10 Recording Tips to Record Audio in High Quality

10 Recording Tips for Recording Audio with High Quality

Richard Bennett

Oct 26, 2023• Proven solutions

0

Getting the best sound for your recording is not as simplistic as buying an expensive microphone. There are many different things you can do to record your audio more clearly. Here are 10 recording tips to record high-quality audio.

1. Silence everything you don’t want your microphone to record
2. Put your mobile phone in airplane mode
3. Minimize echo
4. Block wind from reaching your microphone
5. Upgrade your microphone
6. Adjust your levels
7. Start with a sound cue if you’re planning to do some syncing in post
8. Get close to the sound
9. ADR
10. Record Ambient Sound

Bonus Tip-Record Your Audio with Wondershare Filmora

Wondershare Filmora has great recording features that enable you to record screen , voiceover, and webcam. Just connect the recording device to your computer, and start the recording in Wondershare Filmora and you will get high-quality audio. And you can also easily pick a song from the royalty-free music library on Wondershare Filmora. These audio features on Filmora are rare and very simple to use, you only need to click a few times and your video will have a new sound and background song.

1. Silence everything you don’t want your microphone to record

When you’re recording audio, you have to be more aware of the subtle sounds that drone on in your background. These sounds may include humming from machines with fans, buzzing from lights, and jingling from your pet’s collar. Observe your recording space and find ways to silence everything that you don’t want in your audio recording.

2. Put your mobile phone in airplane mode

Although it may be quite obvious to turn your phone’s ring tone off when you’re recording, it may not be as obvious to put your phone in airplane mode. When phones receive calls or perform searches as part of their background processes, they emit signals that can get picked up by your recording system. Avoid ruining good takes with unwanted sounds of phone signals by putting your phones in airplane mode.

3. Minimize echo

If you are recording yourself talk or sing, make sure to set up your recording space in a way where the sound projected from your voice bounces minimally off the walls and back to your microphone. Bare walls and hardwood floors will cause a lot of bouncing. Make use of materials that will absorb your sound rather than bounce it, like a thick rug or a comforter. If you want your voice to echo, that’s something you should do in post-production.

4. Block wind from reaching your microphone

Although it might not sound so loud and distracting to the naked ear, wind sounds terribly loud through a microphone recording and can cause your audio to clip (distortion of waveform due to output of sound exceeding maximum capacity or 0 dB point). This includes the “wind” that comes out of your mouth when you pronounce words starting with the letter “p.” Use pop filters, windscreens, and deadcats to block wind from reaching your microphone.

5. Upgrade your microphone

As much as you try to control all the noise in your surroundings, your greatest recording limitation will come from the hardware that you use. Improve your recordings by plugging in an external microphone into your camera’s microphone jack or record audio completely separately with a professional microphone.

Need help with deciding on a microphone to buy? Check out our recommended list of microphones.

6. Adjust your levels

Before pressing the record button, see how loudly your microphone picks up the sound you wish to record. Adjust your levels (sensitivity of your microphone) until the sound sits in between -6 dBs and -12dBs. This range gives the source of your sound some room to get louder without the recorded audio getting clipped. When you first listen to audio recorded within this range, it may sound very quiet. No need to worry though because you can increase the volume later in editing.

7. Start with a sound cue if you’re planning to do some syncing in post

If you’re recording separate audio that you plan to sync to your video later in editing, start your recording with a short and loud sound cue like a clap or a high pitched “beep” tone. Later, when you’re editing, it’ll be much easier for you to find the section where your video and additional audio match.

8. Get close to the sound

Unless you’re aiming to record ambient sound, bring your microphone close to the source of sound you are wanting to record. The closer your microphone is to the source of sound, the lower your sensitivity setting can be on your microphone. As a result of lowering your levels, sounds you are not meaning to record will also sound fainter.

9. ADR

When you need to record a scene in a loud setting where you have very little control over the noise, record additional vocals later and replace the original vocals through a process called automated dialogue replacement.

10. Record Ambient Sound

Remember to record ambient sound or “room tone.” You can use these recordings to fill in the blanks if you run out of audio and also smooth out parts of your audio where you hear pops, clicks, and other unwanted noise.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Getting the best sound for your recording is not as simplistic as buying an expensive microphone. There are many different things you can do to record your audio more clearly. Here are 10 recording tips to record high-quality audio.

1. Silence everything you don’t want your microphone to record
2. Put your mobile phone in airplane mode
3. Minimize echo
4. Block wind from reaching your microphone
5. Upgrade your microphone
6. Adjust your levels
7. Start with a sound cue if you’re planning to do some syncing in post
8. Get close to the sound
9. ADR
10. Record Ambient Sound

Bonus Tip-Record Your Audio with Wondershare Filmora

Wondershare Filmora has great recording features that enable you to record screen , voiceover, and webcam. Just connect the recording device to your computer, and start the recording in Wondershare Filmora and you will get high-quality audio. And you can also easily pick a song from the royalty-free music library on Wondershare Filmora. These audio features on Filmora are rare and very simple to use, you only need to click a few times and your video will have a new sound and background song.

1. Silence everything you don’t want your microphone to record

When you’re recording audio, you have to be more aware of the subtle sounds that drone on in your background. These sounds may include humming from machines with fans, buzzing from lights, and jingling from your pet’s collar. Observe your recording space and find ways to silence everything that you don’t want in your audio recording.

2. Put your mobile phone in airplane mode

Although it may be quite obvious to turn your phone’s ring tone off when you’re recording, it may not be as obvious to put your phone in airplane mode. When phones receive calls or perform searches as part of their background processes, they emit signals that can get picked up by your recording system. Avoid ruining good takes with unwanted sounds of phone signals by putting your phones in airplane mode.

3. Minimize echo

If you are recording yourself talk or sing, make sure to set up your recording space in a way where the sound projected from your voice bounces minimally off the walls and back to your microphone. Bare walls and hardwood floors will cause a lot of bouncing. Make use of materials that will absorb your sound rather than bounce it, like a thick rug or a comforter. If you want your voice to echo, that’s something you should do in post-production.

4. Block wind from reaching your microphone

Although it might not sound so loud and distracting to the naked ear, wind sounds terribly loud through a microphone recording and can cause your audio to clip (distortion of waveform due to output of sound exceeding maximum capacity or 0 dB point). This includes the “wind” that comes out of your mouth when you pronounce words starting with the letter “p.” Use pop filters, windscreens, and deadcats to block wind from reaching your microphone.

5. Upgrade your microphone

As much as you try to control all the noise in your surroundings, your greatest recording limitation will come from the hardware that you use. Improve your recordings by plugging in an external microphone into your camera’s microphone jack or record audio completely separately with a professional microphone.

Need help with deciding on a microphone to buy? Check out our recommended list of microphones.

6. Adjust your levels

Before pressing the record button, see how loudly your microphone picks up the sound you wish to record. Adjust your levels (sensitivity of your microphone) until the sound sits in between -6 dBs and -12dBs. This range gives the source of your sound some room to get louder without the recorded audio getting clipped. When you first listen to audio recorded within this range, it may sound very quiet. No need to worry though because you can increase the volume later in editing.

7. Start with a sound cue if you’re planning to do some syncing in post

If you’re recording separate audio that you plan to sync to your video later in editing, start your recording with a short and loud sound cue like a clap or a high pitched “beep” tone. Later, when you’re editing, it’ll be much easier for you to find the section where your video and additional audio match.

8. Get close to the sound

Unless you’re aiming to record ambient sound, bring your microphone close to the source of sound you are wanting to record. The closer your microphone is to the source of sound, the lower your sensitivity setting can be on your microphone. As a result of lowering your levels, sounds you are not meaning to record will also sound fainter.

9. ADR

When you need to record a scene in a loud setting where you have very little control over the noise, record additional vocals later and replace the original vocals through a process called automated dialogue replacement.

10. Record Ambient Sound

Remember to record ambient sound or “room tone.” You can use these recordings to fill in the blanks if you run out of audio and also smooth out parts of your audio where you hear pops, clicks, and other unwanted noise.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Getting the best sound for your recording is not as simplistic as buying an expensive microphone. There are many different things you can do to record your audio more clearly. Here are 10 recording tips to record high-quality audio.

1. Silence everything you don’t want your microphone to record
2. Put your mobile phone in airplane mode
3. Minimize echo
4. Block wind from reaching your microphone
5. Upgrade your microphone
6. Adjust your levels
7. Start with a sound cue if you’re planning to do some syncing in post
8. Get close to the sound
9. ADR
10. Record Ambient Sound

Bonus Tip-Record Your Audio with Wondershare Filmora

Wondershare Filmora has great recording features that enable you to record screen , voiceover, and webcam. Just connect the recording device to your computer, and start the recording in Wondershare Filmora and you will get high-quality audio. And you can also easily pick a song from the royalty-free music library on Wondershare Filmora. These audio features on Filmora are rare and very simple to use, you only need to click a few times and your video will have a new sound and background song.

1. Silence everything you don’t want your microphone to record

When you’re recording audio, you have to be more aware of the subtle sounds that drone on in your background. These sounds may include humming from machines with fans, buzzing from lights, and jingling from your pet’s collar. Observe your recording space and find ways to silence everything that you don’t want in your audio recording.

2. Put your mobile phone in airplane mode

Although it may be quite obvious to turn your phone’s ring tone off when you’re recording, it may not be as obvious to put your phone in airplane mode. When phones receive calls or perform searches as part of their background processes, they emit signals that can get picked up by your recording system. Avoid ruining good takes with unwanted sounds of phone signals by putting your phones in airplane mode.

3. Minimize echo

If you are recording yourself talk or sing, make sure to set up your recording space in a way where the sound projected from your voice bounces minimally off the walls and back to your microphone. Bare walls and hardwood floors will cause a lot of bouncing. Make use of materials that will absorb your sound rather than bounce it, like a thick rug or a comforter. If you want your voice to echo, that’s something you should do in post-production.

4. Block wind from reaching your microphone

Although it might not sound so loud and distracting to the naked ear, wind sounds terribly loud through a microphone recording and can cause your audio to clip (distortion of waveform due to output of sound exceeding maximum capacity or 0 dB point). This includes the “wind” that comes out of your mouth when you pronounce words starting with the letter “p.” Use pop filters, windscreens, and deadcats to block wind from reaching your microphone.

5. Upgrade your microphone

As much as you try to control all the noise in your surroundings, your greatest recording limitation will come from the hardware that you use. Improve your recordings by plugging in an external microphone into your camera’s microphone jack or record audio completely separately with a professional microphone.

Need help with deciding on a microphone to buy? Check out our recommended list of microphones.

6. Adjust your levels

Before pressing the record button, see how loudly your microphone picks up the sound you wish to record. Adjust your levels (sensitivity of your microphone) until the sound sits in between -6 dBs and -12dBs. This range gives the source of your sound some room to get louder without the recorded audio getting clipped. When you first listen to audio recorded within this range, it may sound very quiet. No need to worry though because you can increase the volume later in editing.

7. Start with a sound cue if you’re planning to do some syncing in post

If you’re recording separate audio that you plan to sync to your video later in editing, start your recording with a short and loud sound cue like a clap or a high pitched “beep” tone. Later, when you’re editing, it’ll be much easier for you to find the section where your video and additional audio match.

8. Get close to the sound

Unless you’re aiming to record ambient sound, bring your microphone close to the source of sound you are wanting to record. The closer your microphone is to the source of sound, the lower your sensitivity setting can be on your microphone. As a result of lowering your levels, sounds you are not meaning to record will also sound fainter.

9. ADR

When you need to record a scene in a loud setting where you have very little control over the noise, record additional vocals later and replace the original vocals through a process called automated dialogue replacement.

10. Record Ambient Sound

Remember to record ambient sound or “room tone.” You can use these recordings to fill in the blanks if you run out of audio and also smooth out parts of your audio where you hear pops, clicks, and other unwanted noise.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Getting the best sound for your recording is not as simplistic as buying an expensive microphone. There are many different things you can do to record your audio more clearly. Here are 10 recording tips to record high-quality audio.

1. Silence everything you don’t want your microphone to record
2. Put your mobile phone in airplane mode
3. Minimize echo
4. Block wind from reaching your microphone
5. Upgrade your microphone
6. Adjust your levels
7. Start with a sound cue if you’re planning to do some syncing in post
8. Get close to the sound
9. ADR
10. Record Ambient Sound

Bonus Tip-Record Your Audio with Wondershare Filmora

Wondershare Filmora has great recording features that enable you to record screen , voiceover, and webcam. Just connect the recording device to your computer, and start the recording in Wondershare Filmora and you will get high-quality audio. And you can also easily pick a song from the royalty-free music library on Wondershare Filmora. These audio features on Filmora are rare and very simple to use, you only need to click a few times and your video will have a new sound and background song.

1. Silence everything you don’t want your microphone to record

When you’re recording audio, you have to be more aware of the subtle sounds that drone on in your background. These sounds may include humming from machines with fans, buzzing from lights, and jingling from your pet’s collar. Observe your recording space and find ways to silence everything that you don’t want in your audio recording.

2. Put your mobile phone in airplane mode

Although it may be quite obvious to turn your phone’s ring tone off when you’re recording, it may not be as obvious to put your phone in airplane mode. When phones receive calls or perform searches as part of their background processes, they emit signals that can get picked up by your recording system. Avoid ruining good takes with unwanted sounds of phone signals by putting your phones in airplane mode.

3. Minimize echo

If you are recording yourself talk or sing, make sure to set up your recording space in a way where the sound projected from your voice bounces minimally off the walls and back to your microphone. Bare walls and hardwood floors will cause a lot of bouncing. Make use of materials that will absorb your sound rather than bounce it, like a thick rug or a comforter. If you want your voice to echo, that’s something you should do in post-production.

4. Block wind from reaching your microphone

Although it might not sound so loud and distracting to the naked ear, wind sounds terribly loud through a microphone recording and can cause your audio to clip (distortion of waveform due to output of sound exceeding maximum capacity or 0 dB point). This includes the “wind” that comes out of your mouth when you pronounce words starting with the letter “p.” Use pop filters, windscreens, and deadcats to block wind from reaching your microphone.

5. Upgrade your microphone

As much as you try to control all the noise in your surroundings, your greatest recording limitation will come from the hardware that you use. Improve your recordings by plugging in an external microphone into your camera’s microphone jack or record audio completely separately with a professional microphone.

Need help with deciding on a microphone to buy? Check out our recommended list of microphones.

6. Adjust your levels

Before pressing the record button, see how loudly your microphone picks up the sound you wish to record. Adjust your levels (sensitivity of your microphone) until the sound sits in between -6 dBs and -12dBs. This range gives the source of your sound some room to get louder without the recorded audio getting clipped. When you first listen to audio recorded within this range, it may sound very quiet. No need to worry though because you can increase the volume later in editing.

7. Start with a sound cue if you’re planning to do some syncing in post

If you’re recording separate audio that you plan to sync to your video later in editing, start your recording with a short and loud sound cue like a clap or a high pitched “beep” tone. Later, when you’re editing, it’ll be much easier for you to find the section where your video and additional audio match.

8. Get close to the sound

Unless you’re aiming to record ambient sound, bring your microphone close to the source of sound you are wanting to record. The closer your microphone is to the source of sound, the lower your sensitivity setting can be on your microphone. As a result of lowering your levels, sounds you are not meaning to record will also sound fainter.

9. ADR

When you need to record a scene in a loud setting where you have very little control over the noise, record additional vocals later and replace the original vocals through a process called automated dialogue replacement.

10. Record Ambient Sound

Remember to record ambient sound or “room tone.” You can use these recordings to fill in the blanks if you run out of audio and also smooth out parts of your audio where you hear pops, clicks, and other unwanted noise.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Unveiling Hottest FIFA Football Content on YouTube

Top Insights into 2018 FIFA Football Videos On YouTube [Infographic]

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett