Crown Jewels of Online Watching: YouTube’s Treasures

Top 10 Most Viewed Videos on YouTube of All Time

Richard Bennett

Mar 27, 2024• Proven solutions

Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.

Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021

What is the Most Viewed YouTube Video?

Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.

Top 10 Most Watched YouTube Videos in 2021

You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.

Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.

• Despacito - Luis Fonsi ft. Daddy Yankee
• See You Again - Wiz Khalifa ft. Charlie Puth
• Shape of You - Ed Sheeran
• Gangnam Style - Psy
• Masha and the Bear: Recipe for Disaster - Get Movies
• Uptown Funk - Mark Ronson ft. Bruno Mars
• Sorry - Justin Bieber
• Sugar - Maroon 5
• Shake It Off - Taylor Swift
• Roar - Katy Perry

1. Despacito - Luis Fonsi ft. Daddy Yankee

Views:5.4B

Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.

As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.

2. See You Again - Wiz Khalifa ft. Charlie Puth

Views:3.7B

See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.

So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.

3. Shape of You - Ed Sheeran

Views:3.7B

If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.

But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.

4. Gangnam Style - Psy

Views:3.2B

We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).

Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.

5. Masha and the Bear: Recipe for Disaster - Get Movies

Views:3.2B

A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.

This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.

6. Uptown Funk - Mark Ronson ft. Bruno Mars

Views:3.2B

Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?

Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!

7. Sorry - Justin Bieber

Views:3 B

It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?

Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.

8. Sugar - Maroon 5

Views:2.7B

Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.

This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.

Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .

9. Shake It Off - Taylor Swift

Views:2.6B

After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?

Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.

10. Roar - Katy Perry

Views:2.6B

In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.

What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.

Conclusion

All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!

How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.

Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.

Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021

What is the Most Viewed YouTube Video?

Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.

Top 10 Most Watched YouTube Videos in 2021

You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.

Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.

• Despacito - Luis Fonsi ft. Daddy Yankee
• See You Again - Wiz Khalifa ft. Charlie Puth
• Shape of You - Ed Sheeran
• Gangnam Style - Psy
• Masha and the Bear: Recipe for Disaster - Get Movies
• Uptown Funk - Mark Ronson ft. Bruno Mars
• Sorry - Justin Bieber
• Sugar - Maroon 5
• Shake It Off - Taylor Swift
• Roar - Katy Perry

1. Despacito - Luis Fonsi ft. Daddy Yankee

Views:5.4B

Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.

As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.

2. See You Again - Wiz Khalifa ft. Charlie Puth

Views:3.7B

See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.

So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.

3. Shape of You - Ed Sheeran

Views:3.7B

If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.

But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.

4. Gangnam Style - Psy

Views:3.2B

We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).

Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.

5. Masha and the Bear: Recipe for Disaster - Get Movies

Views:3.2B

A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.

This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.

6. Uptown Funk - Mark Ronson ft. Bruno Mars

Views:3.2B

Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?

Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!

7. Sorry - Justin Bieber

Views:3 B

It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?

Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.

8. Sugar - Maroon 5

Views:2.7B

Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.

This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.

Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .

9. Shake It Off - Taylor Swift

Views:2.6B

After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?

Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.

10. Roar - Katy Perry

Views:2.6B

In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.

What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.

Conclusion

All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!

How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.

Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.

Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021

What is the Most Viewed YouTube Video?

Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.

Top 10 Most Watched YouTube Videos in 2021

You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.

Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.

• Despacito - Luis Fonsi ft. Daddy Yankee
• See You Again - Wiz Khalifa ft. Charlie Puth
• Shape of You - Ed Sheeran
• Gangnam Style - Psy
• Masha and the Bear: Recipe for Disaster - Get Movies
• Uptown Funk - Mark Ronson ft. Bruno Mars
• Sorry - Justin Bieber
• Sugar - Maroon 5
• Shake It Off - Taylor Swift
• Roar - Katy Perry

1. Despacito - Luis Fonsi ft. Daddy Yankee

Views:5.4B

Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.

As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.

2. See You Again - Wiz Khalifa ft. Charlie Puth

Views:3.7B

See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.

So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.

3. Shape of You - Ed Sheeran

Views:3.7B

If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.

But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.

4. Gangnam Style - Psy

Views:3.2B

We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).

Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.

5. Masha and the Bear: Recipe for Disaster - Get Movies

Views:3.2B

A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.

This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.

6. Uptown Funk - Mark Ronson ft. Bruno Mars

Views:3.2B

Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?

Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!

7. Sorry - Justin Bieber

Views:3 B

It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?

Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.

8. Sugar - Maroon 5

Views:2.7B

Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.

This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.

Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .

9. Shake It Off - Taylor Swift

Views:2.6B

After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?

Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.

10. Roar - Katy Perry

Views:2.6B

In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.

What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.

Conclusion

All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!

How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.

Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.

Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021

What is the Most Viewed YouTube Video?

Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.

Top 10 Most Watched YouTube Videos in 2021

You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.

Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.

• Despacito - Luis Fonsi ft. Daddy Yankee
• See You Again - Wiz Khalifa ft. Charlie Puth
• Shape of You - Ed Sheeran
• Gangnam Style - Psy
• Masha and the Bear: Recipe for Disaster - Get Movies
• Uptown Funk - Mark Ronson ft. Bruno Mars
• Sorry - Justin Bieber
• Sugar - Maroon 5
• Shake It Off - Taylor Swift
• Roar - Katy Perry

1. Despacito - Luis Fonsi ft. Daddy Yankee

Views:5.4B

Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.

As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.

2. See You Again - Wiz Khalifa ft. Charlie Puth

Views:3.7B

See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.

So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.

3. Shape of You - Ed Sheeran

Views:3.7B

If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.

But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.

4. Gangnam Style - Psy

Views:3.2B

We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).

Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.

5. Masha and the Bear: Recipe for Disaster - Get Movies

Views:3.2B

A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.

This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.

6. Uptown Funk - Mark Ronson ft. Bruno Mars

Views:3.2B

Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?

Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!

7. Sorry - Justin Bieber

Views:3 B

It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?

Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.

8. Sugar - Maroon 5

Views:2.7B

Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.

This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.

Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .

9. Shake It Off - Taylor Swift

Views:2.6B

After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?

Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.

10. Roar - Katy Perry

Views:2.6B

In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.

What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.

Conclusion

All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!

How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.

Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Peak Performance: Best Post Times Unveiled

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

• Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
• Easily do motion tracking from the main interface.
• It supports 4K and HD editing ability./li>
• Use the speed control feature to make your clips up to ten times faster or slower.
• Make magical moves with the Reverse feature. You can flip your videos and play them backward.
• Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
• Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

• Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
• Easily do motion tracking from the main interface.
• It supports 4K and HD editing ability./li>
• Use the speed control feature to make your clips up to ten times faster or slower.
• Make magical moves with the Reverse feature. You can flip your videos and play them backward.
• Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
• Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

• Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
• Easily do motion tracking from the main interface.
• It supports 4K and HD editing ability./li>
• Use the speed control feature to make your clips up to ten times faster or slower.
• Make magical moves with the Reverse feature. You can flip your videos and play them backward.
• Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
• Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

Try It Free Try It Free

Creators have one thing in mind when posting their content online. To be viewed by numerous followers and potential subscribers. For this, you need to run your channels tactfully. There are days when people throng the social media to watch upcoming content and videos. Perhaps you can make your best bets on such days. And is there any best day to post YouTube video?

Probably yes! People will settle on social media sites when they are more relaxed and off heavy duties on the weekdays. Let’s now dive into posting your videos and attaining some good leads.

In this article

01 Why is it important to post your YouTube video on the best days?

02 Best Days to Post on YouTube - General Practices

03 Best Days to Post on YouTube - Individual channel

Why is it important to post your YouTube video on the best days?

You are better off with best days to post on YouTube to increase the chances of getting more views. You want to make the biggest catch, and putting in a little effort will help you yield good results.

1) Your content never dies

The major advantage of posting on best days is that they hit the wall right from the onset of posting. You won’t need a lot of time to invest in expensive equipment. Remember, when viewers see your content immediately, they are posted, there are high chances of them sharing along with friends.

2) You’ll grow your audience worldwide

Growing a worldwide audience is every content creator’s dream. Posting your videos on the best days will open doors to new visitors who perhaps haven’t heard about you. It is even better to include captions so that people of all walks get your message deeply.

3) You’ll appear more on Google searches

Posting at the right time will help Google identify your content and make it appear on Google searches. Google uses an algorithm to check on many concepts of video posting. It means that posting your videos to YouTube on the best days will spike the graph and automatically get noticed by Google.

4) Your audience will promote you

Remember, when viewers go on searches, they look for something important to them. So, coming across your content at the right time will make an instant catch. They only want to fulfill their needs at that specific time. Hence will buy or promote you as long as what you sell is what they are looking for.

5) Increased subscribers

People want to associate themselves with new content. Anyone would be thrilled to hit the button on content that just popped up when they are online at their relaxed moments. You never know; you may just hit that 1,000 subscribers list by posting your videos on the best days.

Best Days to Post on YouTube - General Practices

How then do you know the best day to upload on YouTube? You can use general practices to pinpoint when your viewers are online or when your channel is at its peak.

- Weekday evenings

Weekdays are very busy days for everyone. People feel relaxed and ready to catch up on social media’s trending in the evening. So, posting in the evenings on weekdays may instantly help you get some increased views.

- Target Thursdays and Fridays

Depending on your YouTube content, you can target school-age children these days. If your content is about kid’s stuff and other online learning skills, then pushing it just before the weekend could give you some good visits. Kids tend to have various activities over the weekend and so, the best time for them to embark on online learning is just before the weekend kicks off.

- Weekends

Weekends will suit content that needs to sell products to the middle-class. Since they are busy the whole week with other duties, they probably find time over the weekend to chill and check out what’s happening around them and the world at large.

- End year

When it comes to the best months to post on YouTube, the end-year period tends to be the best. Usually, this is when companies and individuals are winding up on their busy schedules of the year. They want to get improvements and tips to start the next year. It is wise to spend more time online, giving the necessary tips and probably hooking up some potential customers.

Best Days to Post on YouTube - Individual channel

Stop guessing and find the facts right. Hitting on the road at the right time can get you as many viewers as possible. YouTube makes getting the facts right quite easy. Just use YouTube studio to know when your viewers are online.

First, go to YouTube Studio
Check in the “YouTube Studio” > “Analytics” > “Audience” option. Remember that your channel should have enough views for this option to give you relevant data.

Find the hours with the darkest purple bars
You’ll realize that there are dark bars and light ones. The latter represent when few viewers are on your channel. Avoid posting during such times and focus when you have many viewers on site. Also, try to post a few hours before the peak time.

Focus on the days with the darkest bars
Apart from specific times of the day, you can focus on days of the week when your viewers are on your channel. You will mostly realize that the best days of the week to post to your channel are on weekends. It is quite typical as it’s the days when viewers are more relaxed and can find new things online. However, you can monitor your statistics and learn the number of days per week you need to emphasize more on posting your videos.

Post videos a day before the peak day
You can also dwell on the narrative; the early bird catches the worm. You can make an early catch since you know the day when your viewers will throng’ your channel, but you don’t know the time. Post videos a day before your channel goes busy. By this, you won’t leave any viewers outside your new postings.

A few hours before prime time
Another trick is to get your videos posted in good time. Once you have known the best hour of the day when viewers are likely to be active, make your video available a few hours before then. They’ll then get it rolling once they land into the channel for the newest updates. If not, you may miss out on views you would have gotten by making your video go public earlier.

Upload your videos in private a few hours before publishing
Yes, mistakes do happen, and you don’t want to be caught up in the mix of errors. You can increase perfection by uploading your videos for some hours before publishing them. It will give you a good time to check it out privately and iron out any concerns. You don’t want your video going viral with tons of mishaps.

Create High-Quality Video with Filmora to Ensure Video Engagement

Besides knowing the best days to post on YouTube, you have to give your audience quality for their time. Composing the best video is the killer for this course. Learn how to get high-quality videos with Filmora. It is a widely used video editing tool that comes in hand with lots of templates and effects. These features enable you to compose high-end videos in 4K and HD resolution. The effect of quality videos is that they’ll help you get many views because users will understand your video first. Filmora has an intuitive interface that will give you an easy time.

• Edit your videos with minimal effect. You can easily merge, crop, tilt, and perform more with Filmora.
• Easily do motion tracking from the main interface.
• It supports 4K and HD editing ability./li>
• Use the speed control feature to make your clips up to ten times faster or slower.
• Make magical moves with the Reverse feature. You can flip your videos and play them backward.
• Create stunning video colors in your video using the color tuning feature. You can adjust the white balance and the dynamic range of colors.
• Get quality sound with the noise removal feature.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● You don’t have to guess the best days to upload to YouTube anymore. You can use YouTube algorithm Studio to calculate and give you the exact hours and days when your viewers are at bay. But again, this will only be effective if you have already gathered a substantial number of viewers. It will, therefore, not work for you if you are starting on YouTube. Usually, there isn’t enough data yet for the system to know the best time to publish, and neither know how your content performs in general.

● But all in all, you can use general practices to know when to post your content. Most likely, combine your efforts and don’t dwell on specific hours or days. Use both combined to reach as many audiences as possible.

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