background are going to distract the viewer and reduce the quality of your videos.

3. Pick the Best Camera Positions

Once you know where and when you are going to shoot your video, you should start planning your shots. Most YouTube videos are recorded from a single camera position, but you can also experiment with different shot angles if it helps you to tell the story of the video. Don’t put the actors near direct sources of light like windows or lamps because if you do so you can easily end up ruining the shot.

4. Make Sure that You Have Enough Light in The Shot

Natural sources of light are often not enough to light a scene properly, because the amount of available light you’ll have at your disposal can change in a few minutes. That’s why nearly all YouTubers use lighting kits that enable them to control the amount of light in the shot at any moment.

5. Bonus: Making YouTube Videos Without a Camera

In case using video and audio recording equipment is a bit too technical for you, there is a simple alternative solution since you can capture all activities on your computer’s screen with software products such as Filmora or OBS Studio. This is an excellent option for gamers who want to record gameplay of their favorite video games or skilled educators that would like to share their knowledge and show others how to use a piece of software or perform any other computer-based task.

Besides screencasting, you can also assemble existing footage from old TV shows, movies or cartoons to make a YouTube video. You don’t have to worry about copyright infringements, as long as the footage you’re using is within the public domain. However, if you accidentally end up using footage without permission it is highly unlikely that anyone is going to file a lawsuit, but your video may be removed from your YouTube channel if someone reports that you’ve used footage without the permission from its owners.

Postproduction Stage: Editing the Footage You Recorded

Before you can share the video clips you recorded with a camera, Smartphone or a screencasting software, you should edit them first. Choosing video editing software isn’t always easy since there are so many different options that enable you to perform both basic and advanced video editing tasks. You can check our recommendations about some of the best video editing software for YouTube videos, in case you are still looking for a video editor that is best suited for the price range you’ve had in mind or your skill level. You should choose a video editing app that you feel the most comfortable using since you are going to spend a lot of time editing videos with it.

The video editing techniques you will utilize during the process of piecing together a YouTube video depend on a number of factors that range from the genre of the video to its visual style. However, trimming or cutting the footage, creating opening titles and end credits are among the most common video editing actions you will have to perform on each new project. Mastering these basic video editing techniques is essential for the success of your videos on YouTube since it will enable you to quickly trim a video clip by dragging one of its ends in an inward or outward direction or remove a portion of a clip you don’t want to feature in the final cut of the video from the timeline.

Hard cuts can at times disrupt the flow of a video, but you can easily fix this by adding a transition between two clips. What’s more, nearly all video editing software products on the market come bundled with rich visual and audio effects libraries that make the color grading or audio editing process much faster. Adding opening titles, lower thirds or any other image overlay can help you introduce the characters in the video to the audience, inform the audience about important aspects of the topic you’re covering or summarize the key points of the video.

Creating a soundtrack is also a vital step of the video editing process that largely influences the quality of the final video. That’s why the narration or the dialogues must be recorded professionally since even the slightest background noise can distract the viewer. Whether or not you are going to add music to a video, depends on the type of project you’re working on. Video editing software products like Filmora have their own royalty free music libraries that offer songs from Rock or Electronic and numerous other genres.

When you complete the video editing process, you should export the video to a folder on your hard drive or directly to your YouTube channel if the video editing app you’ve chosen provides that option. How long the rendering of a video is going to take depends on your computer’s processing power, video’s length, and the output resolution.

Adding/Uploading Videos to Your YouTube Channel

As we already noted you can either upload a video to YouTube directly from a video editing software or from a hard drive after the rendering process is completed. You can upload videos with 16:9 or 4:3 aspect ratios to your channel, and the platform support videos in resolutions up to 8K. The minimum length of a YouTube video is 33 seconds while a video’s maximum length cannot exceed the twelve-hour limit. The file’s size can’t be larger than 128GB while the frame rates can go as high as 60fps. If you need to edit the uploaded and published YouTube videos, you can check our tips about editing existing YouTube videos , and you can check out our guide about how to make money on YouTube if you would like to learn more about account monetization.

Read More to Get : How to Loop a YouTube Video >>

1. Optimize Your Content for YouTube Searches

Every bit of information you add to the video increases its visibility on the platform. Even the name of the file you’re uploading to your channel should contain a keyword, and once the upload is completed you should add a title, description, and metadata if you would like to increase the video’s visibility on the platform. It is vital to select your YouTube SEO strategy before you actually start adding new videos to your strategy. In case you’re not familiar with the concept of search engine optimization for YouTube, you can find everything you need to know aboutYouTube SEO in our guide.

2. Create Visually Captivating Thumbnails and End Screen Elements

A thumbnail is usually a snapshot of a frame from a video, you’ve created during the video editing process or any other still image that suggests what the video is about. A small thing like adding a thumbnail to a YouTube video can increase both the number of views and the number of likes that video is getting. In addition, YouTube’s video editor enables you to add end screens that last anywhere between five and twenty seconds to your videos, but keep in mind that the video must be at least 25 seconds long to have an end screen. There are a number of fully customizable templates available that can be uses to promote your upcoming videos or to invite viewers to subscribe to your channel.

Wanna making YouTube thumbnail yourself? Check some of the best YouTube thumbnail makers list.

3. Publish, Interact and Share

YouTube lets you keep your videos private until you are ready to make them public. Once you decide to make a video available to all YouTube users, you should share it on social media like Twitter, Facebook or Tumblr. Furthermore, embedding a YouTube video on your blog or website can drastically increase the number of views it’s getting. The YouTube Analytics tool is designed to help you track the metrics that indicate how well your video is performing. Don’t know which analytics tools should use? Check our picks of some useful YouTube Analytics Tools to learn how to analyze your video.

How to Make YouTube Videos from a Mac or PC Computer?

Even though you can use almost any video editing software to edit a YouTube video, we recommend trying a versatile video editing app like Filmora to edit videos on Windows PC and Mac which offers both basic and advanced video editing features. Creating a video in Filmora doesn’t require a developed set of video editing skills, since all of the tools and options the editor offers are remarkably easy to use.

When you are ready to start a new project you should simply launch the software, and once the new project loads, you should head over to the File menu and select the Project Settings option that lets you set the resolution, aspect ratio and the frame rate of the video. Proceed to import the footage into the project by selecting one of the available options in the Import drop-down menu or by simply dragging the media assets from a folder on your hard drive and dropping them to the Filmora’s Media Panel. In case you don’t have your own audio and video footage you can download videos, music, visual and audio effects from a stock footage website like Filmstock effects store . Filmora also offers screen casting features, so you can easily record gameplay, show viewers how to use a software or capture any other type of activity on your computer’s screen.

Add each media asset you want to include in the final cut of the video to the timeline and then proceed to remove all unwanted parts of the video and audio clips from the timeline using the Cut or Trim options. Filmora offers rich transitions and visual effects libraries you can use to make the cuts between shot smoother or enhance the colors in the video clips you’re editing. Furthermore, the editor lets you take snapshots of any frame in video clips you’ve placed on the timeline in a single click which can be quite useful if you want to create a thumbnail for your YouTube video. Creating the opening titles, end credits or adding different image overlays to a video is a straight forward process since you just have to select the option that fits the style of the video you’re creating and add it to the timeline. Once you’ve completed the video editing process, you can click on the Export button and decide if you want to export a video directly to your YouTube channel or to a destination on your hard drive.

New to Filmora? Check our beginner guide about How to Edit Videos in Filmora in details or check the quick video tutorial below to find out more details.

Conclusion

Becoming a successful YouTuber requires a lot of dedication and hard work, so if at first, you don’t succeed, you should be patient and persistent. In time, as your channel grows, you will be able to monetize your videos, but only if you keep producing new content at a steady pace. Each step of the YouTube creation process is equally important, and you should dedicate an equal amount of attention to recording high-quality footage, editing, and promotion of the content you share on your YouTube channel. Was this article helpful? Leave a comment below and share your thoughts and experiences with us.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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